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Author : Richard H. Thaler,Cass R. Sunstein
Publisher : Penguin
Page : 322 pages
File Size : 51,6 Mb
Release : 2009-02-24
Category : Business & Economics
ISBN : 9781101655092

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Nudge by Richard H. Thaler,Cass R. Sunstein Pdf

Now available: Nudge: The Final Edition The original edition of the multimillion-copy New York Times bestseller by the winner of the Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions—for fans of Malcolm Gladwell’s Blink, Charles Duhigg’s The Power of Habit, James Clear’s Atomic Habits, and Daniel Kahneman’s Thinking, Fast and Slow Named a Best Book of the Year by The Economist and the Financial Times Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.

Why Nudge?

Author : Cass R. Sunstein
Publisher : Yale University Press
Page : 208 pages
File Size : 54,6 Mb
Release : 2014-03-25
Category : Political Science
ISBN : 9780300197860

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Why Nudge? by Cass R. Sunstein Pdf

The best-selling author of Simpler offers an argument for protecting people from their own mistakes.

Inside the Nudge Unit

Author : David Halpern
Publisher : Random House
Page : 432 pages
File Size : 50,8 Mb
Release : 2015-08-27
Category : Psychology
ISBN : 9780753551387

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Inside the Nudge Unit by David Halpern Pdf

With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.


Author : Cass R. Sunstein
Publisher : MIT Press
Page : 168 pages
File Size : 52,7 Mb
Release : 2021-09-07
Category : Political Science
ISBN : 9780262365338

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Sludge by Cass R. Sunstein Pdf

How we became so burdened by red tape and unnecessary paperwork, and why we must do better. We've all had to fight our way through administrative sludge--filling out complicated online forms, mailing in paperwork, standing in line at the motor vehicle registry. This kind of red tape is a nuisance, but, as Cass Sunstein shows in Sludge, it can also also impair health, reduce growth, entrench poverty, and exacerbate inequality. Confronted by sludge, people just give up--and lose a promised outcome: a visa, a job, a permit, an educational opportunity, necessary medical help. In this lively and entertaining look at the terribleness of sludge, Sunstein explains what we can do to reduce it. Because of sludge, Sunstein, explains, too many people don't receive benefits to which they are entitled. Sludge even prevents many people from exercising their constitutional rights--when, for example, barriers to voting in an election are too high. (A Sludge Reduction Act would be a Voting Rights Act.) Sunstein takes readers on a tour of the not-so-wonderful world of sludge, describes justifications for certain kinds of sludge, and proposes "Sludge Audits" as a way to measure the effects of sludge. On balance, Sunstein argues, sludge infringes on human dignity, making people feel that their time and even their lives don't matter. We must do better.

Give Yourself a Nudge

Author : Ralph L. Keeney
Publisher : Cambridge University Press
Page : 279 pages
File Size : 43,8 Mb
Release : 2020-04-23
Category : Business & Economics
ISBN : 9781108715621

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Give Yourself a Nudge by Ralph L. Keeney Pdf

Enhancing your decision-making skills to make smarter decisions is the best way you can purposefully improve your life.

Nudge Theory in Action

Author : Sherzod Abdukadirov
Publisher : Springer
Page : 351 pages
File Size : 40,8 Mb
Release : 2016-09-28
Category : Business & Economics
ISBN : 9783319313191

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Nudge Theory in Action by Sherzod Abdukadirov Pdf

This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.


Author : Leonard Sweet
Publisher : David C Cook
Page : 338 pages
File Size : 40,6 Mb
Release : 2010-08-01
Category : Religion
ISBN : 9780781404938

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Nudge by Leonard Sweet Pdf

Evangelism is about reaching out to others. Really? You think? Brace yourself. In Nudge, author Leonard Sweet sets out to revolutionize our understanding of evangelism. He defines evangelism as “nudge” – awakening each other to the God who is already there. Sweet’s revolution promises to affect your encounters with others, as well as shaking the very roots of your own faith. So brace yourself.

The Creative Nudge

Author : Kevin Chesters,Mick Mahoney
Publisher : Laurence King Publishing
Page : 128 pages
File Size : 55,8 Mb
Release : 2021-08-05
Category : Psychology
ISBN : 9781529421019

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The Creative Nudge by Kevin Chesters,Mick Mahoney Pdf

Creative thinking is something everyone can do. It's a way of looking at the world afresh, doing new things in new ways, taking risks. With The Creative Nudge, use 'nudge theory' to unleash your innate originality. A new behavioural science that reveals how small actions can have big impacts on our thinking, nudge theory powers this book. Using simple behaviour changes, retrain your brain and live a more creative and rewarding life.


Author : Richard H. Thaler,Cass R. Sunstein
Publisher : Yale University Press
Page : 384 pages
File Size : 51,9 Mb
Release : 2021
Category : Business & Economics
ISBN : 9780300262285

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Nudge by Richard H. Thaler,Cass R. Sunstein Pdf

"Since the original publication of Nudge more than a decade ago, the word "nudge" has entered the vocabulary of businesspeople, policy makers, engaged citizens, and consumers everywhere. The book has given rise to more than 200 "nudge units" in governments around the world and taught us how to use "choice architecture" to help us make better decisions for ourselves, our families, and our society. Now, the authors have rewritten the book from cover to cover--all while honoring one of the cardinal rules of nudging: make it fun!"--Dust jacket flap.

Trusting Nudges

Author : Cass R. Sunstein,Lucia A. Reisch
Publisher : Routledge
Page : 146 pages
File Size : 40,6 Mb
Release : 2019-01-03
Category : Business & Economics
ISBN : 9780429837326

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Trusting Nudges by Cass R. Sunstein,Lucia A. Reisch Pdf

Many "nudges" aim to make life simpler, safer, or easier for people to navigate, but what do members of the public really think about these policies? Drawing on surveys from numerous nations around the world, Sunstein and Reisch explore whether citizens approve of nudge policies. Their most important finding is simple and striking. In diverse countries, both democratic and nondemocratic, strong majorities approve of nudges designed to promote health, safety, and environmental protection—and their approval cuts across political divisions. In recent years, many governments have implemented behaviorally informed policies, focusing on nudges—understood as interventions that preserve freedom of choice, but that also steer people in certain directions. In some circles, nudges have become controversial, with questions raised about whether they amount to forms of manipulation. This fascinating book carefully considers these criticisms and answers important questions. What do citizens actually think about behaviorally informed policies? Do citizens have identifiable principles in mind when they approve or disapprove of the policies? Do citizens of different nations agree with each other? From the answers to these questions, the authors identify six principles of legitimacy—a "bill of rights" for nudging that build on strong public support for nudging policies around the world, while also recognizing what citizens disapprove of. Their bill of rights is designed to capture citizens’ central concerns, reflecting widespread commitments to freedom and welfare that transcend national boundaries.

Nudge and the Law

Author : Alberto Alemanno,Anne-Lise Sibony
Publisher : Bloomsbury Publishing
Page : 336 pages
File Size : 45,9 Mb
Release : 2015-09-24
Category : Law
ISBN : 9781782259497

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Nudge and the Law by Alberto Alemanno,Anne-Lise Sibony Pdf

Behavioural sciences help refine our understanding of human decision-making. Their insights are immensely relevant for policy-making since public intervention works much better when it targets real people rather than imaginary beings assumed to be perfectly rational. Increasingly, governments around the world are keen to rely on those insights for reshaping public interventions in a wide range of policy areas such as energy, health, financial services and data protection. When policy-making meets behavioural sciences, effective and low-cost regulations can emerge in the form of default rules, smart disclosure and simplification requirements. While behaviourally-informed intervention has a huge potential for policymaking, it also attracts legitimacy and practicability concerns. Nudge and the Law takes a European perspective on those issues and explores the legal implications of the emergent phenomenon of behavioural regulation by focusing on the challenges and opportunities it may offer to EU policy-making and beyond.

How Far to Nudge?

Author : Peter John
Publisher : Edward Elgar Publishing
Page : 192 pages
File Size : 53,5 Mb
Release : 2018
Category : Business & Economics
ISBN : 9781786430557

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How Far to Nudge? by Peter John Pdf

This book addresses the wave of innovation and reforms that has been called the nudge or behavioural public policy agenda, which has emerged in many countries since the mid-2000s. Nudge involves developing behavioural insights to solve complex policy problems, such as unemployment, obesity and the environment, as well as improving the delivery of policies by reforming standard operating procedures. It reviews the changes that have taken place, in particular the greater use of randomised evaluations, and discusses how far nudge can be used more generally in the policy process. The book argues that nudge has a radical future if it develops a more bottom up approach involving greater feedback and more engagement with citizens.

Nudge, Nudge, Think, Think

Author : Peter John,Sarah Cotterill,Liz Richardson,Alice Moseley,Graham Smith,Gerry Stoker,Corinne Wales,Hanhua Liu,Hisako Nomura
Publisher : A&C Black
Page : 202 pages
File Size : 46,5 Mb
Release : 2013-05-02
Category : Political Science
ISBN : 9781780935553

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Nudge, Nudge, Think, Think by Peter John,Sarah Cotterill,Liz Richardson,Alice Moseley,Graham Smith,Gerry Stoker,Corinne Wales,Hanhua Liu,Hisako Nomura Pdf

How can governments persuade citizens to act in socially beneficial ways? This successor to Thaler and Sunstein's cult book Nudge argues that an alternative approach needs to be considered - a 'think' strategy, in which citizens deliberate their own priorities as part of a process of civic renewal.

Preference Change

Author : Till Grüne-Yanoff,Sven Ove Hansson
Publisher : Springer Science & Business Media
Page : 266 pages
File Size : 47,8 Mb
Release : 2009-06-11
Category : Philosophy
ISBN : 9789048125937

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Preference Change by Till Grüne-Yanoff,Sven Ove Hansson Pdf

Changing preferencesis a phenomenonoften invoked but rarely properlyaccounted for. Throughout the history of the social sciences, researchers have come against the possibility that their subjects’ preferenceswere affected by the phenomenato be explainedor by otherfactorsnot taken into accountin the explanation.Sporadically, attempts have been made to systematically investigate these in uences, but none of these seems to have had a lasting impact. Today we are still not much further with respect to preference change than we were at the middle of the last century. This anthology hopes to provide a new impulse for research into this important subject. In particular, we have chosen two routes to amplify this impulse. First, we stress the use of modellingtechniquesfamiliar from economicsand decision theory. Instead of constructing complex, all-encompassing theories of preference change, the authors of this volume start with very simple, formal accounts of some possible and hopefully plausible mechanism of preference change. Eventually, these models may nd their way into larger, empirically adequate theories, but at this stage, we think that the most importantwork lies in building structure.Secondly,we stress the importance of interdisciplinary exchange. Only by drawing together experts from different elds can the complex empirical and theoretical issues in the modelling of preference change be adequately investigated.


Author : Ori Brafman,Rom Brafman
Publisher : Currency
Page : 226 pages
File Size : 52,8 Mb
Release : 2009-06-02
Category : Business & Economics
ISBN : 9780385530606

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Sway by Ori Brafman,Rom Brafman Pdf

A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think. Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone “important”? Why are we more likely to fall in love when there’s danger involved? In Sway, renowned organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer all these questions and more. Drawing on cutting-edge research from the fields of social psychology, behavioral economics, and organizational behavior, Sway reveals dynamic forces that influence every aspect of our personal and business lives, including loss aversion (our tendency to go to great lengths to avoid perceived losses), the diagnosis bias (our inability to reevaluate our initial diagnosis of a person or situation), and the “chameleon effect” (our tendency to take on characteristics that have been arbitrarily assigned to us). Sway introduces us to the Harvard Business School professor who got his students to pay $204 for a $20 bill, the head of airline safety whose disregard for his years of training led to the transformation of an entire industry, and the football coach who turned conventional strategy on its head to lead his team to victory. We also learn the curse of the NBA draft, discover why interviews are a terrible way to gauge future job performance, and go inside a session with the Supreme Court to see how the world’s most powerful justices avoid the dangers of group dynamics. Every once in a while, a book comes along that not only challenges our views of the world but changes the way we think. In Sway, Ori and Rom Brafman not only uncover rational explanations for a wide variety of irrational behaviors but also point readers toward ways to avoid succumbing to their pull.