Purpose And Profit

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Purpose and Profit

Author : George Serafeim
Publisher : HarperCollins Leadership
Page : 225 pages
File Size : 45,5 Mb
Release : 2022-08-09
Category : Business & Economics
ISBN : 9781400230365

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Purpose and Profit by George Serafeim Pdf

Are purpose and profit in conflict, or can both be achieved simultaneously with the right mindset and tools? What are the forces that are reshaping the relationship between the two? What can we all do to strengthen the relationship between purpose and profit as entrepreneurs, managers, employees, consumers, and investors? Backed by cutting-edge research, Purpose and Profit provides answers to these fundamental questions that are increasingly defining the business landscape all around the world. Distinguished Harvard Business School Professor George Serafeim takes readers on a research-driven journey to understand: How and why environmental and social issues are becoming increasingly relevant for organizations worldwide; The ways that companies can design and implement strategies that generate greater impact; The six archetypes of value creation enabled by these new trends; The role of investors in driving greater recognition of ESG issues; and How we can all look at the choices we make and careers we pursue in a way that maximizes purpose and profit in our own lives.

Grow the Pie

Author : Alex Edmans
Publisher : Cambridge University Press
Page : 383 pages
File Size : 47,5 Mb
Release : 2020-03-26
Category : Business & Economics
ISBN : 9781108494854

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Grow the Pie by Alex Edmans Pdf

Companies can both serve society and generate profit. This book shows how - based on rigorous evidence and an actionable framework.

Passion Purpose Profit

Author : Fiona Killackey
Publisher : Hardie Grant Publishing
Page : 307 pages
File Size : 48,8 Mb
Release : 2020-09-02
Category : Business & Economics
ISBN : 9781743586983

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Passion Purpose Profit by Fiona Killackey Pdf

It’s one thing to have a business idea, or even to start a creative business. It’s quite another to scale it sustainably without increasing your financial and emotional stress. For most small business owners, what starts as something energising quickly turns into something overwhelming and energy depleting. You spend so much time in your business, it’s hard to find any time to work on your business. In this practical guide, experienced business coach and creative consultant Fiona Killackey shows you how to scale the business without scaling the stress. From validating your business idea (whatever stage in its development), mapping out your money and specifying your business goals, through to hiring staff and defining your marketing plan, Passion Purpose Profit gives you a clear understanding of where you’re going and exactly how you’ll get there. Complete with step-by-step tips and templates, as well as case studies of successful creative business owners, Passion Purpose Profit will have you empowered and excited about business again.

The Purpose is Profit

Author : Ed McLaughlin,Wyn Lydecker,Paul McLaughlin
Publisher : Blue Sunsets Books
Page : 330 pages
File Size : 46,9 Mb
Release : 2016
Category : Business & Economics
ISBN : 0986304344

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The Purpose is Profit by Ed McLaughlin,Wyn Lydecker,Paul McLaughlin Pdf

If you have the dream to become an entrepreneur and start your own business, The Purpose Is Profit was written for you. It covers the full arc-from the struggle to conceive the right idea, to funding your startup, to scaling the business, to executing the exit strategy. The appendix includes The Startup Roadmap and The Startup Funding Guide.

Profit & Purpose

Author : Kyle Westaway
Publisher : John Wiley & Sons
Page : 220 pages
File Size : 52,7 Mb
Release : 2014-08-04
Category : Business & Economics
ISBN : 9781118708552

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Profit & Purpose by Kyle Westaway Pdf

Why has Warby Parker been able to make such dramatic inroads against the behemoths in the long established eyeglass market? How has Method revolutionized the soap aisle? Amid the cacophony of online retailers, why has Etsy seen such explosive growth, with 2013 annual sales north of $1 billion? These companies all have been disruptive because they are operating from a strong social/environmental purpose. They are proving a counterintuitive truth – purpose can drive profits. But it’s not just innovative startups that are getting in on the action. Blue chip companies such as Nike, Coca-Cola and IBM are innovating within their organization to create a positive social and environmental impact globally. This is not a trend. It’s the future of business. Based on in-depth interviews with founders, Profit & Purpose profiles a number of the most successful pioneers of this new way forward, telling the stories of thirteen social enterprises ranging from non-profits like Charity:Water and DonorsChoose.org, to for-profits, like Method and Burts Bees; from startups like Etsy and Warby Parker, to multinational corporations with market capitalizations in the hundreds of billions, like Coca-Cola, IBM and Nike. Kyle Westaway digs beneath the public stories of these organizations’ success to reveal how they have harness the power of purpose. Taking readers behind the scenes, he shows how these leading social enterprises progressed from concept to scale, how they overcame common pitfalls, and how they managed to find an optimal balance between their mission and their business mandates. Westaway reveals that though there is no magic bullet formula that guarantees success, there are seven core practices that distinguish these market leaders from the pack of contenders. They are: DISCOVER THROUGH CURIOSITY // Finding the right opportunity catalyzes impact. DESIGN WITH HUMILTY // Prioritizing users creates killer products. BUILD THROUGH HUSTLE // Rallying people creates critical momentum for launch. FUND BY COMMITMENT // Aligning funders around a vision creates true partnerships. CONNECT WITH AUTHENTICITY // Authentic connection builds a movement. SCALE THROUGH COMMUNITY // Focusing on culture ensures smart growth. EVALUATE WITH HONESTY // Honest measurement ensures continual improvement. Profit & Purpose takes the literature on social entrepreneurship an important step forward, providing the practical tools for turning good intentions into breakaway success.

Purpose and Profit

Author : George Serafeim
Publisher : Unknown
Page : 240 pages
File Size : 49,6 Mb
Release : 2022-04-12
Category : Electronic
ISBN : 1400230357

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Purpose and Profit by George Serafeim Pdf

The roadmap and best practices to reap the enormous value that can emerge when your businesses prioritizes social and environmental goals--such as climate change, diversity and inclusion, and sustainability--right alongside the pursuit of profit. We not only live in a world where pursuing social goals and pursuing profit are becoming more aligned in the corporate setting--we also live in a time in which consumers of every age are specifically looking to support organizations that stand for social and environmental goals greater than themselves. Backed by cutting-edge research distinguished Harvard Business School professor George Serafeim has conducted over the past decade, readers will learn: The tactical ways that companies can put the new analytics of doing good into practice, and design initiatives that have positive impact; The six archetypes of value creation enabled by these new trends; The role of investors and how their recognition that robust management of material ESG issues can pay off in the capital markets is critical to keeping companies on the right path; and How we can all look at our choices and our careers through the lens of these societal trends and manage our behavior to drive impact in our lives and for our organizations. Purpose and Profit is a must-read for anybody seeking to drive social and environmental change in their businesses and reap the rewards of fierce customer loyalty, bettering the way work is done, and the immeasurable satisfaction in living an impactful life.

People Over Profit

Author : Dale Partridge
Publisher : HarperCollins Leadership
Page : 238 pages
File Size : 54,6 Mb
Release : 2015-05-05
Category : Business & Economics
ISBN : 9780718021757

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People Over Profit by Dale Partridge Pdf

Serial entrepreneur and business visionary Dale Partridge reveals seven core beliefs that create success by putting people first. Every day major headlines tell the story of a new and better American marketplace. Established corporations have begun reevaluating the quality of their products, the ethics of their supply chain, and how they can give back by donating a portion of their profit to meaningful causes. Meanwhile, millions of entrepreneurs who want a more responsible and compassionate marketplace have launched a new breed of socially focused business models. Sevenly founder Dale Partridge uncovers the seven core beliefs shared by consumers, starters, and leaders behind this transformation. These beliefs have enabled Dale to build a multimillion-dollar company that is revolutionizing the marketplace In People Over Profit, Partridge will help you realize: People matter Truth wins Transparency frees Authenticity attracts Quality speaks Generosity returns Courage sustains Partridge believes these beliefs are the secret to creating a sustainable world that values honesty over deception, transparency over secrecy, authenticity over hype, and ultimately, people over profit.

Do Good

Author : Anne Bahr Thompson
Publisher : AMACOM
Page : 295 pages
File Size : 40,8 Mb
Release : 2017-11-30
Category : Business & Economics
ISBN : 9780814438404

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Do Good by Anne Bahr Thompson Pdf

Increasingly today, in every age group, consumers are committing to brands that show good citizenship--from fair employment practices, to social responsibility, to charitable giving. In fact, support of these generous and socially aware companies is so high that good works and charitable giving are necessary for companies that aspire for financial success. Do Good documents the sea of change that has impacted the twenty-first-century marketplace more than even the most optimistic of business forecasters, including examples such as: Toms grew into a $600 million company by giving away 35 million pair of shoes. Patagonia’s profits have climbed year after year even as it funnels heavy investments into sustainability. CVS’s strategic decision to start destocking cigarettes in all stores. Customers have shown with their wallets the types of businesses they will support and that they will quickly call out negligence. Buyers today demand more than half-hearted pledges from companies who are clearly just trying to show less profits and decrease their taxes. By implementing the five-step model for the new rules of business laid out in Do Good--Trust, Enrichment, Responsibility, Community, and Contribution--companies can take the necessary steps to embed social consciousness into their DNA, in turn capturing both markets and hearts.

Firms of Endearment

Author : Rajendra Sisodia,David Wolfe,Jagdish N. Sheth
Publisher : Pearson Prentice Hall
Page : 319 pages
File Size : 50,5 Mb
Release : 2003-01-30
Category : Business & Economics
ISBN : 9780132716178

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Firms of Endearment by Rajendra Sisodia,David Wolfe,Jagdish N. Sheth Pdf

Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage. These are the Firms of Endearment. Companies people love doing business with. Love partnering with. Love working for. Love investing in. Companies for whom “loyalty” isn’t just real: it’s palpable, and driving unbeatable advantages in everything from marketing to recruitment. You need to become one of those companies. This book will show you how. You’ll find specific, practical guidance on transforming every relationship you have: with customers, associates, partners, investors, and society. If you want to be great—truly great—this is your blueprint. We’re entering an Age of Transcendence, as people increasingly search for higher meaning in their lives, not just more possessions. This is transforming the marketplace, the workplace, the very soul of capitalism. Increasingly, today’s most successful companies are bringing love, joy, authenticity, empathy, and soulfulness into their businesses: they are delivering emotional, experiential, and social value–not just profits. Firms of Endearment illuminates this, the most fundamental transformation in capitalism since Adam Smith. It’s not about “corporate social responsibility”: it’s about building companies that can sustain success in a radically new era. It’s about great companies like IDEO and IKEA®, Commerce Bank and Costco®, Wegmans and Whole Foods®: how they earn the powerful loyalty and affection that enables truly breathtaking performance. This book is about gaining “share of heart,” not just share of wallet. It’s about aligning stakeholders’ interests, not just juggling them. It’s about building companies that leave the world a better place. Most of all, it’s about why you must do all this, or risk being left in the dust... and how to get there from wherever you are now.

Mission Driven

Author : Laura Gassner Otting
Publisher : Elevate Publishing
Page : 141 pages
File Size : 47,6 Mb
Release : 2015-04-14
Category : Business & Economics
ISBN : 9781937498634

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Mission Driven by Laura Gassner Otting Pdf

Mission Driven: Moving from Profit to Purpose aims to help the jobseeker -- whether a student, a mid-career professional or a retiring Baby Boomer -- take advantage of the many career opportunities burgeoning in the non-profit sector by answering these questions and more: • Is now the right time for me to transition into the nonprofit sector? • Will my skills transfer to the nonprofit sector? • How do I even begin to move from the corporate to nonprofit sector? The nonprofit sector is changing to accommodate the enormous richness of experience all of these individuals can bring with them. This book endeavors to help each of them find their place in the new nonprofit sector.

Connecting Profit with Purpose

Author : Phil Preston
Publisher : Unknown
Page : 202 pages
File Size : 50,7 Mb
Release : 2020-03-25
Category : Business & Economics
ISBN : 1925921840

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Connecting Profit with Purpose by Phil Preston Pdf

This book provides a practical roadmap for connecting profit with purpose to help executives and leaders (re)build trust and create high-performing, sustainable businesses.

Profit First

Author : Mike Michalowicz
Publisher : Penguin
Page : 224 pages
File Size : 40,7 Mb
Release : 2017-01-18
Category : Business & Economics
ISBN : 9780735214163

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Profit First by Mike Michalowicz Pdf

Author of cult classics The Pumpkin Plan and The Toilet Paper Entrepreneur offers a simple, counterintuitive cash management solution that will help small businesses break out of the doom spiral and achieve instant profitability. Conventional accounting uses the logical (albeit, flawed) formula: Sales - Expenses = Profit. The problem is, businesses are run by humans, and humans aren't always logical. Serial entrepreneur Mike Michalowicz has developed a behavioral approach to accounting to flip the formula: Sales - Profit = Expenses. Just as the most effective weight loss strategy is to limit portions by using smaller plates, Michalowicz shows that by taking profit first and apportioning only what remains for expenses, entrepreneurs will transform their businesses from cash-eating monsters to profitable cash cows. Using Michalowicz's Profit First system, readers will learn that: · Following 4 simple principles can simplify accounting and make it easier to manage a profitable business by looking at bank account balances. · A small, profitable business can be worth much more than a large business surviving on its top line. · Businesses that attain early and sustained profitability have a better shot at achieving long-term growth. With dozens of case studies, practical, step-by-step advice, and his signature sense of humor, Michalowicz has the game-changing roadmap for any entrepreneur to make money they always dreamed of.

Making Money Moral

Author : Judith Rodin,Saadia Madsbjerg
Publisher : University of Pennsylvania Press
Page : 183 pages
File Size : 52,5 Mb
Release : 2021-02-09
Category : Business & Economics
ISBN : 9781613631096

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Making Money Moral by Judith Rodin,Saadia Madsbjerg Pdf

"As we look ahead to the recovery from the COVID-19 crisis, Making Money Moral could not come at a better time." —Jamie Dimon, Chairman and Chief Executive Officer, JPMorgan Chase The math doesn't add up: Global financial markets can no longer ignore the world's most critical problems. The risks are too high and the costs too great. In Making Money Moral: How a New Wave of Visionaries Is Linking Purpose and Profit, authors Judith Rodin and Saadia Madsbjerg explore a burgeoning movement of bold and ambitious innovators. These trailblazers are unlocking private-sector investments in new ways to solve global problems, from environmental challenges to social issues such as poverty and inequality. They are earning great returns and reimagining capitalism in the process. Pioneers in the field of sustainable and impact investing, Rodin and Madsbjerg offer first-hand stories of how investors of every type and in every asset class are investing in world-changing solutions—with great success. Meet the visionaries who are leading this movement:The investment managers putting trillions of dollars to work, like TPG, Wellington Management, State Street Global Advisors, Nuveen, Amundi, APG and Natixis;The asset owners driving the transition, like GPIF and PensionDanmark;A new generation of entrepreneurs benefiting from the investments, like DreamBox Learning, an innovative educational technology platform, and Goodlife Pharmacies, which is disrupting the traditional notion of a pharmacy; The corporations that are repurposing their business models to meet demand for sustainable products and services, like Ørsted; andThe nonprofits that are reimagining how to raise money for their work while creating significant value for investors, like The Nature Conservancy. In their book, Rodin and Madsbjerg offer a deep look at the most powerful tools available today—and how they can be unlocked. They reveal:Who the investors are and what they want;How innovative products and investment strategies can deliver long-term value for investors while improving lives and protecting ecosystems;How leaders can build strategies and prepare their organizations to enter and expand this dynamic market; andHow to measure impact, understand critical regulations, and avoid potential pitfalls.A roadmap to making the financial market a force for good, Making Money Moral is a must-read for those seeking private-sector capital to address a big problem, as well as those seeking both to mitigate risk and to invest in big solutions. "Judith Rodin and Saadia Madsbjerg identify an important new way of looking at money: from the root of all evil to the fount of all solutions. Their timely, important book on impact investing is full of powerful insights and compelling examples they've seen firsthand. Their work will be sure to accelerate momentum toward a more sustainable world." —Rosabeth Moss Kanter, Harvard Business School Professor and Author of Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time

Profit with Purpose

Author : Teneshia Jackson Warner
Publisher : Paramount Market Publishing
Page : 0 pages
File Size : 40,5 Mb
Release : 2013
Category : Advertising campaigns
ISBN : 0985179503

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Profit with Purpose by Teneshia Jackson Warner Pdf

Deep Purpose

Author : Ranjay Gulati
Publisher : HarperCollins
Page : 326 pages
File Size : 40,9 Mb
Release : 2022-02-08
Category : Business & Economics
ISBN : 9780063088931

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Deep Purpose by Ranjay Gulati Pdf

Thinkers50 Top 10 Best New Management Books for 2022 A distinguished Harvard Business School professor offers a compelling reassessment and defense of purpose as a management ethos, documenting the vast performance gains and social benefits that become possible when firms manage to get purpose right. Few business topics have aroused more skepticism in recent years than the notion of corporate purpose, and for good reason. Too many companies deploy purpose, or a reason for being, as a promotional vehicle to make themselves feel virtuous and to look good to the outside world. Some have only foggy ideas about what purpose is and conflate it with strategy and other concepts like “mission,” “vision,” and “values.” Even well-intentioned leaders don’t understand purpose’s full potential and engage half-heartedly and superficially with it. Outsiders spot this and become cynical about companies and the broader capitalist endeavor. Having conducted extensive field research, Ranjay Gulati reveals the fatal mistakes leaders unwittingly make when attempting to implement a reason for being. Moreover, he shows how companies can embed purpose much more deeply than they currently do, delivering impressive performance benefits that reward customers, suppliers, employees, shareholders, and communities alike. To get purpose right, leaders must fundamentally change not only how they execute it but also how they conceive of and relate to it. They must practice what Gulati calls deep purpose, furthering each organization’s reason for being more intensely, thoughtfully, and comprehensively than ever before. In this authoritative, accessible, and inspiring guide, Gulati takes readers inside some of the world’s most purposeful companies to understand the secrets to their successes. He explores how leaders can pursue purpose more deeply by navigating the inevitable tradeoffs more deliberately and effectively to balance between short- and long-term value; building purpose more systematically into every key organizational function to mobilize stakeholders and enhance performance; updating organizations to foster more autonomy and collaboration, which in turn allow individual employees to work more purposefully; using powerful storytelling to communicate a reason for being, arousing emotions and building a community of inspired and committed stakeholders; and building cultures that don’t merely support purpose, but also allow employees to link the corporate purpose to their own personal reasons for being. As Gulati argues, a deeper engagement with purpose holds the key not merely to the well-being of individual companies but also to humanity’s future. With capitalism under siege and relatively low levels of trust in business, purpose can serve as a radically new operating system for the enterprise, enhancing performance while also delivering meaningful benefits to society. It’s the kind of inspired thinking that businesses—and the rest of us—urgently need.