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The Electric Information Age Book by Jeffrey Schnapp,Adam Michaels Pdf
The Electric Information Age Book explores the nine-year window of mass-market publishing in the sixties and seventies when formerly backstage players-designers, graphic artists, editors-stepped into the spotlight to produce a series of exceptional books. Aimed squarely at the young media-savvy consumers of the "Electronic Information Age," these small, inexpensive paperbacks aimed to bring the ideas of contemporary thinkers like Marshall McLuhan, R. Buckminster Fuller, Herman Kahn, and Carl Sagan to the masses. Graphic designers such as Quentin Fiore (The Medium Is the Massage, 1967) employed a variety of radical techniques-verbal visual collages and other typographic pyrotechnics-that were as important to the content as the text. The Electric Information Age Book is the first book-length history of this brief yet highly influential publishing phenomenon.
Marshall McLuhan was the greatest prophet of the digital age. In the 1960s, McLuhan, a Canadian literary theorist reared on Elizabethan satire and the labyrinthine novels of James Joyce, turned his attention toward the budding and befuddling electronic age. Like most prophets, McLuhan became one through a fascination with God. Prophets divine their wisdom from a source, and Digital Communion shows that McLuhan's was his own Catholic faith. In other words, the greatest prophet of the digital age was an ardent Christian. A reconsideration of his vision can change the way we view the online world. A Catholic convert, McLuhan foretold a digital age full of blessings and sins: a world where information was a phone call or keystroke away, but where our new global village could also bring out the worst in us. For him, mass media was a form of Mass. McLuhan thought that while the print world was visual, the electric world--especially television--was a medium of touch. It enveloped us. For McLuhan, God was everywhere, including in the electric light. Digital Communion considers the religious history of mass communication, from the Gutenberg Bible to James Joyce's literary forerunners of hypertextual language to McLuhan's vision of the electronic world as a place of potential spiritual exchange, in order to reveal how we can cultivate a more spiritual vision of the internet--a vision we need now more than ever.
Unbuttoned McLuhan! An intimate exploration of Marshall McLuhan’s ideas in his own words In the last twenty years of his life, Marshall McLuhan published – often in collaboration with others – a series of books that established his reputation as the pre-eminent seer of the modern age. It was McLuhan who made the distinction between “hot” and “cool” media. It was he who observed that “the medium is the message” and who tossed off dozens of other equally memorable phrases from “the global village” and “pattern recognition” to “feedback” and “iconic” imagery. McLuhan was far more than a pithy-phrase maker, however. He foresaw – at a time when the personal computer was a teckie fantasy – that the world would be brought together by the internet. He foresaw the transformations that would be wrought by digital technology. He understood, before any of his contemporaries, the consequences of the revolution that television and the computer were bringing about. In many ways, we’re still catching up to him. In Understanding Me, Stephanie McLuhan and David Staines have brought together eighteen previously unpublished lectures and interviews by or involving Marshall McLuhan. They have in common the informality and accessibility of the spoken word. In every case, the text is the transcript taken down from the film, audio, or video tape of the actual encounters – this is not what McLuhan wrote but what he said. The result is a revelation: the seer who often is thought of as aloof and obscure is shown to be funny, spontaneous, and easily understood.
Grace Hopper and the Invention of the Information Age by Kurt W. Beyer Pdf
The career of computer visionary Grace Murray Hopper, whose innovative work in programming laid the foundations for the user-friendliness of today's personal computers that sparked the information age. A Hollywood biopic about the life of computer pioneer Grace Murray Hopper (1906–1992) would go like this: a young professor abandons the ivy-covered walls of academia to serve her country in the Navy after Pearl Harbor and finds herself on the front lines of the computer revolution. She works hard to succeed in the all-male computer industry, is almost brought down by personal problems but survives them, and ends her career as a celebrated elder stateswoman of computing, a heroine to thousands, hailed as the inventor of computer programming. Throughout Hopper's later years, the popular media told this simplified version of her life story. In Grace Hopper and the Invention of the Information Age, Kurt Beyer reveals a more authentic Hopper, a vibrant and complex woman whose career paralleled the meteoric trajectory of the postwar computer industry. Both rebellious and collaborative, Hopper was influential in male-dominated military and business organizations at a time when women were encouraged to devote themselves to housework and childbearing. Hopper's greatest technical achievement was to create the tools that would allow humans to communicate with computers in terms other than ones and zeroes. This advance influenced all future programming and software design and laid the foundation for the development of user-friendly personal computers.
Forward Through the Rearview Mirror by Marshall McLuhan Pdf
Forward Through the Rearview Mirror is a multidimensional, unconventional look at McLuhan's life and ideas in the context of the information age. An evocative, imaginative, and visually exciting mosaic of aphorisms and images, Forward Through the Rearview Mirror presents McLuhan's own words - short prose, aphorisms, interviews, letters, and dialogues - alongside reminiscences about him by today's most renowned cultural critics.
The dream of capturing and organizing knowledge is as old as history. From the archives of ancient Sumeria and the Library of Alexandria to the Library of Congress and Wikipedia, humanity has wrestled with the problem of harnessing its intellectual output. The timeless quest for wisdom has been as much about information storage and retrieval as creative genius. In Cataloging the World, Alex Wright introduces us to a figure who stands out in the long line of thinkers and idealists who devoted themselves to the task. Beginning in the late nineteenth century, Paul Otlet, a librarian by training, worked at expanding the potential of the catalog card, the world's first information chip. From there followed universal libraries and museums, connecting his native Belgium to the world by means of a vast intellectual enterprise that attempted to organize and code everything ever published. Forty years before the first personal computer and fifty years before the first browser, Otlet envisioned a network of "electric telescopes" that would allow people everywhere to search through books, newspapers, photographs, and recordings, all linked together in what he termed, in 1934, a réseau mondial--essentially, a worldwide web. Otlet's life achievement was the construction of the Mundaneum--a mechanical collective brain that would house and disseminate everything ever committed to paper. Filled with analog machines such as telegraphs and sorters, the Mundaneum--what some have called a "Steampunk version of hypertext"--was the embodiment of Otlet's ambitions. It was also short-lived. By the time the Nazis, who were pilfering libraries across Europe to collect information they thought useful, carted away Otlet's collection in 1940, the dream had ended. Broken, Otlet died in 1944. Wright's engaging intellectual history gives Otlet his due, restoring him to his proper place in the long continuum of visionaries and pioneers who have struggled to classify knowledge, from H.G. Wells and Melvil Dewey to Vannevar Bush, Ted Nelson, Tim Berners-Lee, and Steve Jobs. Wright shows that in the years since Otlet's death the world has witnessed the emergence of a global network that has proved him right about the possibilities--and the perils--of networked information, and his legacy persists in our digital world today, captured for all time.
NPR Best Books of 2018 A teen girl and her robot embark on a cross-country mission in this illustrated science fiction story, perfect for fans of Ready Player One and Black Mirror. In late 1997, a runaway teenager and her small yellow toy robot travel west through a strange American landscape where the ruins of gigantic battle drones litter the countryside, along with the discarded trash of a high-tech consumerist society addicted to a virtual-reality system. As they approach the edge of the continent, the world outside the car window seems to unravel at an ever faster pace, as if somewhere beyond the horizon, the hollow core of civilization has finally caved in.
The Medium Is the Massage by Marshall McLuhan,Quentin Fiore Pdf
The Medium is the Massage remains Marshall McLuhan's most popular book, perhaps as influential as Understanding Media. With every technological and social advance, McLuhan's theories reveal how prescient his insights actually proved to be. McLuhan's proclamation that 'the media work us over completely' becomes more evident every day. In his words, 'so pervasive are they in their personal, political, economic, aesthetic, psychological, moral, ethical and social consequences that they leave no part of us untouched, unaffected, or unaltered.'
Since its first appearance in 1962, the impact of The Gutenberg Galaxy has been felt around the world. It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. It helped establish Marshall McLuhan as the original 'media guru.' More than 200,000 copies are in print. The reissue of this landmark book reflects the continuing importance of McLuhan's work for contemporary readers.
A sweeping history of the electric light revolution and the birth of modern America The late nineteenth century was a period of explosive technological creativity, but more than any other invention, Thomas Edison’s incandescent light bulb marked the arrival of modernity, transforming its inventor into a mythic figure and avatar of an era. In The Age of Edison, award-winning author and historian Ernest Freeberg weaves a narrative that reaches from Coney Island and Broadway to the tiniest towns of rural America, tracing the progress of electric light through the reactions of everyone who saw it and capturing the wonder Edison’s invention inspired. It is a quintessentially American story of ingenuity, ambition, and possibility in which the greater forces of progress and change are made by one of our most humble and ubiquitous objects.
Winner of the Engineer-Historian Award from the International History and Heritage Committee of the American Society of Mechanical Engineers, and the Nicholas-Joseph Cugnot Award given by the Society of Automotive Historians Recent attention to hybrid cars that run on both gasoline and electric batteries has made the electric car an apparent alternative to the internal combustion engine and its attendant environmental costs and geopolitical implications. Few people realize that the electric car—neither a recent invention nor a historical curiosity—has a story as old as that of the gasoline-powered automobile, and that at one time many in the nascent automobile industry believed battery-powered engines would become the dominant technology. In both Europe and America, electric cars and trucks succeeded in meeting the needs of a wide range of consumers. Before World War II, as many as 30,000 electric cars and more than 10,000 electric trucks plied American roads; European cities were busy with, electrically propelled fire engines, taxis, delivery vans, buses, heavy trucks and private cars. Even so, throughout the century-long history of electric propulsion, the widespread conviction it was an inferior technology remained stubbornly in place, an assumption mirrored in popular and scholarly memory. In The Electric Vehicle, Gijs Mom challenges this view, arguing that at the beginning of the automobile age neither the internal combustion engine nor the battery-powered vehicle enjoyed a clear advantage. He explores the technology and marketing/consumer-ratio faction relationship over four "generations" of electric-vehicle design, with separate chapters on privately owned passenger cars and commercial vehicles. Mom makes comparisons among European countries and between Europe and America. He finds that the electric vehicle offered many advantages, among them greater reliability and control, less noise and pollution. He also argues that a nexus of factors—cultural (underpowered and less rugged, electric cars seemed "feminine" at a time when most car buyers were men), structural (the shortcomings of battery technology at the time), and systemic (the infrastructural problems of changing large numbers of batteries)—ultimately gave an edge to the internal combustion engine. One hopes, as a new generation of electric vehicles becomes a reality, The Electric Vehicle offers a long-overdue reassessment of the place of this technology in the history of street transportation.
Discover how the United States can beat China, Russia, Iran, and ISIS in the coming information-technology wars from the New York Times bestselling author and veteran Washington Times columnist Bill Gertz. America is at war, but most of its citizens don’t realize it. Covert information warfare is being waged by world powers, rogue states—such as Russia, China, Iran, and North Korea—and even terrorist groups like ISIS. This conflict has been designed to defeat and ultimately destroy the United States. This new type of warfare is part of the Information Age that has come to dominate our lives. In iWar, Bill Gertz describes how technology has completely revolutionized modern warfare, how the Obama administration failed to meet this challenge, and what we can and must do to catch up and triumph over this timely and important struggle.
The most misunderstood force driving health and disease The story of the invention and use of electricity has often been told before, but never from an environmental point of view. The assumption of safety, and the conviction that electricity has nothing to do with life, are by now so entrenched in the human psyche that new research, and testimony by those who are being injured, are not enough to change the course that society has set. Two increasingly isolated worlds--that inhabited by the majority, who embrace new electrical technology without question, and that inhabited by a growing minority, who are fighting for survival in an electrically polluted environment--no longer even speak the same language. In The Invisible Rainbow, Arthur Firstenberg bridges the two worlds. In a story that is rigorously scientific yet easy to read, he provides a surprising answer to the question, "How can electricity be suddenly harmful today when it was safe for centuries?"