The Power Of Moments

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The Power of Moments

Author : Chip Heath,Dan Heath
Publisher : Simon and Schuster
Page : 320 pages
File Size : 41,7 Mb
Release : 2017-10-03
Category : Business & Economics
ISBN : 9781501147760

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The Power of Moments by Chip Heath,Dan Heath Pdf

The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

Upstream

Author : Dan Heath
Publisher : Simon and Schuster
Page : 320 pages
File Size : 47,6 Mb
Release : 2020-03-03
Category : Business & Economics
ISBN : 9781982134747

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Upstream by Dan Heath Pdf

Wall Street Journal Bestseller New York Times bestselling author Dan Heath explores how to prevent problems before they happen, drawing on insights from hundreds of interviews with unconventional problem solvers. So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention? Upstream probes the psychological forces that push us downstream—including “problem blindness,” which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out—as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation’s culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge—and forward-deploying its ambulances to stand by in those areas. Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we’ve forgotten that we can fix them?

Decisive

Author : Chip Heath,Dan Heath
Publisher : Random House Canada
Page : 320 pages
File Size : 44,8 Mb
Release : 2013-03-26
Category : Self-Help
ISBN : 9780307361141

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Decisive by Chip Heath,Dan Heath Pdf

The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions--in our lives, careers, families and organizations. In Decisive, Chip Heath and Dan Heath, the bestselling authors of Made to Stick and Switch, tackle the thorny problem of how to overcome our natural biases and irrational thinking to make better decisions, about our work, lives, companies and careers. When it comes to decision making, our brains are flawed instruments. But given that we are biologically hard-wired to act foolishly and behave irrationally at times, how can we do better? A number of recent bestsellers have identified how irrational our decision making can be. But being aware of a bias doesn't correct it, just as knowing that you are nearsighted doesn't help you to see better. In Decisive, the Heath brothers, drawing on extensive studies, stories and research, offer specific, practical tools that can help us to think more clearly about our options, and get out of our heads, to improve our decision making, at work and at home.

Making Numbers Count

Author : Chip Heath,Karla Starr
Publisher : Simon and Schuster
Page : 208 pages
File Size : 43,7 Mb
Release : 2022-01-11
Category : Business & Economics
ISBN : 9781982165451

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Making Numbers Count by Chip Heath,Karla Starr Pdf

A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath. How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is…thirty-two years. Understanding numbers is essential—but humans aren’t built to understand them. Until very recently, most languages had no words for numbers greater than five—anything from six to infinity was known as “lots.” While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use? Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain’s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that people click in and say “Wow, now I get it!” You will learn principles such as: -SIMPLE PERSPECTIVE CUES: researchers at Microsoft found that adding one simple comparison sentence doubled how accurately users estimated statistics like population and area of countries. -VIVIDNESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which are easier to envision than “1/100,000th of the size of an atom.” -CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into “2 months of commutes, without repeating a song”). -EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about (“that medical protocol would save twice as many women as curing breast cancer”). Whether you’re interested in global problems like climate change, running a tech firm or a farm, or just explaining how many Cokes you’d have to drink if you burned calories like a hummingbird, this book will help math-lovers and math-haters alike translate the numbers that animate our world—allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society.

Switch

Author : Chip Heath,Dan Heath
Publisher : Crown Currency
Page : 322 pages
File Size : 44,9 Mb
Release : 2010-02-16
Category : Business & Economics
ISBN : 9780307590169

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Switch by Chip Heath,Dan Heath Pdf

Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives? The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind—that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly. In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results: • The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients • The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping • The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

The Myth of the Garage

Author : Chip Heath
Publisher : Random House
Page : 94 pages
File Size : 52,6 Mb
Release : 2012-01-26
Category : Business & Economics
ISBN : 9781448135943

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The Myth of the Garage by Chip Heath Pdf

From Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, comes The Myth of the Garage ... and other minor surprises, a collection of the authors' best columns for Fast Company magazine. There are 16 pieces in all, plus a previously unpublished piece entitled 'The Future Fails Again'. In Myth, the Heath brothers tackle some of the most (and least) important issues in the modern business world: - Why you should never buy another mutual fund ('The Horror of Mutual Funds') - Why your gut may be more ethical than your brain ('In Defense of Feelings') - How to communicate with numbers in a way that changes decisions ('The Gripping Statistic') - Why the 'Next Big Thing' often isn't ('The Future Fails Again') - Why you may someday pay $300 for a pair of socks ('The Inevitability of $300 Socks') - And 12 others . . . Punchy, entertaining, and full of unexpected insights, the collection is the perfect companion for a short flight (or a long meeting).

Made to Stick

Author : Chip Heath,Dan Heath
Publisher : Random House
Page : 336 pages
File Size : 46,6 Mb
Release : 2007-01-02
Category : Business & Economics
ISBN : 9781588365965

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Made to Stick by Chip Heath,Dan Heath Pdf

NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. “Anyone interested in influencing others—to buy, to vote, to learn, to diet, to give to charity or to start a revolution—can learn from this book.”—The Washington Post Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas—entrepreneurs, teachers, politicians, and journalists—struggle to make them “stick.” In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits. Made to Stick will transform the way you communicate. It’s a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas—and tells us how we can apply these rules to making our own messages stick.

Changing the Game

Author : John O'Sullivan
Publisher : Morgan James Publishing
Page : 225 pages
File Size : 53,6 Mb
Release : 2013-08-01
Category : Sports & Recreation
ISBN : 9781614486473

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Changing the Game by John O'Sullivan Pdf

“A powerful guide for both parents and coaches who want kids to have fun, enjoyable, and meaningful youth sporting experiences . . . I highly recommend it!” —John Ballantine, president and co-founder, Kids in the Game The modern-day youth sports environment has taken the enjoyment out of athletics for our children. Currently, 70% of kids drop out of organized sports by the age of thirteen, which has given rise to a generation of overweight, unhealthy young adults. There is a solution. John O’Sullivan shares the secrets of the coaches and parents who have not only raised elite athletes, but have done so by creating an environment that promotes positive core values and teaches life lessons instead of focusing on wins and losses, scholarships, and professional aspirations. Changing the Game gives adults a new paradigm and a game plan for raising happy, high performing children, and provides a national call to action to return youth sports to our kids. “Changing the Game is, well, a game changer. It explores in both depth and breadth the youth sports experience, its blood, sweat, and tears. Any parent who wants their children to gain the physical, psychological, emotional, and social benefits of what sport has to offer (and isn’t that every parent!) better read this book. It will make you a better sports parent, and it will ensure that your children get all the good stuff and avoid most of the bad stuff from participating in sports.” —James Taylor, Ph.D., author of Positive Pushing: How to Raise a Successful and Happy Child

Evidence-Informed Health Policy, Second Edition: Using EBP to Transform Policy in Nursing and Healthcare

Author : Jacqueline M. Loversidge,Joyce Zurmehly
Publisher : Sigma Theta Tau
Page : 277 pages
File Size : 40,5 Mb
Release : 2023-06-14
Category : Medical
ISBN : 9781646481132

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Evidence-Informed Health Policy, Second Edition: Using EBP to Transform Policy in Nursing and Healthcare by Jacqueline M. Loversidge,Joyce Zurmehly Pdf

“Evidence-Informed Health Policy serves as a foundation for policymaking using an evidence-informed model with emphasis on the fact that the best policy is based on evidence. The second edition helps transform students into healthcare advocates who can work collaboratively throughout the policymaking process, preparing them to engage at any policy level in shaping the future of nursing.” –Keeley Harding, DNP, APRN, CNS, CPNP-AC/PC; and Beverly Hittle, PhD, RN Assistant Professors and Course Faculty Leaders for Combined DNP-PhD Health Policy University of Cincinnati “This book is an essential resource for nurses and healthcare professionals who are engaged or interested in influencing health policy and navigating complex health policy environments.” –Jacalyn Buck, PhD, RN, NEA-BC, FAONL Clinical Professor Director, DNP Executive Track The Ohio State University College of Nursing “This new edition is a valuable resource for those nurses wanting to learn more about evidence-informed health policy, development of such policies, as well as the importance of nurse participation in their development.” –Jane F. Mahowald, MA, BSN, RN, ANEF Immediate past Executive Director of the Ohio League for Nursing What happens in health policy at local, state, and federal levels directly affects patients, nurses, and nursing practice. Some healthcare professionals, though, are intimidated by the complex and often nonlinear policy process or simply don’t know how to take the first step toward implementing policy change. In the second edition of Evidence-Informed Health Policy, authors Jacqueline M. Loversidge and Joyce Zurmehly demystify health policymaking and equip nurses and other healthcare professionals with the knowledge, tools, and confidence to navigate the first of many steps into health policy. This book translates the EBP language of clinical decision-making into an evidence-informed health policy (EIHP) model—a foundation for integrating evidence into health policymaking and leveraging dialogue with stakeholders. TABLE OF CONTENTS Chapter 1: Extending the Use of Evidence-Based Practice to Health Policymaking Chapter 2: The Use of Evidence: The Changing Landscape in Health Policymaking Chapter 3: Health Policy and Politics Chapter 4: Government Structures and Functions That Drive Process Chapter 5: Policymaking Processes and Models Chapter 6: An Overview of an Evidence-Informed Health Policy Model for Nursing Chapter 7: The Foundation: Steps 0 Through 3 of the EIHP Process Chapter 8: Policy Production: Steps 4 and 5 of the EIHP Process Chapter 9: Follow-Through: Steps 6 and 7 of the EIHP Process Chapter 10: Health Policy on a Global Scale Chapter 11: Evidence-Informed Health Policymaking: Challenges and Strategies Appendix A: Resources Appendix B: Global Examples of Evidence-Informed Policymaking: An Annotated Bibliography

The Power of Now

Author : Eckhart Tolle
Publisher : New World Library
Page : 258 pages
File Size : 53,9 Mb
Release : 2010-10-06
Category : Body, Mind & Spirit
ISBN : 9781577313113

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The Power of Now by Eckhart Tolle Pdf

It's no wonder that The Power of Now has sold over 16 million copies worldwide and has been translated into over 30 foreign languages. Much more than simple principles and platitudes, the book takes readers on an inspiring spiritual journey to find their true and deepest self and reach the ultimate in personal growth and spirituality: the discovery of truth and light. In the first chapter, Tolle introduces readers to enlightenment and its natural enemy, the mind. He awakens readers to their role as a creator of pain and shows them how to have a pain-free identity by living fully in the present. The journey is thrilling, and along the way, the author shows how to connect to the indestructible essence of our Being, "the eternal, ever-present One Life beyond the myriad forms of life that are subject to birth and death." Featuring a new preface by the author, this paperback shows that only after regaining awareness of Being, liberated from Mind and intensely in the Now, is there Enlightenment.

Disrupt Yourself

Author : Jay Samit
Publisher : Pan Macmillan
Page : 256 pages
File Size : 46,7 Mb
Release : 2015-07-16
Category : Business & Economics
ISBN : 9781509802890

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Disrupt Yourself by Jay Samit Pdf

In Disrupt Yourself, innovator and digital media expert Jay Samit reveals how to achieve your goals and permanently alter the status quo through the art of self-disruption. In today's ever-changing and often-volatile business landscape, adaptability and creativity are more crucial than ever. Samit describes how specific strategies that help companies flourish - challenging assumptions, pinpointing one's unique value, and identifying weaknesses in the structure of current industries - can be applied at an individual level. Incorporating stories from his own experience and anecdotes from other innovators and disruptive businesses - including Richard Branson, Steve Jobs, YouTube, the BBC, Virgin Media and many more - Samit shows how personal transformation can reap entrepreneurial and professional rewards. Disrupt Yourself offers clear and empowering advice for anyone looking to break through a creative barrier; anyone with a big idea but no idea how to apply it; and for anyone worried about being made irrelevant in an era of technological transformation. This engaging, perspective-shifting book demystifies the mechanics of disruption for individuals and businesses alike.

The Power of Moments

Author : Chip Heath,Dan Heath
Publisher : Simon and Schuster
Page : 320 pages
File Size : 55,8 Mb
Release : 2017-10-03
Category : Business & Economics
ISBN : 9781501147777

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The Power of Moments by Chip Heath,Dan Heath Pdf

The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

Invent It, Sell It, Bank It!

Author : Lori Greiner
Publisher : Ballantine Books
Page : 288 pages
File Size : 40,7 Mb
Release : 2014-03-11
Category : Business & Economics
ISBN : 9780804176446

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Invent It, Sell It, Bank It! by Lori Greiner Pdf

NATIONAL BESTSELLER • From one of the stars of ABC’s Shark Tank and QVC’s Clever & Unique Creations by Lori Greiner comes a hands-on, nuts-and-bolts guide to getting a new product or company off the ground and making it a success. Turn your idea into a reality. Become your own boss. Make your first million. Achieve financial freedom. Lori Greiner shows you how. Invent It, Sell It, Bank It! is a hands-on, nuts-and-bolts guide to getting a new product or company off the ground and making it profitable. Sharing her own secret formula and personal stories along the way, Lori provides vital information and advice on topics that can often intimidate, frustrate, and stump aspiring entrepreneurs. Offering behind-the-scenes insights into her experiences on ABC’s Shark Tank and QVC-TV’s Clever & Unique Creations by Lori Greiner, as well as valuable lessons learned from the mistakes and triumphs of her early career, Lori proves that, with hard work and the right idea, anyone can turn themselves into the next overnight success. Lori covers such topic as . . . • Market research: Is your idea a hero or a zero? Don’t be so fixated on the end result that you forget to make something that people actually want to buy. • Product design: I have an idea, now what’s next? From concept to prototype to final product: How do I make it and where do I start? • Funding: Although loans, investments, and crowd-sourcing are great ways to access cash, first tap into your own resources as wisely as possible. • Manufacturing: Seeing your final product roll off the assembly line is a magical moment, but there are things to watch out for so you get there in a cost-effective way. • Protecting your idea: To patent or not to patent, and other things you can do to safeguard your idea. • The secrets to selling successfully: You got the product made, now learn how to get people to buy it!

The Great Gatsby

Author : F. Scott Fitzgerald
Publisher : BoD – Books on Demand
Page : 249 pages
File Size : 45,7 Mb
Release : 2023-10-04
Category : Fiction
ISBN : 9783387092752

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The Great Gatsby by F. Scott Fitzgerald Pdf

Reproduction of the original. The publishing house Megali specialises in reproducing historical works in large print to make reading easier for people with impaired vision.

The Experience Economy, With a New Preface by the Authors

Author : B. Joseph Pine II,James H. Gilmore
Publisher : Harvard Business Press
Page : 412 pages
File Size : 43,9 Mb
Release : 2019-12-10
Category : Business & Economics
ISBN : 9781633697980

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The Experience Economy, With a New Preface by the Authors by B. Joseph Pine II,James H. Gilmore Pdf

Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral? Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local. Now with a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its customers in an increasingly distractible and time-starved world. Filled with detailed examples and actionable advice, The Experience Economy helps companies create personal, dramatic, and even transformative experiences, offering the script from which managers can generate value in ways aligned with a strong customer-centric strategy.