A Detailed Guide To Self Publishing With Amazon And Other Online Booksellers

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A Detailed Guide to Self-Publishing with Amazon and Other Online Booksellers

Author : Chris McMullen
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 46,5 Mb
Release : 2013-04-03
Category : Self-publishing
ISBN : 1484037243

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A Detailed Guide to Self-Publishing with Amazon and Other Online Booksellers by Chris McMullen Pdf

Proofreading, author pages, marketing, and more.

A Detailed Guide to Self-Publishing with Amazon and Other Online Booksellers

Author : Chris McMullen
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 55,5 Mb
Release : 2012-11-04
Category : Self-publishing
ISBN : 1480250201

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A Detailed Guide to Self-Publishing with Amazon and Other Online Booksellers by Chris McMullen Pdf

How to print-on-demand with CreateSpace & make eBooks for Kindle & other eReaders.

Self-Publishing with Amazon (4 Books In 1)

Author : Chris McMullen
Publisher : Unknown
Page : 628 pages
File Size : 41,7 Mb
Release : 2014-11-27
Category : Electronic
ISBN : 150318420X

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Self-Publishing with Amazon (4 Books In 1) by Chris McMullen Pdf

This book includes 4 full-length, detailed guides to self-publishing (628 pages in all, with 4 books combined together into one). These take you step-by-step through formatting (largely geared toward Microsoft Word), publishing (with CreateSpace and Kindle), marketing, and much more. Book 1: A Detailed Guide to Self-Publishing with Amazon, Vol. 1 Book 2: A Detailed Guide to Self-Publishing with Amazon, Vol. 2 Book 3: How to Self-Publish a Book on Amazon.com Book 4: Formatting Pages for Publishing on Amazon with CreateSpace Added Content: Articles on Self-Publishing (from the Author's Blog) AUTHOR: Chris McMullen has written and self-published over a dozen paperback books and eBooks. This 4-volume boxed set also was self-published using the same techniques that are described here. Chris McMullen shares numerous useful formatting tips in clear language with precise, detailed instructions. BOOK 1: A DETAILED GUIDE TO SELF-PUBLISHING, VOLUME 1: Find highly detailed try-it-yourself, walk-you-through-it tutorials for how to use Microsoft Word 2010 (which is similar to Word 2007 and 2013) specifically with Windows to publish your book both as a paperback book and as an eBook. This includes: How to use numerous formatting features (like page borders and bookmark hyperlinks). How to convert the content file for your paperback book into an eBook. How to format pictures and equations in an eBook with a variety of eReaders in mind. How to minimize the eBook's file size. How to draw your own pictures from scratch. BOOK 2: A DETAILED GUIDE TO SELF-PUBLISHING, VOLUME 2: Find highly detailed instructions for how to edit, perfect, and market your books. Some of the specific topics include: Several common mistakes in cover design and subtle pointers for perfecting the cover. Premarketing strategies that you should be applying before you publish to give your book a headstart. Using Roman numerals and Arabic page numbers, and different headings in each chapter in Word 2010. Understanding how to interpret Amazon's sales rank and author rank. A variety of tips for arranging and preparing for book readings and signings. Learning the true meaning of marketing and how to apply it to effectively sell your books. Using boldface, italics, linespaces, and bullets in your book description. All about branding your book and your image as an author. Setting up an AuthorCentral account, WordPress or Blogspot blog, and Goodreads author page. BOOK 3: HOW TO SELF-PUBLISH A BOOK ON AMAZON.COM:This book begins with the decision to self-publish or traditionally publish, moves onto important information on developing the concept and researching the book's potential, provides a thorough discussion of formatting and designing the book interior and cover in both Word 2003 and 2010, describes how to convert the Word document to PDF, shows how to publish both paperback and e-book editions, and concludes with a detailed introduction to marketing that both novices and experienced authors will find informative and helpful. BOOK 4: FORMATTING PAGES FOR PUBLISHING ON AMAZON WITH CREATESPACE:This self-publishing guide is focused on the details with which most self-published authors struggle. As such, the book provides in-depth coverage on formatting the interior file, yet is also concise by focusing on this one important topic. Get your formatting questions answered quickly and then get back to what you love most - writing, of course! ADDED CONTENT: ARTICLES ON SELF-PUBLISHING (from the Author's Blog): Formatting Marketing Publishing Comical Relief

Kindle Publishing

Author : James Bell
Publisher : Createspace Independent Publishing Platform
Page : 170 pages
File Size : 46,5 Mb
Release : 2017-10-14
Category : Self-publishing
ISBN : 1977993729

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Kindle Publishing by James Bell Pdf

Kindle Publishing Guide for 2018. With the internet becoming more ubiquitous and with more people than ever shopping online from their computers and phones. The opportunity for starting a profitable online business has never been greater. A great online business to start is a self-publishing business. People will always read books, and publishing is a very conventional and conservative business. Kindle Publishing, will teach you to start a publishing business using the best publishing platforms for the best chance at success. Read Kindle Publishing from start to finish and learn the most important aspects of starting an online business which publishes niche non-fiction eBooks and print paperback books at scale. When done with consistency and focus, self-publishing can provide a new reliable stream of income from monthly royalties. Discover a new style of publishing that self-publishers are forgetting. This publishing method is taught throughout the book and you will learn exactly how to implement this strategy, and why it works so well in today's marketplace. Pick up Kindle Publishing and learn the exact steps to making money online with books from start to finish.

Writers' & Artists' Guide to Self-Publishing

Author : Bloomsbury Publishing
Publisher : Bloomsbury Publishing
Page : 233 pages
File Size : 47,9 Mb
Release : 2020-03-19
Category : Language Arts & Disciplines
ISBN : 9781472970282

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Writers' & Artists' Guide to Self-Publishing by Bloomsbury Publishing Pdf

Self-publishing is a growing area and writers need independent and reliable advice they can trust. This guide is full of practical, nuts-and-bolts information on each aspect of the DIY-publishing process, from editing and page layout, cover design and book production, publicity and selling. Each chapter is written by publishing professionals expert in supporting authors and is full of insights from successful self-published authors themselves. This guide is essential reading for any indie author who wants to go it totally alone, who wants to work with other independent professionals or who might choose to pay for self-publishing provider services. It gives the pros and cons and potential financial outlay for the various options available so writers can make informed decisions about the best approach for their own book.

Kindle Publishing

Author : Delfim Alvaro
Publisher : Createspace Independent Publishing Platform
Page : 156 pages
File Size : 40,7 Mb
Release : 2017-04-13
Category : Electronic
ISBN : 1545367191

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Kindle Publishing by Delfim Alvaro Pdf

BUILD A PROFITABLE KINDLE PUBLISHING BUSINESS! Do you want to start a Kindle Publishing Business? Do You Want a Step-By-Step Blueprint Of The Entire Process? If so, "KINDLE PUBLISHING: How To Build A Successful Self-Publishing Business With Amazon Kindle and Createspace. A Detailed, Step-By-Step Guide To The Entire Process" by Delfim Alvaro is the exact guide you need! Delfim Alvaro is a successful Kindle Publisher who has been running his Publishing business for over 2 years. In that time, he has tried and tested many strategies, followed various courses and narrowed the process down to 9 essential lessons. Much like the 80/20 or Pareto's Principal. Focusing on truly understanding and employing only 9 steps allowed Delfim to be more efficient and grow a passive income quicker, ignoring all the other time-consuming or minimal-result-producing tasks. The refocus was so effective that it doubled Delfim's income to $3000 a month in just 3 months, and with only a total number of 13 books. And now he wants to share the same 9 lessons with you! Kindle Publishing is one of the simplest businesses to start, with low barrier to entry, low start-up cost and massive earning potential. And a business that just about anyone can start regardless of their previous business or internet marketing experience. Delfim's 9 essential Lessons will be putting you on the path to success with Kindle and on your way to a full-time income online. What Makes This Book The Best Book On The Subject? This book is a true step-by-step break-down of the entire process and should cost way more because of the value Delfim shares. You will be getting a proven blueprint to start your own online business from someone who has been there and done it, with the potential to quit your job, work from home or from anywhere in the world for such a small investment. Delfim covers everything from opening your publishing accounts, finding and analysing profitable niches, getting your book cover designed and book published, as well as how to market your books, manage and outsource your business. The book is also filled with screenshots and free video tutorials to make things even simpler for you. Giving you full confidence that you can also replicate the process. You Will Learn The Following: Exactly how Kindle Publishing works How to properly carry-out Niche and Keyword Research. Find topics that are in demand and profitable How to create a Title that sells How to order a eBook cover that stands-out How to write or better, outsource great book content Book descriptions that sell How to open your Kindle account How to Publish your first eBook on Kindle, step-by-step How to turn your eBook into a Paperback version How to Publish your first Paperback, step-by-step How to Promote and Market your book How to get Reviews for your book How to Scale, Manage and Outsource your Kindle Publishing business And much more! So, take this opportunity and order your copy of this guide by clicking the 'Buy Now' button. For a fraction of the value you will be getting in this book, you will be learning lessons that will pay you back tenfold. Take advantage of it while you can. By ordering your copy, you will also be given access to my private publishing community where you can share ideas, ask questions and grow your business with other publishers. Order Now and see you inside!

Going Wide: Self-Publishing Your Books Outside The Amazon Ecosystem

Author : M.K. Williams
Publisher : M.K. Williams Publishing, LLC
Page : 102 pages
File Size : 47,9 Mb
Release : 2021-11-02
Category : Language Arts & Disciplines
ISBN : 9781952084102

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Going Wide: Self-Publishing Your Books Outside The Amazon Ecosystem by M.K. Williams Pdf

Use this concise how-to-guide by M.K. Williams to bring your self-published books beyond the Amazon ecosystem Everyone is going wide... here's how: The buzzy term in the self-publishing space right now is, "wide." I was doing this before it was a thing. As more authors hear about the benefits of self-publishing on multiple platforms, I find myself on the receiving end of many panicked emails. While the concept is easy to understand the execution requires planning and patience. For those who want to get their book out to as many readers and retailers as possible, I have the tools you need to create than plan. I've condensed my years of experience and best advice into this short and actionable book to help you go from Amazon-Only to Wide Author. This book will cover strategy, platforms, opting out of exclusivity, and marketing for success. Get your free planners throughout the book to help you make and stick to your plan. Ready to go wide?

Self-Publishing eBooks

Author : Josh Williams
Publisher : Josh Williams
Page : 141 pages
File Size : 51,6 Mb
Release : 2020-11-17
Category : Technology & Engineering
ISBN : 8210379456XXX

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Self-Publishing eBooks by Josh Williams Pdf

Do you like to amuse and entertain, inform or teach? Or do you have a great book in mind but don't know how to bring it to life? Did you get frustrated by the traditional literary agents who take forever to get your book approved or other traditional publishing gatekeepers who make you almost want to give up on the idea of publishing a book at all? Or you are only looking for a side business you can do that can make you an extra $1000 in passive income per month? Or do you dream to live with zero worries eating you up and no stress about finding a new job, or taking your time off work to move, or having worries about your paycheck because you have a system that makes you money even while you sleep! If yes, this is the best book for you. I get you! I have been in your shoes and experienced the same, so I decided to write this book to teach you everything about Self-Publishing and help clear all your doubts and get you started right away. Besides, I have successfully published several best-selling books, and I know what you should do to avoid pitfalls and get you the right result. I will be sharing with you my wealth of experience in this book so you can do as good as I am or even better! In this book, I will teach you: - Self-publishing basics; how to get started and grab the maximum profit. - How to do research and check if there is a hungry market for your book - How to write a book on a subject you know nothing about - How to hire ghostwriters, work, and manage them effectively for optimum results. - How to format your book without having to buy any tools or hire someone to do it for you. - How to determine your writing needs, assign resources to create and market your book while ensuring that it is being displayed to the right audience. In all, I'll teach you the A-Z of self-publishing, from solving your dilemma of self-publishing to clearing your doubts and questions and finally guiding you to publish your masterpiece successfully. This book will be your best pal on your way to financial independence. WHY BUY THIS BOOK? 1. IT'S A COMPLETE GUIDE- I'll be showing you step-by-step on how to self-publish a book on any niche/topic. - I will show you my process of coming up with ideas, publishing, and making money from the books. I will teach you precisely what you need to know, step-by-step with lots of examples and pictorial illustrations. 2. IT IS NOT A STORYBOOK- This book strictly deals with facts that you will relate to and explain with practical examples that'll leave no dull moments for you. 3. IT IS FULL OF PRO-TIPS- I discuss many unique pro-tips I discovered through my experience with publishing books. 4. INNOVATIVE SOLUTIONS! - In this book, you will find creative and unique solutions and suggestions that have never been stated before and cannot be found elsewhere. Trust me! You will get everything you need and apply it straight away, and be on your way to making money from self-publishing. If you want to know exactly how to self-publish your book, turn your idea into a finished product and make money with it, look no further. Self-Publishing eBooks: How to Self-Publish, Market your Books and Make Passive Income Online for Life is a classic for everyone. Scroll up, click on the buy NOW and Get Your Copy NOW

The Complete Guide to Self-publishing

Author : Tom Ross,Marilyn Heimberg Ross
Publisher : Betterway Books
Page : 436 pages
File Size : 41,5 Mb
Release : 1989
Category : Language Arts & Disciplines
ISBN : IND:30000004363747

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The Complete Guide to Self-publishing by Tom Ross,Marilyn Heimberg Ross Pdf

How to Publish a Book on Amazon

Author : Matt Voss
Publisher : Unknown
Page : 60 pages
File Size : 41,9 Mb
Release : 2020-02-14
Category : Electronic
ISBN : 9798613954414

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How to Publish a Book on Amazon by Matt Voss Pdf

From e-commerce to cloud computing, Amazon continues to disrupt industry after industry. For some time now, their wide reach has extended into publishing. Since its inception in 2007, Kindle Direct Publishing (KDP) has taken the industry by storm, enabling fledgling writers to bypass the hurdles of traditional publishing and appeal directly to their readership. The stigmas have faded, self-publishing is the future of publishing, and--from the looks of things--Amazon KDP is the future of self-publishing. Not only is it the future, but as of now, KDP is the best option for writers looking to self-publish while making a real, livable income. The benefits of publishing through Amazon are immense. There are virtually no barriers to entry. If you have your manuscript and book cover ready right now, your book can be listed on the Amazon marketplace by tomorrow. Moreover, KDP gives you free and immediate access to the largest reader base in the world. Do you have an idea for a book but are not sure what exact action steps to take? Are you simply looking for a way to make a few thousand dollars (or potentially more) in passive income per month? If so, then you've come to the right place. In this book, I will show you exactly how to turn your idea into a professional Amazon listing that will earn you--assuming you follow my guidelines closely--at least $500 per month for each book you publish. This book covers everything you need to know about publishing on Amazon, including how to find the most profitable book ideas, how to obtain cover designs that sell, how to format your book for KDP, how to grow sales with Amazon Ads, and much more! I hold nothing back in this comprehensive book on self-publishing. Learn everything I've picked up over my many years of experience as a self-published author, and see for yourself how I make at least $500 per month on every book I write.

Self-Publishing: The Secret Guide to Becoming a Best Seller

Author : Richard Mccartney
Publisher : Self-Publishing
Page : 120 pages
File Size : 53,7 Mb
Release : 2019-03
Category : Self-Help
ISBN : 1798448564

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Self-Publishing: The Secret Guide to Becoming a Best Seller by Richard Mccartney Pdf

"A crucial book for anyone choosing to self publish." Marketing a book is difficult for most authors. It takes an incredible lot of time, and often for no measurable results in sales. Some of you may have spent hours, days, weeks, even months, writing blogs, getting active on Facebook and Twitter in order to promote your book. Then you look at your sales figures for the last weeks or months, and your heart sinks. Why isn't this working? So, have you ever wondered how other books seem to come out of nowhere and become Best Sellers? Ever suspected that there are some tricks you don't know about that others are using to promote their book? Well, you would be right. This book answers the greatest challenge facing authors: getting discovered on Amazon. "Fantastic guide with simple and yet great ideas." "I now have answers and the tools needed to get a book promoted." "I've worked in Internet marketing for years. He really rips the lid off." In this book I am going to show you the secrets many of the more successful authors use to help promote and sell their books on Amazon. These are rock solid proven methods that are sure to make your book more visible on the only online store that counts - Amazon. This Secret Guide To Becoming A Best Seller reveals many of the lesser known tactics to promoting your book on Amazon, including: How The Best Seller System Works The Wrong Way To Promote Your Book What They Won't Tell You About Promoting Your Book How To Measure The Effectiveness Of Your Marketing Campaigns Finding The Best Revenue Opportunities Finding Engaged Readers Who Will Read Your Book Hot New Releases - How To Get Your Book There Investigating The Secrets Of Amazon's Search Box The Best Ways To Advertise Your Book To New Readers And More ...

Kindle Self-Publishing for Beginners

Author : James Moore
Publisher : Createspace Independent Publishing Platform
Page : 144 pages
File Size : 52,9 Mb
Release : 2018-05-28
Category : Electronic
ISBN : 171947236X

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Kindle Self-Publishing for Beginners by James Moore Pdf

HERE IS YOUR VERY OWN, AWESOME, GO-TO GUIDE! A STEP-BY-STEP (WITH NO STEPS MISSED) YES! THIS IS AMAZON'S ULTIMATE EBOOK AND PAPERBACK PUBLISHING BEGINNERS BOOK! How would you like to make money off books you didn't even write? Hi, my name is James Moore, and I'd like to congratulate you for deciding to take a big look at one of the greatest passive income streams around. Amazon has reported that for every 100 printed books they've sold, they have also sold 105 Kindle books. This trend shows no signs of slowing down anytime soon. Writing, Publishing, and Marketing Your Books Kindle publishing is the perfect passive income stream for the budding entrepreneur to get his/her feet wet in making REAL money online. You'll learn all the steps to get books published onto Amazon, even if you have no prior skills in writing, so you can make a passive income stream even while you sleep! Finding Profitable Niches In this section, we'll get a proper understanding of great niches and genres. There's no use selling books if they won't make the cash you seek. Here, we'll take the guesswork out. We'll look at the key criterion for finding successful niches, a great way of brainstorming for potential niches, and some further links and resources to help you on your way. Creating Titles Which Sell This is important, and is the x-factor with regard to any publishing business. And I will explain why in this section. Here you'll learn the most important 3 things that will sell your book, including a bestselling author story, everything you need to create your bestselling title, some great title examples, and some bad title examples too. Designing a Cover That Sells We'll also discover the way we can promote our book with a fantastic, eye-catching cover. A book tells a thousand words through this factor alone. We'll learn all about outsourcing your cover on Fiverr, giving the designer your instructions, and using images to promote and make your book cover stand out from the rest. Kindle Book Creation This stumps so many publishers, and in this title I'll give you a sure-fire way to get it right! We'll see how you can focus on quality (not quantity) and how you can really; truly create your very-own Kindle book on the Amazon platform. Boosting Amazon Rankings Another top secret I'll share with you, just so you can dip your toes in and get the cash flowing in, far more easily. Yes, you'll learn: how Amazon ranks Kindle books, how you can improve your book's rankings, and how you can utilize Amazon's Wish List to your benefit. Monetizing Your Books We need to get a good cash flow coming in. There are a few things here that will take your publishing game to the very next level. You'll get clarity on analyzing your book results and in picking the best pricing for your book. We will also delve into some more amazing monetizing options to help you get even more value!Building a Series and Monetizing the Backend I'll show you how you can cross-promote your books to make money in even more ways, including tracking links. I'll also teach you some backend tips that will see even more cash flow coming into your metaphorical "pie." Here, I'll give you further links and resources for you to use each step of the way. Publishing a Paperback with CreateSpace Leave other publishers in the dust with my thorough explanation of CreateSpace. I'm going to show you my way. Yes, it really works!You'll understand exactly why you should publish on CreateSpace, the step-by-step process of publishing your book into a paperback, and just how much readers love to be given the choice to choose different versions of your amazing title! Click on "Look Inside" to Find Out Much, Much More!!

The Complete Guide to Self-Publishing

Author : Marilyn Ross,Sue Collier
Publisher : Penguin
Page : 576 pages
File Size : 55,7 Mb
Release : 2010-07-12
Category : Language Arts & Disciplines
ISBN : 9781599631806

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The Complete Guide to Self-Publishing by Marilyn Ross,Sue Collier Pdf

Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find: • Complete step-by-step guidance on publishing and marketing a book • Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd • A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you • Practical advice on making the decision between offset printing and print-on-demand • How to leverage the Internet to create "buzz" and promote your book with killer PR • The latest information on e-publishing • A detailed marketing plan and timetable to keep you on track • Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books • Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites • Valuable case studies and examples of how other publishers excel • An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry • Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.

Book Publishing Secrets

Author : Jason Johns
Publisher : Createspace Independent Publishing Platform
Page : 234 pages
File Size : 42,7 Mb
Release : 2017-09-23
Category : Electronic
ISBN : 1977573983

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Book Publishing Secrets by Jason Johns Pdf

There is a saying that everyone has a book inside them. "Book Publishing Secrets" is for anyone who wants to write, publish and make a profit from the book this inner book.Writing a book is a very overwhelming process, which is one of the main reasons people don't write their book. Writing, formatting, publishing, and marketing can be completely overwhelming, but don't worry, "Book Publishing Secrets" has been written to take you by the hand to guide you through this entire process from start to finish.As you read this book, you will learn everything you need to know about writing a book. You will be shown how to research your book, how to format it and how to lay it out for maximum appeal. Not only this, but you will learn how to publish your book without spending a single penny. Anyone can write a book, and this step-by-step guide will show you how you can write and publish your own book.In "Book Publishing Secrets" you will discover:* What self publishing is and why people publish their own books* The different types of books you can write, what readers expect and how these can make you money* Finding subjects to write books on that will make you money, unless you already have an idea for a book* Researching the content for your book to give your readers the information they want* Formatting and laying out your book so it looks great for your readers* Publishing your book for no cost as both a paperback and eBook* How to get your book into libraries, educational establishments and many other online book retailers* The number one predator for new authors that could cost you thousands* How to market your book and make sales* Why social media and a newsletter is important to you as an author and how to use them for your book* Creating a killer title and a cover that will sell your book* The tools and tricks of the trade to help you be more productive and efficient* Pricing your book so it sells and you make money* How to launch and promote your book* What to do when you've published your book so it continues to sell and make you money* Advertising and marketing your book successfully* Overcoming writer's block and avoiding the common mistakes new writers make that holds them back from completing their bookWriting a book is a very rewarding experience and can be a start to a highly profitable business. It is possible to build a full-time income from writing or you can just write and publish for fun, with the extra income being nice to have pocket money. The beauty of writing is that you can start on a shoestring budget and work around your life. Whether you have a job or stay at home, you can write and publish your book.Enjoy learning all about how to successfully publish your book. It is easier than you think when you are guided through the potential minefield, and "Book Publishing Secrets" is your guide to this process. Discover today how you too can become a published author.

The Complete Guide to Self-Publishing

Author : Tom Ross
Publisher : Writer's Digest Books
Page : 548 pages
File Size : 55,9 Mb
Release : 2001-12-18
Category : Language Arts & Disciplines
ISBN : 1582970912

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The Complete Guide to Self-Publishing by Tom Ross Pdf

This new, updated edition of the industry standard shows writers how to get full control over their careers by self-publishing. Writers will see how the publishing industry works and learn how to make it work for them. Packed with maximum profit/minimal risk ideas, the Complete Guide to Self-Publishing, 4th Edition provides readers with: * Step-by-step guidance on every aspect of publishing and marketing a book * Appendices that list marketing contacts, government help and vendors, including names and addresses * Updated advice on e-publishing and electronic rights--everything the writer needs to know to tackle this dynamic new medium * Production tips that can cut design and printing costs * Proven sales letter formats, cover designs and catalog sheets * Dynamic marketing strategies for publicity, advertising and sales--specifically, what works and what doesn't