A Handbook Of Qualitative Methodologies For Mass Communication Research

Author : Nicholas W. Jankowski,Klaus Bruhn Jensen
Publisher : Routledge
Page : 263 pages
File Size : 42,5 Mb
Release : 2002-09-11
Category : Social Science
ISBN : 9781134938247

Get Book

A Handbook of Qualitative Methodologies for Mass Communication Research by Nicholas W. Jankowski,Klaus Bruhn Jensen Pdf

Over the last decade there has been a growing use of qualitative research methods in the study of social and cultural change. Incorporating theoretical insights from discourse analysis, ethnograohy and reception theory such research has proven a fruitful and enlightening mode of analysis.The Handbook represents the first volume devoted to the utilization of such methods in mass media research. It includes contributions from those at the forefront o communication studies who apply a developing methodology to media contents, contexts and audiences. Among others, Gaye Tuchman writes on news production, Dave Morley and Roger Silverstone on media audiences, and Horace Newcombe applies qualitative methods to television drama.In view of the rapid changes which the media environment is now undergoing, the books systematic overview of qualitative research methods will benefit commercial organisations as well as academic institutions.

Author : Klaus Bruhn Jensen
Publisher : Routledge
Page : 522 pages
File Size : 50,5 Mb
Release : 2020-12-30
Category : Language Arts & Disciplines
ISBN : 9781351029360

Get Book

A Handbook of Media and Communication Research by Klaus Bruhn Jensen Pdf

Thoroughly revised and updated, this third edition integrates perspectives from the social sciences and the humanities, focusing on methodology as a strategic level of analysis that joins practical applications with theoretical issues. The Handbook comprises three main elements: historical accounts of the development of key concepts and research traditions; systematic reviews of media organizations, discourses, and users, as well as of the wider social and cultural contexts of communication; and practical guidelines with sample studies, taking readers through the different stages of a research process and reflecting on the social uses and consequences of research. Updates to this edition include: An overview of the interrelations between networked, mass, and interpersonal communication. A new chapter on digital methods. Three chapters illustrating different varieties of media and communication research, including industry–academic collaboration and participatory action research. Presentation and discussion of public issues such as surveillance and the reconfiguration of local and global media institutions. This book is an invaluable reference work for students and researchers in the fields of media, communication, and cultural studies.

Author : Klaus Bruhn Jensen
Publisher : Routledge
Page : 353 pages
File Size : 50,8 Mb
Release : 2013-04-15
Category : Business & Economics
ISBN : 9781134590001

Get Book

A Handbook of Media and Communication Research by Klaus Bruhn Jensen Pdf

This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.

Author : Thomas R. Lindlof,Bryan C. Taylor
Publisher : SAGE Publications
Page : 730 pages
File Size : 40,5 Mb
Release : 2017-11-01
Category : Language Arts & Disciplines
ISBN : 9781483323503

Get Book

Qualitative Communication Research Methods by Thomas R. Lindlof,Bryan C. Taylor Pdf

Qualitative Communication Research Methods, Fourth Edition introduces you to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide you through every step of the qualitative process, from developing research topics and questions through writing a final report. You are given numerous examples of work in the field to illustrate how studies are designed, carried out, written, evaluated, and related to theory. In addition to covering the theories and methods currently used in qualitative communication research, the authors also discuss important trends influencing the future of that research, helping you make informed judgments about the significance and consequences of recent trends. New to the Fourth Edition: A new chapter titled “The Diversity of Qualitative Research in Communication Subfields” provides readers with a complete guide to the field’s distinctive subfields and enables you to identify the research agenda that best represents your own interests.Two rising subfields— Political Communication and Communication Activism— have been added, resulting in 13 subfields covered. Two major phases of data analysis have been split into separate chapters, enabling you to concentrate on the initial steps of analysis before moving on to the interpretation phase of analysis. Discussions of important intellectual and institutional trends currently reshaping the landscape of qualitative research, including Materialist Theory, Big Data, and Open-Access publishing, provide you with cutting-edge knowledge and skills that affect what you study and how you study it. An analysis of new developments in media and technology shows you how social media networks and other digital platforms are not only topics of research, but also the means for collecting and analyzing data.

Author : Klaus Bruhn Jensen,Nicholas W. Jankowski
Publisher : Unknown
Page : 0 pages
File Size : 46,8 Mb
Release : 1991
Category : Electronic
ISBN : 0145054055

Get Book

A Handbook of Qualitative Methodologies for Mass Communication Reseach by Klaus Bruhn Jensen,Nicholas W. Jankowski Pdf

Author : Bonnie S. Brennen
Publisher : Taylor & Francis
Page : 255 pages
File Size : 54,7 Mb
Release : 2017-06-26
Category : Social Science
ISBN : 9781315435961

Get Book

Qualitative Research Methods for Media Studies by Bonnie S. Brennen Pdf

Reflexivity -- Analyzing and Interpreting Ethnographic Material -- Ethical Considerations -- Research Using Ethnography -- Participant Observation Exercises -- Chapter 8 Textual Analysis -- What Is a Text? -- The Development of Textual Analysis -- The Influence of Semiotics -- Theory and Interpretation -- Encoding and Decoding -- Ideological Analysis -- Genre Analysis -- Rhetorical Analysis -- Using New Technologies in Textual Analysis -- Ethical Considerations -- Research Using Textual Analysis -- Textual Analysis Exercises -- Acknowledgments -- Index

Author : Anders Hansen
Publisher : SAGE Publications Limited
Page : 448 pages
File Size : 46,9 Mb
Release : 2009-02-03
Category : Reference
ISBN : STANFORD:36105215336624

Get Book

Mass Communication Research Methods by Anders Hansen Pdf

This essential set brings together leading articles on the three major domains of the communication process: 1) Institutions/Organisations/Production; 2) Content/Representation; and 3) Audiences/Consumption.

Author : Bonnie Brennen
Publisher : Routledge
Page : 250 pages
File Size : 40,8 Mb
Release : 2012
Category : Language Arts & Disciplines
ISBN : 9780415890212

Get Book

Qualitative Research Methods for Media Studies by Bonnie Brennen Pdf

This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.

Author : Anders Hansen,David Machin
Publisher : Bloomsbury Publishing
Page : 462 pages
File Size : 40,9 Mb
Release : 2018-09-12
Category : Social Science
ISBN : 9781350306646

Get Book

Media and Communication Research Methods by Anders Hansen,David Machin Pdf

This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.

Author : Klaus Jensen (kulturoznawca)
Publisher : Unknown
Page : 0 pages
File Size : 46,7 Mb
Release : 2024-06-02
Category : Electronic
ISBN : 0415225884

Get Book

A handbook of media and communication research by Klaus Jensen (kulturoznawca) Pdf

Author : Arthur Asa Berger
Publisher : SAGE Publications
Page : 267 pages
File Size : 50,7 Mb
Release : 2018-12-27
Category : Language Arts & Disciplines
ISBN : 9781544332666

Get Book

Media and Communication Research Methods by Arthur Asa Berger Pdf

This step-by-step introduction to conducting media and communication research offers practical insights along with the author’s signature lighthearted style to make discussion of qualitative and quantitative methods easy to comprehend. The Fifth Edition of Media and Communication Research Methods includes a new chapter on discourse analysis; expanded discussion of social media, including discussion of the ethics of Facebook experiments; and expanded coverage of the research process with new discussion of search strategies and best practices for analyzing research articles. Ideal for research students at both the graduate and undergraduate level, this proven book is clear, concise, and accompanied by just the right number of detailed examples, useful applications, and valuable exercises to help students to understand, and master, media and communication research.

Author : H.J. Hsia
Publisher : Routledge
Page : 646 pages
File Size : 48,6 Mb
Release : 2015-10-23
Category : Social Science
ISBN : 9781317357179

Get Book

Mass Communications Research Methods by H.J. Hsia Pdf

Originally published in 1988. Step-by-step, this book leads students from problem identification, through the mazes of surveys, experimentation, historical/qualitative studies, statistical analysis, and computer data processing to the final submission and publication in scientific or popular publications.

Author : David E. Morrison
Publisher : Indiana University Press
Page : 320 pages
File Size : 52,9 Mb
Release : 1998
Category : Performing Arts
ISBN : 1860205402

Get Book

The Search for a Method by David E. Morrison Pdf

Morrison argues that focus groups are overused and cannot deliver what is often claimed. The study compares the organisation of knowledge within a university setting and in market research.

Author : W. James Potter
Publisher : Routledge
Page : 408 pages
File Size : 51,9 Mb
Release : 2013-11-05
Category : Language Arts & Disciplines
ISBN : 9781136688676

Get Book

An Analysis of Thinking and Research About Qualitative Methods by W. James Potter Pdf

Written for social science scholars who want to learn more about the qualitative way of thinking, this book addresses the full continuum of issues about the qualitative methodologies. At one end of that continuum are the deeply philosophical concerns of ontology and epistemology. At the other -- concrete -- end of that continuum are the practical issues of what is considered evidence: How does one go about gathering evidence? Where, when, and how does one analyze evidence? What are the alternative ways of dealing with tone and voice in writing qualitative research? The attention to practical, concrete issues makes this book useful as a handbook providing a great deal of vital information to scholars who want a guide to making decisions as they navigate their research questions through the qualitative realm. Uniquely qualified to write such a book, Potter has earned PhDs in both qualitative methods (with a concentration in linguistics and field studies) and in quantitative methods (with a concentration in social science theory and statistics). The book is not an ideological argument that glorifies one system of thinking while attempting to persuade the reader that other systems of thinking are bankrupt. Rather, the book presents a respectful, balanced analysis of the strengths and weaknesses of the qualitative approach. The book builds to a controversial final chapter entitled "Is Convergence a Possibility?" in which Potter synthesizes a conclusion from his analysis of a wide range of qualitative studies across three broad topic areas -- text focused research, audience focused research, and institution focused research -- and across seven major qualitative methodologies -- ethnography, ethnomethodology, reception study, ecological psychology, symbolic interactionism, cultural studies, and textual analysis. His conclusion is that not only is there a possibility of a convergence between qualitative and quantitative approaches, but that the convergence has already happened. The book includes an appendix in which 95 books and articles using the qualitative approach are abstracted and analyzed to illustrate key points of methodology and methods. It also includes subject and author indexes.

Author : Anders Hansen,David Machin
Publisher : Bloomsbury Publishing
Page : 314 pages
File Size : 46,5 Mb
Release : 2018-09-12
Category : Social Science
ISBN : 9781137589644

Get Book

Media and Communication Research Methods by Anders Hansen,David Machin Pdf

This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.