Affiliate Program Management

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Affiliate Program Management

Author : Evgenii Prussakov
Publisher : John Wiley & Sons
Page : 456 pages
File Size : 49,6 Mb
Release : 2011-03-31
Category : Computers
ISBN : 9781118084267

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Affiliate Program Management by Evgenii Prussakov Pdf

Affiliate marketing is hot; here's how to get your program going Nearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real-world, task-based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, and much more. Affiliate marketing programs help boost marketing efforts without incurring excessive costs; this Hour a Day guide provides everything merchants, business owners, and those charged with managing an affiliate program need to know Offers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing program Covers social media; creating policies; working with feeds, coupons, widgets, and video; creating compelling content; handling partners who are not meeting goals; and much more Affiliate Program Management: An Hour a Day is the do-it-yourself guide to planning and maintaining a successful affiliate program.

Driving Traffic and Customer Activity Through Affiliate Marketing

Author : Singh, Surabhi
Publisher : IGI Global
Page : 233 pages
File Size : 50,8 Mb
Release : 2017-06-16
Category : Business & Economics
ISBN : 9781522526575

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Driving Traffic and Customer Activity Through Affiliate Marketing by Singh, Surabhi Pdf

Technological developments have created new opportunities for contemporary businesses. Online stores can now utilize a specific branch of marketing in order to maximize the revenue of their business and increase website traffic. Driving Traffic and Customer Activity Through Affiliate Marketing is an essential reference publication highlighting the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is ideally designed for academicians, practitioners, and students seeking current information on ways to increase customer activity.

Successful Affiliate Marketing for Merchants

Author : Shawn Collins,Frank Fiore
Publisher : Pearson Education
Page : 427 pages
File Size : 46,6 Mb
Release : 2001-04-11
Category : Computers
ISBN : 9780132797030

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Successful Affiliate Marketing for Merchants by Shawn Collins,Frank Fiore Pdf

If you¿re an online business, instead of paying for an ad, like a banner, you pay for the result – the sale. This is called affiliate marketing. Pay for Performance will show anyone conducting business online, how to plan, implement, and manage a successful affiliate marketing program. The reader will find valuable Web resources such as tracking software and contract templates with the guidance of this book. There will also be direction for the reader to focus the content and develop the right affiliate model for the type of business. It will also provide case studies of successful programs as well as failures and scams to demonstrate and teach the lessons of building a successful program.

A Practical Guide to Affiliate Marketing

Author : Evgenii Prussakov
Publisher : Am Navigator LLC
Page : 0 pages
File Size : 40,9 Mb
Release : 2007
Category : Affiliate programs (World Wide Web)
ISBN : 0979192706

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A Practical Guide to Affiliate Marketing by Evgenii Prussakov Pdf

A Practical Guide to Affiliate Marketingwas written to be an indispensable handbook for all affiliate managers and merchants, alike. In addition to providing concrete, practical answers to common (as well as not-so-common) questions, the book gives usable ideas on promoting affiliate programs, along with ways to keep affiliates motivated. This guide presents the author's information in a logical, convenient format.

Affiliate Marketing For Dummies

Author : Ted Sudol,Paul Mladjenovic
Publisher : John Wiley & Sons
Page : 355 pages
File Size : 40,9 Mb
Release : 2019-12-12
Category : Business & Economics
ISBN : 9781119628248

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Affiliate Marketing For Dummies by Ted Sudol,Paul Mladjenovic Pdf

Get Your Piece of the Hottest Business Online Today! Affiliate marketing is your route to earning some serious bucks. Thousands of companies both large & small like Amazon, Sears, Best Buy, Overstock, Lowe’s, Priceline & others have programs so you can profit from the thousands of products they offer. Affiliate marketing is ideal for bloggers looking to monetize their work. This is a multibillion-dollar market, and there are 10+ million people involved in the biz worldwide. There’s always room for more because the opportunity keeps growing as more and more companies offer affiliate programs. Affiliate Marketing For Dummies shows you how to get a slice of the pie! Choose the right affiliate product or service for you Find the best affiliate programs for you Find the best affiliate marketing strategies Affiliate Marketing for Dummies is your friendly step-by-step guide to getting in on this moneymaker—big time.

Exploring the Power of Electronic Word-Of-Mouth in the Services Industry

Author : Hans Ruediger Kaufmann,Sandra Maria Correia Loureiro
Publisher : Unknown
Page : 128 pages
File Size : 50,7 Mb
Release : 2019-08
Category : Internet advertising
ISBN : 1522585761

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Exploring the Power of Electronic Word-Of-Mouth in the Services Industry by Hans Ruediger Kaufmann,Sandra Maria Correia Loureiro Pdf

"This book examines the importance and the effective utilization of eWOM content for the positioning of products and services that illustrate the value of user generated content for influencing customer decision making in diverse business sectors"--

Affiliate Program Management

Author : Evgenii Prussakov
Publisher : John Wiley & Sons
Page : 456 pages
File Size : 53,8 Mb
Release : 2011-04-12
Category : Computers
ISBN : 9780470651735

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Affiliate Program Management by Evgenii Prussakov Pdf

Affiliate marketing is hot; here's how to get your program going Nearly every retailer in the Internet Retailers' Top 500 has an affiliate marketing program. Now free affiliate networks, automation software, and pay-for-performance compensation models are making it easy for small businesses to take advantage of this marketing tool. In the popular An Hour a Day format, this guide features a detailed, real-world, task-based approach to developing, launching, and managing a successful affiliate marketing program. It explores market research, determining payment models and reporting guidelines, recruiting affiliates, crafting appropriate communications, and much more. Affiliate marketing programs help boost marketing efforts without incurring excessive costs; this Hour a Day guide provides everything merchants, business owners, and those charged with managing an affiliate program need to know Offers a modern, real-world, step-by-step guide to researching, launching, managing, and optimizing a successful affiliate marketing program Covers social media; creating policies; working with feeds, coupons, widgets, and video; creating compelling content; handling partners who are not meeting goals; and much more Affiliate Program Management: An Hour a Day is the do-it-yourself guide to planning and maintaining a successful affiliate program.

The Complete Guide to Affiliate Marketing on the Web

Author : Bruce C. Brown
Publisher : Atlantic Publishing Company
Page : 386 pages
File Size : 42,8 Mb
Release : 2009
Category : Business & Economics
ISBN : 9781601381255

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The Complete Guide to Affiliate Marketing on the Web by Bruce C. Brown Pdf

Affiliate marketing is a highly profitable online advertising method in which website merchants pay independent third parties to promote the products or services of an advertiser on their Web site. In other words, affiliate marketing involves posting a company s banner on your Web site or blog and attempting to send visitors to their Web site. If someone clicks on that banner or goes to that site and buys something, you will be paid a commission. While some affiliates pay only when a sale is made, some selling big ticket items like cars, credit cards, travel, and so forth have modified the model and pay for qualified leads. Affiliate marketing is now viewed as a key component of a company's online marketing strategy. Affiliate marketing is an advertising technique that originally was developed by Amazon.com. In this new book you will learn how to master the art and science behind affiliate marketing in a matter of hours. By investing a few dollars you can easily increase the number of visitors to your Web site and significantly increase sales. If you want to drive high quality, targeted traffic to your site, there is no better way than affiliate marketing. Since you only pay when a sale is made, your marketing dollars are being used more effectively and efficiently compared to any other advertising method. The keys to success in affiliate marketing are knowing what you are doing, devising a comprehensive and well-crafted advertising plan, and knowing the relationships between your website, search engines, PPC advertising, and campaign methodology. This groundbreaking and exhaustively researched new book will provide everything you need to know to get you started on generating high-volume, high quality leads. You will learn the six steps to a successful campaign: keyword research, software needed, copy editing, setup and implementation, performance analysis, return on investment, and reporting and avoiding PPC fraud. In addition, we spent thousands of hours interviewing hundreds of today's most successful affiliate marketing masters. This book is a compilation of their secrets and proven successful ideas. Additionally, we give you hundreds of tips and tricks to ensure your website is optimized for maximum search engine effectiveness, which will drive business to your Web site and increase sales and profits. You will find actual case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement affiliate marketing, optimizing your website for maximum search engine effectiveness, developing a cost-effective marketing campaign, and ultimately earning enormous profits, this book is for you. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company president's garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.

Affiliate Marketing

Author : Noah Gray
Publisher : Createspace Independent Publishing Platform
Page : 266 pages
File Size : 47,8 Mb
Release : 2017-12-20
Category : Electronic
ISBN : 1983429724

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Affiliate Marketing by Noah Gray Pdf

Affiliate Marketing is one of the least expensive ways to start making an income online Get ready to discover the ultimate techniques that will skyrocket your business. There are thousands of people making a full time income through this business, so it is a proven model. Here are some of the topics: - Overview of the business model and how to get started - Mistakes to Avoid - Choosing a Niche - Acquisition and Promotion - A Detailed Account on Affiliate Networks - Building Traffic and Scaling - Amazon Affiliate Program - Clickbank Products - Top Affiliate Programs To Promote If you are serious about making an income online, this book will be a valuable asset that you will want to keep.

Strategic Affiliate Marketing

Author : Simon Goldschmidt,Sven Junghagen,Uri Harris
Publisher : Edward Elgar Publishing
Page : 188 pages
File Size : 55,5 Mb
Release : 2003-01-01
Category : Business & Economics
ISBN : 1781008531

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Strategic Affiliate Marketing by Simon Goldschmidt,Sven Junghagen,Uri Harris Pdf

Rather than arguing the rights and wrongs in absolute terms, this book presents a strategy for engaging in affiliate marketing. The authors also examine what considerations should be taken into account before doing so, as well as investigating how to optimise resources once fully active in this area.".

Affiliate Manager Boot Camp

Author : Shawn Collins
Publisher : Createspace Independent Publishing Platform
Page : 0 pages
File Size : 51,9 Mb
Release : 2013-08-02
Category : Electronic
ISBN : 1492125709

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Affiliate Manager Boot Camp by Shawn Collins Pdf

In Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates, author Shawn Collins presents a three-step approach for affiliate managers to recruit, educate, and retain affiliates in their affiliate programs. Drawing on his ten years of experience as an affiliate manager and his work as an affiliate marketer since 1997, Collins reveals a process for cultivating and maintaining relationships with affiliates. The book describes a method that focuses on quality over quantity when it comes to affiliates, and it recommends working side by side with affiliates as valuable partners in a mutually beneficial affiliation. Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates is not about the other nuts and bolts of starting and running an affiliate program. You won't learn about policing affiliates, setting budgets and projections, determining commission rates, etc. It's all about recruiting, educating, and retaining affiliates for a strong affiliate program. Collins' first affiliate management book, Successful Affiliate Marketing for Merchants, published in 2001, was dubbed the "bible of affiliate marketing" by Revenue Magazine. He also wrote the international best-selling Extra Money Answer in 2013, which was a step-by-step guide for creating an affiliate website.

Storytelling with Data

Author : Cole Nussbaumer Knaflic
Publisher : John Wiley & Sons
Page : 288 pages
File Size : 53,8 Mb
Release : 2015-10-09
Category : Mathematics
ISBN : 9781119002260

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Storytelling with Data by Cole Nussbaumer Knaflic Pdf

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

Affiliate Marketing

Author : Michael Ezeanaka
Publisher : Unknown
Page : 122 pages
File Size : 48,8 Mb
Release : 2019-09-03
Category : Business & Economics
ISBN : 1913361624

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Affiliate Marketing by Michael Ezeanaka Pdf

Are you looking for an online business that you can start today? Do you feel like no matter how hard you try - you never seem to make money online? If so, read on..

Ask a Manager

Author : Alison Green
Publisher : Ballantine Books
Page : 306 pages
File Size : 46,8 Mb
Release : 2018-05-01
Category : Business & Economics
ISBN : 9780399181818

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Ask a Manager by Alison Green Pdf

From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Performance Partnerships

Author : Robert Glazer
Publisher : Unknown
Page : 288 pages
File Size : 40,5 Mb
Release : 2017-05-02
Category : Business & Economics
ISBN : 1619615827

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Performance Partnerships by Robert Glazer Pdf

The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry. Examining its roots and evolution, this book offers a better understanding of its impact as a vital form of direct-to-consumer digital marketing, and advice on how it can be used to change marketing and business development practices. When used correctly, affiliate marketing and Performance Partnerships can be powerful tools to grow your business-and Robert can show you how to tap into that boundless potential.