An Introduction To Franchising

Author : Robert Webber
Publisher : Bloomsbury Publishing
Page : 288 pages
File Size : 44,8 Mb
Release : 2017-09-16
Category : Business & Economics
ISBN : 9781137296108

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An Introduction to Franchising by Robert Webber Pdf

An Introduction to Franchising is a concise yet comprehensive guide to the world of franchising. Looking at the field from the perspectives of the franchisor and the franchisee, the book offers a good balance between the theories behind good franchising practise, and hands-on practical guidance. Applied theory is evident in the broad range of real-life case studies included in the book. With many of the world's leading companies operating franchise models, this book will offer readers a genuine insight into the potential advantages and disadvantages of franchising. The book also examines the financial, legal and ethical implications of franchising, whilst anticipating future concerns and challenges for the franchising model. An Introduction to Franchising is an essential guide for all students of franchising, entrepreneurship and marketing. It is also a must-read for anyone wishing to start their own franchise business.

Author : Andrew C. Selden
Publisher : Unknown
Page : 76 pages
File Size : 48,5 Mb
Release : 2008-01-01
Category : Franchises (Retail trade)
ISBN : 1888404485

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An Introduction to Franchising by Andrew C. Selden Pdf

Author : Brian Duckett,Paul Monaghan
Publisher : How To Books
Page : 286 pages
File Size : 50,7 Mb
Release : 2011-08-26
Category : Business & Economics
ISBN : 9781848034952

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How To Franchise Your Business 2nd Edition by Brian Duckett,Paul Monaghan Pdf

Learn how to effectively expand your business system and reap the benefits of growth If you have a proven business system and are wishing to expand, franchising is a strong option. It provides a quick route to growth and uses other people's money and enthusiasm to open individual offices, shops, restaurants, salons, surgeries, units, van rounds, or service centres. This book provides practical advice on how franchising works from two authors with years of experience. As well as being for potential franchisors, this book is also invaluable to owners of existing branch networks, practising franchisors and their management teams, and candidates for the Diploma in Franchise Management. It will show you how to: - Decide whether your business should and could be franchised - Understand the franchisor/franchisee relationship - Structure the business so it works for both franchisor and franchisee - Prove the concept with pilot operations - Market your franchise and recruit franchisees - Motivate franchisees and monitor their performance - Franchise your business internationally - Prepare your network for sale - or buy an existing franchised network Contents: Acknowledgements; Preface; SECTION I - THE BASICS; 1. Introduction; 2. Business format franchising - a growth option for your business?; 3. The franchised network development plan; 4. The franchisor/franchisee relationship; 5. Pilot operations; 6. Building the franchisor management team; 7. The franchise operations manual; 8. The franchise agreement; 9. International franchising; SECTION 2 - PRACTICAL FRANCHISE; MANAGEMENT; 10. How to market a franchise; 11. How to recruit franchisees; 12. How to get the best results from franchise exhibitions; 13. How to help franchisees prepare and review their business plans; 14. How to write the franchise operations manual; 15. How to develop and deliver a franchise training programme; 16. How to monitor franchisees' performance; 17. How to motivate franchisees; 18. How to get the best from field visits; 19. How to manage franchise unit resales; 20. How to monitor your performance as a franchisor; 21. How to avoid legal problems for you and your franchisees; SECTION 3 - ADVANCED FRANCHISING; 22. Becoming an international franchisor; 23. Becoming a master franchisee; 24. Meeting your international match; 25. Negotiating the international arrangements; 26. Buying or selling an existing franchised network; Appendices; Index

Author : Andrew C. Selden
Publisher : Unknown
Page : 72 pages
File Size : 41,9 Mb
Release : 1990
Category : Franchises (Retail trade)
ISBN : MINN:31951D02073921A

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Introduction to Franchising by Andrew C. Selden Pdf

Author : Armando O. Bartolome
Publisher : Unknown
Page : 178 pages
File Size : 55,9 Mb
Release : 2008
Category : Electronic
ISBN : 9719406402

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Overview of Franchising by Armando O. Bartolome Pdf

Author : Michael H. Seid,Dave Thomas
Publisher : John Wiley & Sons
Page : 411 pages
File Size : 54,9 Mb
Release : 2006-09-18
Category : Business & Economics
ISBN : 9780470109571

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Franchising For Dummies by Michael H. Seid,Dave Thomas Pdf

If you want to own your business but don’t want to start from scratch, maybe buying into a franchise is the right choice for you! Franchising can be a great way to get started in small business without taking the huge risk of founding and building a company on your own. But before you jump in there’s plenty you need to know in order to make sure you do it right. Franchising For Dummies, Second Edition gives you all the inside insight and smart advice to make sure you pick the right investment opportunity and make the most of it. Written by one of the nation’s leading franchise consultants and by the late Dave Thomas, founder of Wendy’s International, this fun, friendly guide is packed with guidance from top industry professionals. Packed with practical resources you need to succeed, this handy guide will help you: Pick the perfect franchise opportunity for you Find an ideal location Raise the capital you need to launch your franchise Manage daily business operations Understand complex legal issues Work and communicate with your franchisor and other franchisees Read and understand a Uniform Franchise Offering Circular Expand your business and buy new franchises Full of handy resources—including sample forms and agreements and a listing of available government resources—Franchising For Dummies, Second Edition is a great way to discover a great franchising opportunity, get started, and achieve your dream of small business success and independence. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

Author : Iain Maitland
Publisher : Unknown
Page : 200 pages
File Size : 54,7 Mb
Release : 1991
Category : Franchises (Retail trade)
ISBN : IND:30000027317480

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Franchising by Iain Maitland Pdf

Designed as a comprehensive and practical guide for franchisors, franchisees and professional advisers, this book shows franchisors how to market a franchise and choose franchisees, and advises potential franchisees on how to select a suitable franchise.

Author : Mahmood A. Khan
Publisher : CRC Press
Page : 618 pages
File Size : 50,7 Mb
Release : 2014-10-08
Category : Business & Economics
ISBN : 9781482223491

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Restaurant Franchising by Mahmood A. Khan Pdf

This book is the only up-to-date book of its kind that will provide an introduction to franchising, its pros and cons, and other aspects pertinent to restaurant franchises. It is the only guide to franchising written exclusively for food service professionals and is an indispensable resource for anyone wishing to break into one of today’s most dynamic service industries. Since the late 1800s, when the idea was first conceived, the restaurant franchise has become a worldwide phenomenon. Opportunities abound for restaurateurs and food service professionals with the know-how to dive into and stay afloat in the growing, ever-changing sea of franchise operations. With the help of vignettes and case histories, this completely updated new edition to Restaurant Franchising explains operate a successful franchise, from developing a winning franchise concept to demystifying the legal intricacies of franchise agreements. Topics include: What is franchising? Franchising pros and cons Selecting the franchise that fits your style and goals Finding financial backing Understanding franchise agreements State franchise rules and regulations Developing healthy franchisor/franchisee relationships International franchising Unconventional franchises This book is suitable for classroom use, and an accompanying online instructor’s manual is available as a teaching resource for instructors. It includes a template of a syllabus to fit one semester within an academic calendar, and each chapter’s contents are highlighted starting with the chapter’s objectives. Objectives are designed so that after reading and studying each chapter, the student should be able to complete specific knowledge components. Key teaching elements and points are listed for each chapter, with special emphasis on definitions and terminology. References and other sources for further information are also provided. At the end of each chapter within this book, there is a case study, for which discussion questions are listed. Possible topics for class assignments and field studies are suggested in the instructor’s manual. In addition, almost 200 PowerPoint slides are provided for each chapter. Overall this manual is designed to provide teaching aids that will help in making lectures a more productive, interactive, and interesting learning experience for students. Readers will get practical, first-hand information that will be extremely useful to hospitality academicians and students, as well as corporations that are franchisors and other related restaurant corporations. It will be a valuable book for entrepreneurs and those interested in owning a franchise.

Author : Patrick J. Kaufmann,Rajiv P. Dant
Publisher : Psychology Press
Page : 222 pages
File Size : 50,5 Mb
Release : 1995
Category : Business & Economics
ISBN : 1560247290

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Franchising by Patrick J. Kaufmann,Rajiv P. Dant Pdf

This book presents a range of chapters dealing with current issues of interest to franchising researchers and practitioners. From authors who have been especially active in the area of franchising research, the chapters represent contributions from the Society of Franchising, the only international special interest research group totally devoted to franchise research. The chapters reflect a balance of structural and behavioral issues relevant to franchising. They span the spectrum from technical, methodological subjects to highly applied, practitioner-oriented chapters, giving a sense of breadth to the subject matter. Franchising researchers and practitioners and marketing academicians can begin to incorporate this volume’s information on: problem of quality data on franchising-related matters territorial encroachment and the potential for cannibalization and conflict master franchising and system growth multi-unit franchising and system performance advertising fees issues linkages between franchisor-franchisee relationship quality and service quality franchising as a unique form of organizational governance setting measurement of franchise relationship quality and exchange norms franchisees’role expectations as entrepreneurs and managers competition issues concerning franchisees, company units, and independent businesses All involved in the franchising industry would do well to peruse this timely collection which explores all facets of the current state of franchising growth and distribution.

Author : Stephen Spinelli,Robert Rosenberg,Sue Birley
Publisher : FT Press
Page : 266 pages
File Size : 43,7 Mb
Release : 2004
Category : Business & Economics
ISBN : 0130097179

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Franchising by Stephen Spinelli,Robert Rosenberg,Sue Birley Pdf

Hundreds of potential entrepreneurs investigate franchising every year, but this enormous business opportunity remains hugely misunderstood. Franchising: Pathway to Wealth Creation delivers that guidance, from start to finish.

Author : Jason R. Rich
Publisher : John Wiley & Sons
Page : 386 pages
File Size : 51,7 Mb
Release : 2007-03-22
Category : Business & Economics
ISBN : 9780470131930

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The Unofficial Guide to Opening a Franchise by Jason R. Rich Pdf

The inside scoop... for when you want more than the official line! So you dream of escaping the 9-to-5 rat race, starting your own business, and becoming your own boss, but you don't have a clue where to start. Opening a franchise-based business can lower your start-up costs and reduce the time, hassle, and risk associated with getting a new business operational. A franchise offers training, support, a proven business model, and the closest thing possible to a turnkey solution for achieving success. There are more than 3,000 different franchise opportunities in more than seventy-five industries, including packaging and shipping, tax preparation, maid service, fitness, car care, and more. Featuring exclusive, in-depth interviews with a wide range of franchising experts, this book gives you a first-hand perspective plus valuable tips and strategies for success. It provides the guidance you need to choose the right franchise, select a prime location, market your business, and get it up and running efficiently. You'll learn all about financing, essential business skills, hiring and managing employees, working with suppliers, and even preparing for your grand opening. This guide includes: Vital Information on things to look for when evaluating franchise opportunities--and where to look Insider Secrets from successful franchisors, franchisees, and franchise consultants Money-Saving Techniques such as using a franchise attorney to help you review the UFOC (Uniform Franchise Offering Circular) and finalize your Franchise Agreement The Scoop on the latest trends, plus profiles of the top twenty-five franchises in America Handy Worksheets to help you examine your goals and opportunities, evaluate financing options, develop a realistic business plan, and more

Author : Michael H. Seid,Joyce Mazero
Publisher : John Wiley & Sons
Page : 435 pages
File Size : 45,9 Mb
Release : 2017-04-24
Category : Business & Economics
ISBN : 9781119337287

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Franchise Management For Dummies by Michael H. Seid,Joyce Mazero Pdf

Learn what it takes to find, buy, and run a franchise — and enjoy the rewards of being your own boss If you’ve ever visited a chain restaurant and thought, “I’d like to run one of these,” you’re among countless would-be entrepreneurs eager to be their own boss. Franchise Management For Dummies is a hands-on guide that provides clear and concise information on the issues involved in finding, buying, operating, and ultimately growing a successful franchise business. Geared toward both novices and experts in franchising, it’s an essential guide to help prospective franchisees know what to look for in a great franchisor, and to show existing franchisees what great franchisors are providing their franchisees. Both emerging and experienced franchisors will gain an understanding about the proper methods of structuring, managing, and expanding their franchise systems. Social impact investors, donors, and NGOs can learn how franchising techniques can transform how they look at providing products and services at the base of the pyramid. Inside you’ll discover: How to find a franchise that’s right for you and the ideal location for it Where to find quality franchisors and understand the qualities franchisors look for How to gather information from franchisees A franchisor’s mandatory legal obligations to prospective franchisees, the franchise disclosure document (FDD), and working with franchise professionals How to take a realistic look at your finances and what capital you’ll need to buy and launch a franchise Develop strategic advertising and marketing plans How to find, hire, and train talented employees who will help make your franchise a success How to make sure your franchise makes money How to grow your business with multiple franchises And more! Additionally, Franchise Management For Dummies includes a glossary of common franchise-related terms, ten keys to franchisee success, and the questions to ask before becoming a franchisor. Get a copy today and find out if owning and operating a franchise is the right business move for you.

Author : Ralph Massetti, Jr.
Publisher : Lulu.com
Page : 144 pages
File Size : 49,9 Mb
Release : 2007-08-01
Category : Business & Economics
ISBN : 9781430315599

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Is Your Business Right for Franchising? by Ralph Massetti, Jr. Pdf

This book is written to offer would-be Franchisors the virtual experience and benefit of personally speaking with an expert Franchise Consultant about franchising their business. It provides straight-talk advice concerning every business and personal consideration which needs to be contemplated when deciding whether to franchise a business including: Whether your business is ready to franchise, Options for expanding your business, What to expect as a Franchisor, Introduction to the franchise development process, Branding and marketing for Franchisors, Other factors that impact your chances for success, Choosing a Franchise Developer, Sample Uniform Franchise Offering Circular (UFOC) and more. Ralph Massetti is President & CEO of The Franchise Builders, a franchise consulting, development, marketing and technology firm. He also holds a Bachelors and Master Degree in Business Administration, and is a candidate for the prestigious Certified Franchise Executive (CFE) designation.

Author : Rupert M. Barkoff,Andrew C. Selden
Publisher : American Bar Association
Page : 406 pages
File Size : 46,8 Mb
Release : 2004
Category : Business & Economics
ISBN : 1590314093

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Fundamentals of Franchising by Rupert M. Barkoff,Andrew C. Selden Pdf

This book provides you with a well-rounded overview of franchise law and will alert you to issues that may require further research or expertise.

Author : Rosalind Beere
Publisher : Springer
Page : 224 pages
File Size : 46,6 Mb
Release : 2017-05-11
Category : Business & Economics
ISBN : 9783319490649

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The Role of Franchising on Industry Evolution by Rosalind Beere Pdf

The role of franchising on industry evolution is explored in this book both in terms of the emergence of franchising and its impact on industry structure. Examining literature and statistical information the first section provides an overview of franchising. The Role of Franchising on Industry Evolution then focuses on two core elements; the emergence or franchising and the contextual drivers prompting its adoption, and the impact of franchising on industry-level structural changes. Through two industry case studies, the author demonstrates how franchising has the ability to fundamentally transform an industry’s structure from one of fragmentation to one of consolidation.