Brand Your Name Do You Know Who You Are Online

Author : Donna Kay Kakonge
Publisher : Lulu.com
Page : 106 pages
File Size : 45,8 Mb
Release : 2017-07-21
Category : Business & Economics
ISBN : 9781387115815

Get Book

Brand Your Name: Do You Know Who You Are Online? by Donna Kay Kakonge Pdf

I am the author of one hundred books. I have fifteen clients that I have worked with to help them successfully publish their books, even through traditional publishing methods. Currently, I am working with two clients. One of them is a return client that is writing her second book. I have an online magazine Donna Magazine that shows my portfolio. It is at http: //kakonged.com. As part of my flat rate quote, I will do promotional work for your book, help you with the self-publishing, get the book into libraries and get it widely distributed online through such places as Barnes & Noble, Amazon, and iBook through iTunes. I can also help you to create an audiobook through Audible ACX with Amazon. I can also help you to get the book into independent bookstores as well translated into other languages, all for this low-priced bid. My resume is attached. I look forward to hearing from you soon in order to hire me

Author : Bill Chiaravalle,Barbara Findlay Schenck
Publisher : John Wiley & Sons
Page : 384 pages
File Size : 47,5 Mb
Release : 2014-12-31
Category : Business & Economics
ISBN : 9781118958087

Get Book

Branding For Dummies by Bill Chiaravalle,Barbara Findlay Schenck Pdf

Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.

Author : Donna Kay Kakonge
Publisher : Lulu.com
Page : 214 pages
File Size : 49,7 Mb
Release : 2019-01-27
Category : Fiction
ISBN : 9780359388981

Get Book

Bison by Donna Kay Kakonge Pdf

A tale of a Canadian-Ugandan family who has their challenges but is thriving in their new homeland is the basis of these stories, plus stories of cats named Harvey in alleyways, and a black and Korean couple who are also making a life for themselves in Canada, a place that was always their home.

Author : Donna Kay Kakonge
Publisher : Lulu.com
Page : 134 pages
File Size : 40,7 Mb
Release : 2018-10-09
Category : Fiction
ISBN : 9780359144143

Get Book

Goretta Lee & Bison by Donna Kay Kakonge Pdf

Two short stories about multiculturalism in Canada. 33333333.

Author : Yuan Gao
Publisher : IGI Global
Page : 350 pages
File Size : 42,6 Mb
Release : 2005-01-01
Category : Business & Economics
ISBN : 1591403278

Get Book

Web Systems Design and Online Consumer Behavior by Yuan Gao Pdf

Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.

Author : Natalia Kucirkova,Oliver Quinlan
Publisher : McGraw-Hill Education (UK)
Page : 170 pages
File Size : 43,9 Mb
Release : 2017-11-30
Category : Study Aids
ISBN : 9780335261536

Get Book

The Digitally-Agile Researcher by Natalia Kucirkova,Oliver Quinlan Pdf

What survival skills do academics need to become digitally agile and to establish an effective digital academic presence? The twenty-first century academic is an engaged researcher who connects, builds and sustains varied and global audiences interested in their research. In one handy book, this essential read contains comprehensive advice on developing and sustaining a unique mix of twenty-first century scholarly skills and digital competencies. From getting started with Twitter to more detailed advice on how to manage time when performing the roles of an academic blogger and forum moderator, this book provides real world case studies to illustrate how to integrate digital engagement with traditional scholarly work. With a range of helpful strategies, The Digitally-Agile Researcher is a credible and practical guide for academics at all stages of their career, doctoral students, early career researchers or experienced academics. 'The Digitally-Agile Researcher is an important and welcome contribution to a growing literature on academic scholarship in the digital age. The book should be read by faculty and administrators alike, as it lays out a clear roadmap of the digital opportunities and challenges that researchers face and they support they require. If there is any hope for the future of the contemporary university, it will come through the communities we forge in new scholarly practices and the ways in which we negotiate digital society. The Digitally-Agile Researcher will be instrumental in fostering those communities.' Karen Gregory, University of Edinburgh, UK

Author : New York Institute of Career Development,Zach Heller
Publisher : Skyhorse Publishing Inc.
Page : 113 pages
File Size : 43,9 Mb
Release : 2013-05-07
Category : Business & Economics
ISBN : 9781621532484

Get Book

Branding for Bloggers by New York Institute of Career Development,Zach Heller Pdf

There are more than 54,000 new blogs started every day around the world. The stark reality is that most will fail because bloggers don't have enough information on marketing themselves. The key to any successful marketing plan is a strong brand. Branding for Bloggers features tried-and-true, it-worked-for-me methods of branding from a rich mix of professional bloggers and branding experts. Bloggers will learn how to define their brand, establish it to grow the reach of their blog, and use their new brand identities to start earning money online. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Author : Jennifer Abernethy
Publisher : Penguin
Page : 276 pages
File Size : 52,9 Mb
Release : 2012-04-03
Category : Business & Economics
ISBN : 9781101572252

Get Book

The Complete Idiot's Guide to Social Media Marketing, 2nd Edition by Jennifer Abernethy Pdf

The Complete Idiot's Guide® to Social Media Marketing, Second Edition, covers cutting-edge techniques for small and large businesses alike. Ask the Author Q: How has social media marketing changed business and personal lives? A: The playing field has been leveled for business. No longer do you need a 6 or 7 figure budget to reach people around the country or globe for that matter. Personally, many lives have been affected. Many people more connected, businesses have grown because of the connections, TV and singing careers have been launched, money has been raised for charity, books have been marketed and purchased, and so on. Q: What has been the most challenging part of utilizing social media? A: I think the learning curve. With all of these sites . . . they come with no directions and no LIVE phone number. Q: What has worked the best and worst thus far? A: Facebook because of it’s broad reach really has worked for me, but many would argue that YouTube works the best; particularly since it is the search engine of choice with the 11–34 age group. Q: How can a person searching for a job use social media marketing? A: So many ways. . . . They need to be on LinkedIn with a professional looking profile, photo, and contact information. They could also utilize video to begin sharing their expertise. Candidates need to stand out in a crowd of millions so if they say . . . sent in a video introducing themselves and a video follow up email . . . that would wow them! Q: What is the newest thing since Twitter? A: I believe companies and individuals are starting to utilize audio for creating their own iTunes channel, and also location-based social media like FourSquare. I personally, am not sold on location based services as of yet from a safety point of view, but for retailers it can be a good thing. I believe video is going to explode in popularity in 2011 for the 35+ market as well. They just need to get comfortable being on camera!

Author : Randy Pausch
Publisher : Hachette Books
Page : 283 pages
File Size : 50,6 Mb
Release : 2008-04-08
Category : Self-Help
ISBN : 9781401395513

Get Book

The Last Lecture by Randy Pausch Pdf

After being diagnosed with terminal cancer, a professor shares the lessons he's learned—about living in the present, building a legacy, and taking full advantage of the time you have—in this life-changing classic. "We cannot change the cards we are dealt, just how we play the hand." —Randy Pausch A lot of professors give talks titled "The Last Lecture." Professors are asked to consider their demise and to ruminate on what matters most to them. And while they speak, audiences can't help but mull over the same question: What wisdom would we impart to the world if we knew it was our last chance? If we had to vanish tomorrow, what would we want as our legacy? When Randy Pausch, a computer science professor at Carnegie Mellon, was asked to give such a lecture, he didn't have to imagine it as his last, since he had recently been diagnosed with terminal cancer. But the lecture he gave—"Really Achieving Your Childhood Dreams"—wasn't about dying. It was about the importance of overcoming obstacles, of enabling the dreams of others, of seizing every moment (because "time is all you have . . . and you may find one day that you have less than you think"). It was a summation of everything Randy had come to believe. It was about living. In this book, Randy Pausch has combined the humor, inspiration and intelligence that made his lecture such a phenomenon and given it an indelible form. It is a book that will be shared for generations to come.

Author : Joshua Waldman
Publisher : John Wiley & Sons
Page : 384 pages
File Size : 51,9 Mb
Release : 2013-09-12
Category : Business & Economics
ISBN : 9781118678572

Get Book

Job Searching with Social Media For Dummies by Joshua Waldman Pdf

Harness social media to land your dream job For anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position. Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily; using social media sites to uncover opportunities in the "hidden job market" ahead of the competition; and much more. Takes the mystery out of Facebook, Twitter, and LinkedIn Offers advice on how to brand yourself online Includes coverage of the latest changes to social platforms and websites If you're a recent graduate, changing careers, or have been away from the job-search scene for a while, turn to the trusted guidance and expert insight of Job Searching with Social Media For Dummies.

Author : Irene Barrall,Iwona Dubicka,Ms Lizzie Wright,Ms Marjorie Rosenberg,Mike Hogan,Mr Bob Dignen
Publisher : Pearson UK
Page : 164 pages
File Size : 40,7 Mb
Release : 2019-09-25
Category : Foreign Language Study
ISBN : 9781292300832

Get Book

Business Partner B2+ ebook Online Access Code by Irene Barrall,Iwona Dubicka,Ms Lizzie Wright,Ms Marjorie Rosenberg,Mike Hogan,Mr Bob Dignen Pdf

Author : Ethan Beute,Stephen Pacinelli
Publisher : John Wiley & Sons
Page : 201 pages
File Size : 54,5 Mb
Release : 2019-04-08
Category : Business & Economics
ISBN : 9781119576280

Get Book

Rehumanize Your Business by Ethan Beute,Stephen Pacinelli Pdf

Accelerate sales and improve customer experience Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness. But the faceless nature of that communication is also to blame. Rehumanize Your Business explains how to dramatically improve relationships and results with your customers, prospects, employees, and recruits by adding personal videos to emails, text messages, and social messages. It explains the what, why, and how behind this new movement toward simple, authentic videos—and when to replace some of your plain, typed-out communication with webcam and smartphone recordings. • Restore face-to-face communication for clarity and connection • Add a personal, human touch to your emails and other messages • Meet people who’ve sent thousands of videos • Learn to implement your own video habit in an easy, time-saving way • Boost your replies, appointments, conversion, referrals, and results dramatically If you’re ready to influence, teach, sell, or serve in a more personal way, Rehumanize Your Business is your guide.

Author : Anna Kennedy
Publisher : John Wiley & Sons
Page : 439 pages
File Size : 47,7 Mb
Release : 2015-04-20
Category : Business & Economics
ISBN : 9781118962718

Get Book

Business Development For Dummies by Anna Kennedy Pdf

Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business development designed specifically for B2B or B2C service firms. By mapping business development to customer life cycle, this book helps owners and managers ensure a focus on growth through effective customer nurturing and management. It's not just sales! In-depth coverage also includes strategy, marketing, client management, and partnerships/alliances, helping you develop robust business practices that can be used every day. You'll learn how to structure, organise, and execute an effective development plan, with step-by-step expert guidance. Realising that you can't just "hire a sales guy" and expect immediate results is one of the toughest lessons small business CEOs have to learn. Developing a business is about more than just gaining customers – it's about integrating every facet of your business in an overarching strategy that continually works toward growth. Business Development For Dummies provides a model, and teaches you what you need to know to make it work for your business. Learn the core concepts of business development, and how it differs from sales Build a practical, step-by-step business development strategy Incorporate marketing, sales, and customer management in general planning Develop and implement a growth-enhancing partnership strategy Recognising that business development is much more than just sales is the first important step to sustained growth. Development should be daily – not just when business starts to tail off, or you fall into a cycle of growth and regression. Plan for growth, and make it stick – Business Development For Dummies shows you how.

Author : Lauren Perkins
Publisher : Apress
Page : 304 pages
File Size : 55,7 Mb
Release : 2015-01-05
Category : Business & Economics
ISBN : 9781430249962

Get Book

The Community Manager's Playbook by Lauren Perkins Pdf

Savvy companies recognize the value of a strong community. Think of Nike and its community of runners, Nike+, and you’ll quickly understand that creating and fostering an online community around a product or brand is a powerful way to boost marketing efforts, gain valuable insight into consumers, increase revenue, improve consumer loyalty, and enhance customer service efforts. Companies now have the unprecedented opportunity to integrate their brand’s messaging into the everyday lives of their target audiences. But while supporting the growth of online communities should be at the top of every company’s priority list, all too often it falls by the wayside. That’s why brand strategy expert and digital marketer Lauren Perkins wrote The Community Manager’s Playbook (#CMplaybook on Twitter), a must-read guide for business and brand builders who need to strengthen their approach to online B2C community management and customer engagement. As Perkins explains, if companies want to create thriving online communities focused on their product or brand, they must do more than simply issue a few tweets a day, create (and then abandon) a Facebook page, and blog every once in a while. Instead, organizations of all sizes must treat community management as a central component of their overall marketing strategy. When they do, they will be rewarded handsomely with greater brand awareness, increased customer use and retention, lower acquisition costs, and a tribe of consumers who can’t wait to purchase their next product. Perkins not only teaches readers how to build an engaging community strategy from the ground up, but she also provides them with the tactical community management activities they need to acquire and retain customers, create compelling content, and track their results along the way. Distinctive in its comprehensive, step-by-step approach to creating online communities that are fully consistent with a company’s existing brand voice, The Community Manager’s Playbook: Explains how excellent community management provides a competitive advantage with a large impact on sales Provides an in-depth overview of brand and business alignment Teaches readers how to identify their community's online target audience and influence their needs and wants Details the appropriate online channels through which content should be distributed Champions the use of an agile approach through repeated testing to maximize the return on every company investment Discusses the many diverse metrics that can be used to measure community scope Today, there is no brand strategy without a community strategy. Companies that are not developing communities are losing control of their brands and missing opportunities to optimize their marketing investments. With The Community Manager’s Playbook as their guide, however, marketing professionals and the companies and brands they represent will be equipped with the tools they need to manage their online marketing efforts, engage their core customers at every level, leverage community insights into the product development cycle, and ensure that their messaging is heard across all corners of the digital landscape.

Author : Sue Kaiden
Publisher : Association for Talent Development
Page : 312 pages
File Size : 44,6 Mb
Release : 2016-10-20
Category : Business & Economics
ISBN : 9781562865733

Get Book

Find Your Fit by Sue Kaiden Pdf

Master the new world of work. You want—no, you need—a new job. But not just any job. The job. So you polish your resume till it shines. You apply for countless openings, tailoring your message to each. You search for the hidden job market, although it remains very well hidden. And the response? Well, it’s underwhelming. To top things off, maze-like online application systems appear designed to keep you and the perfect job apart. What’s going on? How people successfully land jobs has changed. You need help from a pro, someone who navigates career data, the labor market, and hot jobs with ease. You want a coach who will tell you what to pursue and what to avoid, and an expert who has mastered job-hunting and career change to offer wisdom gained from experience. What you need is a career coach. Better yet, several. Expert career coaches contributing to this volume include Lakeisha Mathews, Dan Schwartz, Sheila Margolis, Alisa Cohn, Michelle Riklan, Marie Zimenoff, Laura Labovich, Lynne Williams, Thea Kelley, Jean Juchnowicz, Alan DeBack, Marilyn Feldstein, Vivian Blade, David Hosmer, Barbara Seifert, and Nicole Miller. Find Your Fit guides you through answering foundational questions like: What do I want to do with my career? Where should I do it? And how do I get there? As you develop a strong sense of self-awareness, you’ll be able to identify the work environment best for you, shape your online identity, and network more effectively by focusing on people instead of openings. You’ll learn about coveted employee referrals, and how to get one at your target company. With the help of experienced career coaches, you’ll be able to handle any kind of interview. And, you’ll become familiar with the pre-employment testing and assessments increasingly common today. What are you waiting for? Your personal coaching session awaits.