Branding Yourself

Author : Erik Deckers,Kyle Lacy
Publisher : Que Publishing
Page : 494 pages
File Size : 55,6 Mb
Release : 2017-10-09
Category : Business & Economics
ISBN : 9780134834894

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Branding Yourself by Erik Deckers,Kyle Lacy Pdf

Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers

Author : Sherry Beck Paprocki,Ray Paprocki
Publisher : Penguin
Page : 276 pages
File Size : 50,6 Mb
Release : 2009
Category : Business & Economics
ISBN : 1592578969

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The Complete Idiot's Guide to Branding Yourself by Sherry Beck Paprocki,Ray Paprocki Pdf

Draws on today's most competitive examples to guide readers through the steps of defining and building a personal brand, demonstrating how to build and manage productive relationships while sharing strategies for aligning a personal brand with an employer's brand values. Original.

Author : David Andrusia,Rick Haskins
Publisher : Unknown
Page : 260 pages
File Size : 41,6 Mb
Release : 2000
Category : Business & Economics
ISBN : 0345423593

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Brand Yourself by David Andrusia,Rick Haskins Pdf

Branding is the hottest, most talked about phenomenon in the business world today. For in the ultracompetitive twenty-first century, you need more than talent and hard work to get ahead. How do you brand yourself? By forging an identity that will help you make a dazzling impression and become a star in the career of your dreams. Marketing experts David Andrusia and Rick Haskins have consulted on brands for such diverse companies as Disney, Swatch Watch USA, and Revlon. Now they show you step-by-step how to develop, refine, and communicate your own unique brand. Inside you'll learn how to - Pinpoint your skills, your passions, and the "selling" parts of your personality with the exclusive Brand Assessment Test - Determine the needs of your target market - Create a Personal Branding Statement (P.B.S.) that says to your boss or potential employer: "You'd be crazy to go with anyone else." - Tailor your P.B.S. to the requirements of a specific job, industry, or client - Incorporate your brand in your resume, during job interviews, and in cultivating new employers or clients - Broadcast your brand--and receive the visibility to put you on top!

Author : Lucy Werner,Hadrien Chatelet
Publisher : Practical Inspiration Publishing
Page : 207 pages
File Size : 46,9 Mb
Release : 2021-09-06
Category : Business & Economics
ISBN : 9781788602754

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Brand Yourself by Lucy Werner,Hadrien Chatelet Pdf

***BUSINESS BOOK AWARDS 2022 SHORTLISTED TITLE*** Brand Yourself walks you through everything you need to know about creating a business brand, from brand strategy to picking out fonts, building your personal brand and affordable creative tips to make an impact with your business. Packed with practical exercises, examples and industry hacks and supported by an extensive interactive playbook online, this is the essential guide for business owners on a budget. Build a brand that stands out and that connects with the people you want to reach. Lucy Werner is founder of The Wern, a PR and branding consultancy, She is also author of the bestselling Hype Yourself and a publicity expert who is a speaker, lecturer and course creator. Hadrien Châtelet is the creative director of The Wern and leads the design arm of the business. He is also cofounder of Lucy’s two children and they work together in their garden in east London. Together they have over 30 years’ industry experience and have taught thousands of entrepreneurs how to stand out and find success.

Author : Erik Deckers,Kyle Lacy
Publisher : Pearson Education
Page : 303 pages
File Size : 45,9 Mb
Release : 2011
Category : Business & Economics
ISBN : 9780789747273

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Branding Yourself by Erik Deckers,Kyle Lacy Pdf

Praise forBranding Yourself "Branding Yourselfis a good beginner's guide on how to build an online presence using social networks and blogs that will turn you into a thought leader or expert or just get you a job." –Dan Schawbel, #1 International Bestselling Author ofMe 2.0 "The biggest problem most people have with embracing the power of online networking and personal brand building is they don't know where to start. Erik Deckers and Kyle Lacy take out the guesswork and roll the dice with platforms to find the right combination for you in this book. The book is a recipe for success...your success." –Jason Falls, SocialMediaExplorer.com “In this exceedingly useful book, Erik Deckers and Kyle Lacy provide step-by-step guidance for building and maintaining powerful personas. With wit, wisdom, and numerous expert tips,Branding Yourselfis the new roadmap for navigating the sometimes complex world of personal branding. If your best marketing plan isyou(and it is), thenBranding Yourselfshould be your playbook.” –Jay Baer, Coauthor ofThe NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social "Our parents taught us to find a great job with benefits, put money toward retirement, buy a home, and work hard, and you'll reap the benefits. Our parents werewrong. The job market was downsized; the retirement account was ransacked; the house lost its value; and working hard has only put you in the unemployment line. Those who personally branded themselves were able to capitalize on the down-turned economy, and their businesses exploded. Erik Deckers and Kyle Lacy are providing you the blueprint for kicking off your brand and effectively leveraging online technologies to transform your future. [This book is] a must read." –Douglas Karr, Founder of theMarketing Technologyblog, CEO of DK New Media, and Author ofCorporate Blogging for Dummies "In an environment filled with philosophy, platitudes, and '30,000-foot views,' Erik Deckers and Kyle Lacy give us a refreshing how-to guide for actuallydoingsomething meaningful through social media. Here's a trustworthy book to help you (and me) take real action to leverage emerging tools to create customers and make them happy!" –Trey Pennington, Entrepreneur, Story Prospector, Author ofSpitball Marketing Use Social Media to Build a Great Personal Brand–and a Great Career! Need to demonstrate more value to customers or employers? Want a new job or career? Use social media to build the powerful personal brand that gets you what you want! InBranding Yourself, two leading social media consultants show how to use today’s social media platforms to attract new business and job opportunities you’ll never find any other way. Erik Deckers and Kyle Lacy show you how to supercharge all your business and personal relationships&demonstrate that you are the best solution to employers’ or partners’ toughest problems&become a recognized thought leader&and translate your online network into great jobs, great projects, and a great career! Discover how to: " Build an authentic storyline and online identity that gets you the right opportunities " Choose the best social media tools for your personal goals " Blog your story boldly and effectively " Promote your events, accomplishments, victories&and even defeats and lessons learned " Integrate online and offline networking to get more from both " Reach people with hiring authority and budgets on LinkedIn " Use Twitter to share the ideas and passions that make you uniquely valuable " Launch an online branding program that really gets noticed " Avoid “killer” social networking mistakes " Leverage your online “expert” status to become a published author or public speaker " Measure the success of your social media branding " Get new projects or jobs through your online friends and followers

Author : Deondriea Cantrice
Publisher : Regal Innovations
Page : 146 pages
File Size : 48,8 Mb
Release : 2013-09
Category : Business & Economics
ISBN : 9780982768068

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You! Branding Yourself for Success by Deondriea Cantrice Pdf

With globalization and the continuous evolution of technology, it is easy to get lost in the shuffle. Personal branding is no longer a buzz word, it has become essential to achieve the desired success, promotion and/or clients that you desire. You! Branding Yourself For Success will provide you with the necessary tools to be visible and occupy a space in the mind of your target audience.

Author : Anonim
Publisher : Branding Yourself Online
Page : 35 pages
File Size : 49,5 Mb
Release : 2024-07-01
Category : Electronic
ISBN : 9780978470005

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A Beginner's Guide to Branding Yourself Online by Anonim Pdf

Author : Nate Everett
Publisher : Street Smart Publishing
Page : 47 pages
File Size : 50,6 Mb
Release : 2024-04-02
Category : Biography & Autobiography
ISBN : 8210379456XXX

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Branding Yourself & Your Business by Nate Everett Pdf

Embark on a transformative journey of self-discovery and business empowerment with 'Branding Yourself and Your Business.' Delve into the intricate world of branding as we unravel the secrets to crafting compelling personal and business identities that captivate hearts and minds. From understanding the psychology behind branding to navigating the complexities of cross-cultural markets, each chapter is a beacon of insight, offering practical strategies, real-world examples, and cutting-edge techniques to elevate your brand to unprecedented heights. Whether you're an aspiring entrepreneur or a seasoned professional, this book is your indispensable guide to unlocking the transformative power of branding in the digital age, empowering you to stand out, connect authentically, and leave an indelible mark on the world.

Author : Lucy Werner
Publisher : Practical Inspiration Publishing
Page : 185 pages
File Size : 41,8 Mb
Release : 2020-01-09
Category : Business & Economics
ISBN : 9781788601221

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Hype Yourself by Lucy Werner Pdf

***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com

Author : Rita Balian Allen
Publisher : Unknown
Page : 155 pages
File Size : 54,5 Mb
Release : 2014-06-15
Category : Business & Economics
ISBN : 0991505107

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Personal Branding and Marketing Yourself by Rita Balian Allen Pdf

Whether you are seeking a new position, changing roles within an organization, or taking charge of your career planning, marketing yourself is the best way to seize these opportunities. Yet few of us are ready and able to talk about our talents, accomplishments, and the value we have to offer. In this engaging, timely, and informative book, acclaimed career coach, trainer, and consultant Rita Balian Allen makes the case for personal branding as an essential ingredient for a successful career. For Rita and the many people who have sought her guidance, the Three Ps Marketing Technique has been the key. This technique PREPARES individuals to promote themselves by PACKAGING their talents and accomplishments, showcasing them, and PRESENTING their value inside their organization as well as in their profession, industry or community.

Author : Robin Fisher Roffer
Publisher : Currency
Page : 226 pages
File Size : 40,5 Mb
Release : 2002-01-08
Category : Business & Economics
ISBN : 9780767904926

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Make a Name for Yourself by Robin Fisher Roffer Pdf

One of America’s leading brand strategists shares her step-by-step program for creating an unforgettable identity in today’s marketplace. For any woman who has ever gone to work in the morning and thought "there must be more," branding expert Robin Fisher Roffer reveals the eight surefire steps for developing a unique, personal brand strategy for success by identifying your extraordinary attributes, thinking about your values and passions, and learning how to use them to build a successful and fulfilling professional life. Whether you’re starting out in the workforce, beginning your own business, changing careers, or tying to make it in the corporate world, Roffer will help you to uncover a focused direction for your career that celebrates you.

Author : Robin Landa
Publisher : Simon and Schuster
Page : 240 pages
File Size : 48,5 Mb
Release : 2013-08-06
Category : Design
ISBN : 9781440324574

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Build Your Own Brand by Robin Landa Pdf

What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!

Author : Bob Baker
Publisher : Top Floor Publishing
Page : 0 pages
File Size : 52,5 Mb
Release : 2001
Category : Business names
ISBN : 1930082142

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Poor Richard's Branding Yourself Online by Bob Baker Pdf

Explains how to use the Internet to quickly and inexpensively become an authority in any chosen field -- maintaining a personal Web site, distributing free articles, getting listed in directories and databases, publishing e-mail newsletters, and much more.

Author : Matt Golden
Publisher : Unknown
Page : 98 pages
File Size : 47,9 Mb
Release : 2019-08-26
Category : Business & Economics
ISBN : 1950922723

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Personal Branding by Matt Golden Pdf

This book is for anyone ready to master the art of personal branding using social media and the many benefits that social media has to offer. If you are ready to dominate in the online space this year, then read on!

Author : Erik Deckers,Kyle Lacy
Publisher : Que Publishing
Page : 658 pages
File Size : 42,5 Mb
Release : 2012-07-06
Category : Business & Economics
ISBN : 9780133056808

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Branding Yourself by Erik Deckers,Kyle Lacy Pdf

Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to attract new business and job opportunities you’ll never find any other way. From Facebook to Pinterest to video sharing, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! DISCOVER HOW TO: • Choose today’s best social media tools for your personal goals • Build an authentic storyline and online identity that gets you the right opportunities • Make the most of Facebook, LinkedIn, and Twitter—and leverage new platforms like Pinterest and Google+ • Build connections and prove expertise by sharing video on YouTube and Vimeo • Find yourself on search engines and then optimize your personal online presence • Promote your events, accomplishments, victories...and even defeats and lessons learned • Integrate online and offline networking to get more from both • Reach people with hiring authority and budgets on LinkedIn • Use Twitter to share the ideas and passions that make you uniquely valuable • Avoid “killer” social networking mistakes • Leverage your online expert status to become a published author or public speaker • Measure the success of your social media branding • Get new projects or jobs through your online friends and followers Learn more with Branding Yourself Video Lessons. For additional information go to quepublishing.com/BrandingYourselfVideos.