Broadcasting To Cuba Observations Regarding Tv Marti S Strategy And Operations
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Broadcasting to Cuba: Observations Regarding TV Marti¿s Strategy and Operations by Jess T. Ford Pdf
The U.S. has been broadcasting to Cuba for more than two decades via Radio Marti and, subsequently, TV Marti to "break the info. blockade" and promote freedom and democracy in Cuba. TV broadcasting to Cuba is performed by the Office of Cuba Broadcasting (OCB), a U.S. gov¿t. entity. OCB operates TV Marti, which broadcasts news, commentary, and entertainment programming to Cuba. From the inception of these broadcasting efforts, questions have been raised re: their purpose, quality, and effectiveness. In light of the more than $500 million that has been spent over the years on broadcasting to Cuba and OCB's almost $35 million annual budget, the author has reviewed a variety of issues related to the effectiveness of OCB's TV broadcasts. Illus.
For more than two decades, the U.S. gov¿t. has been broadcasting to Cuba to break the Cuban gov¿ts. information blockade and promote democracy in Cuba. Over this period, questions have been raised regarding the quality and effectiveness of these broadcasts. This report examines: (1) the Office of Cuba Broadcasting's (OCB) broadcasting approach and what is known about its audience; (2) how the Broadcasting Board of Governors (BBG) -- which oversees U.S. gov¿t. broadcasting -- and OCB ensure compliance with journalistic principles; (3) steps taken to ensure adherence to domestic and international broadcasting laws, agreements, and standards; and (4) steps that have been taken to address mgmt. challenges.
United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Organizations, Human Rights, and Oversight
Author : United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Organizations, Human Rights, and Oversight Publisher : Unknown Page : 64 pages File Size : 44,9 Mb Release : 2009 Category : Performing Arts ISBN : UOM:39015089028479
United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Organizations, Human Rights, and Oversight
Author : United States. Congress. House. Committee on Foreign Affairs. Subcommittee on International Organizations, Human Rights, and Oversight Publisher : Unknown Page : 64 pages File Size : 55,9 Mb Release : 2009 Category : Performing Arts ISBN : PURD:32754081197372
This report by the committee majority staff is part of our ongoing examination into the efficacy of Radio and TV Marti. Radio Marti was created in 1983 to support the Cuban people in their quest for "accurate, unbiased, and consistently reliable" news and entertainment; TV Marti followed in 1990. Unfortunately, listeners and viewers never received the kind of high quality programming that was originally intended. Problems with adherence to traditional journalistic standards, miniscule audience size, Cuban Government jamming, and allegations of cronyism have dogged the program since its creation. As a result, Congress has reduced TV Marti's funding and has strongly encouraged Radio Marti to ensure that its broadcasts adhere to journalistic standards practiced by the Voice of America. Indeed, this report goes further, and recommends that the Office of Cuba Broadcasting be incorporated into the Voice of America.