Building Successful Online Communities

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Building Successful Online Communities

Author : Robert E. Kraut,Paul Resnick
Publisher : MIT Press
Page : 323 pages
File Size : 52,6 Mb
Release : 2012-03-23
Category : Social Science
ISBN : 9780262297394

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Building Successful Online Communities by Robert E. Kraut,Paul Resnick Pdf

How insights from the social sciences, including social psychology and economics, can improve the design of online communities. Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster—not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.

Community Building on the Web

Author : Amy Jo Kim
Publisher : Peachpit Press
Page : 380 pages
File Size : 47,6 Mb
Release : 2006-07-19
Category : Computers
ISBN : 013270515X

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Community Building on the Web by Amy Jo Kim Pdf

What's the point of creating a great Web site if no one goes there-or worse, if people come but never return? How do some sites, such as America Online, EBay, and GeoCities, develop into Internet communities with loyal followings and regular repeat traffic? How can Web page designers and developers create sites that are vibrant and rewarding? Amy Jo Kim, author of Community Building on the Web and consultant to some of the most successful Internet communities, is an expert at teaching how to design sites that succeed by making new visitors feel welcome, rewarding member participation, and building a sense of their own history. She discusses important design strategies, interviews influential Web community-builders, and provides the reader with templates and questionnaires to use in building their own communities.

Building Online Learning Communities

Author : Rena M. Palloff,Keith Pratt
Publisher : John Wiley & Sons
Page : 335 pages
File Size : 47,7 Mb
Release : 2009-12-30
Category : Education
ISBN : 9780470605462

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Building Online Learning Communities by Rena M. Palloff,Keith Pratt Pdf

Building Online Learning Communities further explores the development of virtual classroom environments that foster a sense of community and empower students to take charge of their learning to successfully achieve learning outcomes. This is the second edition of the groundbreaking book by Rena Palloff and Keith Pratt and has been completely updated and expanded to include the most current information on effective online course development and delivery. A practical, hands-on guide, this resource is filled with illustrative case studies, vignettes, and examples from a wide variety of successful online courses. The authors offer proven strategies for handling challenges that include: Engaging students in the formation of an online learning community. Establishing a sense of presence online. Maximizing participation. Developing effective courses that include collaboration and reflection. Assessing student performance. Written for faculty in any distance learning environment, this revised edition is based on the authors many years of work in faculty development for online teaching as well as their extensive personal experience as faculty in online distance education. Rena M. Palloff and Keith Pratt share insights designed to guide readers through the steps of online course design and delivery.

Online Communities Handbook

Author : Anna Buss,Nancy Strauss
Publisher : New Riders Publishing
Page : 0 pages
File Size : 50,9 Mb
Release : 2009
Category : Internet advertising
ISBN : 0321605888

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Online Communities Handbook by Anna Buss,Nancy Strauss Pdf

Successful online communities don't just happen by themselves. They're the result of a carefully executed strategy, solid design, and patient nurturing. Though they may seem like a lot of work, the benefits an online community can bring to your brand make the efforts worthwhile. This book will provide you with the essential tools to build online communities. You'll learn how to: · identify the business objectives for your online community · develop a community strategy to recruit and retain members · create brand loyalty, bring in new business, and offer value to customers that your competitors cannot imitate · take advantage of free advertising opportunities · use communities to gain market insights and establish a direct line to your customer base In addition, you'll discover the risks and costs of an online community project, how it can end up saving your company money, and even how it can become an important new revenue source of its own. You'll also be inspired by exclusive interviews, where the people who manage thriving online communities share the lessons they've learned and the secrets of their success.

Design to Thrive

Author : Tharon Howard
Publisher : Morgan Kaufmann
Page : 248 pages
File Size : 52,8 Mb
Release : 2009-12-08
Category : Computers
ISBN : 008095720X

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Design to Thrive by Tharon Howard Pdf

Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful. Design to Thrive presents tried and tested design methodologies, based on the author’s decades of research, to ensure successful and sustainable online communities -- whether a wiki for employees to share procedures and best practices or for the next Facebook. The book describes four criteria, called "RIBS," which are necessary to the design of a successful and sustainable online community. These concepts provide designers with the tools they need to generate informed creative and productive design ideas, to think proactively about the communities they are building or maintaining, and to design communities that encourage users to actively contribute. Provides essential tools to create thriving social networks, helping designers to avoid common pitfalls, avoid costly mistakes, and to ensure that communities meet client needs Contains real world stories from popular, well known communities to illustrate how the concepts work Features a companion online network that employs the techniques outlined in the book

Building Successful Communities of Practice

Author : Emily Webber
Publisher : Blurb
Page : 80 pages
File Size : 43,9 Mb
Release : 2016-02-23
Category : Business & Economics
ISBN : 095749193X

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Building Successful Communities of Practice by Emily Webber Pdf

Connecting with other people, finding a sense of belonging and the need for support are natural human desires. Employees who don't feel supported at work don't stay around for long - or if they do, they quickly become unmotivated and unhappy. At a time when organisational structures are flattening and workforces are increasingly fluid, supporting and connecting people is more important than ever. This is where organisational communities of practice come in. Communities of practice have many valuable benefits. They include accelerating professional development; breaking down organisational silos; enabling knowledge sharing and management; building better practice; helping to hire and retain staff; and making people happier. In this book, Emily Webber shares her learning from personal experiences of building successful communities of practice within organisations. And along the way, she gives practical guidance on creating your own.

Community 101

Author : Robyn Tippins,Miranda Marquit
Publisher : Happy About
Page : 101 pages
File Size : 55,5 Mb
Release : 2010-10
Category : Business & Economics
ISBN : 9781600051531

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Community 101 by Robyn Tippins,Miranda Marquit Pdf

Making an online community that grows and survives isn't easy. This guide explains how to create a successful online community that surpasses expectations and provides the benefit of increased business sales and customer loyalty and satisfaction.

Managing Online Forums

Author : Patrick O'Keefe
Publisher : AMACOM
Page : 320 pages
File Size : 44,5 Mb
Release : 2008-04-21
Category : Computers
ISBN : 9780814412930

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Managing Online Forums by Patrick O'Keefe Pdf

Every day, millions of users log on to their favorite online forums and interact with others to get advice and discuss everything from the latest news and trends to their hobbies, professions, and whatever else strikes their fancy. Admin­istrators have to lead these communities, deal with difficult users, and choose moderators. Legal constraints, spammers, and technical issues can turn the excitement of running an online community into chaos. With the right guidance, however, running forums can be a pleasure. Patrick O’Keefe has spent years developing and managing online communities. Now, he shows readers how to make the right decisions about every aspect of their forums, including: • choosing a name and domain name • picking the right software • deciding on user options like avatars and private messaging • setting guidelines and dealing with violators • ensuring that posts stay on topic • settling online disputes among users • involving users and keeping the site interesting Managing Online Forums is the one book that shows site owners and administrators how to create a safe and entertaining community that users will return to again and again.

Building Brand Communities

Author : Carrie Melissa Jones,Charles Vogl
Publisher : Berrett-Koehler Publishers
Page : 265 pages
File Size : 49,8 Mb
Release : 2020-06-09
Category : Business & Economics
ISBN : 9781523086627

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Building Brand Communities by Carrie Melissa Jones,Charles Vogl Pdf

An authentic brand community is more than just people buying your product or working alongside one another. This book articulates the critical roles of mutual concern, common values, and shared experiences in creating fiercely loyal customer and collaborator relationships. Smart organizations know that creating communities is the key to unlocking unprecedented outcomes. But too many mistakenly rely on superficial transactional relationships as a foundation for community, when really people want something deeper. Carrie Melissa Jones and Charles Vogl argue that in an authentic and enriching community, members have mutual concern for one another, share personal values, and join together in meaningful shared experiences, whether online or off. On the deepest level, brands must help members grow into who they want to be. Jones and Vogl present practices used by global brands like Yelp, Etsy, Twitch, Harley Davidson, Salesforce, Airbnb, Sephora, and others to connect in a meaningful way with the people critical for their success. They articulate how authentic communities can serve organizational goals in seven different areas: innovation, talent recruitment, customer retention, marketing, customer service, building transformational movements, and creating community forums. They also reveal principles to grow a new brand community to critical mass. This is the first comprehensive guide to a crucial differentiator that gives organizations access to untapped enthusiasm and engagement.

Online and Social Networking Communities

Author : Karen Kear
Publisher : Routledge
Page : 210 pages
File Size : 49,7 Mb
Release : 2011-03-17
Category : Education
ISBN : 9781136907821

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Online and Social Networking Communities by Karen Kear Pdf

Online and Social Networking Communities is a professional guide written for educational practitioners and trainers who wish to use online communication tools effectively in their teaching. Focusing on the student experience of learning in online communities, it addresses ‘web 2.0’ and other ‘social software’ tools and considers the role these technologies play in supporting student learning and building learning communities. The guide offers: real-world case studies and quality research must-have lists of useful resources guidance on building and supporting online learning communities discussion of how collaborative learning can be assessed coverage of wikis, forums, blogging, instant messaging, Second Life, Twitter, desktop videoconferencing and social networking sites such as Facebook. Online and Social Networking Communities helps educators and trainers develop a critical approach by exploring online learning from both the student’s and educator’s perspective. This practical guide provides the tools to help develop confident and thoughtful online educators, able to create successful and enjoyable learning experiences for their students.

The Art of Community

Author : Jono Bacon
Publisher : "O'Reilly Media, Inc."
Page : 396 pages
File Size : 45,9 Mb
Release : 2009-08-17
Category : Computers
ISBN : 9781449379315

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The Art of Community by Jono Bacon Pdf

Online communities offer a wide range of opportunities today, whether you're supporting a cause, marketing a product or service, or developing open source software. The Art of Community will help you develop the broad range of talents you need to recruit members to your community, motivate and manage them, and help them become active participants. Author Jono Bacon offers a collection of experiences and observations from his decade-long involvement in building and managing communities, including his current position as manager for Ubuntu, arguably the largest community in open source software. You'll discover how a vibrant community can provide you with a reliable support network, a valuable source of new ideas, and a powerful marketing force. The Art of Community will help you: Develop a strategy, with specific objectives and goals, for building your community Build simple, non-bureaucratic processes to help your community perform tasks, work together, and share successes Provide tools and infrastructure that let contributors work quickly Create buzz around your community to get more people involved Track the community's work so it can be optimized and simplified Explore a capable, representative governance strategy for your community Identify and manage conflict, including dealing with divisive personalities

Buzzing Communities

Author : Richard Millington
Publisher : Unknown
Page : 291 pages
File Size : 48,5 Mb
Release : 2012-10-30
Category : Communities
ISBN : 0988359901

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Buzzing Communities by Richard Millington Pdf

guide to online community management for professionals

Design for Community

Author : Derek Powazek
Publisher : New Riders
Page : 342 pages
File Size : 55,8 Mb
Release : 2006-10-11
Category : Computers
ISBN : 9780132798181

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Design for Community by Derek Powazek Pdf

This book is available as an Adobe Reader eBook on the publisher's website: newriders.com Communities are part of all successful web sites in one way or another. It looks at the different stages that must be understood: Philosophy: Why does your site need community? What are your measures of success? Architecture: How do you set up a site to createpositive experience? How do you coax people out of their shells and get them to share their experiences online? Design: From color choice to HTML, how do you design the look of a community area? Maintenance: This section will contain stories of failed web communities, and what they could have done to stay on track, as well as general maintenance tips and tricks for keeping your community “garden” growing.

18 Rules of Community Engagement

Author : Angela Connor
Publisher : Happy About
Page : 102 pages
File Size : 42,6 Mb
Release : 2009
Category : Business & Economics
ISBN : 9781600051432

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18 Rules of Community Engagement by Angela Connor Pdf

Connor shares how she helped her online community surpass 11,000 members in 18 short months in this definitive guide for those seeking to facilitate and grow online communities and develop social media strategies for themselves or their organizations.

Virtual Communities, Social Networks and Collaboration

Author : Athina A. Lazakidou
Publisher : Springer Science & Business Media
Page : 249 pages
File Size : 49,9 Mb
Release : 2012-06-20
Category : Computers
ISBN : 9781461436348

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Virtual Communities, Social Networks and Collaboration by Athina A. Lazakidou Pdf

Online communities are among the most obvious manifestations of social networks based on new media technology. Facilitating ad-hoc communication and leveraging collective intelligence by matching similar or related users have become important success factors in almost every successful business plan. Researchers are just beginning to understand virtual communities and collaborations among participants currently proliferating across the world. Virtual Communities, Social Networks and Collaboration covers cutting edge research topics of utmost real-world importance in the specific domain of social networks. This volume focuses on exploring issues relating to the design, development, and outcomes from electronic groups and online communities, including: - The implications of social networking, - Understanding of how and why knowledge is shared among participants, - What leads to participation, effective collaboration, co-creation and innovation, - How organizations can better utilize the potential benefits of communities in both internal operations, marketing, and new product development.