Business Hack

Author : John Lee
Publisher : John Wiley & Sons
Page : 229 pages
File Size : 52,7 Mb
Release : 2019-02-06
Category : Business & Economics
ISBN : 9781119542292

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Business Hack by John Lee Pdf

Master the online tools available to grow your business and conquer the competition Business Hack is your essential roadmap to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media—offering practical steps to create and implement highly effective cyber-marketing campaigns. Thanks to the digital revolution, you no longer need teams of marketing experts and other expensive overheads to build and promote your business. This unique and valuable resource covers everything you need to consider when building your marketing strategy, from established principles of sales to cutting-edge digital techniques. In today’s dynamic business environment, strong and ongoing engagement in social media marketing is no longer an option–it is a necessity. From local craft-based businesses to new tech start-ups and even global multinational corporations, effective cyber-marketing can be instrumental in determining success. A comprehensive digital strategy enables you to compete across all platforms and maintain viability and relevance in the face of intense competition. Following the proven techniques in this essential guide allows you to: Implement powerful social media marketing campaigns to increase revenue and rise above the competition Integrate traditional sales and advertising methods with modern technology to create a comprehensive business marketing strategy Identify future trends to stay ahead of the technology curve and capitalize on new opportunities. Learn the skills used by successful entrepreneurs and respected experts in online marketing The Internet and rise of digital media have changed the rules of business and marketing. It is now possible for small and new businesses to compete and thrive in the global marketplace through intelligent use of digital and social media marketing. Business Hack provides the tools and knowledge necessary to succeed in the 21st century.

Author : Simone Bhan Ahuja
Publisher : HarperCollins Leadership
Page : 251 pages
File Size : 42,8 Mb
Release : 2019-01-29
Category : Business & Economics
ISBN : 9781595540720

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Disrupt-It-Yourself by Simone Bhan Ahuja Pdf

Discover eight dynamic principles to help innovation flourish from within. The shelf life of well-established companies keeps shrinking as new entrants replace old ones in rapid succession. Even brands that seemed invincible only a few years ago are in danger of being disrupted by fast-moving startups. In this unprecedented environment, how can any business stay ahead of the market? Companies can no longer assume innovation will “just happen”—it must be seeded, grown, and successfully harvested. They must disrupt themselves. In Disrupt-It-Yourself, bestselling author and innovation expert Simone Ahuja guides readers through the DIY (Disrupt-It-Yourself) system that will sustain innovation and retain DIYers, the employees—or intrapreneurs—most committed to solving the problems of the future, even if it means moving far beyond “business as usual.” Based on her experience working with Fortune 500 companies and extensive research, Ahuja identifies the intrapreneurial archetype and presents eight new principles to foster a DIY mindset and action plan. In a clear, concise style with expert advice and real-world examples, this book provides a new lens to help companies become faster and more fluid, offers easy options to tailor the system to each company’s unique circumstances, and presents strategic lessons—from Keep It Frugal to Make It Permission-less—that open up the full spectrum of innovation and make it sustainable. Using the DIY approach, organizations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.

Author : John Lee,Vincent Wong
Publisher : John Wiley & Sons
Page : 224 pages
File Size : 41,5 Mb
Release : 2019-03-19
Category : Business & Economics
ISBN : 9781119533122

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The Wealth Dragon Way by John Lee,Vincent Wong Pdf

Take control of your financial future with expert guidance from wealth educators and property millionaires John Lee and Vincent Wong The Wealth Dragon Way is an essential guide to creating passive income, building property-based wealth, and achieving financial freedom. This inspiring and informative resource can help you define your financial goals and identify the steps you need to take to achieve them. Exploring common myths and misinformation surrounding wealth—such as “money is the root of all evil”—this book shows how overcoming fear and self-doubt can change the way you think about wealth and your potential for personal growth. Real-world examples illustrate how entrepreneurs can use alternative strategies to acquire properties below market value. Fully updated to reflect the current economic environment, this second edition includes the Top Ten Habits of Successful Wealth Dragons as well as new chapters on the foundations of true wealth and how to adopt abundance mentality. From expanded sections on multiple income streams to a more in-depth look at the psychology behind our approach to money, such as posing the question, “Is money your friend?,” this latest edition offers a roadmap to achieving infinite wealth. Knowing why you want to be wealthy increases your chances of becoming wealthy. This essential guide explores what lies beneath our relationship with money and offers practical methods to attain the freedom that monetary wealth affords and stresses the importance of having high moral wealth. Gain practical guidance delivered with an inspiring motivational message Learn how to define your goals and maximize your likelihood of success Explore the psychological patterns that prevent us from achieving our financial goals Overcome the obstacles standing in the way of your financial freedom It has never been more important to take control of your financial future. Uncertain economic futures, increasing healthcare costs, and unreliable retirement benefits are just a few reasons to start focusing on your financial future today. No matter what your ultimate goal is—whether you want to quit the daily grind, acquire assets for increased security, or build passive income streams to achieve true financial freedom—The Wealth Dragon Way shows you the best way to get there.

Author : James S. Tiller
Publisher : CRC Press
Page : 468 pages
File Size : 48,5 Mb
Release : 2004-09-29
Category : Business & Economics
ISBN : 9781135502478

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The Ethical Hack by James S. Tiller Pdf

This book explains the methodologies, framework, and "unwritten conventions" that ethical hacks should employ to provide the maximum value to organizations that want to harden their security. It goes beyond the technical aspects of penetration testing to address the processes and rules of engagement for successful tests. The text examines testing from a strategic perspective to show how testing ramifications affect an entire organization. Security practitioners can use this book to reduce their exposure and deliver better service, while organizations will learn how to align the information about tools, techniques, and vulnerabilities that they gather from testing with their business objectives.

Author : Barry Moltz,Rieva Lesonsky
Publisher : Unknown
Page : 200 pages
File Size : 43,6 Mb
Release : 2017-10-21
Category : Electronic
ISBN : 1628654430

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Small Business Hacks by Barry Moltz,Rieva Lesonsky Pdf

Running a small business is hard and confusing. Most entrepreneurs start a company to solve a problem and just want to focus on doing only that. Unfortunately, starting a business gets in the way and everything that comes along with it. Like: �Marketing �Sales �Customer Service �Employees, Freelancers and Vendors �Money and Finance This book solves that problem. It is a simple guide for anyone in a small business to be able to accomplish one of these tasks in five steps or less. No more angst over the issue or searching for the solution on the web. These 100 small business hacks are your shortcut to success. We assemble these after our combine 50 years in business both as small business owners ourselves and as journalists interviewing thought leaders about their path to prosperity. It has never been easier to start a business, but with so much competition moving at the speed of the internet, it has also never been so easy to fail. This does not have to be you. This book is not meant to be read from beginning to end. Jump to the problem that you need to solve and get started. Keep this guide nearby on your desk, your tablet, smart phone or under your pillow. It will allow you to quickly bust through most problems you will encounter and leave more time to do what you love at your company.

Author : Mike Myatt
Publisher : John Wiley & Sons
Page : 212 pages
File Size : 48,8 Mb
Release : 2013-12-16
Category : Business & Economics
ISBN : 9781118817414

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Hacking Leadership by Mike Myatt Pdf

Hacking Leadership is Mike Myatt's latest leadership book written for leaders at every level. Leadership isn't broken, but how it's currently being practiced certainly is. Everyone has blind spots. The purpose of Hacking Leadership is to equip leaders at every level with an actionable framework to identify blind spots and close leadership gaps. The bulk of the book is based on actionable, topical leadership and management hacks to bridge eleven gaps every business needs to cross in order to create a culture of leadership: leadership, purpose, future, mediocrity, culture, talent, knowledge, innovation, expectation, complexity, and failure. Each chapter: Gives readers specific techniques to identify, understand, and most importantly, implement individual, team and organizational leadership hacks. Addresses blind spots and leverage points most leaders and managers haven’t thought about, which left unaddressed, will adversely impact growth, development, and performance. All leaders have blind-spots (gaps), which often go undetected for years or decades, and sadly, even when identified the methods for dealing with them are outdated and ineffective – they need to be hacked. Showcases case studies from the author’s consulting practice, serving as a confidant with more than 150 public company CEOs. Some of those corporate clients include: AT&T, Bank of America, Deloitte, EMC, Humana, IBM, JP Morgan Chase, Merrill Lynch, PepsiCo, and other leading global brands. Hacking Leadership offers a fresh perspective that makes it easy for leaders to create a roadmap to identify, refine, develop, and achieve their leadership potential--and to create a more effective business that is financially solvent and professionally desirable.

Author : Abhishek karmakar,Abhishake Banerjee
Publisher : Abhishek karmakar
Page : 207 pages
File Size : 52,8 Mb
Release : 2020-06-02
Category : Computers
ISBN : 8210379456XXX

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Practical ways to hack Mobile security : Certified Blackhat by Abhishek karmakar,Abhishake Banerjee Pdf

"If you can't beat them, Join them” This book covers all the answer on mobile security threats faced by individuals nowadays, some contents reveal explicit hacking ways which hacker dont reveal, Through this book, you would be able to learn about the security threats on mobile security, some popular social media include Facebook, Instagram & Whats app, latest tools, and techniques, Securing your online privacy, Exploiting wifi technology, how hackers hack into games like Pubg and Freefire and Methodology hackers use. Who should read this book? College students Beginners corporate guys Newbies looking for knowledge Ethical hackers Though this book can be used by anyone, it is however advisable to exercise extreme caution in using it and be sure not to violate the laws existing in that country.

Author : Sean Ellis,Morgan Brown
Publisher : Currency
Page : 322 pages
File Size : 40,5 Mb
Release : 2017-04-25
Category : Business & Economics
ISBN : 9780451497215

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Hacking Growth by Sean Ellis,Morgan Brown Pdf

The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Author : Nader Sabry
Publisher : Nader sabry
Page : 177 pages
File Size : 47,6 Mb
Release : 2020-02-01
Category : Business & Economics
ISBN : 9781916356900

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Ready, Set, Growth hack by Nader Sabry Pdf

A SHORTCUT TO 10X YOUR GROWTH, WELCOME TO READY, SET, GROWTH HACK. After founding companies from start-to exit, Sabry has raised $120 Million mastering growth hacking over the past 25 years. Ready, Set, Growth hack is a powerful practical guide to help anyone with little or no knowledge 10x the growth of their organizations. This book helps startups become unicorns, corporations become fortune 500s, and government become world leaders. Sabry walks through a step-by-step handheld approach from what is growth hacking, why growth hacking is vital, how it works, and how to immediately start your first growth hack. Based on proven strategies with 88 tools and 50 examples, you will start growth hacking the minute you start reading. Rooted in asymmetrical warfare, Sabry shows you how the weak win and how they do it. If your in a weaker position than a competitor or another nation, this step-by-step approach will show you how to unlock unseen possibilities. These growth possibilities will identify growth problems, how to exploit the most significant growth opportunities, and then scale them into full-scale operations. In this book, the following will be covered CHAPTER 1 INTRODUCTION: WHY DO COMPANIES NEED TO GROWTH HACK What is growth hacking, why it is essential and how it is rooted in asymmetrical warfare CHAPTER 2 GROWTH HACKING MINDSET: CREATE THE RIGHT GROWTH HACKING MINDSET How growth hacking works, how growth hackers think, and how you approach growth hacking CHAPTER 3 READY: TO DISCOVER AND UNLOCK YOUR STRATEGY How to prepare for growth hacking by profiling your growth challenges CHAPTER 4 SET: YOUR EXPERIMENTS AND DEVELOPMENT IDEAS Start experimenting, discovering and developing growth hacks CHAPTER 5 GROWTH HACK: AND SCALE YOUR APPROACH How to implement, and scale growth hacks for full-scale operations GROWTH HACKER’S TOOLKIT BONUS CHAPTER A: HIRE A GROWTH HACKER BONUS CHAPTER B 50 EXAMPLES OF BONUS CHAPTER C 88 TOOLS Let's get started growing now with your first growth hack. With little to no knowledge about business, marketing, or technology, you can 10x the growth of your organization, whether a startup a corporate, or government. Editorial Reviews "Growth is a science as rare as palladium, and this book unlocks those unique elements that every CEO and entrepreneur should master. This book is a blueprint that should be on every executives desk." -- Elia Korban, Director at PwC "For many growth is an art to be mastered and a science to be discovered and this is what Nader's book has done with simplicity, illustrating how growth really works." - Hisham Farouk, Board of Governors Member - Grant Thornton International Ltd "It's not often that somebody like Nader Sabry comes along. His book Ready, Set, Growth Hack matches his extensive business and technical knowledge with an accessible, easy-to-read style that engages and entertains. Full of examples and real-world applications, Sabry's book should be a 'must-read' for every organization that wants to grow." -- Stephen Johnston, Fortune 500 Business Writing and Presentation Trainer, Complete Communications "Growth is the challenge of every company this book gives every executive at every level a blueprint on how to collaborate their part in whole growth engine." - Neil Walters, Senior Partner, McGrill Consulting Group Inc. "The fact that anyone can 10x their growth is a powerful idea, but what is even more powerful is when a master shows you the way, and this is what this book is about." - Rohit Bassi the author of, Living Through Self Compassion - Illuminate Your Life With Peace, Trust & Faith: Unshackle Yourself From Quiet Desperation, Depression & Destruction "My go to book on growth, Nader has done an excellent job in demystifying the mysterious techniques behind some of the fastest growing companies globally." - Marcel Sarousa ,Vice President, McGrill Consulting Group Inc.

Author : Anonim
Publisher : Unknown
Page : 1184 pages
File Size : 51,9 Mb
Release : 1893
Category : Electronic
ISBN : BSB:BSB11548820

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House documents by Anonim Pdf

Author : Brian Baskin,Marcus J. Carey,Jayson E Street,Kent Nabors
Publisher : Syngress
Page : 355 pages
File Size : 51,8 Mb
Release : 2010-08-06
Category : Computers
ISBN : 9781597495691

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Dissecting the Hack: The F0rb1dd3n Network, Revised Edition by Brian Baskin,Marcus J. Carey,Jayson E Street,Kent Nabors Pdf

Dissecting the Hack: The F0rb1dd3n Network, Revised Edition, deals with hackers and hacking. The book is divided into two parts. The first part, entitled “The F0rb1dd3n Network, tells the fictional story of Bob and Leon, two kids caught up in an adventure where they learn the real-world consequence of digital actions. The second part, “Security Threats Are Real (STAR), focuses on these real-world lessons. The F0rb1dd3n Network can be read as a stand-alone story or as an illustration of the issues described in STAR. Throughout The F0rb1dd3n Network are “Easter eggs —references, hints, phrases, and more that will lead readers to insights into hacker culture. Drawing on The F0rb1dd3n Network, STAR explains the various aspects of reconnaissance; the scanning phase of an attack; the attacker’s search for network weaknesses and vulnerabilities to exploit; the various angles of attack used by the characters in the story; basic methods of erasing information and obscuring an attacker’s presence on a computer system; and the underlying hacking culture. Revised edition includes a completely NEW STAR Section (Part 2) Utilizes actual hacking and security tools in its story- helps to familiarize a newbie with the many devices and their code Introduces basic hacking techniques in real life context for ease of learning

Author : Syngress
Publisher : Elsevier
Page : 528 pages
File Size : 40,8 Mb
Release : 2001-05-15
Category : Computers
ISBN : 0080478107

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Hack Proofing Your E-commerce Web Site by Syngress Pdf

From the authors of the bestselling Hack Proofing Your Network! Yahoo!, E-Bay, Amazon. Three of the most popular, well-established, and lavishly funded Web sites in existence, yet hackers managed to penetrate their security systems and cripple these and many other Web giants for almost 24 hours. E-Commerce giants, previously thought to be impenetrable are now being exposed as incredibly vulnerable. This book will give e-commerce architects and engineers insight into the tools and techniques used by hackers to compromise their sites. The security of e-commerce sites is even more imperative than non-commerce sites, because the site has the added responsibility of maintaining the security of their customer's personal and financial information. Hack Proofing Your E-Commerce Site will provide computer architects and engineers all of the information they need to design and implement security measures. * Heightened media awareness of malicious attacks against "secure" sites guarantees a wide audience * Uses forensics-based analysis to give the reader insight to the mind of a hacker. This understanding is crucial for security professionals to defend against attacks

Author : James S. Tiller
Publisher : CRC Press
Page : 350 pages
File Size : 49,6 Mb
Release : 2004-09-29
Category : Business & Economics
ISBN : 9780203495414

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The Ethical Hack by James S. Tiller Pdf

There are many books that detail tools and techniques of penetration testing, but none of these effectively communicate how the information gathered from tests should be analyzed and implemented. Until recently, there was very little strategic information available to explain the value of ethical hacking and how tests should be performed in order t

Author : James Bone
Publisher : CRC Press
Page : 181 pages
File Size : 52,6 Mb
Release : 2017-02-24
Category : Computers
ISBN : 9781498749824

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Cognitive Hack by James Bone Pdf

This book explores a broad cross section of research and actual case studies to draw out new insights that may be used to build a benchmark for IT security professionals. This research takes a deeper dive beneath the surface of the analysis to uncover novel ways to mitigate data security vulnerabilities, connect the dots and identify patterns in the data on breaches. This analysis will assist security professionals not only in benchmarking their risk management programs but also in identifying forward looking security measures to narrow the path of future vulnerabilities.

Author : Eric T. Peterson
Publisher : "O'Reilly Media, Inc."
Page : 434 pages
File Size : 40,7 Mb
Release : 2005-08-19
Category : Computers
ISBN : 9780596553326

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Web Site Measurement Hacks by Eric T. Peterson Pdf

In order to establish and then maintain a successful presence on the Web, designing a creative site is only half the battle. What good is an intricate Web infrastructure if you're unable to measure its effectiveness? That's why every business is desperate for feedback on their site's visitors: Who are they? Why do they visit? What information or service is most valuable to them? Unfortunately, most common Web analytics software applications are long on functionality and short on documentation. Without clear guidance on how these applications should be integrated into the greater Web strategy, these often expensive investments go underused and underappreciated. Enter Web Site Measurement Hacks, a guidebook that helps you understand your Web site visitors and how they contribute to your business's success. It helps organizations and individual operators alike make the most of their Web investment by providing tools, techniques, and strategies for measuring--and then improving--their site's usability, performance, and design. Among the many topics covered, you'll learn: definitions of commonly used terms, such as "key performance indicators" (KPIs) how to drive potential customers to action how to gather crucial marketing and customer data which features are useful and which are superfluous advanced techniques that senior Web site analysts use on a daily basis By examining how real-world companies use analytics to their success, Web Site Measurement Hacks demonstrates how you, too, can accurately measure your Web site's overall effectiveness. Just as importantly, it bridges the gulf between the technical teams charged with maintaining your Web's infrastructure and the business teams charged with making management decisions. It's the technology companion that every site administrator needs.