Business Writing In The Digital Age

Author : Natalie Canavor
Publisher : SAGE
Page : 321 pages
File Size : 55,7 Mb
Release : 2012
Category : Business & Economics
ISBN : 9781412992503

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Business Writing in the Digital Age by Natalie Canavor Pdf

Business Writing in the Digital Age fills an urgent need to equip business and MBA students to write more effectively in a style that works for today′s business world. Using a readable, highly accessible approach and numerous concrete examples, this book frames writing as a strategic tool to accomplish goals. Readers learn a step-by-step system that tells them what to say, and how to say it in every circumstance. At the same time they learn how to improve their technical skills by applying practical techniques rather than grammatical rules. In today′s business world, success depends on writing. Those who write well are better able to win opportunities, establish their reputation, persuade others to their viewpoint and build relationships. They collaborate, manage and lead more effectively. Writing well also equips businesspeople to function in a global marketplace and reach increasingly diverse audiences. This book builds readers′ confidence and capabilities. No matter what their starting point, they absorb a solid foundation that applies to all writing. They also learn the specifics of crafting messages and documents that range from the traditional, like letters and proposals, to media such as email, blogs, web sites, PowerPoint and social networking. This broad coverage makes the material relevant and compelling. Students also develop tools to keep improving on their own, and to handle new communication channels as they emerge. Business Writing in the Digital Age helps teachers stay current with a changing media landscape. They can use it as a complete guide to writing development, drawing on the practice opportunities and group projects supplied, or assign students to work with some--or all the material--on their own.

Author : Mimi Li
Publisher : Springer Nature
Page : 253 pages
File Size : 46,7 Mb
Release : 2022-01-10
Category : Language Arts & Disciplines
ISBN : 9783030877101

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Researching and Teaching Second Language Writing in the Digital Age by Mimi Li Pdf

This book presents a comprehensive approach to issues related to researching and teaching second language (L2) writing in digital environments. In the digital age, new technologies have revolutionized the ways we communicate and construct knowledge, and have also reshaped the traditional notions of writing and literacy, posing new challenges and opportunities for L2 teachers and students. This book provides up-to-date coverage of the main areas of L2 writing and technology, including digital multimodal composing, computer-mediated collaborative writing, online teacher and peer feedback, automated writing evaluation, and corpus-based writing instruction. It synthesizes the relevant literature, analyzes theoretical perspectives, compiles relevant resources, and offers research and pedagogical recommendations to guide scholars in undertaking new L2 writing research and instructional practice in technologically-supported educational contexts. This book will be of relevance and interest to researchers, language teachers, and graduate students in applied linguistics and education.

Author : Andrew Goatly
Publisher : Routledge
Page : 447 pages
File Size : 46,9 Mb
Release : 2013-09-27
Category : Language Arts & Disciplines
ISBN : 9781136286971

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Critical Reading and Writing by Andrew Goatly Pdf

Critical Reading and Writing is a fully introductory, interactive textbook that explores the power relations at work in and behind the texts we encounter in our everyday lives. Using examples from numerous genres - such as popular fiction, advertisements and newspapers - this textbook examines the language choices a writer must make in structuring texts, representing the world and positioning the reader. Assuming no prior knowledge of linguistics, Critical Reading and Writing offers guidance on how to read texts critically and how to develop effective writing skills. Features include: * activities in analysis, writing and rewriting * an appendix of comments on activities * further reading sections at the end of each unit * a glossary of linguistics terms * suggestions for five extended writing projects. Written by an experienced teacher, Critical Reading and Writing has multidisciplinary appeal but will be particularly relevant for use on introductory English and Communications courses.

Author : Nicolas Cole
Publisher : Unknown
Page : 0 pages
File Size : 43,7 Mb
Release : 2020-08-29
Category : Biography & Autobiography
ISBN : 0998203491

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The Art and Business of Online Writing by Nicolas Cole Pdf

What are the secrets to writing online? Why do some writers accumulate hundreds of thousands, even millions of views on their content-and others write and write, only to go unnoticed?Nicolas Cole, one of the most viral columnists on the internet with more than 100 million views on his writing, is pulling back the curtain. After becoming the #1 most-read writer on all of Quora in 2015, and a Top 10 contributing writer for Inc Magazine from 2016 to 2018, Cole went on to build a multi-million-dollar ghostwriting company publishing thousands of articles on the internet for more than 300 different Silicon Valley entrepreneurs, C-level executives, New York Times best-selling authors, Olympic athletes, Grammy-winning producers, and renowned industry leaders. How?By using his own personal toolkit of writing strategies, headline structures, formats, and proven styles, all of which were mastered over a 10-year period."This book contains everything I know about online writing," says Cole. "From going viral, to building a massive library of content that will continue to pay you dividends well into the future."In this book you will learn:- Why you should NOT start a blog-and where you should be writing online instead.- How to beat "the game" of internet publishing-and the 7 levels of success.- How "going viral" on social platforms works (and how to not give up in the process).- The Endless Idea Generator: How to never run out of things to write about.- The Perfect Post: How to write headlines people can't help but want to read.- How to create your own "Content Roadmap," and position yourself as an influential voice in your industry or niche.- How to turn proven online writing into longer, more valuable assets (books, ebooks, physical products, paid newsletters, companies, etc.).- And the 1 habit very single writer today needs to master in order to become successful.This book is the Ultimate Guide to writing in the digital age.

Author : Adam Koehler
Publisher : Bloomsbury Publishing
Page : 176 pages
File Size : 50,7 Mb
Release : 2017-01-26
Category : Language Arts & Disciplines
ISBN : 9781472591951

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Composition, Creative Writing Studies, and the Digital Humanities by Adam Koehler Pdf

In an era of blurred generic boundaries, multimedia storytelling, and open-source culture, creative writing scholars stand poised to consider the role that technology-and the creative writer's playful engagement with technology-has occupied in the evolution of its theory and practice. Composition, Creative Writing Studies and the Digital Humanities is the first book to bring these three fields together to open up new opportunities and directions for creative writing studies. Placing the rise of Creative Writing Studies alongside the rise of the digital humanities in Composition/Rhetoric, Adam Koehler shows that the use of new media and its attendant re-evaluation of fundamental assumptions in the field stands to guide Creative Writing Studies into a new era. Covering current developments in composition and the digital humanities, this book re-examines established assumptions about process, genre, authority/authorship and pedagogical practice in the creative writing classroom.

Author : Marcia Ross
Publisher : Unknown
Page : 164 pages
File Size : 49,8 Mb
Release : 2015-08-22
Category : Electronic
ISBN : 1516839897

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Why Your Writing Sucks by Marcia Ross Pdf

Forget those 200-page books that claim to teach brevity! Why Your Writing Sucks is today's short-and-sweet route to better writing at work. In this concise, cheerful, informed guide, you'll find grammar-free, common-sense, actionable advice to raise your writing game. ---- Think you're a bad writer? This book will help you. Think you're a good writer? This book will make you better. Think you're a great writer? This book is critical. No kidding. There are too many words floating around in memos, emails, reports. Nobody wants to read long prose in a work setting, no matter how well crafted. Get to the point! Marcia will get you there - and you'll get the outcome you're looking for. Suzanne Tyson, Founder, HigherEdPoints.com Why your Writing Sucks is aimed at adequate writers that could be good, and good writers that seek excellence. The business/engineering students I graduate often find that a contract or proposal, or even their own advancement, will depend on a piece of their writing. Ross brings a number of clear rules to those efforts. Short, amusing and succinct - whether just coming into the business world, looking to improve, or wanting to avoid bad habits, business people will find Why your Writing Sucks an easy, useful read. Dr. Philip Anderson, B.A.Sc., M.A.Sc., Ph.D., University of Toronto ------ You get easy-to-apply advice on: Composing: 7 actions to up your game Editing: 4 tricks (and some games!) to help you edit better BARFing - how to knock down inner barriers and get words on the page! Discover how to: Write more effectively, to get better business results Write more easily and less painfully Advance your career through improved communication skills. What else? Cheerful, readable writing style Practical tips from a 20-year career in business writing and editing An 80/20 approach: make the 20% of changes that will make an 80% difference in your writing

Author : Natalie Canavor,Claire Meirowitz
Publisher : Pearson Education
Page : 234 pages
File Size : 52,7 Mb
Release : 2009-12-16
Category : Business & Economics
ISBN : 9780137015429

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The Truth About the New Rules of Business Writing by Natalie Canavor,Claire Meirowitz Pdf

Give yourself a powerful competitive advantage by becoming a better business writer. Better writers get better jobs and more promotions; they persuade people through emails, Web sites, presentations, proposals, resumes, grant proposals, you name it. Businesses know this: that's why they spend $3 billion a year helping their employees become more effective writers. The Truth About the New Rules of Business Writing shows you how to master the art of effective business communication replacing the old standards of jargon, pomposity, and grammar drills with a simple, quick and conversational writing style. Authors Natalie Canavor and Claire Meirowitz demonstrate how to plan and organize your content; make your point faster; tell your readers what's in it for them; construct winning documents of every kind, print and electronic, even blog entries and text messages! The Truth about the New Rules of Business Writing brings together the field's best knowledge, and shows exactly how to put it to work. With an "aha" on every page, it presents information in a clear, accessible style that's easy to understand and use. Written in short chapters, it covers the entire field, cuts to the heart of every topic, pulls back the curtain on expert secrets, and pops the bubble of commonly-held assumptions. Simply put, this book delivers easy, painless writing techniques that work.

Author : Claire Lutkewitte
Publisher : Routledge
Page : 423 pages
File Size : 54,8 Mb
Release : 2019-11-14
Category : Language Arts & Disciplines
ISBN : 9780429016042

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Writing in a Technological World by Claire Lutkewitte Pdf

Writing in a Technological World explores how to think rhetorically, act multimodally, and be sensitive to diverse audiences while writing in technological contexts such as social media, websites, podcasts, and mobile technologies. Claire Lutkewitte includes a wealth of assignments, activities, and discussion questions to apply theory to practice in the development of writing skills. Featuring real-world examples from professionals who write using a wide range of technologies, each chapter provides practical suggestions for writing for a variety of purposes and a variety of audiences. By looking at technologies of the past to discover how meanings have evolved over time and applying the present technology to current working contexts, readers will be prepared to meet the writing and technological challenges of the future. This is the ideal text for undergraduate and graduate courses in composition, writing with technologies, and professional/business writing. A supplementary guide for instructors is available at www.routledge.com/9781138580985

Author : Daniel Lawrence
Publisher : Broadview Press
Page : 162 pages
File Size : 54,9 Mb
Release : 2022-02-09
Category : Language Arts & Disciplines
ISBN : 9781770488229

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Digital Writing by Daniel Lawrence Pdf

This concise guidebook offers a rhetorical framework for writing and analyzing content for social media and the web. In the age of disinformation and hyper-targeted digital advertising, writers and teachers of writing must be prepared to delve into the digital world with a critical and strategic perspective. This book offers an interdisciplinary approach to writing scenarios, with insights from classical and contemporary rhetoric, the philosophy of technology, and digital media theory. Special emphases are also placed on preparing for writing, marketing, and communications careers in the digital space, and on ethical issues related to digital and social media.

Author : Michael Dean Clark
Publisher : Bloomsbury Publishing
Page : 209 pages
File Size : 40,7 Mb
Release : 2015-01-29
Category : Language Arts & Disciplines
ISBN : 9781472574091

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Creative Writing in the Digital Age by Michael Dean Clark Pdf

Creative Writing in the Digital Age explores the vast array of opportunities that technology provides the Creative Writing teacher, ranging from effective online workshop models to methods that blur the boundaries of genre. From social media tools such as Twitter and Facebook to more advanced software like Inform 7, the book investigates the benefits and potential challenges these technologies present instructors in the classroom. Written with the everyday instructor in mind, the book includes practical classroom lessons that can be easily adapted to creative writing courses regardless of the instructor's technical expertise.

Author : Marie Drennan
Publisher : Routledge
Page : 174 pages
File Size : 49,7 Mb
Release : 2017-05-12
Category : Language Arts & Disciplines
ISBN : 9781351815994

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Scriptwriting 2.0 by Marie Drennan Pdf

Online media is and will continue to be at the forefront of entertainment; this book introduces readers to this new world and helps them create good content for it. It is a compact, practical guide for those who want to explore scriptwriting for the digital age while also learning essential skills and techniques central to new media writing. Scriptwriting 2.0 contains advice on writing both short- and long-form webisodes as part of a series, as well as standalone pieces. It then goes beyond the writing process to discuss revising, production, promotion and copyright. It is written in a friendly, readable and jargon-free style and includes real-world examples from successful series and a sample script. Readers can access full episodes of the two series discussed at length as well as samples from several other web series.

Author : Anthony Hatcher
Publisher : Unknown
Page : 128 pages
File Size : 54,7 Mb
Release : 2020-08-24
Category : Electronic
ISBN : 1792407246

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Media Writing in the Digital Age by Anthony Hatcher Pdf

Author : Dean Starkman,Martha M. Hamilton,Ryan Chittum,Felix Salmon
Publisher : Columbia University Press
Page : 563 pages
File Size : 43,7 Mb
Release : 2013-06-18
Category : Business & Economics
ISBN : 9780231535175

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The Best Business Writing 2013 by Dean Starkman,Martha M. Hamilton,Ryan Chittum,Felix Salmon Pdf

An anthology Malcolm Gladwell has called "riveting and indispensable," The Best Business Writing is a far-ranging survey of business's dynamic relationship with politics, culture, and life. This year's selections include John Markoff (New York Times) on innovations in robot technology and the decline of the factory worker; Evgeny Morozov (New Republic) on the questionable value of the popular TED conference series and the idea industry behind it; Paul Kiel (ProPublica) on the ripple effects of the ongoing foreclosure crisis; and the infamous op-ed by Greg Smith, published in the New York Times, announcing his break with Goldman Sachs over its trading practices and corrupt corporate ethos. Jessica Pressler (New York) delves into the personal and professional rivalry between Tory and Christopher Burch, former spouses now competing to dominate the fashion world. Peter Whoriskey (Washington Post) exposes the human cost of promoting pharmaceuticals off-label. Charles Duhigg and David Barboza (New York Times) investigate Apple's unethical labor practices in China. Max Abelson (Bloomberg) reports on Wall Street's amusing reaction to the diminishing annual bonus. Mina Kimes (Fortune) recounts the grisly story of a company's illegal testing—and misuse—of a medical device for profit, and Jeff Tietz (Rolling Stone) composes one of the most poignant and comprehensive portraits of the financial crisis's dissolution of the American middle class.

Author : Wilma Davidson
Publisher : St. Martin's Griffin
Page : 320 pages
File Size : 45,7 Mb
Release : 2015-12-08
Category : Business & Economics
ISBN : 9781466886988

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Business Writing by Wilma Davidson Pdf

The Revised and Updated 3rd edition of the clear, practical guide to business writing from a renowned corporate writing coach Since the first edition's publication in 1994, Wilma Davidson's clear, practical guide to business writing has established itself as an excellent primer for anyone who writes on the job. Now revised and updated to cover e-mail, texts, and the latest social media technology, Business Writing uses examples, charts, cartoons, and anecdotes to illustrate what makes memos, business letters, reports, selling copy, and other types of business writing work.

Author : Kenneth Goldsmith
Publisher : Columbia University Press
Page : 272 pages
File Size : 43,5 Mb
Release : 2011-09-20
Category : Literary Criticism
ISBN : 9780231504546

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Uncreative Writing by Kenneth Goldsmith Pdf

Can techniques traditionally thought to be outside the scope of literature, including word processing, databasing, identity ciphering, and intensive programming, inspire the reinvention of writing? The Internet and the digital environment present writers with new challenges and opportunities to reconceive creativity, authorship, and their relationship to language. Confronted with an unprecedented amount of texts and language, writers have the opportunity to move beyond the creation of new texts and manage, parse, appropriate, and reconstruct those that already exist. In addition to explaining his concept of uncreative writing, which is also the name of his popular course at the University of Pennsylvania, Goldsmith reads the work of writers who have taken up this challenge. Examining a wide range of texts and techniques, including the use of Google searches to create poetry, the appropriation of courtroom testimony, and the possibility of robo-poetics, Goldsmith joins this recent work to practices that date back to the early twentieth century. Writers and artists such as Walter Benjamin, Gertrude Stein, James Joyce, and Andy Warhol embodied an ethos in which the construction or conception of a text was just as important as the resultant text itself. By extending this tradition into the digital realm, uncreative writing offers new ways of thinking about identity and the making of meaning.