Communication Strategies For Corporate Leaders

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Communication Strategies for Corporate Leaders

Pragyan Rath,Apoorva Bharadwaj
Communication Strategies for Corporate Leaders Book PDF

Author : Pragyan Rath,Apoorva Bharadwaj
Publisher : Taylor & Francis
Page : 227 pages
File Size : 40,5 Mb
Release : 2017-11-06
Category : Social Science
ISBN : 9781351341493

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Communication Strategies for Corporate Leaders by Pragyan Rath,Apoorva Bharadwaj Pdf

Communication is key to success in every aspect of life and ever so in a competitive business environment. This book examines managerial communication from seminal theoretical and demonstrative vantage points through interdisciplinary amalgamation of sciences and the liberal arts. It presents new paradigms of managerial communication in the form of manoeuvres that can act as game changers in tug-of-war business situations, including difficult negotiations, conflicts and interpersonal dissonance that characterise the day-to-day corporate workplace tenor. This volume: Develops persuasion strategies based on argumentation tactics derived, for example, from legal cross-examination. Introduces ‘problematisation’ and ‘deconstruction’ as effective communication tools into mainstream managerial discourse. Employs Harvard Business School cases to demonstrate problem-solving skills, which will further serve as guide to writing business reports, plans and proposals. Positions business writing methods as taxonomical tenets that can help tackle complex business scenarios. Draws business diagnostic procedures from diverse fields such as Sherlock Holmes from popular culture, and Jared M. Diamond from ecology. This book will be a significant resource for business communication practitioners, especially corporate managers and leaders, sales and marketing professionals, and policymakers. It will be of interest to teachers and students alike, in business communication, organization behaviour, human resource management and marketing communications. It will act as a useful aid for classroom efficacy for teachers and academics.

Corporate Communication

Michael B. Goodman
Corporate Communication Book PDF

Author : Michael B. Goodman
Publisher : Business Expert Press
Page : 145 pages
File Size : 51,6 Mb
Release : 2012-01-18
Category : Business & Economics
ISBN : 9781606493090

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Corporate Communication by Michael B. Goodman Pdf

The chief communication officer at a Fortune 500, multi-national corporation today faces the challenges of a rapidly changing global economy, a revolution in communication channels fueled by the Internet, and a substantially transformed understanding of what a 21st century corporation stands for. This book investigates these forces and the specific communication challenges that they pose for the global corporation. Examining these forces and how they are interrelated should offer insights and strategies for students of the corporate communication discipline and business leaders to help them deploy effective communication as a strategic business asset in the contemporary global economy. This book focuses on the process of communication in a corporate context; and explores, analyzes, integrates, and applies the theory, practice, and functions of corporate communication. The combination of a theoretical framework for understanding how these forces influence corporate communication with practical guidelines for effective communication within this framework will also be of value to practitioners as well as students of the communication discipline. Designed for the professional whose position requires the creation and management of an organization's communications, this book applies strategic approaches to tactical written and oral communication, and includes a particular emphasis on problem solving and analytical techniques appropriate to global corporate environments. Essential to effective communication in corporate and organizational environments is the ability to understand and apply the concepts of corporate communication as strategic management functions.

Leadership Communication

E. Bruce Harrison,Judith Mühlberg
Leadership Communication Book PDF

Author : E. Bruce Harrison,Judith Mühlberg
Publisher : Business Expert Press
Page : 300 pages
File Size : 54,9 Mb
Release : 2014-09-05
Category : Business & Economics
ISBN : 9781606498095

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Leadership Communication by E. Bruce Harrison,Judith Mühlberg Pdf

My graduate students like this book’s real-world focus on public relations as a strategic role in the C-suite. —Ron Culp, professional director, Public Relations & Advertising graduate program, DePaul University; former Senior Vice President, Chief Communication Officer, Sears Leadership in Communication is a cogent, bright, easily readable definition of what corporate communicators do. More than that, it’s an uncommonly careful look at how strategic communication defines, drives, and creates value for a commercial enterprise—its employees, its owners, and those whom they serve. —James S. O’Rourke, IV, PhD, Professor of Management, Mendoza College of Business, University of Notre Dame The quality of leadership in any organization—business, social, military, and government—is enhanced or limited by the quality of its leadership communication. The authors assert that leadership is given force by strategic communication that produces results required in competitive conditions. For the professional in enterprise communication, this brings into focus two questions: What is the relevance of communication in the leadership process of reaching best achievable outcomes (BAOs)? And, how does the primary communication professional attain expert in uence and success in a leadership position? This book provides insights and guidance on functioning at the highest levels of the corpo rate communications profession.

Public Speaking for Leaders

Apoorva Bharadwaj,Pragyan Rath
Public Speaking for Leaders Book PDF

Author : Apoorva Bharadwaj,Pragyan Rath
Publisher : Taylor & Francis
Page : 252 pages
File Size : 43,9 Mb
Release : 2021-06-23
Category : Business & Economics
ISBN : 9781000412536

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Public Speaking for Leaders by Apoorva Bharadwaj,Pragyan Rath Pdf

This book studies the art of public speaking as oration instead of just ornamentation. It repositions public speaking as a fundamental business leadership act and a solution-enabling and problem-solving communication approach. Drawing on in-depth case studies, it considers various situations that a managerial leader encounters and delivers speech solutions as strategic manoeuvres for attaining desired targets. The volume: Deals with public speaking exclusively from a business perspective; Produces a workable manual of managerial public speaking that introduces the concept of oration as Or-Action (oratory that leads to desired action); Presents a variegated analysis of speech texts from history, politics, fiction, social media, film industry, platform content, and business-product presentations; Customises speeches into unique speech clusters where readers can readily find the type of speech texts they require for their own specific content development. The first of its kind, this book will be a key text for entrepreneurs, corporate managers, academic practitioners, and executives. It will also be of interest to students and researchers of behavioural economics, rhetoric, strategy, communication studies, business communication, fiction theory, generation studies, and virtual reality studies.

Beyond the Babble

Bob Matha,Macy Boehm
Beyond the Babble Book PDF

Author : Bob Matha,Macy Boehm
Publisher : John Wiley & Sons
Page : 220 pages
File Size : 50,6 Mb
Release : 2008-06-02
Category : Business & Economics
ISBN : 9780470294079

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Beyond the Babble by Bob Matha,Macy Boehm Pdf

Discover how to connect with and inspire employees throughout an organization. Improve your leadership skills -- even if you aren't a "natural" communicator -- with a specific communication strategy that anyone can use. Authors Matha and Boehm present research showing that all managers can improve performance by using the principles outlined in Beyond the Babble. They explore why communication is crucial, how and when to do it, how to embed it in an organization's culture, and how to measure results. They also show how internal communications professionals can improve an organization's communication to the outside world.

Communication Strategies for Today's Managerial Leader

Deborah Britt Roebuck
Communication Strategies for Today s Managerial Leader Book PDF

Author : Deborah Britt Roebuck
Publisher : Business Expert Press
Page : 332 pages
File Size : 41,5 Mb
Release : 2012-01-24
Category : Business & Economics
ISBN : 9781606492000

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Communication Strategies for Today's Managerial Leader by Deborah Britt Roebuck Pdf

Given that communication is the lifeblood of an organization, managerial leaders need to understand how to use communication strategies to build their teams to achieve organizational objectives. Studies repeatedly point to the impact communication skills have on the ability of managerial leaders to succeed or fail. Too often individuals move into managerial leadership roles without awareness of the need to improve their communication skills. These individuals may be subject matter experts whose technical skills allowed them to succeed as individual team members, but when placed in managerial leadership roles, they fail because they lacked the relationship building skills needed to foster teamwork. Therefore, this book provides the communication principles that are so critical for today's managerial leader. It builds a solid foundation while it guides readers in strategies to enhance their written, oral, and interpersonal communication skills. Most research has stated, and the author has found true in her own managerial leadership roles, a leader spends the majority of his or her day interacting with others. As managerial leaders, individuals face many challenging situations such as determining how to inspire a shared vision about goals and objectives, building trust within their unit, listening with an open mind, giving feedback, and encouraging collaboration, to name a few. The focus switches for the managerial leader from doing things to leading others. Therefore, this book is for anyone who currently serves as a managerial leader or for anyone who desires to manage and lead others. Most managerial communication books focus on the important written and oral communication skills. While the author believes these skills are critically important, she found in her role, as a managerial leader, she devoted the majority of her time to interpersonal communication. Leaders need to build teams and to maintain relationships with all stakeholders. The best way to make that happen is through skills such as listening, asking questions, and giving feedback. Therefore, this book includes an emphasis on interpersonal communication. As Chris M. Martin stated in a recent article, "The ability to communicate effectively may be the number one management quality." Therefore, this book will raise awareness relative to oral, written, and interpersonal communication skills so that individuals can become better managerial leaders.

Leadership Communication

Deborah Barrett
Leadership Communication Book PDF

Author : Deborah Barrett
Publisher : McGraw-Hill Higher Education
Page : 448 pages
File Size : 51,8 Mb
Release : 2013-08-23
Category : Business & Economics
ISBN : 9780077629304

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Leadership Communication by Deborah Barrett Pdf

Leadership Communication guides current and potential leaders in developing the communication capabilities needed to be transformational leaders. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strategies for corporate leaders.

Leadership Communication

Deborah Barrett
Leadership Communication Book PDF

Author : Deborah Barrett
Publisher : McGraw-Hill/Irwin
Page : 424 pages
File Size : 43,5 Mb
Release : 2007-02-20
Category : Business & Economics
ISBN : IND:30000111034835

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Leadership Communication by Deborah Barrett Pdf

The first edition of Leadership Communication was well received by students and instructors, and the second edition builds on that momentum. It continues to help current and potential managers become effective leaders by being better communicators. It brings together managerial communication and concepts of emotional intelligence to create a new model of communication skills and strategies for corporate leaders. It begins with chapters on the core communication skills of developing strategy, analyzing an audience, writing in all types of business genres, and designing and delivering effective PowerPoint presentations – all from a leadership perspective. Then, it takes students through chapters on emotional intelligence, cultural literacy, meeting management, and team leadership, before concluding with chapters on internal and external organizational communication.

The Leader as Communicator

Robert P. Mai,Alan Akerson
The Leader as Communicator Book PDF

Author : Robert P. Mai,Alan Akerson
Publisher : AMACOM Div American Mgmt Assn
Page : 302 pages
File Size : 51,5 Mb
Release : 2003
Category : Business & Economics
ISBN : 0814427162

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The Leader as Communicator by Robert P. Mai,Alan Akerson Pdf

In turbulent times, the ability to communicate with power and purpose becomes a crucial leadership competency. Smart executives realize that leadership communication isn't a matter of "making nice," but a strategic necessity. Organized around an original model defining the important communication roles a leader must fill, The Leader as Communicator examines roles as diverse as trust-builder and critic, renewal champion and navigator, learning advocate and provocateur. The book presents case studies of organizations including Cadillac, Emerson, and Saturn, plus dozens of other examples. Packed with strategies and tactics showing how leaders can shape the communications climate of their organizations, the book culminates with assessment exercises that let readers measure their own communication skills. This insightful book demonstrates how to become a stronger, more confident leader--one who can use communication to build alignment, enthusiasm, and productivity.

Corporate Communication

Joep Cornelissen
Corporate Communication Book PDF

Author : Joep Cornelissen
Publisher : SAGE Publications Limited
Page : 361 pages
File Size : 54,8 Mb
Release : 2023-10-28
Category : Business & Economics
ISBN : 9781529616088

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Corporate Communication by Joep Cornelissen Pdf

Fully updated in light of the Covid-19 pandemic and recent social and technological advances, this popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators.

Strategic Corporate Communication in the Digital Age

Mark Anthony Camilleri
Strategic Corporate Communication in the Digital Age Book PDF

Author : Mark Anthony Camilleri
Publisher : Emerald Group Publishing
Page : 206 pages
File Size : 45,8 Mb
Release : 2021-02-19
Category : Business & Economics
ISBN : 9781800712669

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Strategic Corporate Communication in the Digital Age by Mark Anthony Camilleri Pdf

Strategic Corporate Communication in the Digital Age explores how contemporary communication approaches are crossing boundaries as innovative media formats and digital transformations offer new challenges and opportunities to academia and practitioners.

World Class Communication

Virgil Scudder,Ken Scudder
World Class Communication Book PDF

Author : Virgil Scudder,Ken Scudder
Publisher : John Wiley & Sons
Page : 240 pages
File Size : 43,8 Mb
Release : 2012-08-21
Category : Business & Economics
ISBN : 9781118282977

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World Class Communication by Virgil Scudder,Ken Scudder Pdf

Proven advice for communicating effectively before the media, customers, employees, and investor relations Many executives focus too narrowly on the financial side of their business and neglect the importance of communicating with their employees, the media, and the public. World Class Communication equips you with crisis lessons, procedures, and examples that could help your company save millions of dollars through proper preparation and response. The must-have book every CEO needs, World Class Communication is packed with examples of good and bad handling of countless situations and expert instruction on how to manage them without breaking into a sweat. Reveals the keys to successful shareholder communication Tips for winning in the media—every time out Expert tips for developing powerful public speaking techniques Discover how to rally employee support and performance through communication There is a great, and often irrational, fear of the media among CEOs, with too few executives truly knowing how to deliver a message effectively in an interview. World Class Communication delivers the necessary tools and techniques you need to communicate your message to your target audience—from shareholder meetings to corporate communications to handling crises.

Out-thinking Organizational Communications

Joachim Klewes,Dirk Popp,Manuela Rost-Hein
Out thinking Organizational Communications Book PDF

Author : Joachim Klewes,Dirk Popp,Manuela Rost-Hein
Publisher : Springer
Page : 199 pages
File Size : 49,9 Mb
Release : 2016-09-02
Category : Business & Economics
ISBN : 9783319418452

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Out-thinking Organizational Communications by Joachim Klewes,Dirk Popp,Manuela Rost-Hein Pdf

This book demonstrates the challenges for Corporate Communications in the era of the Industrial Internet and the Internet of things, and how companies can adapt their communication strategies to meet them. The Industrial Internet and the Internet of Things herald a transformation in our economy, industry and society. As such, it is high time that companies adjust both their communication strategies and the structure of their communications to reflect these changes. In this book, experts from the corporate world, academia, professional associations, government organizations and NGOs discuss various challenges – from Corporate and Leadership Communication and Employer Branding to Change/Personnel Management and changes in the supply chain – that can be confronted in everyday working environment. Revealing contributions from an interdisciplinary mix of perspectives help offer a more detailed picture of what future programs and standards might look like. The book also features best practice cases that offer practical insights into addressing the Corporate Communications challenges that are to come.

Corporate Communication

Michael B. Goodman,Peter B. Hirsch
Corporate Communication Book PDF

Author : Michael B. Goodman,Peter B. Hirsch
Publisher : Peter Lang
Page : 264 pages
File Size : 43,8 Mb
Release : 2010
Category : Communication in management
ISBN : 1433106213

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Corporate Communication by Michael B. Goodman,Peter B. Hirsch Pdf

The chief communication officer at a Fortune 500 multinational corporation today faces the challenges of a rapidly changing global economy, a revolution in communications channels fueled by the Internet, and a substantially transformed understanding of what a 21st-century corporation stands for. This book provides an accessible framework for describing these forces and the specific communication challenges that they have thrown at the global corporation. The text reviews the evolution of society's response to the development of the modern company and the corporate communication practices that grew up in response to it, as well as examining the impact of globalization, Web 2.0 and the networked enterprise on current corporate relationships with key stakeholders such as customers, employees, shareholders, communities and regulators. In examining these forces and how they are interwoven, the authors offer insights and strategies for deploying effective communication as a strategic business asset in today's global economy. Designed for the advanced student of corporate communication, the book contains updated guidelines for the management of investor relations, community relations and other corporate relationships in the age of social media. Specific recommendations for how to organize and execute effective communication for the contemporary practitioner working in the communication field are also provided.

Managerial Communication

Larry R. Smeltzer,Donald J. Leonard,Geraldine E. Hynes
Managerial Communication Book PDF

Author : Larry R. Smeltzer,Donald J. Leonard,Geraldine E. Hynes
Publisher : Irwin/McGraw-Hill
Page : 346 pages
File Size : 47,9 Mb
Release : 2002
Category : Business & Economics
ISBN : CORNELL:31924090142021

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Managerial Communication by Larry R. Smeltzer,Donald J. Leonard,Geraldine E. Hynes Pdf

Managerial Communication: Strategies and Applications focuses on skills and strategies that managers need in today's workplace. The first edition of Managerial Communication stood out in the field for its strategic approach, solid research base, comprehensive range of topics, its even-handed examination of oral and written channels, and its focus on managerial (as opposed to entry-level) competencies. The overriding principle for the revision was to preserve the book's key strengths while bringing it in line with the early twenty-first century workplace. The chapters have been streamlined and condensed to meet the needs of a busy contemporary manager and content was added to reflect current business practices.In short, the second edition preserves the best features of the first edition, while bringing them up to date and presenting them in a concise, easy to read format. Today's managers will learn the skills and strategies necessary for successful and effective business communication.