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Author : Adele Ladkin,Julie Spiller
Publisher : Unknown
Page : 190 pages
File Size : 48,9 Mb
Release : 2000
Category : Business travel
ISBN : CORNELL:31924088972116
Author : Judy Allen
Publisher : John Wiley & Sons
Page : 447 pages
File Size : 53,5 Mb
Release : 2009-04-16
Category : Business & Economics
ISBN : 9780470156186
This bestselling all-in-one guide to the event planning business is back and better than ever, fully updated and revised to reflect the very latest trends and best practices in the industry. This handy, comprehensive guide includes forms, checklists, and tips for managing events, as well as examples and case studies of both successful and unsuccessful events. Judy Allen (Toronto, ON, Canada) is founder and President of Judy Allen Productions, a full-service event planning production company.
Author : Rob Davidson,Beulah Cope
Publisher : Pearson Education
Page : 312 pages
File Size : 53,8 Mb
Release : 2003
Category : Business & Economics
ISBN : 0582404444
Business travel is a fast-expanding sector of the travel and tourism industry. This text covers all sectors of business-related travel in an analytical manner and provides a sound practical and theoretical context for the study of this subject.
Author : Judy Allen
Publisher : Unknown
Page : 417 pages
File Size : 50,9 Mb
Release : 19??
Category : Congresses and conventions
ISBN : OCLC:957000245
Author : Rob Davidson
Publisher : Routledge
Page : 561 pages
File Size : 55,5 Mb
Release : 2018-12-07
Category : Business & Economics
ISBN : 9781351736817
The dynamic and fast-expanding business events sector plays a vital role in the professional lives of hundreds of millions of people worldwide by providing settings in which they can meet for the purposes of negotiation, deliberation, motivation, the dissemination of knowledge, and the celebration of their greatest career-related achievements. This book provides a sound practical and theoretical context for the study of this subject by covering, in depth, all categories of business-related events including corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies and SMERF (social, military, educational, religious and fraternal) gatherings. This new edition has been extensively revised and updated to reflect recent developments in business events, including: Five new chapters on business events destination marketing, knowledge, sustainability, ethics and technology New ‘It’s my job’ voice boxes offering practical insights from people employed in the business events industry A wide range of new case studies illustrating business events throughout the world, including emerging business events destinations such as Russia and the Middle East Written in an accessible yet analytical manner, Business Events is essential reading for all students of events, tourism and hospitality management.
Author : Robert Maitland,Brent W. Ritchie
Publisher : CABI
Page : 299 pages
File Size : 47,8 Mb
Release : 2009
Category : Business & Economics
ISBN : 9781845935474
Capital city status attracts and drives tourism by enhancing a city's appeal to the tourist and its international standing. With a focus on city tourism themes, this book examines subjects including the identity of a city in a tourism context and practical matters such as promoting the city as a product. By examining tourist activities in national capitals, the book addresses issues in capital city development as tourist destinations with a broad, international approach and case studies on major tourist cities.
Author : Charles Arcodia
Publisher : Taylor & Francis
Page : 337 pages
File Size : 49,9 Mb
Release : 2022-09-08
Category : Business & Economics
ISBN : 9781351810036
A timely and up-to-date "go-to" reference work for business events, The Routledge Handbook of Business Events explores and critically evaluates the key debates and controversies inherent to this rapidly expanding subject of study and industry. The volume brings together leading specialists from a range of disciplinary backgrounds and geographical regions, to provide state-of-the-art theoretical reflection and empirical research on management aspects as well as economic, social and environmental impacts and external factors such as transportation. The book incorporates the varied expertise of some 30 expert authors to provide a definitive collection of statements in this field, accompanied by illustrative and engaging case studies embodying real-life scenarios and examples on an international scale. This book is an excellent resource for students, researchers and academics of Events, as well as those of related studies in particular Tourism, Hospitality, Sport, Leisure, Marketing, Business and Development Studies.
Author : Jafar Jafari
Publisher : Routledge
Page : 717 pages
File Size : 45,9 Mb
Release : 2002-09-11
Category : Science
ISBN : 9781134735327
In fewer than three hundred years tourism has become a global service industry of great economic, cultural and political importance. Published to critical acclaim, the Encyclopedia of Tourism - now available as a Routledge World Reference title - is the definitive one-volume reference source to this challenging multisectoral industry and multi disciplinary field of study. Comprising over one thousand entries, this volume has been written by an international team of contributors to provide a comprehensive guide to both the manifest and hidden dimensions of tourism. It explores the wide range of definitions, concepts, perspectives and institutions and includes: comprehensive coverage of key issues and concepts definitions of all terms and acronyms entries on the significant institutions, associations and journals in the field country-specific tourism profiles, from Greece to Japan and Kenya to Peru thorough analysis of the trends and patterns of tourism development and growth. The extensive cross-referencing and comprehensive index will assist the reader in making links between the diverse aspects of tourism studies, and the suggestions for further reading are invaluable.
Author : Glenn A. J. Bowdin,Johnny Allen,Rob Harris,Leo Jago,William O'Toole,Ian McDonnell
Publisher : Taylor & Francis
Page : 1056 pages
File Size : 49,6 Mb
Release : 2023-07-31
Category : Business & Economics
ISBN : 9781000904451
A must-have introductory text of unrivalled coverage and depth focusing on events planning and management, the fourth edition of Events Management provides a complete A to Z of the principles and practices of planning, managing and staging events. The book offers a systematic guide to organising successful events, examining areas such as event design, logistics, marketing, human resource management, financial planning, risk management, impacts, evaluation and reporting. The fourth edition has been fully updated and revised to include content covering technology, including virtual and hybrid events, concepts such as social capital, soft power and events, social inclusion, equality, accessibility and diversity, and the latest industry reports, research and legal frameworks. The book is logically structured and features new case studies, showing real-life applications and highlighting issues with planning events of all types and scales in a range of geographical locations. This book has been dubbed ‘the events management bible’ and fosters an interactive learning experience amongst scholars of events management, tourism and hospitality.
Author : Steven Pike
Publisher : Routledge
Page : 424 pages
File Size : 48,8 Mb
Release : 2012-08-06
Category : Business & Economics
ISBN : 9781136002656
The tourism market is fiercely competitive. No other market place has as many brands competing for attention, and yet only a handful of countries account for 75% of the world’s visitor arrivals. The other 200 or so are left to fight for a share of the remaining 25%. Therefore, destination marketers at city, state and national levels have arguably, a far more challenging role than other services or consumer goods marketers. Destination Marketing: an integrated marketing communication approach focuses on the five core tenets of integrated marketing communications. These embody both the opportunities and challenges facing Destination Marketing Organisations (DMOs), and are: 1. Profitable customer relationships; 2. Enhancing stakeholder relationships; 3. Cross-functional processes; 4. Stimulating purposeful dialogue with customers; and 5. Generating message synergy The author seeks to provide a rationale for DMOs; to develop a structure, roles and goals of DMOs; to examine the key challenges and constraints facing DMOs; to impart a destination branding process; to develop a philosophy of integrated marketing communications; to lead the emergence of visitor and stakeholder relationship management; and to set forth options for performance measurement.
Author : Heinz Duthel
Publisher : BoD – Books on Demand
Page : 634 pages
File Size : 51,9 Mb
Release : 2019-06-19
Category : Reference
ISBN : 9783743117730
European Hotel M.I.C.E Directory. Die besten Hotels in Europa. Les meilleurs hôtels d'Europe. Los mejores hoteles de Europa. I migliori hotel in Europa includes recommanded Hotels, Tourist and Business Informations The Best Hotels in Europe Directory is available in over 6000 Bookstores, online and offline and in the leading European B2B Corporations, Air-ports and selected Embassies from our directory: Deutsche Botschaften im Ausland Ausländische Botschaften in Deutschland by our publishing house: Bod.de European Hotel M.I.C.E Directory. Die besten Hotels in Europa. Les meilleurs hôtels d'Europe. Los mejores hoteles de Europa. I migliori hotel in Europa includes recommanded Hotels, Tourist and Business Informations Meetings, Incentives, Conferences, Exhibitions Meeting planning is a sub-sector of corporate event planning, however it often gets grouped together under the acronym M.I.C.E (Meetings, Incentives, Conferences, Exhibitions), which brings together a number of industry sub-sectors where the types of events are complimentary, share similarities, or are planned by the same type of event planners. Let's first examine meetings in isolation, then I'll move on to explain how this connects to the M.I.C.E sub-sector.
Author : Judith Mair
Publisher : Routledge
Page : 167 pages
File Size : 45,8 Mb
Release : 2013-12-13
Category : Business & Economics
ISBN : 9781136329197
Conferences and conventions are one of the fastest growing areas of the events industry. This is a substantially important sector yet research into many dimensions is in its infancy. This timely book, uniquely presents a ‘state of the art’ synthesis of the research on both demand and supply sides of the industry as well as insights into how current and future trends are affecting conferences and conventions. This volume provides a critical review of the players involved in conferences and conventions; destination image and impacts; and current and future trends. The players in the industry include attendees/delegates, professional conference organisers, and association meeting planners. On the destination side, conference venues and facilities, along with convention and visitor bureaux are examined, as well as how destination image can be developed and improved. Further, this section considers the economic, social and environmental impacts of conferences and conventions. The final section considers some of the major trends that are likely to impact on the industry, including climate change, new technologies and risk and crisis management. To reflect the sector’s international nature case studies and examples from different geographical regions are included throughout. By identifying gaps in our knowledge, and presenting a collection of themes to guide future research, this book not only adds to our current knowledge, but will underpin the advancement of knowledge in the future. This book is essential reading for all those interested in Events.
Author : J. Christopher Holloway,Claire Humphreys
Publisher : SAGE
Page : 517 pages
File Size : 52,7 Mb
Release : 2022-09-07
Category : Business & Economics
ISBN : 9781529794410
Tourism as an industry is constantly evolving. Trends and attitudes are susceptible to changes in what people look for in a holiday, which can change within different economic contexts; generational shifts; the political landscape; and most recently, the Covid-19 global pandemic. This popular and comprehensive textbook helps students to not only understand these changes but study them with a critical mindset and historical perspective, desirable for success in assessments. The text also continues to retain its focus on ‘business’ and the operational aspects of tourism, making it especially useful for students considering a career and/or short term placement in the tourism industry. This 12th edition of The Business of Tourism includes updates to take in changes to the tourism industry and consumption behaviours as a result of: Brexit (the UK’s decision to leave the European Union) the pandemic and its impacts on nature; the operation of attractions; event tourism; hotel chains; transport; and governmental support Sustainability and the reduction of the negative impacts caused by tourism Chris Holloway was a former Professor of Tourism Management at the University of the West of England. Claire Humphreys is a former Head of Department and Principal Lecturer at the University of Westminster.
Author : John Swarbrooke,Susan Horner
Publisher : Routledge
Page : 362 pages
File Size : 45,6 Mb
Release : 2012-05-23
Category : Business & Economics
ISBN : 9781136423062
'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.
Author : Dr Eirini Vlassi ,Dr Despina Konstantinides
Publisher : Academic Conferences and publishing limited
Page : 549 pages
File Size : 44,9 Mb
Release : 2023-06-08
Category : Business & Economics
ISBN : 9781914587689