Cost Based Pricing

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How to Price Effectively

Author : Utpal Dholakia
Publisher : Unknown
Page : 128 pages
File Size : 52,8 Mb
Release : 2017-07-03
Category : Electronic
ISBN : 099918671X

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How to Price Effectively by Utpal Dholakia Pdf

Pricing decisions are among the most important and impactful business decisions that a manager can make. How to Price Effectively: A Guide for Managers and Entrepreneurs introduces the value pricing framework, a structured, versatile, and comprehensive method for making good pricing decisions and executing them. The framework weaves together the latest thinking from academic research journals, proven best practices from the leading pricing experts, and ideas from other fields such as medical decision making, consumer behavior, and organizational psychology. The book discusses what a good pricing decision is, which factors you should consider when making one, the role played by each factor-costs, customer value, reference prices, and the value proposition- and how they work together, the importance of price execution, and how to evaluate the success of pricing decisions. You will also be introduced to a set of useful and straightforward tools to implement the value pricing framework, and study many examples and company case studies that illustrate its nuances. The purpose of How to Price Effectively: A Guide for Managers and Entrepreneurs is to provide you with a comprehensive, practical guide to making, executing, and evaluating pricing decisions.

Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

Author : Harry Macdivitt,Mike Wilkinson
Publisher : McGraw Hill Professional
Page : 288 pages
File Size : 53,6 Mb
Release : 2011-10-17
Category : Business & Economics
ISBN : 9780071768603

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Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value by Harry Macdivitt,Mike Wilkinson Pdf

A Groundbreaking Pricing Model for the New Business Landscape Why would any customer choose Brand X over Brand Y, regardless of price? In a word: Value. When customers feel they are getting good value from your product or service, they are more than happy to pay more—which is good news for you and your business. Even in today’s global market—with its aggressive competitors, low-cost commodities, savvy consumers, and intangible digital offerings—you can outsell and outperform the rest using Value-Based Pricing. Done correctly, this method of pricing and selling helps you: Understand your customers’ wants and needs Focus on what makes your company different Quantify your differences and build a value-based strategy Communicate your value directly to your customers Now more than ever, it is essential for you to reexamine the reality of the value you offer customers—and this step-by-step program shows you how. Developed by global consultants Harry Macdivitt and Mike Wilkinson, Value-Based Pricing identifies three basic elements of the Value Triad: revenue gain, cost reduction, and emotional contribution. By delivering these core values to your customers—through marketing, selling, negotiation, and pricing—you can expect an increase in profits, productivity, and consumer goodwill. These are the same value-based strategies used by major companies such as Philips, Alstom, Siemens, and Virgin Mobile. And when it comes to today’s more intangible markets—such as consulting services or digital properties like e-books and music files—these value-based strategies are more important than ever. So forget about your old pricing methods based on costs and competition. Once you know your own value—and how to communicate it to others—everybody profits.

Monetizing Data

Author : Stephan Liozu,Wolfgang Ulaga
Publisher : Ulaga & Associés
Page : 259 pages
File Size : 46,8 Mb
Release : 2018-10-30
Category : Business & Economics
ISBN : 9781945815058

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Monetizing Data by Stephan Liozu,Wolfgang Ulaga Pdf

The Digital revolution promises trillions of dollars in created value by 2030. Consultants and researchers are projecting massive and disruptive disruption in entire industrial sectors. As a results, PwC reports in their DigitalIQ report that 73% of executives say that they are investing in internet of things (IoT) and 54% in artificial intelligence. So we are experiencing a deluge of digital investments, programs, and large-scale transformations. Despite this tsunami of activities, many IoT Initiatives stall in the Proof of Concept phase and few are already considered a success. Recently, Siemens revealed that less than a fifth (18%) of surveyed companies analyze more than 60% of production data they collect. In a similar vein, Simon-Kucher & Partners (SKP) reports that 3 out of 4 firms that invested in digitalization in the past 3 years fail in their efforts due to the lack of monetization strategies, the focus on the wrong priorities, the lack of customer intimacy, and the neglect of digital pricing best practices. In fact, only 18% of these firms are true digital heroes. Despite the high level of interest and investments, the reality is that most companies are just getting started. The digital champions are not yet reaping the fruit of their investments. Most companies tend to struggle with the process of designing digital business models, with the development of truly differentiated offers, and with the monetization and pricing of their data-based offers. This book focuses on the topics of data monetization and of the value-based pricing of data-driven offers. The authors introduces a newly-developed practical data monetization roadmap that can be used by digital project teams, incubators, and digital factories to better frame their offers and to apply the principles of value-based pricing. They present options in digital pricing models and practical guidelines on how to deploy them. Readers will learn: The various monetization and value creation models for data-enabled offers The 8 steps of the data monetization framework The best practices in designing differentiated data-enabled offers The value-based pricing of data and options in digital pricing models Business model implications of switching from ownership to consumption model

Fundamentals of Business (black and White)

Author : Stephen J. Skripak
Publisher : Unknown
Page : 442 pages
File Size : 44,7 Mb
Release : 2016-07-29
Category : Electronic
ISBN : 0997920114

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Fundamentals of Business (black and White) by Stephen J. Skripak Pdf

(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.

Cost-Based Pricing

Author : Darrell J. Oyer,Darrell J. Oyer CPA
Publisher : Berrett-Koehler Publishers
Page : 393 pages
File Size : 54,7 Mb
Release : 2012-10
Category : Business & Economics
ISBN : 9781523097159

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Cost-Based Pricing by Darrell J. Oyer,Darrell J. Oyer CPA Pdf

This master reference is essential if you contract with the government! Correctly pricing your goods or services—and making certain that those prices are in compliance with myriad federal rules and regulations—is essential to doing business with the government…and ensuring your commercial success. Cost-Based Pricing: A Guide for Government Contractors shows you how to appropriately estimate and price for government contracts and defend those estimates in a government contracting and subcontracting environment. This practical book includes coverage of all government pricing rules and regulations as well as pertinent aspects of related laws, such as the Truth in Negotiations Act. The book walks you through every step of the estimating process. From figuring direct labor costs to intra-company transfers to contract modifications, the coverage is extensive yet accessible for even those new to the process. Using Cost-Based Pricing, you will be able to: • Develop more realistic estimates • Enhance your support of those estimates in negotiations • Avoid violations of the Truth in Negotiations Act • Increase your chances of securing a fair and reasonable price Cost-Based Pricing: A Guide for Government Contractors can make the difference between your success—and profitability—and failure in the federal government arena.

Smart Pricing

Author : Jagmohan Raju,Z. Zhang
Publisher : Pearson Prentice Hall
Page : 225 pages
File Size : 51,6 Mb
Release : 2010-03-11
Category : Business & Economics
ISBN : 9780137071883

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Smart Pricing by Jagmohan Raju,Z. Zhang Pdf

In Smart Pricing: How Google, Priceline and Leading Businesses Use Pricing Innovation for Profitability, Wharton professors and renowned pricing experts Jagmohan Raju and Z. John Zhang draw on examples from high tech to low tech, from consumer markets to business markets, and from U.S. to abroad, to tell the stories of how innovative pricing strategies can help companies create and capture value as well as customers. They teach the pricing principles behind those innovative ideas and practices. Smart Pricing introduces many innovative approaches to pricing, as well as the research and insights that went into their creation. Filled with illustrative examples from the business world, readers will learn about restaurants where customers set the price, how Google and other high-tech firms have used pricing to remake whole industries, how executives in China successfully start and fight price wars to conquer new markets. Smart Pricing goes well beyond familiar approaches like cost-plus, buyer-based pricing, or competition-based pricing, and puts a wide variety of pricing mechanisms at your disposal. This book helps you understand them, choose them, and use them to win.

Pricing Strategies

Author : Robert M. Schindler,Robert Schindler (professor.)
Publisher : SAGE
Page : 417 pages
File Size : 48,7 Mb
Release : 2011-10-11
Category : Business & Economics
ISBN : 9781412964746

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Pricing Strategies by Robert M. Schindler,Robert Schindler (professor.) Pdf

"The primary theme of Pricing Strategies is that pricing should be guided by the marketing concept, which indicates that success is achieved through a focus on the needs and sensitivities of the customer. This customer-focus theme is evident throughout the text. The author helps to overcome the mathematical anxieties of students with an intuitive approach to understanding basic pricing concepts, and presents mathematical techniques as simply more detailed specifications of these concepts"--Provided by publisher.

The Win Without Pitching Manifesto

Author : Blair Enns
Publisher : Unknown
Page : 143 pages
File Size : 40,8 Mb
Release : 2018
Category : Advertising
ISBN : 1999523504

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The Win Without Pitching Manifesto by Blair Enns Pdf

Pricing Strategies

Author : Robert M. Schindler
Publisher : SAGE Publications
Page : 416 pages
File Size : 47,7 Mb
Release : 2011-10-11
Category : Business & Economics
ISBN : 9781483305448

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Pricing Strategies by Robert M. Schindler Pdf

Written by a leading pricing researcher, Pricing Strategies makes this essential aspect of business accessible through a simple unified system for the setting and management of prices. Robert M. Schindler demystifies the math necessary for making effective pricing decisions. His intuitive approach to understanding basic pricing concepts presents mathematical techniques as simply more detailed specifications of these concepts.

Pricing for Profitability

Author : John L. Daly
Publisher : Wiley
Page : 0 pages
File Size : 44,7 Mb
Release : 2001-10-22
Category : Business & Economics
ISBN : 0471415359

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Pricing for Profitability by John L. Daly Pdf

Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower price. A price set too low is rewarded with unprofitable work. Only when a price is set appropriately does a company make both a sale and a profit. Just as activity-based costing and activity-based management revolutionized the cost accounting world, activity-based pricing will bring a disciplined approach to developing pricing. Activity-based pricing examines the relationships between price, cost and sales volume and how this relationship effects profitability. Pricing for Profitability joins the disciplines of marketing, economics, business strategy, engineering and cost accounting to achieve maximum profitability.

Managerial Accounting

Author : Jerry J. Weygandt,Paul D. Kimmel,Donald E. Kieso
Publisher : John Wiley & Sons
Page : 773 pages
File Size : 51,7 Mb
Release : 2009-10-19
Category : Business & Economics
ISBN : 9780470477144

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Managerial Accounting by Jerry J. Weygandt,Paul D. Kimmel,Donald E. Kieso Pdf

Many corporate managers struggle to see the relevance of accounting in their everyday responsibilities. Weygandt shows them how managerial accounting information fits in the larger context of business so they are better able to understand the important concepts. The new Do It! feature reinforces the basics by providing quick-hitting examples of brief exercises. The chapters also incorporate the All About You (AAY) feature as well as the Accounting Across the Organization (AAO) boxes that highlight the impact of accounting concepts. With these features, readers will have numerous opportunities to think about what they have just read and then apply that knowledge to sample problems.

Cost Plus Pricing

Author : Fouad Sabry
Publisher : One Billion Knowledgeable
Page : 316 pages
File Size : 48,9 Mb
Release : 2024-03-29
Category : Business & Economics
ISBN : PKEY:6610000543397

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Cost Plus Pricing by Fouad Sabry Pdf

What is Cost Plus Pricing Cost-plus pricing is a pricing strategy by which the selling price of a product is determined by adding a specific fixed percentage to the product's unit cost. Essentially, the markup percentage is a method of generating a particular desired rate of return. An alternative pricing method is value-based pricing. How you will benefit (I) Insights, and validations about the following topics: Chapter 1: Cost-plus pricing Chapter 2: Monopoly Chapter 3: Perfect competition Chapter 4: Price discrimination Chapter 5: Profit maximization Chapter 6: Elasticity (economics) Chapter 7: Cost accounting Chapter 8: Markup (business) Chapter 9: Break-even (economics) Chapter 10: Marginal cost Chapter 11: Marginal revenue Chapter 12: Ramsey problem Chapter 13: Gross margin Chapter 14: Cost curve Chapter 15: Total cost Chapter 16: Pricing strategies Chapter 17: Average variable cost Chapter 18: Demand Chapter 19: Shutdown (economics) Chapter 20: Total revenue Chapter 21: Monopoly price (II) Answering the public top questions about cost plus pricing. (III) Real world examples for the usage of cost plus pricing in many fields. Who this book is for Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Cost Plus Pricing.

Pricing with Confidence

Author : Reed K. Holden,Mark R. Burton
Publisher : John Wiley & Sons
Page : 242 pages
File Size : 53,9 Mb
Release : 2010-12-28
Category : Business & Economics
ISBN : 9781118045343

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Pricing with Confidence by Reed K. Holden,Mark R. Burton Pdf

Bad pricing is a great way to destroy your company’s value, revenue, and profits. With ten simple rules, this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit. The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers. This is a proven plan for increasing sales without sacrificing profits.

Cost Accounting For Dummies

Author : Kenneth W. Boyd
Publisher : John Wiley & Sons
Page : 419 pages
File Size : 52,9 Mb
Release : 2013-02-11
Category : Business & Economics
ISBN : 9781118453810

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Cost Accounting For Dummies by Kenneth W. Boyd Pdf

The easy way to get a grip on cost accounting Critical in supporting strategic business decisions and improving profitability, cost accounting is arguably one of the most important functions in the accounting field. For business students, cost accounting is a required course for those seeking an accounting degree and is a popular elective among other business majors. Cost Accounting For Dummies tracks to a typical cost accounting course and provides in-depth explanations and reviews of the essential concepts you'll encounter in your studies: how to define costs as direct materials, direct labor, fixed overhead, variable overhead, or period costs; how to use allocation methodology to assign costs to products and services; how to evaluate the need for capital expenditures; how to design a budget model that forecast changes in costs based on expected activity levels; and much more. Tracks to a typical cost accounting course Includes practical, real-world examples Walks you though homework problems with detailed, easy-to-understand answers If you're currently enrolled in a cost accounting course, this hands-on, friendly guide gives you everything you need to master this critical aspect of accounting.

The Price Advantage

Author : Michael V. Marn,Eric V. Roegner,Craig C. Zawada
Publisher : John Wiley & Sons
Page : 306 pages
File Size : 55,9 Mb
Release : 2004-04-12
Category : Business & Economics
ISBN : 9780471690023

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The Price Advantage by Michael V. Marn,Eric V. Roegner,Craig C. Zawada Pdf

The Price Advantage by three preeminent experts at McKinsey & Company is the most pragmatic and insightful book on pricing available. Based on in-depth, first-hand experience with hundreds of companies, this book is designed to provide managers with comprehensive guidance through the maze of pricing issues. The authors demonstrate why pricing excellence is critical to corporate success and profitability, then explain state-of-the-art approaches to analyzing and improving your own pricing strategy for any product or service. Their advice is critical for readers who need to develop pricing strategies that work in both good economic times and bad.