Designing Personalized User Experiences In Ecommerce

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Designing Personalized User Experiences in eCommerce

Author : Clare-Marie Karat,Jan O. Blom,John Karat
Publisher : Springer Science & Business Media
Page : 348 pages
File Size : 41,6 Mb
Release : 2006-04-11
Category : Computers
ISBN : 9781402021480

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Designing Personalized User Experiences in eCommerce by Clare-Marie Karat,Jan O. Blom,John Karat Pdf

How do you design personalized user experiences that delight and provide value to the customers of an eCommerce site? Personalization does not guarantee high quality user experience: a personalized user experience has the best chance of success if it is developed using a set of best practices in HCI. In this book 35 experts from academia, industry and government focus on issues in the design of personalized web sites. The topics range from the design and evaluation of user interfaces and tools to information architecture and computer programming related to commercial web sites. The book covers four main areas: -Theoretical, Conceptual, and Architectural Frameworks of Personalization, -Research on the Design and Evaluation of Personalized User Experiences in Different Domains, -Approaches to personalization Through Recommender Systems, -Lessons Learned and Future Research Questions. This book will be a valuable tool in helping the reader to understand the range of factors to take into consideration in designing and building a personalized user experience. The authors of each of the chapters identify possibilities and alert the reader to issues that can be addressed in the beginning of a project by taking a 'big picture' view of designing personalized user interfaces. For anyone working or studying in the field of HCI, information architecture or eCommerce, this book will provide a solid foundation of knowledge and prepare for the challenges ahead.

Human-Centred Web Adaptation and Personalization

Author : Panagiotis Germanakos,Marios Belk
Publisher : Springer
Page : 336 pages
File Size : 45,9 Mb
Release : 2016-02-19
Category : Computers
ISBN : 9783319280509

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Human-Centred Web Adaptation and Personalization by Panagiotis Germanakos,Marios Belk Pdf

This book focuses on the importance of adaptation and personalization in today’s society and the upgraded role computational systems and the Internet play in our day-to-day activities. In this era of wireless communication, pervasive computing and the Internet of Things, it is becoming increasingly critical to ensure humans remain central in the developmental process of new technologies to guarantee their continued usefulness and a positive end-user experience. Organized into three clear parts - theory, principles and practice, a holistic approach to designing and developing adaptive interactive systems and services has been adopted. With an emphasis on distinct human factors, both basic and applied research topics are explored, extending from human-centred user models, driven by user’s individual differences in cognitive processing and emotions, to the creation of smart interfaces that can handle the ever increasing volume and complexity of information to the benefit of the end-user. Human-Centred Web Adaptation and Personalization – From Theory to Practice is meticulously crafted to serve researchers, practitioners, and students who wish to have an end-to-end understanding of how to convert pure research and scientific results into viable user interfaces, system components and applications. It will serve to bridge the knowledge gap that still remains by suggesting interaction design and implementation guidelines for areas like E-Commerce, E-Learning and Usable Security.

Privacy Enhancing Technologies

Author : David Martin,Andrei Serjantov
Publisher : Springer
Page : 345 pages
File Size : 46,9 Mb
Release : 2005-06-13
Category : Computers
ISBN : 9783540319603

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Privacy Enhancing Technologies by David Martin,Andrei Serjantov Pdf

This volume, LNCS 3424, holds the proceedings from PET 2004 in Toronto.

Electronic Government

Author : Maria A. Wimmer
Publisher : Springer Science & Business Media
Page : 329 pages
File Size : 46,6 Mb
Release : 2005-08-11
Category : Business & Economics
ISBN : 9783540284666

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Electronic Government by Maria A. Wimmer Pdf

This book constitutes the refereed proceedings of the 4th International Conference on Electronic Government, EGOV 2005, held in Copenhagen, Denmark in August 2005. The 30 revised papers presented were carefully reviewed and selected from numerous submissions and assess the state of the art in e-government/e-governance and provide guidance for research, development and application of this emerging field. The papers are arranged in topical sections on challenges, performance, strategy, knowledge, and technology.

E-Commerce, and Web Technologies

Author : Christian Huemer,Pasquale Lops
Publisher : Springer
Page : 222 pages
File Size : 43,6 Mb
Release : 2013-08-23
Category : Business & Economics
ISBN : 9783642398780

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E-Commerce, and Web Technologies by Christian Huemer,Pasquale Lops Pdf

This book constitutes the refereed proceedings of the 14th International Conference on Electronic Commerce and Web Technologies (EC-Web) held in Prague, Czech Republic, in August 2013. In 2013, EC-Web focused on recommender systems, semantic e-business, business services and process management, and agent-based e-commerce. The 13 full and 6 short papers accepted for EC-Web, selected from 43 submissions, were carefully reviewed based on their originality, quality, relevance, and presentation.

Designing and Evaluating Usable Technology in Industrial Research

Author : Clare-Marie Karat,JOHN KARAT
Publisher : Springer Nature
Page : 102 pages
File Size : 51,8 Mb
Release : 2022-05-31
Category : Computers
ISBN : 9783031021909

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Designing and Evaluating Usable Technology in Industrial Research by Clare-Marie Karat,JOHN KARAT Pdf

This book is about HCI research in an industrial research setting. It is based on the experiences of two researchers at the IBM T. J. Watson Research Center. Over the last two decades, Drs. John and Clare-Marie Karat have conducted HCI research to create innovative usable technology for users across a variety of domains. We begin the book by introducing the reader to the context of industrial research as well as a set of common themes or guidelines to consider in conducting HCI research in practice. Then case study examples of HCI approaches to the design and evaluation of usable solutions for people are presented and discussed in three domain areas: - item Conversational speech technologies, - item Personalization in eCommerce, and - item Security and privacy policy management technologies In each of the case studies, the authors illustrate and discuss examples of HCI approaches to design and evaluation that worked well and those that did not. They discuss what was learned over time about different HCI methods in practice, and changes that were made to the HCI tools used over time. The Karats discuss trade-offs and issues related to time, resources, and money and the value derived from different HCI methods in practice. These decisions are ones that need to be made regularly in the industrial sector. Similarities and differences with the types of decisions made in this regard in academia will be discussed. The authors then use the context of the three case studies in the three research domains to draw insights and conclusions about the themes that were introduced in the beginning of the book. The Karats conclude with their perspective about the future of HCI industrial research. Table of Contents: Introduction: Themes and Structure of the Book / Case Study 1: Conversational Speech Technologies: Automatic Speech Recognition (ASR) / Case Study 2: Personalization in eCommerce / Case Study 3: Security and Privacy Policy Management Technologies / Insights and Conclusions / The Future of Industrial HCI Research

Handbook of Research on Digital Media and Advertising: User Generated Content Consumption

Author : Eastin, Matthew S.,Daugherty, Terry,Burns, Neal M.
Publisher : IGI Global
Page : 768 pages
File Size : 51,7 Mb
Release : 2010-07-31
Category : Business & Economics
ISBN : 9781605667935

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Handbook of Research on Digital Media and Advertising: User Generated Content Consumption by Eastin, Matthew S.,Daugherty, Terry,Burns, Neal M. Pdf

"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by publisher.

Intelligent Techniques for Web Personalization

Author : Bamshad Mobasher,Sarabjot Singh Anand
Publisher : Springer Science & Business Media
Page : 332 pages
File Size : 43,7 Mb
Release : 2005-11-04
Category : Computers
ISBN : 9783540298465

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Intelligent Techniques for Web Personalization by Bamshad Mobasher,Sarabjot Singh Anand Pdf

This book constitutes the thoroughly refereed post-proceedings of the Second Workshop on Intelligent Techniques in Web Personalization, ITWP 2003, held in Acapulco, Mexico in August 2003 as part of IJCAI 2003, the 18th International Joint Conference on Artificial Intelligence. The 17 revised full papers presented were carefully selected and include extended versions of some of the papers presented at the ITWP 2003 workshop as well as a number of invited chapters by leading researchers in the field of Intelligent Techniques for Web Personalization. The papers are organized in topical sections on user modelling, recommender systems, enabling technologies, personalized information access, and systems and applications.

E-Commerce and Web Technologies

Author : Kurt Bauknecht,A. Min Tjoa,Gerald Quirchmayr
Publisher : Springer
Page : 456 pages
File Size : 53,8 Mb
Release : 2003-10-24
Category : Computers
ISBN : 9783540452294

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E-Commerce and Web Technologies by Kurt Bauknecht,A. Min Tjoa,Gerald Quirchmayr Pdf

This book constitutes the refereed proceedings of the 4th International Conference on E-Commerce 2003, held in Prague, Czech Republic in September 2003. The 42 revised full papers presented together with an invited paper and a position paper were carefully reviewed and selected from 108 submissions. The papers are organized in topical sections on auctions, security, agents and search, ebXML, modeling and technology, XML, design and performance, business processes, and brokering and recommender systems.

Information Systems and New Applications in the Service Sector: Models and Methods

Author : Wang, John
Publisher : IGI Global
Page : 444 pages
File Size : 43,6 Mb
Release : 2010-11-30
Category : Business & Economics
ISBN : 9781609601409

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Information Systems and New Applications in the Service Sector: Models and Methods by Wang, John Pdf

"This book examines current, state-of-the-art research in the area of service sectors and their interactions, linkages, applications, and support using information systems"--Provided by publisher.

Human-Computer Interaction

Author : Andrew Sears,Julie A. Jacko
Publisher : CRC Press
Page : 382 pages
File Size : 50,5 Mb
Release : 2009-03-02
Category : Technology & Engineering
ISBN : 1420088866

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Human-Computer Interaction by Andrew Sears,Julie A. Jacko Pdf

Hailed on first publication as a compendium of foundational principles and cutting-edge research, The Human-Computer Interaction Handbook has become the gold standard reference in this field. Derived from select chapters of this groundbreaking resource, Human-Computer Interaction: Design Issues, Solutions, and Applications focuses on HCI from a privacy, security, and trust perspective. Under the aegis of Andrew Sears and Julie Jacko, expert practitioners address the myriad issues involved when designing the interactions between users and computing technologies. As expected in a book that begins by pondering "Why we should think before doing", you get an interdisciplinary resource that explores the relationship between people and technology.

Privacy Enhancing Technologies

Author : Roger Dingledine
Publisher : Springer Science & Business Media
Page : 231 pages
File Size : 40,5 Mb
Release : 2003-12-03
Category : Business & Economics
ISBN : 9783540206101

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Privacy Enhancing Technologies by Roger Dingledine Pdf

This book constitutes the thoroughly refereed post-proceedings of the Third International Workshop on Privacy Enhancing Technologies, PET 2002, held in Dresden, Germany in March 2003. The 14 revised full papers presented were carefully selected from 52 submissions during two rounds of reviewing and improvement. Among the topics addressed are mix-networks, generalized mixes, unlinkability, traffic analysis prevention, face recognition, privacy legislation, Web censorship, anonymous networking, personalized Web-based systems, and privacy in enterprises.

The Adaptive Web

Author : Peter Brusilovsky,Alfred Kobsa,Wolfgang Nejdl
Publisher : Springer
Page : 766 pages
File Size : 43,5 Mb
Release : 2007-05-16
Category : Computers
ISBN : 9783540720799

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The Adaptive Web by Peter Brusilovsky,Alfred Kobsa,Wolfgang Nejdl Pdf

This state-of-the-art survey provides a systematic overview of the ideas and techniques of the adaptive Web and serves as a central source of information for researchers, practitioners, and students. The volume constitutes a comprehensive and carefully planned collection of chapters that map out the most important areas of the adaptive Web, each solicited from the experts and leaders in the field.

The Human-Computer Interaction Handbook

Author : Andrew Sears,Julie A. Jacko
Publisher : CRC Press
Page : 1386 pages
File Size : 53,5 Mb
Release : 2007-09-19
Category : Technology & Engineering
ISBN : 9781410615862

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The Human-Computer Interaction Handbook by Andrew Sears,Julie A. Jacko Pdf

This second edition of The Human-Computer Interaction Handbook provides an updated, comprehensive overview of the most important research in the field, including insights that are directly applicable throughout the process of developing effective interactive information technologies. It features cutting-edge advances to the scientific

Human Computer Interaction Handbook

Author : Julie A. Jacko
Publisher : CRC Press
Page : 1469 pages
File Size : 47,8 Mb
Release : 2012-05-04
Category : Computers
ISBN : 9781439829448

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Human Computer Interaction Handbook by Julie A. Jacko Pdf

Winner of a 2013 CHOICE Outstanding Academic Title Award The third edition of a groundbreaking reference, The Human-Computer Interaction Handbook: Fundamentals, Evolving Technologies, and Emerging Applications raises the bar for handbooks in this field. It is the largest, most complete compilation of HCI theories, principles, advances, case st