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Author : Kimberly Cassibry
Publisher : Oxford University Press
Page : 301 pages
File Size : 51,6 Mb
Release : 2021
Category : Architecture
ISBN : 9780190921897
On the road : from Gades to Rome on the itinerary cups -- At the Games : charioteers and gladiators on spectacle cups -- On the border : Hadrian's wall on the Fort Pans -- By the sea : Baiae and Puteoli on the Bay Bottles.
Author : Kimberly Cassibry
Publisher : Oxford University Press
Page : 288 pages
File Size : 51,6 Mb
Release : 2021-05-18
Category : Social Science
ISBN : 9780190921910
In Destinations in Mind, Kimberly Cassibry asks how objects depicting different sites helped Romans understand their vast empire. At a time when many cities were written about but only a few were represented in art, four distinct sets of artifacts circulated new information. Engraved silver cups list all the stops from Spanish Cádiz to Rome, while resembling the milestones that helped travelers track their progress. Vivid glass cups represent famous charioteers and gladiators competing in circuses and amphitheaters, and offered virtual experiences of spectacles that were new to many regions. Bronze bowls commemorate forts along Hadrian's Wall with colorful enameling typical of Celtic craftsmanship. Glass bottles display labeled cityscapes of Baiae, a notorious resort, and Puteoli, a busy port, both in the Bay of Naples. These artifacts and their journeys reveal an empire divided not into center and periphery, but connected by roads that did not all lead to Rome. They bear witness to a shared visual culture that was divided not into high and low art, but united by extraordinary craftsmanship. New aspects of globalization are apparent in the multi-lingual placenames that the vessels bear, in the transformed places that they visualize, and in the enriched understanding of the empire's landmarks that they impart. With in-depth case studies, Cassibry argues that the best way to comprehend the Roman Empire is to look closely at objects depicting its fascinating places.
Author : Paul A. Shackel,Erve J. Chambers
Publisher : Routledge
Page : 223 pages
File Size : 50,5 Mb
Release : 2004-02-24
Category : History
ISBN : 9781135940614
This edited volume provides a cross-section of the cutting-edge ways in which archaeologists are developing new approaches to their work with communities and other stakeholder groups who have special interest in the uses in the past.
Author : Anonim
Publisher : Unknown
Page : 954 pages
File Size : 44,6 Mb
Release : 1935
Category : Electronic
ISBN : UCLA:31158006099682
Author : Alastair M. Morrison
Publisher : Taylor & Francis
Page : 898 pages
File Size : 45,6 Mb
Release : 2023-07-31
Category : Business & Economics
ISBN : 9781000876161
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many materials about the COVID-19 impacts and recovery from the pandemic. This third edition has been updated to include: four new chapters (Chapter 2—“Destination Sustainability and Social Responsibility”; Chapter 3—“Quality of Life and Well-Being of Destination Residents”; Chapter 11—“Destination Crisis Management”; and Chapter 20—“Destination Management Performance Measurement and Management”) new and updated international case examples to show the practical realities and approaches to managing different destinations around the world coverage of contemporary topics including, for example, COVID-19, social responsibility, metaverse, mixed reality, virtual meetings, teleworking, digital nomads, viral marketing, blended travel, regenerative tourism, meaningful travel, and several others a significantly improved illustration program keyword lists It is illustrated in full color and packed with features to encourage reflection on main themes, spur critical thinking, and show theory in practice. Written by an author with many years of industry practice, university teaching, and professional training experience, this book is the essential guide to the subject for tourism, hospitality, and events students and industry practitioners alike.
Author : Wallace J. Nichols
Publisher : Little, Brown
Page : 352 pages
File Size : 44,8 Mb
Release : 2014-07-22
Category : Psychology
ISBN : 9780316252072
A landmark book by marine biologist Wallace J. Nichols on the remarkable effects of water on our health and well-being. Why are we drawn to the ocean each summer? Why does being near water set our minds and bodies at ease? In BLUE MIND, Wallace J. Nichols revolutionizes how we think about these questions, revealing the remarkable truth about the benefits of being in, on, under, or simply near water. Combining cutting-edge neuroscience with compelling personal stories from top athletes, leading scientists, military veterans, and gifted artists, he shows how proximity to water can improve performance, increase calm, diminish anxiety, and increase professional success. BLUE MIND not only illustrates the crucial importance of our connection to water-it provides a paradigm shifting "blueprint" for a better life on this Blue Marble we call home.
Author : Daniel Rowles
Publisher : Kogan Page Publishers
Page : 280 pages
File Size : 50,7 Mb
Release : 2013-11-03
Category : Business & Economics
ISBN : 9780749469399
Mobile Marketing provides an in-depth hardware and software review of mobile technology - including mobile platforms, app development, social media and location-based services - and information on how to exploit the software to boost marketing, communications and advertising strategies. It explains the dynamics between the key players and how these forces are shaping future developments in terms of service provision, media integration and content strategy. Supported by in-depth case studies such as Sony, L'Oreal and Ernst & Young which illustrate the potential pitfalls and rewards of mobile marketing initiatives, Mobile Marketing shows how our new mobile lifestyle can be a rewarding environment for those businesses willing to embrace new technology and, with imagination and creativity, develop mobile marketing strategies that can win customers, boost brand awareness, raise profile and increase profits.
Author : Nigel Morgan,Annette Pritchard,Roger Pride
Publisher : Routledge
Page : 370 pages
File Size : 45,6 Mb
Release : 2012-05-23
Category : Business & Economics
ISBN : 9781136346637
This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists. It asks whether tourist destinations get the reputations they deserve and uses topical case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how cities, regions and countries can enhance their reputations as creative, competitive destinations, and the link between competitive identity and strategic tourism policy making.
Author : Akel, Gökhan
Publisher : IGI Global
Page : 596 pages
File Size : 41,7 Mb
Release : 2022-06-24
Category : Business & Economics
ISBN : 9781668443828
Technology has brought many innovations and changes in experiential design and experiential products and services. The digital transformations brought about by technology have led to problem-solving, creative functioning, and unique improvements along with experiences. Human-digital experience interaction prevails in many areas of modern society, and in order to evaluate this interaction, a more balanced understanding of digital and experience processes is required. The Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices discusses innovative research on experiential marketing and evaluates the interdisciplinary reflections of practices from different perspectives. The book also explores how the concept of experience is developed, managed, and marketed according to current consumer needs and motivations. Covering critical topics such as experience economy and tourism experience management, this reference work is ideal for managers, marketers, hospitality professionals, academicians, practitioners, scholars, researchers, instructors, and students.
Author : Daniel R. Fesenmaier,Karl W. Wöber,H. Werthner
Publisher : CABI
Page : 371 pages
File Size : 48,7 Mb
Release : 2006
Category : Business & Economics
ISBN : 9781845931094
An emerging area of study within technology and tourism focuses on the development of technologies which enable Internet users to quickly and effectively find relevant information about selected topics including travel destination, transportation, etc. This area of tourism research and development is generally referred to as destination marketing systems (DMSs) and brings together both applied and academic interests ranging from marketing and management to psychology, mathematics and computer sciences. This book provides a comprehensive synthesis of the current status of research, representing the contributions of some of the leading researchers in destination marketing systems.
Author : Metin Kozak,Alain Decrop
Publisher : Routledge
Page : 286 pages
File Size : 40,5 Mb
Release : 2009-01-13
Category : Business & Economics
ISBN : 9781135849115
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming tourism/travel products and services includes a range of psycho-social processes and a number of personal and environmental influences that researchers and managers should take into account. This book provides an overview of such processes and influences and explains the basic concepts and theories that underlie tourist decision-making and behavior. It also incorporates a number of cases studies in order to aid readers to better appraise the application of those concepts and theories. The Handbook of Tourist Behavior will be of significant interest to researchers and students in tourism, leisure, marketing and psychology, and also to practitioners in the tourism industry.
Author : Pradeep Tomar,Gurjit Kaur
Publisher : CRC Press
Page : 381 pages
File Size : 40,6 Mb
Release : 2019-12-06
Category : Mathematics
ISBN : 9780429846908
The book starts with an overview of the role of cities in climate change and environmental pollution worldwide, followed by the concept description of smart cities and their expected features, focusing on green technology innovation. This book explores the energy management strategies required to minimize the need for huge investments in high-capacity transmission lines from distant power plants. A new range of renewable energy technologies modified for installation in cities like small wind turbines, micro-CHP and heat pumps are described. The overall objective of this book is to explore all the green and smart technologies for designing green smart cities.
Author : Deep Suri
Publisher : BoD – Books on Demand
Page : 214 pages
File Size : 51,8 Mb
Release : 2024-04-25
Category : Fiction
ISBN : 9788743039563
Seeing and experiencing the world as it is is freedom and peace in itself, but the spiritual seeker who seeks the answer to life’s biggest mystery, "Who is the experiencer of the I," must aspire, through self-contemplation, to find an articulate, all-embracing answer to the true meaning and significance of the concepts of “freedom” and “peace.” What is their true power. Can freedom and peace be internalized through the intellect, or is true, genuine freedom and peace an experience and a state in itself, a state where true and false do not configure, a state where opposites cannot force their entry, an unshakable point in the emptiness, in the empty space. In the empty inner and outer space, united and undivided, where silence and awareness merge in an ... By embracing silence in an atmosphere of absolute presence, where the limitations of language fade away and the all-pervading power of silence fills the space surrounding the human body, communication will occur without effort. This eternal, ever-present silence is the universal language for all beings that enter this universe. Observing each other in silence is to transcend the world of conclusions, where outwardly, two different entities with their own perceptions of the world, limited by nationality, culture, and religion, merge into one entity that communicates through the timeless language of silence. The most profound discovery we can make on this stage of life is that there is no “I,” that our existence is merely a mental projection playing out in the mind, through the stormy sea of learned concepts and ideas.
Author : D.N.N.S.Yadav
Publisher : Partridge Publishing
Page : 246 pages
File Size : 52,9 Mb
Release : 2020-05-06
Category : Social Science
ISBN : 9781543706789
This book ‘Beyond The Silver Linings’ is in Self Help Motivational category. Basically this is a very thought provoking book on Life Management. The book has impressive arguments and persuasions’ to the people around for establishment of global peace and promotion of mutual brotherhood and feel of fraternity on this earth irrespective of religion or caste. All religions on this earth expressly advocate for mutual respect of religious belief, human welfare and happiness to all. World citizenship is one of the ideas which could explore possibilities of sustainable global peace initiatives. Protection of environment issue must be on top priority world institutions to save our Mother Earth and survival of the mankind. We are witness to worst ever loss of human life due to Covid-19 pandemics owing to natural ecological imbalances caused by human agencies. In this book the author has identified situations in day to day life of individuals who are suffering from worries and struggling under very adverse situations. Positive orientation of the mindset is key of individual happiness. Human mind is most powerful to make you strong from within and win over to your worries to ensure sure life success and life goals. Never allow negative thoughts to creep in your mind. It defeats your endeavors for happiness, life full with joy and peace of mind. Manage your life. Be the achiever. Be the winner.
Author : Xicheng Lu,Wei Zhao
Publisher : Springer
Page : 1299 pages
File Size : 41,6 Mb
Release : 2005-09-06
Category : Computers
ISBN : 9783540318682
Welcome to Zhangjiajie for the 3rd International Conference on Computer Network and Mobile Computing (ICCNMC 2005). We are currently witnessing a proliferation in mobile/wireless technologies and applications. However, these new technologies have ushered in unprecedented challenges for the research community across the range of networking, mobile computing, network security and wireless web applications, and optical network topics. ICCNMC 2005 was sponsored by the China Computer Federation, in cooperation with the Institute for Electrical and Electronics Engineers (IEEE) Computer Society. The objective of this conference was to address and capture highly innovative and stateof-the-art research and work in the networks and mobile computing industries. ICCNMC 2005 allowed sharing of the underlying theories and applications, and the establishment of new and long-term collaborative channels aimed at developing innovative concepts and solutions geared to future markets. The highly positive response to ICCNMC 2001 and ICCNMC 2003, held in Beijing and Shanghai, respectively, encouraged us to continue this international event. In its third year, ICCNMC 2005 continued to provide a forum for researchers, professionals, and industrial practitioners from around the world to report on new advances in computer network and mobile computing, as well as to identify issues and directions for research and development in the new era of evolving technologies.