Doing Well While Doing Good

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Doing Well While Doing Good

Author : L. Lawrence Embley
Publisher : Prentice Hall Direct
Page : 252 pages
File Size : 55,7 Mb
Release : 1993-01
Category : Corporations
ISBN : 0132198746

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Doing Well While Doing Good by L. Lawrence Embley Pdf

Environmental abuse. Illiteracy. AIDS. Low quality education systems. Wildlife and habitat destruction. Poverty-stricken minority communities. Homelessness. Elderly neglect. Children in crisis. These are just some of the societal problems we face on a worldwide level, with effective solutions not always easy to come by. But if one looks to corporate America, one finds a new business ethic emerging that seeks solutions to these pervasive problems by following a socially conscious way of conducting business. L. Lawrence Embley, president of USA Communications, the leading cause-related marketing group in the U.S., explains how organizations must either measure up to the rising expectations of the socially sensitive consumer or perish in the shadows of their astute competitors. An informative and motivational source, Doing Well While Doing Good brings national attention to the new dynamics of social responsibility by exploring cause-related marketing and philanthropic economics, two ideas that have been implemented with huge success toward the restructuring of American and global society. This book shows how the practice of sponsoring a public, worthy cause, while simultaneously marketing one's own product, is fast becoming fashionable among the increasingly savvy marketers who recognize the changing attitude and trends of the American consumer. Proving that there is life beyond profit for the enlightened capitalist, this inspirational book highlights the new intelligence and ideology of the consumers, showing how and why they have risen to the state of global awareness, and how American business must market to them in order to turn a profit; addresses all segments of American business, illustrating how cause-related marketing is impacting the smallest to the largest companies; reveals the company-based and company-driven initiatives for social responsibility of several organizations, including Johnson & Johnson, 3M, Levi Strauss, Rubbermaid, Pepsico, General Foods, McDonald's, Coca Cola, and many others; deals with social venturing as a new phenomenon, focusing on the hundreds of millions of dollars now being created in the venture capital community to find and finance start up companies with a socially relevant context to their business plan; uncovers how America is motivated by the media and celebrity spokespersons who are passionate about their causes, examining the philanthropic economics of stars like Paul Newman and Elizabeth Taylor; uses IBM's corporate positioning as a solid example of today's American business philosophy, examining how and why it was chosen; spotlights the founders of companies that built huge successes by placing their principles ahead of their profits, such as The Body Shop, Ben & Jerry's Ice Cream, and others; and points to the importance of including courses on corporate social policy and business ethics in the core curricula of our country's business schools.

Doing Good While Doing Well

Author : Lou Brown
Publisher : Unknown
Page : 180 pages
File Size : 47,5 Mb
Release : 2018-05-30
Category : Electronic
ISBN : 1720551588

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Doing Good While Doing Well by Lou Brown Pdf

Inside you will see the actual stories as told by the people that lived them. You will learn the paths they took to go from where you may be today to successful investors, while helping hundreds to find their path to home ownership. Get the actual methods they used to: -Buy properties with little or no cash -Help people that thought they could never own a home to reach their dream -Work with government housing grants -Find investors to support growing their business -Continue to profit in good times or bad - Everyone needs a home!

Living Well While Doing Good

Author : Donna Schaper
Publisher : Church Publishing, Inc.
Page : 132 pages
File Size : 55,9 Mb
Release : 2007-05
Category : Religion
ISBN : 1596270470

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Living Well While Doing Good by Donna Schaper Pdf

Can we really enjoy the world while trying to save it? Many of us want to do both, but find a balance difficult to achieve. Part how-to and part memoir, Schaper's book shows us a socially responsible way of having it all. The short, humorous chapters are about simplifying: food, children, money, romance. From the Slow Food Movement to the lighting of simple fires, Schaper provides basic strategies and spiritual solutions for living well and doing good, drawing from her own experience of working for social change while attempting to live fully.

Driving Sustainable Innovation: How To Do Well While Doing Good

Author : Project Management Institute PMI
Publisher : Project Management Institute
Page : 339 pages
File Size : 42,7 Mb
Release : 2024-06-18
Category : Business & Economics
ISBN : 9781628258196

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Driving Sustainable Innovation: How To Do Well While Doing Good by Project Management Institute PMI Pdf

Driving Sustainable Innovation: How to Do Well While Doing Good offers a thought-provoking yet highly applicable resource for you and your organization to make sense of the future. It brings together a powerful collection of executives, thought leaders, practitioners, and researchers from around the world to map out what achieving truly sustainable innovation means for both individuals and organizations. There is no doubt that the questions posed by Driving Sustainable Innovation are grand and challenging, but it offers an extensive reservoir of practical actions you can take now to be future-ready. Opening the book, Project Management Institute President and CEO Pierre Le Manh compellingly explains the challenge:The world has been facing sustainability challenges for decades. But for a long time, we' ve been surrounded by a narrative that sustainability is a zero-sum game and that business leaders need to choose between doing what' s right for the planet and doing what' s right for their stakeholders. This is a false choice. In fact, the quest for sustainability has proven to be a driving force behind innovation, brand relevance, and profitability across various sectors.Pierre Le Manh President and CEO, Project Management Institute

Doing Good Well

Author : Willie Cheng
Publisher : Epigram Books
Page : 276 pages
File Size : 48,7 Mb
Release : 2015
Category : Business & Economics
ISBN : 9789814655835

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Doing Good Well by Willie Cheng Pdf

Doing Good Well is a thinking man’s guide to the nonprofit world. It is replete with nonprofit paradigms. It provides a different twist to what one might regard as straightforward notions such as mission, staff compensation, governance and corporate social responsibility. And it surprises and challenges even as it seeks to explain charity-specific issues such as charitableness, bridging the rich/poor divide, informed giving and social entrepreneurship.

Corporate Behavior and Sustainability

Author : Güler Aras,Coral Ingley
Publisher : Taylor & Francis
Page : 266 pages
File Size : 46,5 Mb
Release : 2016-10-04
Category : Business & Economics
ISBN : 9781317159551

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Corporate Behavior and Sustainability by Güler Aras,Coral Ingley Pdf

Companies can no longer expect to engage in dubious or unethical corporate behaviour without risking their reputation and damaging, perhaps irrevocably, their market position. Irresponsible corporate behavior not only deprives shareholders of long-term returns but also ultimately imposes a cost on society as a whole. Sustainable business is about ensuring that entities contribute toward positive social, environmental, and economic outcomes. Bad business behaviour is costly for stakeholders, for markets, for society, and the economy alike. To ensure that a company behaves well, the buy-in of the leadership team is crucial. The full commitment of the board of directors, in conjunction with the senior managers of the organization, is required if an organization is to be socially responsible. In this sense, leadership does not reside with an individual (the CEO) within the organization but with all of those at the apex of corporate power and control. Effective change management requires enlightened and capable leadership to instigate and drive the process of embedding a sustainable and socially responsible corporate philosophy and culture that supports good business decision-making. A profound understanding of the requirements of such a leadership process will help corporate managers become highly effective change agents. Governance will be the main driver of this change. For the economy and financial markets to become sustainable and resilient, radical changes in corporate leadership need to take place. Integrated reporting, government regulation, and international standards will all be important factors in bringing about this change. As well as understanding the effects of corporate behavior on financial markets, such an understanding is also now imperative in relation to the social and environmental contexts.

Doing Good Better

Author : William MacAskill
Publisher : Guardian Faber Publishing
Page : 198 pages
File Size : 45,6 Mb
Release : 2015-08-04
Category : Philosophy
ISBN : 9781783350506

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Doing Good Better by William MacAskill Pdf

A radical reassessment of how we can most effectively help others by a rising star of philosophy and leading social entrepreneur. 'A surprising and often counterintuitive look at the best ways to make a difference . . . MacAskill is that rarest of beasts: a do-gooder who uses his head more than his heart.' SUNDAY TIMES Most of us want to make a difference. We donate to charity, buy Fairtrade coffee, or try to cut down on our carbon emissions. Rarely do we know if we're really helping, and despite our best intentions, our actions can have ineffective - and sometimes downright harmful - outcomes. Confronting this problem, William MacAskill developed the concept of effective altruism, a practical, data-driven approach which shows that each of us has the power to do an astonishing amount of good, given the right information. His conclusions are often surprising; by examining the charities we give to, the goods we buy and the careers we pursue, Doing Good Better is a fascinating and original guide which shows how, through simple actions, you can improve thousands of lives - including your own. 'A data nerd after my own heart.' BILL GATES 'Required reading for anyone interested in making the world better.' STEVEN LEVITT, co-author of Freakonomics 'Effective altruism - efforts that actually help people rather than making you feel good or helping you show off - is one of the great new ideas of the 21st century. Doing Good Better is the definitive guide to this exciting new movement.' STEVEN PINKER, author of The Better Angels of Our Nature

Doing Well and Doing Good

Author : Richard J. Neuhaus
Publisher : Image
Page : 338 pages
File Size : 42,9 Mb
Release : 2012-07-10
Category : Religion
ISBN : 9780307955623

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Doing Well and Doing Good by Richard J. Neuhaus Pdf

With this timely reissue, Image celebrates the twentieth anniversary of an important, classic work on faith and economics from one of the leading Catholic intellectuals of the past century. As pertinent today as it was when it was first published in 1992, Doing Well and Doing Good argues that for too long Christianity has had nothing to say to Wall Street or to Main Street. Some churches have blasted the greed of the former or the bourgeois grasping of the latter. Others have insisted on a socialist alternative. But the time has come, Neuhaus says, to stop such silliness. Drawing on the writings of Pope John Paul II, Richard Neuhaus has written a classic, groundbreaking work that unashamedly seeks to bestow a blessing on business. The common good depends on it.

Good Business

Author : Bill Novelli
Publisher : JHU Press
Page : 389 pages
File Size : 44,8 Mb
Release : 2021-02-02
Category : Biography & Autobiography
ISBN : 9781421440439

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Good Business by Bill Novelli Pdf

An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.

Sustainable Value

Author : Chris Laszlo,Patrick Cescau
Publisher : Routledge
Page : 169 pages
File Size : 43,9 Mb
Release : 2017-09-08
Category : Business & Economics
ISBN : 9781351280068

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Sustainable Value by Chris Laszlo,Patrick Cescau Pdf

A small but influential group of mainstream global industry leaders are now reinventing the role of business in society. They are shifting the focus away from minimizing negative impacts to offering new solutions to global problems that the public sector has been unable to tackle alone. In this new competitive environment, societal challenges such as climate change or the alleviation of global poverty are not only risks, but huge business opportunities, not only for niche players, but for mainstream business. These leaders are creating "Sustainable Value". They are creating it through the provision of value to both their shareholders and their stakeholders – an ever-growing list of diverse constituents impacted by the social, environmental, and financial performance of global business. In short, they are doing well by doing good. In this outstanding book, Chris Laszlo defines, illustrates, and shows how business can action 'Sustainable Value' in three profoundly different ways. First, a management fable looks at the experiences of a dynamic business leader as she grapples with the new business realities of managing stakeholder, as well as shareholder pressures. Second, with the real thing – inside stories from some of the largest corporations in the world that are successfully integrating sustainability into their core activities, not only from a sense of moral correctness, but because it makes good business sense. And, finally, with frameworks, tools, and methods that will make sustainable value creation concrete for business practitioners everywhere. This book is a masterful synthesis – part novel and part executive briefing – a refreshing kind of prophetic pragmatism, helping leaders anticipate and see the future in the context of the actual. In Sustainable Value Chris Laszlo speaks with resounding clarity to the living challenges, the real dilemmas, and haunting questions of CEOs everywhere.

Doing Well and Good

Author : Julian Friedland
Publisher : IAP
Page : 259 pages
File Size : 41,7 Mb
Release : 2009-06-01
Category : Business & Economics
ISBN : 9781607521761

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Doing Well and Good by Julian Friedland Pdf

Ethical business creates social value. That’s the theme of this bold new volume, heralding and defending this rapidly-growing new conception of capitalism making its way into the mainstream. It provides clear and succinct guidelines for how to evaluate what counts as an ethical business as well as how and why ethical businesses tend to succeed better over the long term. The book is jargon-free and targeted primarily at thought leaders and academics in business and philosophy who will want to use it in their business ethics classes. Each chapter has been selected for its ability to engage a wide audience without oversimplifying the content. All twelve chapters are original and authored by leading business ethicists including William Shaw, Tony Simons, Duane Windsor, and Mark Schwartz. Each piece makes use of recent empirical evidence or ethical theory (or both) in order to present a detailed yet overarching picture of what ethical business looks like--and how to achieve it--in today’s global environment. It is thus divided into three subsections: 1. The Role of Corporate Culture 2. A New For-Profit Paradigm 3. Making the Change Happen: Voluntary and Regulatory Examples Perhaps the book’s greatest strength is its blending of cutting-edge philosophy, psychology, and management theory into a cohesive, provocative, and accessible format. Hence, it promises to launch a wide discussion of what exactly we should expect the moral duty of business to be.

Do Good Well

Author : Nina Vasan,Jennifer Przybylo
Publisher : John Wiley & Sons
Page : 581 pages
File Size : 54,7 Mb
Release : 2013-03-14
Category : Education
ISBN : 9781118417386

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Do Good Well by Nina Vasan,Jennifer Przybylo Pdf

Written with a fresh voice and a dash of humor, Do Good Well is an exciting and readily adaptable guide to social innovation that not only captures the entrepreneurial and creative spirit of our time, but also harnesses the insights, wisdom, and down-to-earth experience of today’s most accomplished young leaders. Do Good Well offers a winning combination of theory, anecdote, and application, giving you the framework you need to make an impact next door or across the world. The authors present a 12-step process that empowers readers to act on their passions and concerns. This process is organized into three parts: Do What Works, Work Together, and Make It Last. They offer specific guidance for following the process through practical and prescriptive actions such building organizations, joining boards, applying for funding, creating partnerships with organizations that have similar goals, organizing conferences, and publicizing events. The book incorporates accounts of young people in action, and always reinforces the message that social innovation can be a lifestyle, made up of efforts small and large. It is not an all-or nothing proposition, and anyone can affect social change.

Doing Well and Doing Good

Author : Os Guinness
Publisher : NavPress Publishing Group
Page : 0 pages
File Size : 46,7 Mb
Release : 2001
Category : Charity
ISBN : 1576831612

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Doing Well and Doing Good by Os Guinness Pdf

Exploring the ideas that shaped the rise of the Western tradition of giving and caring, Guinness examines selected writings by some of the most influential thinkers of Western society, providing a thorough and thoughtful examination of the topics of money, giving and caring, and their impact on the world.

Business and the Buddha

Author : Lloyd M. Field
Publisher : Simon and Schuster
Page : 234 pages
File Size : 53,6 Mb
Release : 2007-11-28
Category : Business & Economics
ISBN : 9780861715442

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Business and the Buddha by Lloyd M. Field Pdf

All businesses want to do well, but can they also do good? Lloyd Field says yes, and moreover, no business can afford to focus simply on "doing well." Increasingly, public assessment of a business's worth must take into account its consideration of shared human values. That doesn't mean a business can't or should not compete; it means that investing in efforts to build a better society can, on many levels, be an asset. In this book, Field lays out the guidelines for putting social responsibility, both corporate and individual, into practice without sacrificing profits. Drawing from traditional Buddhist teachings, Field shows how, with attention to ethics, skillful means, and corporate responsibility, entrepreneurs and decision-makers can achieve new levels of happiness and security both inside the company and out, while acting as a powerful force for positive global change.

Feeling Good by Doing Good

Author : Christopher Mruk
Publisher : Oxford University Press
Page : 216 pages
File Size : 52,9 Mb
Release : 2018-06-20
Category : Psychology
ISBN : 9780190669508

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Feeling Good by Doing Good by Christopher Mruk Pdf

Recent years have seen a surprising shift concerning the concept of self-esteem, with some researchers attacking the notion of self-esteem as being of little value or too difficult to study. Educators emphasized self-esteem's importance in schools to the extent that sometimes it became more important than academic performance. And a parade of overly-simple and ineffective self-help books promote the importance of self-esteem but seldom deliver real change. Coming to the defense of self-esteem as a valuable and measurable component of good mental health, Feeling Good by Doing Good offers a new evidence-based approach to defining, understanding, and increasing what is known as "authentic self-esteem." Translating decades of research in the fields of self-esteem, humanistic psychology, positive psychology, and psychotherapy into everyday terms, Christopher Mruk traces the definition of self-esteem back to when it was first used to describe the value of "doing that which is both just and right." Seen this way, self-esteem is not just feeling good about oneself - rather, it comes from facing life's challenges in ways that demonstrate one's competence and worth as a person. This approach to self-esteem offers several new and powerful advantages, namely understanding different types of self-esteem, clarifying the connection between self-esteem and self-control, appreciating how self-esteem operates in various domains of life such as work or relationships, realizing that self-esteem acts as an internal compass to help steer us in healthier directions, and recognizing the connection between authentic self-esteem and basic human values. Featuring clinical and everyday vignettes, practical exercises aimed at enhancing personal as well as interpersonal well-being, and thought-provoking self-assessments for the reader, Feeling Good by Doing Good is a unique resource that will be of interest to mental health professionals, their clients, and laypersons alike interested in substance over platitudes and feel-good solutions.