Energize Your Business

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Empowered

Author : Josh Bernoff,Ted Schadler
Publisher : Harvard Business Press
Page : 272 pages
File Size : 52,5 Mb
Release : 2010-09-14
Category : Business & Economics
ISBN : 9781422162330

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Empowered by Josh Bernoff,Ted Schadler Pdf

It's the new normal. Now all of your employees are Twittering away and friending clients on Facebook. Not to mention customers--who feel obligated to update your Wikipedia entry with product complaints. In this new world, dealing with empowered employees and customers --Insurgents -- is only going to get more challenging. Employees are using this technology in the workplace and customers are using it in the marketplace, and neither obey the rules you set up. This chaos is your future as a manager. You could try to shut it down and shut it off. Or you can harness it and reap the business benefits. According to Josh Bernoff and Ted Schadler of Forrester Research (the organization that brought you Groundswell), your defense against insurgents is to enable them. At its heart, this is a book about how to scale the management of insurgency, both the innovation of insurgent employees and the energy of insurgent customers. The key is a process Forrester calls E Triple S, for the four elements of managing insurgents effectively: empowering, selecting, scaling, and socializing. While it's based in current trends, the core concept of Managing Insurgents -- that the next management and innovation challenge is harnessing individuals empowered by mobile, social, and connected technology -- is a new idea. In the wake of Groundswell, dozens of social-technology-for-business books cropped up. And there are plenty of books on improving your customer service. But there's no serious business book about management, marketing, and innovation in the throes of this trend. When Insurgency hits, it will be perceived not just as a sequel to Groundswell but as the start of a new management philosophy.

Game On

Author : Jon Radoff
Publisher : John Wiley & Sons
Page : 311 pages
File Size : 45,5 Mb
Release : 2011-03-16
Category : Computers
ISBN : 9781118089309

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Game On by Jon Radoff Pdf

A never-before published look at the many possibilities of social game development As one of the few entrepreneurs in the world with expertise building both social media and games, author Jon Radoff brings a one-of-a-kind perspective to this unique book. He shows that games are more than a profitable form of entertainment?the techniques of social games can be used to enhance the quality of online applications, social media and a wide range of other consumer and business experiences. With this book, you?ll explore how social games can be put to work for any business and examine why they work at all. The first part of explains what makes games fun, while the second part reviews the process and details of game design. Looks at how games are the basis for many everyday functions and explains how techniques of social games can be used by businesses as money-making tools Drills down the process of game design while focusing on the design, analysis, and creation of games Features screen shots, diagrams and explanations to illuminate key concepts, accessible to anyone regardless of game playing or design experience Reviews what works and what doesn?t using a range of real-world scenarios as examples Author Jon Radoff has a unique blend of experiences creating games, Internet-based social media, and Web technology. Game On is not playing around. Discover how social media games make money?and how you can enhance your business using games.

Energize Growth Now

Author : Lisa Nirell
Publisher : John Wiley & Sons
Page : 225 pages
File Size : 52,7 Mb
Release : 2009-06-03
Category : Business & Economics
ISBN : 9780470493694

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Energize Growth Now by Lisa Nirell Pdf

A strategy and marketing guide for growth companies Growth at any price can be exhausting for B-2-B companies and professional service providers who want to win more clients. Many entrepreneurs watch their bank accounts grow, but sacrifice too much in the process. Since 2001, wealth has taken on a whole new meaning. In this tell-all marketing guidebook, Lisa Nirell reveals a contemporary, contrarian, and field-tested view of marketing and planning. Successful growth and exit planning aren't about maximizing revenues or launching Internet marketing campaigns. Instead, they're about creating a compelling vision of the future, winning clients' hearts and minds, and defining the "wealth quotient" in a holistic way. This practical, real-world guide shows readers how to develop a strategic marketing plan that really works–and avoid the attitudes that sabotage great ideas.

Fuel Your Business

Author : Gina Soleil
Publisher : Career Press
Page : 256 pages
File Size : 53,5 Mb
Release : 2013-12-30
Category : Business & Economics
ISBN : 1601632967

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Fuel Your Business by Gina Soleil Pdf

"Fuel Your Business is the next generation resource for leaders (current and future). Through the forward thinking of Soleil, this book demonstrates the need for the intersection of human energy, overall well-being, and value-based leadership. Going into the next decade, we need new ways of thinking and leading - Soleil's Eight Principles of Business can get us there." - Jean Nitchals, partner, Niche Solutions, LLC "Fuel Your Business is brilliant in the way few books are, in originality and impact. If Adam Smith is credited with being the father of economics, he just met his match in Soleil. These ideas will revolutionize how we look at business, economics, public policy and so much more. This lesson of humanity rings of possibility, hope, and a new kind of prosperity. Each chapter lifts a veil with simple truths. It has the potential to fuel your business - and it can do so much more if you let it." - Jennifer Hovelsrud, corporate communications, UnitedHealth Group Gina Soleil takes you through a thought-provoking journey on how to transform your business into a haven of productivity. Using the science of energy, Gina gives you a step-by-step roadmap for building a business that's fueled to win in today's market. Soleil reveals the intersection between human energy and business, exposing the truth about how to attract what you want - energy, action, and profits. Human energy is the door of opportunity for business. As the demands of our connected world increase, people no longer have the energy they once had to be fully engaged, productive, and innovative in the workplace - leaving business leaders in search of a solution. In Fuel Your Business, you will discover life- and business-changing keys to success, such as: How the science of energy is the secret to profit How to free your business from toxic energy that wants to hold you back How taking the assessment and knowing your score will put your business on the performance fast track How to attract the energy you want - now!

The Critical Few

Author : Jon Katzenbach,James Thomas,Gretchen Anderson
Publisher : Berrett-Koehler Publishers
Page : 209 pages
File Size : 42,9 Mb
Release : 2019-01-16
Category : Business & Economics
ISBN : 9781523098736

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The Critical Few by Jon Katzenbach,James Thomas,Gretchen Anderson Pdf

In a global survey by the Katzenbach Center, 80 percent of respondents believed that their organization must evolve to succeed. But a full quarter of them reported that a change effort at their organization had resulted in no visible results. Why? The fate of any change effort depends on whether and how leaders engage their culture: the self-sustaining patterns of behaving, feeling, thinking, and believing that determine how things are done in an organization. Culture is implicit rather than explicit, emotional rather than rational—that's what makes it so hard to work with, but that's also what makes it so powerful. For the first time, this book lays out the Katzenbach Center's proven methodology for identifying your culture's three most critical elements: traits, characteristics that are at the heart of people's emotional connection to what they do; keystone behaviors, actions that would lead your company to succeed if they were replicated at a greater scale; and authentic informal leaders, people who have a high degree of “emotional intuition” or social connectedness. By leveraging these critical few elements, you can tap into a source of catalytic change within your organization. People will make an emotional, not just a rational, commitment to new initiatives. You will elicit enthusiasm and creativity and build the kind of powerful company that people recognize for its innate value and effectiveness.

1001 Ways to Energize Employees

Author : Bob Nelson
Publisher : Workman Publishing Company
Page : 224 pages
File Size : 41,6 Mb
Release : 1997-05-01
Category : Business & Economics
ISBN : 9780761153528

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1001 Ways to Energize Employees by Bob Nelson Pdf

Take the brakes off your business. In the perfect follow-up to 1001 Ways to Reward Employees, the innovative book that has sold over one million copies, Bob Nelson reveals what real companies across America are doing to get the very best out of their employees-and why it's the key to their success. Energizing is listening-AT&T's Universal Card Service's employee suggestion system yields 1,200 ideas a month and millions of dollars in savings. Energizing is encouraging risk-taking-Hershey Foods gives out The Exalted Order of the Extended Neck Award. Energizing is Starbuck's making employees partners, Saturn creating teams that function as independent small businesses, Springfield Remanufacturing's opening its books to all employees. With case studies, examples, techniques, research highlights, and quotes from business leaders, 1001 Ways to Energize Employees is invaluable for managers seeking to increase employee enthusiasm and involvement.

Brand Vision

Author : David Taylor
Publisher : John Wiley & Sons
Page : 292 pages
File Size : 43,5 Mb
Release : 2007-01-16
Category : Business & Economics
ISBN : 9780470028353

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Brand Vision by David Taylor Pdf

David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach he calls 'strategy tourism'. By contrast, his straightforward, no-nonsense programme will ensure that you end up with an inspiring vision and a hands-on action plan to drive growth. Designed in a highly practical format, brandvision shows how to lead your team on a step-by-step 'visioning journey' that builds engagement, energy and alignment. Powerful tips, tools and tricks help you start applying the principles to your business today: Searching for true insight: creating a springboard for visioning by using different 'insight catalysts' that cover consumers, markets and competition The visioning journey: creating a compelling brand purpose, a big idea and a rallying call; combining product 'sausage' and emotional 'sizzle' Test-driving the vision: bringing the vision to life by exploring it within your business and with consumers Brand-led business: translating the vision into a business building mix that covers 'hero product' innovation, communication and internal engagement Thought-provoking and irreverent, brandvision demonstrates all the dos and don'ts of brand visioning with many stories of success (and screw-ups) including T-Mobile, Dove, Porsche, Absolut and James Bond. It is an invaluable toolkit for anyone interested in rethinking a brand vision - whatever its shape or size.

ENERGIZE YOUR WORKPLACE: HOW TO CREATE AND SUSTAIN HIGH-QUALITY CONNECTIONS AT WORK

Author : Jaen E Dutton
Publisher : John Wiley & Sons
Page : 232 pages
File Size : 52,8 Mb
Release : 2006-09
Category : Electronic
ISBN : 8126509570

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ENERGIZE YOUR WORKPLACE: HOW TO CREATE AND SUSTAIN HIGH-QUALITY CONNECTIONS AT WORK by Jaen E Dutton Pdf

Market_Desc: · Managers and Executives who are concerned with employee productivity, learning, resilience, and commitment· HR Managers Special Features: · Dutton wrote an article on this topic, entitled Leading in Times of Trauma, for HBR that appeared in the January 2002 issue· Provides practical steps to enhance the quality of relationships at work: 3 pathways for turning negative relationships into positive ones· Cartoons, figures, tables, and the like will help animate and deepen understanding for the reader· This is the 16th book in the UMBS series About The Book: In a world of continuous change, downsizing, and a press for speed, high quality relationships are extremely valuable: they create and sustain employee resilience and flexibility; facilitate the speed and quality of learning, and build individual commitment and cooperation. The aim of this book is to help individuals think creatively about ways to build high quality relationships at work. Using energy as a measurement, the author describes the power of positive and negative connections in people s experience at work and provides three pathways for turning negative relationships into positive ones.

Fuel Your Business

Author : Gina Soleil
Publisher : Red Wheel/Weiser
Page : 270 pages
File Size : 44,8 Mb
Release : 2013-12-30
Category : Business & Economics
ISBN : 9781601634955

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Fuel Your Business by Gina Soleil Pdf

“The next generation resource for leaders . . . demonstrates the need for the intersection of human energy, overall well-being, and value-based leadership.” —Jean Nitchals, partner, Niche Solutions, LLC Gina Soleil takes you through a thought-provoking journey on how to transform your business into a haven of productivity. Using the science of energy, Gina gives you a step-by-step roadmap for building a business that’s fueled to win in today’s market. Soleil reveals the intersection between human energy and business, exposing the truth about how to attract what you want—energy, action, and profits. Human energy is the door of opportunity for business. As the demands of our connected world increase, people no longer have the energy they once had to be fully engaged, productive, and innovative in the workplace—leaving business leaders in search of a solution. In Fuel Your Business, you will discover life- and business-changing keys to success, such as: How the science of energy is the secret to profit How to free your business from toxic energy that wants to hold you back How taking the assessment and knowing your score will put your business on the performance fast track How to attract the energy you want—now! “Brilliant in the way few books are . . . These ideas will revolutionize how we look at business, economics, public policy and so much more.” —Jennifer Hovelsrud, corporate communications, UnitedHealth Group “When business leaders escape their preconceptions and embrace her energy-centered approach we’ll all enjoy a transformation in American business culture.” —James Matheson, president and partner, Network Medics, Inc.

Follow the Other Hand

Author : Andrew I. Cohen,Andy Cohen
Publisher : Macmillan
Page : 206 pages
File Size : 54,9 Mb
Release : 2006-10-03
Category : Business & Economics
ISBN : 0312357931

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Follow the Other Hand by Andrew I. Cohen,Andy Cohen Pdf

When Jonathan West tells people he is in the oil businesshe likes to watch them silently count the dollars he's worth. But Jonathan isn't running ExxonMobil or Chevron--he's in the olive oil business. It's a family business and it's facing a crisis: Its mom-and-pop customers are disappearing and the big supermarkets are a threat. The business is troubled and needs an urgent reinvention. So what does Jonathan do? He engages the services of a consultant who is considered a magician. Literally. The magician takes Jonathan and his team on a journey of creativity and innovation that helps them to revive and energize their entire business strategy. Together they learn how to abandon old assumptions and discover creative new solutions to business. And they learn a magic trick or two along the way. So will you.

10 Steps to Energizing Your Business and Your Life

Author : S. Fowler Daniel S. Fowler,Daniel S Fowler
Publisher : iUniverse
Page : 84 pages
File Size : 48,9 Mb
Release : 2009-09
Category : Business & Economics
ISBN : 1440169179

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10 Steps to Energizing Your Business and Your Life by S. Fowler Daniel S. Fowler,Daniel S Fowler Pdf

"Succinct, informative and approachable, Dan Fowler's latest book is as down-to-earth as it is a blueprint for getting ahead in any business. His observations and suggestions regarding the importance of quality staff and statesmanship are bedrock concepts for managers and small businesses.'' Bill Milligan President, Call Newspapers This book was conceived for veteran businesspeople that need to re-energize their business and their life. The ten steps outlined in this book will make it easier for anyone to succeed as a veteran businessperson. It's critical to learn how to focus on what's important in life and to carry it out in a balanced, productive way. This book doesn't contain or uncover any great revelations about being successful. Instead, it is written from the author's thirty-three years of experience as a businessman in the insurance field, twenty years of involvement as a volunteer in the Mehlville School District and the example set by many of the people who he has worked with over the years. You can't get better unless you learn from your mistakes and then make the necessary changes in your life so it doesn't happen again. Aging should be viewed as a good thing. We develop wisdom over the years and what we do with that knowledge is what this book is all about. It's easy to get off course. 10 Steps to Energizing Your Business and Your Life will help you get back on track.

Energize Your Workplace

Author : Jane E. Dutton
Publisher : John Wiley & Sons
Page : 230 pages
File Size : 52,6 Mb
Release : 2003-08-08
Category : Language Arts & Disciplines
ISBN : 9780787956226

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Energize Your Workplace by Jane E. Dutton Pdf

Corrosive work relationships are like black holes that swallow upenergy that people need to do their jobs. In contrast, high-qualityrelationships generate and sustain energy, equipping people to dowork and do it well. Grounded in solid research, this book uses energy as ameasurement to describe the power of positive and negativeconnections in people's experience at work. Author Jane Duttonprovides three pathways for turning negative connections intopositive ones that create and sustain employee resilience andflexibility, facilitate the speed and quality of learning, andbuild individual commitment and cooperation. Through compelling and illustrative stories, Energize YourWorkplace offers managers, executives, and human resourceprofessionals the resources they need to build high-qualityconnections in the workplace.

Energize Your Workplace

Author : Jane E. Dutton
Publisher : John Wiley & Sons
Page : 224 pages
File Size : 41,6 Mb
Release : 2003-10-27
Category : Language Arts & Disciplines
ISBN : 9780787971991

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Energize Your Workplace by Jane E. Dutton Pdf

Corrosive work relationships are like black holes that swallow up energy that people need to do their jobs. In contrast, high-quality relationships generate and sustain energy, equipping people to do work and do it well. Grounded in solid research, this book uses energy as ameasurement to describe the power of positive and negative connections in people's experience at work. Author Jane Dutton provides three pathways for turning negative connections into positive ones that create and sustain employee resilience and flexibility, facilitate the speed and quality of learning, and build individual commitment and cooperation. Through compelling and illustrative stories, Energize Your Workplace offers managers, executives, and human resource professionals the resources they need to build high-quality connections in the workplace.

Going Social

Author : Jeremy Goldman
Publisher : AMACOM
Page : 306 pages
File Size : 47,6 Mb
Release : 2012-11-01
Category : Computers
ISBN : 9780814432563

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Going Social by Jeremy Goldman Pdf

In the increasingly vital world of social media marketing, if you don’t have a strong digital presence, it’s like you’re not even there. Going Social is an indispensable guide to taking advantage of digital marketing, reaching a critical number of prospective customers, and revitalizing your business’s brand. You’ll gain answers to the questions every marketer is asking, like How much is a Facebook “like” worth? What are the best dashboards for monitoring multiple social channels simultaneously? How do you keep it all going around the clock? And which automation tools, promotional ads, scheduling platforms, and social media channels offer the greatest return on investment? For more than a decade, author Jeremy Goldman has helped companies inject “social” into their marketing processes. He explains the ins and outs of platforms such as Facebook, Twitter, LinkedIn, Google+, Foursquare, Instagram, and Pinterest and teaches readers how to formulate a social strategy, pinpoint and cater to the right audience, give their brand a unique online voice, create relevant and engaging content, identify and reward influencers, build strong bonds with bloggers, become truly customer-centric, respond to negative feedback, use targeting to engage more effectively, turn employees into social marketers, and engage with ROI in mind.The digital landscape offers unprecedented opportunities to spread the word about products and services. While other businesses struggle to transition from traditional marketing to online engagement, you’ll be enacting a social media strategy that magnifies customer loyalty. Featuring insights from entrepreneurs, social media directors, community managers, bloggers, and other experts, Going Social will teach you how to leverage our brave new social frontier.

The Vision Driven Leader

Author : Michael Hyatt
Publisher : Baker Books
Page : 256 pages
File Size : 42,9 Mb
Release : 2020-03-31
Category : Business & Economics
ISBN : 9781493409556

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The Vision Driven Leader by Michael Hyatt Pdf

Having a clear, compelling vision--and getting buy-in from your team--is essential to effective leadership. If you don't know where you're going, how on earth will you get there? But how do you craft that vision? How do you get others on board? And how do you put that vision into practice at every level of your organization? In The Vision Driven Leader, New York Times bestselling author Michael Hyatt offers six tools for crafting an irresistible vision for your business, rallying your team around the vision, and distilling it into actionable plans that drive results. Based on Michael's 40 years of experience as an entrepreneur and executive, backed by insights from organizational science and psychology, and illustrated by case studies and stories from multiple industries, The Vision Driven Leader takes you step-by-step from why to what and then how. Your business will never be the same.