Enterprise Relationship Management

Author : Andrew Humphries,Richard Gibbs
Publisher : Routledge
Page : 234 pages
File Size : 50,8 Mb
Release : 2016-03-09
Category : Business & Economics
ISBN : 9781317142690

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Enterprise Relationship Management by Andrew Humphries,Richard Gibbs Pdf

In today's connected global marketplace, success and failure is bound up with the management of your inter-organisational partnerships. Competition is no longer between individual organisations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process and skill sets needed for co-ordinating the business activities that are essential to creating a competitive advantage. Their eight partnership types developed from earlier research help readers adapt their relationship strategies to the different opportunities that present themselves and focus their greatest time and resources on the collaborations that offer the greatest value. The text includes an explanation of the context for collaboration, the principles and drivers for success, as well as techniques for appraisal and management. This is an excellent overview of the tools, techniques and philosophies behind an enterprise’s successful management of its strategically important relationships. Enterprise Relationship Management will help ensure your organisation has the requisite ability to form, manage, retire and exit partnerships in a fluid and agile way. Whether you are in sales or marketing or finance and operations, this book will show you how to get the most from your partnerships.

Author : Vaughan Philip Merlyn
Publisher : Merlyn Group, LLC
Page : 256 pages
File Size : 45,7 Mb
Release : 2019-08-12
Category : Business & Economics
ISBN : 0984737383

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Business Relationship Management for the Digital Enterprise by Vaughan Philip Merlyn Pdf

How Business Relationship Management can accelerate time to value in the Digital Enterprise.

Author : Gerardus Blokdyk
Publisher : Createspace Independent Publishing Platform
Page : 176 pages
File Size : 54,8 Mb
Release : 2018-05-03
Category : Electronic
ISBN : 1987560744

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Enterprise Relationship Management by Gerardus Blokdyk Pdf

What would happen if Enterprise Relationship Management weren't done? How do we keep improving Enterprise Relationship Management? What may be the consequences for the performance of an organization if all stakeholders are not consulted regarding Enterprise Relationship Management? What management system can we use to leverage the Enterprise Relationship Management experience, ideas, and concerns of the people closest to the work to be done? Are there any constraints known that bear on the ability to perform Enterprise Relationship Management work? How is the team addressing them? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role... In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Enterprise Relationship Management investments work better. This Enterprise Relationship Management All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Enterprise Relationship Management Self-Assessment. Featuring 1013 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Enterprise Relationship Management improvements can be made. In using the questions you will be better able to: - diagnose Enterprise Relationship Management projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Enterprise Relationship Management and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Enterprise Relationship Management Scorecard, you will develop a clear picture of which Enterprise Relationship Management areas need attention. Your purchase includes access details to the Enterprise Relationship Management self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. Your exclusive instant access details can be found in your book.

Author : Robbie Wheeler
Publisher : Robbie Wheeler
Page : 96 pages
File Size : 52,7 Mb
Release : 2020-11-15
Category : Business & Economics
ISBN : 1637327366

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Business Relationship Management by Robbie Wheeler Pdf

Business Relationship Management: Relationship Management is the solution for getting to know your customers and developing your business.

Author : Ray McKenzie,DMR Consulting. Center for Strategic Leadership
Publisher : McGraw-Hill Companies
Page : 0 pages
File Size : 49,8 Mb
Release : 2001
Category : Customer relations
ISBN : 0070860815

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The Relationship-based Enterprise by Ray McKenzie,DMR Consulting. Center for Strategic Leadership Pdf

McKenzie and his associates at DMR Consulting Center for Strategic Leadership provide managers with a clear, comprehensive view of customer relationship management and a solid framework for designing and implementing business solutions that make customer relationship management profitable. 52 illustrations.

Author : David Ford,Lars-Erik Gadde,Hakan Hakansson,Ivan Snehota
Publisher : John Wiley & Sons
Page : 261 pages
File Size : 45,7 Mb
Release : 2011-09-26
Category : Business & Economics
ISBN : 9780470721094

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Managing Business Relationships by David Ford,Lars-Erik Gadde,Hakan Hakansson,Ivan Snehota Pdf

No company is an island in the world of business. Each company is locked into a complex network of relationships with its customers, suppliers and other counterparts. What happens in these relationships is critical to the success of any business. Managing a company's relationships and its position in the network is a central, but often misunderstood aspect of business. This new edition of Managing Business Relationships aims to help managers and students understand the reality of business networks and how to manage in them. It has been entirely rewritten to include the latest thinking and research from the IMP (Industrial Marketing and Purchasing) Group and includes new chapters on Intermediation in Business Networks, the Economics of Business Relationships and the Practice of Business Networking. Features: • Provides a structured way to understand business networks and their meaning for the practicing manager. • Offers a complete analysis of management in different relationships including those with customers, suppliers, distributors and development counterparts. • Presents a practical analysis of the problems and choices that managers face in developing and changing their relationships and a guide to the critical skills of business networking. The book is vital reading for students of business marketing, purchasing, business networks and relationship management. It is also a valuable resource for all managers operating in business networks, including those in marketing, purchasing, strategy, technical development and distribution.

Author : Claudia Imhoff,Lisa Loftis,Jonathan G. Geiger
Publisher : Wiley
Page : 516 pages
File Size : 51,6 Mb
Release : 2001-02-19
Category : Computers
ISBN : 0471319813

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Building the Customer-Centric Enterprise by Claudia Imhoff,Lisa Loftis,Jonathan G. Geiger Pdf

Strategies for leveraging information technologies to improve customer relationships With E-business comes the opportunity for companies to really get to know their customers--who they are and their buying patterns. Business managers need an integrated strategy that supports customers from the moment they enter the front door--or Web site--right through to fulfillment, support, and promotion of new products and services. Along the way, IT managers need an integrated set of technologies--from Web sites to databases and data mining tools--to make all of this work. This book shows both IT and business managers how to match business strategies to the technologies needed to make them work. Claudia Imhoff helped pioneer this set of technologies, called the Corporate Information Factory (CIF). She and her coauthors take readers step-by-step through the process of using the CIF for creating a customer-focused enterprise in which the end results are increased market share and improved customer satisfaction and retention. They show how the CIF can be used to ensure accuracy, identify customer needs, tailor promotions, and more.

Author : Andrew Humphries,Richard Gibbs
Publisher : Routledge
Page : 198 pages
File Size : 55,8 Mb
Release : 2016-03-09
Category : Business & Economics
ISBN : 9781317142683

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Enterprise Relationship Management by Andrew Humphries,Richard Gibbs Pdf

In today's connected global marketplace, success and failure is bound up with the management of your inter-organisational partnerships. Competition is no longer between individual organisations but between alliances of companies and networks of supply chains. Richard Gibbs and Andrew Humphries provide a practical guide to the management process and skill sets needed for co-ordinating the business activities that are essential to creating a competitive advantage. Their eight partnership types developed from earlier research help readers adapt their relationship strategies to the different opportunities that present themselves and focus their greatest time and resources on the collaborations that offer the greatest value. The text includes an explanation of the context for collaboration, the principles and drivers for success, as well as techniques for appraisal and management. This is an excellent overview of the tools, techniques and philosophies behind an enterprise’s successful management of its strategically important relationships. Enterprise Relationship Management will help ensure your organisation has the requisite ability to form, manage, retire and exit partnerships in a fluid and agile way. Whether you are in sales or marketing or finance and operations, this book will show you how to get the most from your partnerships.

Author : Andrew Humphries,Linda McComie
Publisher : CRC Press
Page : 116 pages
File Size : 43,7 Mb
Release : 2022-06-19
Category : Business & Economics
ISBN : 9781000601404

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Implementing and Managing Collaborative Relationships by Andrew Humphries,Linda McComie Pdf

In today’s competitive, globalized marketplace, the provision of services and products is a result of teamwork between several organizations. Relationships between organizations of any size are strategically important. If your supplier falls down at a crucial moment, it can have survival implications for your company or for other members of your supply chain. The management of these strategic assets cannot be left to chance and the same attention that you devote to finance, operations, HR, etc. must be applied to business relationships. Despite this, very few organizations focus on this or are even aware that they need to do it. Those that do are unsure how to do it. This is not helped by business schools that focus on either customer relationship management (CRM) or supplier relationship management (SRM) rather than collaboration between partners (Enterprise Relationship Management). This book is a unique "go-to" guide for all managers who should be looking at collaboration with other organizations as a new way to attain outstanding results that would not be achieved on their own. Currently, there is nothing else of this nature on the market. The book identifies relationship management as a pivotal management function. It presents a comprehensive, flexible, end-to-end management process that can be easily incorporated into the existing management structures. Further, they describe the crucial role of the relationship manager who is at the heart of the system and provides the drive to achieve high performance. Any company can tailor this discipline to the needs of its organization – whether an SME or a multi-national company selecting a new partner or managing existing relationships. This book covers the decision of whether or not to partner and with whom, the creation of an appropriate system of governance, the transition to operations, managing performance for continuous improvement, and, finally, controlled wind-up of the partnership. Throughout, diagrams to signpost the sequence of activities, checklists of important actions, and job-related worksheets are provided. In addition, there are numerous case studies in a variety of industries and public sectors that will be used as illustrations. Altogether these make this book ideally suitable for experienced managers as well as for training and induction purposes. Essentially, Implementing and Managing Collaborative Relationships: A Practical Guide for Managers shows managers how they can create and operate a simple and effective system of Enterprise Relationship Management that will enable them to maximize efficiency, resilience, innovation, and profitability.

Author : Lakshman Jha
Publisher : Global India Publications
Page : 280 pages
File Size : 46,7 Mb
Release : 2008
Category : Business & Economics
ISBN : 8190721127

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Customer Relationship Management by Lakshman Jha Pdf

A managers, whether brand-new to their postions or well established in the corporate hirearchy, can use a little brushing-up now and then. As customer loyalty increasingly becomes a thing of the past, customer relationship management (CRM) has become one today's hottest topics. Customer relationships management: A strategic approach supplies easy-to-apply sloutions to common CRM problems, including how to maximize impact from CRM technology, which data warehousing techniques are most effective and how to create and manage both short-and long -term relationships.This book acquaints student focuses on the strategic side of customer relationship management.The text provides students with and understanding of customer relationship management and its applications in the business fields of marketing and sales.

Author : Graham Sturdy
Publisher : Cambridge Scholars Publishing
Page : 380 pages
File Size : 48,6 Mb
Release : 2012-11-15
Category : Business & Economics
ISBN : 9781443842976

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Customer Relationship Management using Business Intelligence by Graham Sturdy Pdf

This is an important text for all students and practitioners of Business Intelligence (BI) and Customer Relationship Management (CRM). It provides a comprehensive resource for understanding and implementing Enterprise Resource Planning (ERP) and BI solutions within the organisational context. It provides an in-depth coverage of all key areas relating to the implementation of ERP and BI systems. It provides unique practical guidance on implementing ERP and BI strategies as formulated by the author and a range of academic practitioners and industry experts. Importantly, it demonstrates how these systems can be implemented in a real-world environment and in a way that provides strategic alignment that is compatible with the strategic vision of the organisation. The author presents a “BI Psychology Adoption Model” which represents new and innovative thinking in relation to how employees within organisations react to the introduction of new technology within the workplace.

Author : Robbie Wheeler
Publisher : Independently Published
Page : 194 pages
File Size : 43,8 Mb
Release : 2019-12-10
Category : Electronic
ISBN : 1674083564

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Business Relationship Management by Robbie Wheeler Pdf

Competition in business is very stiff with every business trying to earn a good share of the market. The number of customers the business has determined its success in meeting its goals. With businesses coming up and leaving the market, organizations have had to advance their strategies for enhancing their business relations. There are different stakeholders in businesses that play key roles in the success of the business. Running a business requires input from different persons and organizations. A business can't exist in isolation as it needs its customers, suppliers, investors, the community, and the government. Do you have a business and have been lost at how to make it in the market? Making connections with the right persons is the answer. In this book, you will attain skills and knowledge in enhancing your business with the right relationship. The chapters in this book provide the following information; An understanding of business relationships and how they are relevant to your business. you will find information on how you can effectively connect with customers, suppliers, investors and be in the good books of the law to advance your business. In this book are different strategies that businesses have been using to keep up with competition. Among the strategies, you will discover how to optimize your client base through the effective use of social media. You will also learn how to effectively satisfy your customer needs. To satisfy customer needs a business needs to understand what the customer's needs are by carrying out market research. The book gives an outline of easy steps of researching your customer needs and identifying how effective you are in satisfying your existing customers. The book will give you information about customer service. You will discover where you are going wrong in giving satisfactory service and what you can do to earn customer loyalty. You will discover secrets for outdoing competition and reaching the top of the game. This book will also give information on internal business relations giving detailed analysis on how you can enhance the productivity of your workforce through enabling work environment and motivation, all of which contribute to job satisfaction. By reading this book you will realize that with the right skills you can transform your employees into your brand ambassadors. The book also looks into business culture. You will find out how the culture of your organization affects its progress. Through reading this book you will also discover how you can cultivate favorable culture in your business to enhance its productivity. If you are planning on building a business culture, you are going to learn how you will go about it. The book also gives an outline of the ethical practices in business. You will understand does and don'ts in the world of business. As you grow your business, you will discover different ethics that apply universally in business. The book will help you understand how to handle your business information and effectively deal with customers and employees to avoid conflicts. The book will help you understand what ethics are and how they apply in business. ①

Author : Stanley A. Brown
Publisher : Wiley
Page : 376 pages
File Size : 44,5 Mb
Release : 2000-04-27
Category : Business & Economics
ISBN : 0471644099

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Customer Relationship Management by Stanley A. Brown Pdf

Maximize customer satisfaction and maximize your bottom line Over the last decade, too many organizations have assumed that their products or services were so superior that customers would automatically keep coming back for more. But in order to compete effectively in today's marketplace, organizations must change their strategy to become more customer focused, not product focused. Customer Relationship Management (CRM) is the best way to integrate this customer-facing approach throughout an organization. Aimed at understanding and anticipating the needs of an organization's current and potential customers, this innovative book shows how CRM links people, process, and technology to optimize an enterprise's revenue and profits by first providing maximum customer satisfaction. * Covers developing a market-oriented strategy, innovation in products and services, sales and channels transformation, customer relationship marketing, and customer care Stanley A. Brown (Toronto, Canada) is Partner in Charge of the Centre of Excellence in Customer Care at PricewaterhouseCoopers in Toronto.

Author : Francis Buttle
Publisher : Routledge
Page : 495 pages
File Size : 42,7 Mb
Release : 2009
Category : Business & Economics
ISBN : 9781856175227

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Customer Relationship Management by Francis Buttle Pdf

This title presents an holistic view of CRM, arguing that its essence concerns basic business strategy - developing and maintaining long-term, mutually beneficial relationships with strategically significant customers - rather than the operational tools which achieve these aims.

Author : Business Relationship Management Institute
Publisher : Partnership Press
Page : 128 pages
File Size : 40,8 Mb
Release : 2018-03
Category : Electronic
ISBN : 0997761814

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Business Relationship Management Playbook by Business Relationship Management Institute Pdf