Founders Of American Industrial Design

Author : Carroll Gantz
Publisher : McFarland
Page : 219 pages
File Size : 53,9 Mb
Release : 2014-07-03
Category : Art
ISBN : 9780786476862

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Founders of American Industrial Design by Carroll Gantz Pdf

As the Great Depression started in 1929, several dozen creative individuals from a variety of artistic fields, including theatre, advertising, graphics, fashion and furniture design, pioneered a new profession. Responding to unprecedented public and industry demand for new styles, these artists entered the industrial world during what was called the "Machine Age," to introduce "modern design" to the external appearance and form of mass-produced, functional, mechanical consumer products formerly not considered art. The popular designs by these "machine designers" increased sales and profits dramatically for manufacturers, which helped the economy to recover; established a new profession, industrial design; and within a decade, changed American products from mechanical monstrosities into sleek, modern forms expressive of the future. This book is about those industrial designers and how they founded, developed, educated and organized today's profession of more than 50,000 practitioners.

Author : Arthur J. Pulos
Publisher : Mit Press
Page : 444 pages
File Size : 47,7 Mb
Release : 1986
Category : Architecture
ISBN : 0262660571

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American Design Ethic by Arthur J. Pulos Pdf

Describes the development of the design of manufactured goods and examines the interaction between the American culture and industrial design

Author : Carroll Gantz
Publisher : McFarland
Page : 220 pages
File Size : 48,9 Mb
Release : 2014-07-15
Category : Art
ISBN : 9781476616506

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Founders of American Industrial Design by Carroll Gantz Pdf

As the Great Depression started in 1929, several dozen creative individuals from a variety of artistic fields, including theatre, advertising, graphics, fashion and furniture design, pioneered a new profession. Responding to unprecedented public and industry demand for new styles, these artists entered the industrial world during what was called the "Machine Age," to introduce "modern design" to the external appearance and form of mass-produced, functional, mechanical consumer products formerly not considered art. The popular designs by these "machine designers" increased sales and profits dramatically for manufacturers, which helped the economy to recover; established a new profession, industrial design; and within a decade, changed American products from mechanical monstrosities into sleek, modern forms expressive of the future. This book is about those industrial designers and how they founded, developed, educated and organized today's profession of more than 50,000 practitioners.

Author : Raymond Loewy
Publisher : Prestel Publishing
Page : 272 pages
File Size : 47,6 Mb
Release : 1990
Category : Commercial art
ISBN : UOM:39015018916752

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Raymond Loewy, Pionier des Amerikanischen Industriedesigns by Raymond Loewy Pdf

Critical essays, with illustrations, of many of the artist's designs.

Author : Jeffrey L. Meikle
Publisher : Unknown
Page : 249 pages
File Size : 45,7 Mb
Release : 1979-11-01
Category : History
ISBN : 0788162918

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Twentieth Century Limited by Jeffrey L. Meikle Pdf

A fresh & insightful view of a period in American art & design that has been given little due & even less analytical thought. In the 30s, when industrial design emerged as an American profession, its founders hoped to create a coherent environment for what they self-consciously referred to as "the machine age." They aimed to renew the marriage of art & industry. Chapters: a consumer society & its discontents; machine aesthetics; the new industrial designers; selling industrial design; industrialized design; everything from a match to a city; the practical ultimate; from depression to expression; & a microcosm of the machine-age world. B&W photos.

Author : John Wall
Publisher : JHU Press
Page : 343 pages
File Size : 42,7 Mb
Release : 2018-08-15
Category : Biography & Autobiography
ISBN : 9781421425740

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Streamliner by John Wall Pdf

The true story of Raymond Loewy, whose designs are still celebrated for their unerring ability to advance American consumer taste. Born in Paris in 1893 and trained as an engineer, Raymond Loewy revolutionized twentieth-century American industrial design. Combining salesmanship and media savvy, he created bright, smooth, and colorful logos for major corporations that included Greyhound, Exxon, and Nabisco. His designs for Studebaker automobiles, Sears Coldspot refrigerators, Lucky Strike cigarette packs, and Pennsylvania Railroad locomotives are iconic. Beyond his timeless designs, Loewy carefully built an international reputation through the assiduous courting of journalists and tastemakers to become the face of both a new profession and a consumer-driven vision of the American dream. In Streamliner, John Wall traces the evolution of an industry through the lens of Loewy's eclectic life, distinctive work, and invented persona. How, he asks, did Loewy build a business while transforming himself into a national brand a half century before "branding" became relevant? Placing Loewy in context with the emerging consumer culture of the latter half of the twentieth century, Wall explores how his approach to business complemented—or differed from—that of his well-known contemporaries, including industrial designers Henry Dreyfuss, Walter Teague, and Norman Bel Geddes. Wall also reveals how Loewy tailored his lifestyle to cement the image of "designer" in the public imagination and why the self-promotion that drove Loewy to the top of his profession began to work against him at the end of his career. Streamliner is an important and engaging work on one of the longest-lived careers in industrial design.

Author : Simon King,Kuen Chang
Publisher : "O'Reilly Media, Inc."
Page : 288 pages
File Size : 41,9 Mb
Release : 2016-01-20
Category : Computers
ISBN : 9781491920343

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Understanding Industrial Design by Simon King,Kuen Chang Pdf

With the coming flood of connected products, many UX and interaction designers are looking into hardware design, a discipline largely unfamiliar to them. If you’re among those who want to blend digital and physical design concepts successfully, this practical book helps you explore seven long-standing principles of industrial design. Two present and former design directors at IDEO, the international design and innovation firm, use real-world examples to describe industrial designs that are sensorial, simple, enduring, playful, thoughtful, sustainable, and beautiful. You’ll learn how to approach, frame, and evaluate your designs as they extend beyond the screen and into the physical world. Sensorial: create experiences that fully engage our human senses Simple: design simple products that provide overall clarity in relation to their purpose Enduring: build products that wear well and live on as classics Playful: use playful design to go beyond functionality and create emotional connections Thoughtful: observe people’s struggles and anticipate their needs Sustainable: design products that reduce environmental impact Beautiful: elevate the experience of everyday products through beauty

Author : Jeffrey Meikle
Publisher : Temple University Press
Page : 272 pages
File Size : 51,7 Mb
Release : 2001
Category : Design
ISBN : 1566398924

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Twentieth Century Limited by Jeffrey Meikle Pdf

In the late 1920's "streamlined" became the term businessmen used to describe new models that were easier to produce as well as those that met with less sales resistance than older products. Illustrating this concept with streamlined objects from soup cans to the Chrysler building, Jeffrey Meikle's classic book, Twentieth Century Limited, celebrates the birth of the industrial design profession from 1925-1939. This second edition includes a new preface and improved photographic reproduction. Commercial artists who answered the call of business -- Walter Dorwin Teague, Norman Bel Geddes, Henry Dreyfuss, and Raymond Loewy the best known among them -- were pioneers who envisioned a coherent machine-age environment in which life would be clean, efficient, and harmonious. Working with new materials -- chrome, stainless steel, Bakelite plastic -- they created a streamlined expressionist style which reflected the desire of the Depression-era public for a frictionless, static society. Appliances such as Loewy's Coldspot refrigerator "set a new standard" (according to the advertisements), and its usefulness extended to the way it improved the middle-class consumer's taste for sleek new products. Profusely illustrated with 150 photographs, Twentieth Century Limited pays tribute to the industrial designers and the way they transformed American culture; a generation after its initial publication, this book remains the best introduction to the subject. The new edition will fascinate anyone interested in art, architecture, technology, and American culture of the 1930's.

Author : Arthur J. Pulos
Publisher : MIT Press
Page : 466 pages
File Size : 53,8 Mb
Release : 1988
Category : Architecture
ISBN : 0262161060

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The American Design Adventure, 1940-1975 by Arthur J. Pulos Pdf

The American Design Adventurecontinues the fascinating and detailed examination of industrial design begun by Arthur Pulos in American Design Ethic. The first volume discussed and illustrated the objects and artifacts, the major designers and schools of design from Colonial times to the 1940s. This second splendidly illustrated volume carries the story into the heroic era of American industrial design, from the 1940s to the 1970s. These were the decades of American industrial design's dominance, when special exhibitions and world fairs made design a subject of national pride. Big business realized the influence that trademarks, packaging, and corporate identity programs could have on their bottom line, and the world of fashion created a consumer demand for name brands and well designed products. Industrial design flourished under the capable hands of Raymond Loewy and Charles Eames, while corporations like IBM, RCA, Herman Miller, and Knoll were sponsors of the great American design adventure. The extraordinary collection of illustrations that Pulos has assembled documents all of these important design trends while evoking the nostalgia of the 50s and 60s when Pop and Rock held sway. Pulos probes all aspects of industrial designers and their work - in education and private corporations, in professional organizations and governmental agencies. He also covers prefabricated housing, graphics, manufactured products from the exotic to the pragmatic, and public systems from the sociopolitical to the economic.

Author : Henry Dreyfuss
Publisher : Unknown
Page : 248 pages
File Size : 40,7 Mb
Release : 1955
Category : Design, Industrial
ISBN : UOM:39015031567053

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Designing for People by Henry Dreyfuss Pdf

Author : Jeffrey Meikle
Publisher : Temple University Press
Page : 264 pages
File Size : 43,5 Mb
Release : 2010-06-04
Category : Design
ISBN : 9781439904718

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Twentieth Century Limited by Jeffrey Meikle Pdf

Classic, indispensable introduction to industrial design in the last century.

Author : Raymond Loewy
Publisher : Harry N. Abrams
Page : 0 pages
File Size : 55,7 Mb
Release : 1979-10-15
Category : Fiction
ISBN : 0879510986

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Industrial Design by Raymond Loewy Pdf

If there is a designer whose name is synonymous with industrial design it is Raymond Loewy (1893-1986). What Charles and Ray Eames are to furniture design, Raymond Loewy is to industrial design -- the modern master. Among the literally thousands of his well-known forms, shapes, and designs are the Coca-Cola bottle, the Studebaker, the U.S. Post Office logo, streamlined trains and ocean liners, the Shell and Exxon logos, and the Lucky Strike package. In Industrial Design the pioneering half-century of Loewy's career is offered in a stunning visual presentation of his most famous design achievements together with his personal account of a life in design. With mid-century modern design experiencing an incredible resurgence, this book is a key reference for that look.

Author : Edward Lucie-Smith
Publisher : Van Nostrand Reinhold Company
Page : 252 pages
File Size : 52,5 Mb
Release : 1983
Category : Design, Industrial
ISBN : UOM:39015004547835

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A History of Industrial Design by Edward Lucie-Smith Pdf

The first part of this book traces the pre-history of industrial design through the Industrial Revolution and the pioneer days of the Bauhaus to the emergence of a fully-fledged industrial design profession with many roles in modern consumer society. Part two retraces some of the same ground in a series of case studies examining the evolution of design in such fields as transport, furniture, kitchenware, communications, office equipment and packaging.

Author : Jocelyn de Noblet
Publisher : Flammarion
Page : 440 pages
File Size : 44,9 Mb
Release : 1993
Category : Design
ISBN : UCSD:31822025942285

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Industrial Design by Jocelyn de Noblet Pdf

Covers the evolution of industrial design from 1851 to 1993, and contemporary themes in industrial design.

Author : B. Alexandra Szerlip
Publisher : Melville House
Page : 417 pages
File Size : 50,8 Mb
Release : 2017-04-25
Category : Biography & Autobiography
ISBN : 9781612195551

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The Man Who Designed the Future by B. Alexandra Szerlip Pdf

Before there was Steve Jobs, there was Norman Bel Geddes. A ninth-grade dropout who found himself at the center of the worlds of industry, advertising, theater, and even gaming, Bel Geddes designed everything from the first all-weather stadium, to Manhattan's most exclusive nightclub, to Futurama, the prescient 1939 exhibit that envisioned how America would look in the not-too-distant 60s. In The Man Who Designed the Future, B. Alexandra Szerlip reveals precisely how central Bel Geddes was to the history of American innovation. He presided over a moment in which theater became immersive, function merged with form, and people became consumers. A polymath with humble Midwestern origins, Bel Geddes’ visionary career would launch him into social circles with the Algonquin roundtable members, stars of stage and screen, and titans of industry. Light on its feet but absolutely authoritative, this first major biography is a must for anyone who wants to know how America came to look the way it did.