Great Demo

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Great Demo!

Author : Peter E. Cohan
Publisher : Unknown
Page : 0 pages
File Size : 46,8 Mb
Release : 2005-03
Category : Business communication
ISBN : 059534559X

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Great Demo! by Peter E. Cohan Pdf

Have you ever seen a bad software demo ? Peter Cohan helps organizations put the Wow! into their demos to make them crisp, compelling and successful - to get the job done. He has had roles in four corners: technical, product and field marketing (he was banished to Basel, Switzerland for two years for bad behavior); sales and sales management; senior management (he built a business unit up from an empty spreadsheet into a $30M per year operation); and, in this last role, he has been that most important of all possible entities, a customer Peter Cohan leverages twenty-five years of experience in selling and marketing business software and as a customer. The Great Demo! method comes directly from extensive firsthand experiences in developing and delivering software demonstrations, and in coaching others to achieve surprisingly high success rates with their sales and marketing demos. For more information on demonstration methods, guidelines and tips, explore the author's website at www.SecondDerivative.com or contact the author directly at [email protected].

Rocket Surgery Made Easy

Author : Steve Krug
Publisher : New Riders
Page : 169 pages
File Size : 52,8 Mb
Release : 2009-12-08
Category : Computers
ISBN : 9780321702845

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Rocket Surgery Made Easy by Steve Krug Pdf

It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".) Using practical advice, plenty of illustrations, and his trademark humor, Steve explains how to: Test any design, from a sketch on a napkin to a fully-functioning Web site or application Keep your focus on finding the most important problems (because no one has the time or resources to fix them all) Fix the problems that you find, using his "The least you can do" approach By paring the process of testing and fixing products down to its essentials ("A morning a month, that's all we ask"), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

Demonstrating to Win!

Author : Robert Riefstahl
Publisher : Demonstrating to Win!
Page : 344 pages
File Size : 52,5 Mb
Release : 2011-07
Category : Business & Economics
ISBN : 0615477097

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Demonstrating to Win! by Robert Riefstahl Pdf

The demonstration or presentation of complex products like technology or medical devices is like leading a person over a treacherous ravine. Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world. This book will help you comfortably lead your prospect to your solution and make you the best demonstrator and presenter in your field! Tactics that you will find useful include: *Identifying and avoiding Demo Crimes *Winning demo techniques like "Tell-Show-Tell" *Building a value case for your solution *Managing your audience and reading their personalities *Creating winning themes *Performing differentiating Web demos and presentations *Conducting high value Discoveries *Managing your room environment *Winning teamwork techniques We are an idea company that has built a deep set of actionable techniques and strategies derived from years of working with the most innovative and successful companies in the world. Our clients include Microsoft, SAP, Oracle, IBM, Getinge and many others. We adapted the ideas in this book based upon training thousands of highly paid, highly experienced professional demonstrators and presenters in every region of the world thus making it globally applicable and effective. We understand that the very best ideas are judged by their impact, and our clients validate the impact of our concepts through increased sales effectiveness every day. Don't miss out on this opportunity to truly differentiate your products and services.

The Professor Is In

Author : Karen Kelsky
Publisher : Crown
Page : 450 pages
File Size : 42,8 Mb
Release : 2015-08-04
Category : Education
ISBN : 9780553419429

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The Professor Is In by Karen Kelsky Pdf

The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more.

Voiceovers

Author : Janet Wilcox
Publisher : Simon and Schuster
Page : 208 pages
File Size : 43,6 Mb
Release : 2014-09-02
Category : Performing Arts
ISBN : 9781621534570

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Voiceovers by Janet Wilcox Pdf

Have you ever been told that you have a great voice? Put it to use in a career as a voiceover actor! Veteran voice-over actor, writer, producer, and teacher Janet Wilcox provides the inside scoop on the industry and personal training to help voice-over hopefuls find work in network promos, commercials, documentaries, books on tape, radio, animated films, and more! This rich resource comes with a CD-ROM featuring vocal exercises and interviews with voice-over actors. Readers will discover a treasure trove of useful information, including: Acting warm-ups Vocal workouts Improv sketches Character work sheets Tips for making demos Sample V.O. scripts Interviews with show biz heavyweights Casting insights Advice on getting professional representation Secrets to finding opportunities in traditional and emerging venues And much more! Voiceovers, Second Edition shows readers how to use that great voice to garner cash and compliments. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

A New Way to Bake

Author : Editors of Martha Stewart Living
Publisher : Clarkson Potter
Page : 320 pages
File Size : 47,8 Mb
Release : 2017-03-28
Category : Cooking
ISBN : 9780307954725

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A New Way to Bake by Editors of Martha Stewart Living Pdf

A must-have for every baker, with 130 recipes featuring bold new flavors and ingredients. Here is the go-to cookbook that definitively ushers the baking pantry beyond white flour and sugar to include natural sweeteners, whole-grain flours, and other better-for-you—and delicious—ingredients. The editors at Martha Stewart Living have explored the distinctive flavors and alluring textures of these healthful foods, and this book shares their very best results. A New Way to Bake has 130 foolproof recipes that showcase the many ways these newly accessible ingredients can transform traditional cookies, pies, cakes, breads, and more. Chocolate chip cookies gain greater depth with earthy farro flour, pancakes become protein powerhouses when made with quinoa, and lemon squares get a wonderfully crumbly crust and subtle nutty flavor thanks to coconut oil. Superfoods are right at home in these baked goods; granola has a dose of crunchy chia seeds, and gluten-free brownies have an extra chocolaty punch from cocoa nibs. With a DIY section for making your own nut butter, yogurt, coconut milk, and other basics, and more than 150 photographs, including step-by-step how-to images, A New Way to Bake is the next-generation home-baking bible.

The Appearing Demos

Author : Laikwan Pang
Publisher : University of Michigan Press
Page : 237 pages
File Size : 45,6 Mb
Release : 2020-02-17
Category : Social Science
ISBN : 9780472037681

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The Appearing Demos by Laikwan Pang Pdf

As the waves of Occupy movements gradually recede, we soon forget the political hope and passions these events have offered. Instead, we are increasingly entrenched in the simplified dichotomies of Left and Right, us and them, hating others and victimizing oneself. Studying Hong Kong’s Umbrella Movement, which might be the largest Occupy movement in recent years, The Appearing Demos urges us to re-commit to democracy at a time when democracy is failing on many fronts and in different parts of the world. The 79-day-long Hong Kong Umbrella Movement occupied major streets in the busiest parts of the city, creating tremendous inconvenience to this city famous for capitalist order and efficiency. It was also a peaceful collective effort of appearance, and it was as much a political event as a cultural one. The urge for expressing an independent cultural identity underlined both the Occupy movement and the remarkably rich cultural expressions it generated. While understanding the specificity of Hong Kong’s situations, The Appearing Demos also comments on some global predicaments we are facing in the midst of neoliberalism and populism. It directs our attention from state-based sovereignty to city-based democracy, and emphasizes the importance of participation and cohabitation. The book also examines how the ideas of Hannah Arendt are useful to those happenings much beyond the political circumstances that gave rise to her theorization. The book pays particular attention to the actual intersubjective experiences during the protest. These experiences are local, fragile, and sometimes inarticulable, therefore resisting rationality and debates, but they define the fullness of any individual, and they also make politics possible. Using the Umbrella Movement as an example, this book examines the “freed” political agents who constantly take others into consideration in order to guarantee the political realm as a place without coercion and discrimination. In doing so, Pang Laikwan demonstrates how politics means neither to rule nor to be ruled, and these movements should be defined by hope, not by goals.

Demo Men

Author : Gary R. Smith
Publisher : Simon and Schuster
Page : 280 pages
File Size : 44,9 Mb
Release : 1997
Category : Explosive ordnance disposal
ISBN : 9780671520533

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Demo Men by Gary R. Smith Pdf

Readers take a nerve-jangling ride into risky operations where a single mistake is paid for in blood, loss of limbs, or death. From savagely simplistic Vietnamese explosives to modern HEAT munitions in Kuwait, this book chronicles a history of heroic and horrific incidents. This is a fascinating salute to a special breed of men who handle death with an iron grip.

Giving Memorable Product Demos

Author : Nathan Gold,Claudio Sennhauser
Publisher : Lulu.com
Page : 125 pages
File Size : 51,6 Mb
Release : 2009-07-26
Category : Business & Economics
ISBN : 9780557076482

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Giving Memorable Product Demos by Nathan Gold,Claudio Sennhauser Pdf

This book is all about how to give memorable product demos and presentations. No matter what your experience, Giving Memorable Product Demos will teach you everything you need to know to give amazing and memorable product demos.You will learn: How to prepare for your next product demo The 7 Steps to The Demo Formula Why you need a demo script and how to use it How to begin every product demoWhat to do before, during, and after your demo Ways to put your nerves and jitters to work for you The ultimate secret of memorable product demosWith many topics not discussed anywhere else, this one-of-a-kind book is must reading for anyone who needs to give product demonstrations - or is afraid they might have to!Authors website: www.DemoCoach.com

The Songwriter's Toolkit

Author : Steven Blanton
Publisher : Tate Publishing
Page : 172 pages
File Size : 49,8 Mb
Release : 2010
Category : Music
ISBN : 9781616633493

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The Songwriter's Toolkit by Steven Blanton Pdf

Have you dreamed of being a hit songwriter? You'll need the tools to do it, and in The Songwriter's Toolkit, Steven Blanton provides just what you need to get a start! What makes a strong commercial song? How do you find the best words to convey your message? How do you get an artist to take your work? These are just a few of the topics that Steven addresses inside. Before you know it, you'll have what it takes to be a great songwriter.

Just F*ing Demo!

Author : Rob Falcone
Publisher : Createspace Independent Publishing Platform
Page : 40 pages
File Size : 44,7 Mb
Release : 2014-09-21
Category : Advertising
ISBN : 1505698804

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Just F*ing Demo! by Rob Falcone Pdf

NOTE - This book is intentionally brief (40 pages), aimed at a reader with minimal free time looking to immediately improve their demo.Why do so many demos of revolutionary, game-changing products end with confused investors, overwhelmed buyers, and lost dollars? People leading demos are being forced to fit an ever-expanding feature set into their audience's ever-shrinking attention span. Making matters worse, those leading the demos can rarely afford to spend months at a time figuring out how to improve their success rates. In Just F*Ing Demo!, Rob Falcone outlines the tactics that helped him overcome these challenges, lead clear, relevant demos, and exceed revenue generation goals quarter after quarter. The book will teach readers: - How to structure a demo; - How to ask questions that uncover what your audience truly cares about; - How to translate audience needs into a flow that is extremely easy to follow; - How to use simple but powerful interpersonal tactics within the demo itself. Just F*Ing Demo! distills Falcone's highly successful training program into an intentionally concise yet impactful read. From the entrepreneur seeking investment to the sales professional chasing a deal, anyone can carve out a few hours, read this book, and immediately make their demos kick ass.

DJing For Dummies

Author : John Steventon
Publisher : John Wiley & Sons
Page : 445 pages
File Size : 43,8 Mb
Release : 2014-12-03
Category : Music
ISBN : 9781118937280

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DJing For Dummies by John Steventon Pdf

DJ like a pro—without skipping a beat The bestselling guide to spinning and scratching is back! If you've ever spent hours in your bedroom with two turntables and an earful of tracks that sound off-beat or out of key, DJing For Dummies is the go-to guide for taking your skills to the next level. Inside, John Steventon, a successful club DJ, walks you through the basics of mixing, the techniques and tricks you need to create your own DJ style and how to make DJing work for you. Covering both digital and old-school vinyl-based instruction, this guide covers all the latest DJ technology, equipment and software so you can get mixing and stay one step ahead of the crowd. Brimming with expert advice and easy-to-follow explanations, the information in DJing For Dummies gives you everything you need to build a foolproof set and play to a live crowd. Nail down the basics and build on existing skills Sort through the latest equipment and technology Have a go at crossfading, beatmatching and scratching Mix tracks seamlessly to sound like a pro If you're new to the game or looking to step up your skills and graduate to club work, DJing For Dummies has you covered.

Six Steps to Songwriting Success, Revised Edition

Author : Jason Blume
Publisher : Billboard Books
Page : 306 pages
File Size : 41,7 Mb
Release : 2008-09-02
Category : Music
ISBN : 9780823084777

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Six Steps to Songwriting Success, Revised Edition by Jason Blume Pdf

What’s the secret to writing a hit song? It’s as simple as 1-2-3-4-5-6! Innovative, practical, and inspiring, Six Steps to Songwriting Success presents a surefire step-by-step approach to mastering the elements consistently found in hit songs. Author Jason Blume, a songwriter with the rare distinction of having had songs on the Country, Pop, and R&B charts simultaneously, has packed this book with such key aids as the three-step lyric writing technique used by the pros; lyric, melody, and demo checklists; and tools for self-evaluation–plus many other exercises that work. Blume’s warm, humorous style features motivational anecdotes and entertaining stories of how hit songs came to be written and recorded. Get Six Steps to Songwriting Success, and get on the charts!

The Accelerator Survival Guide

Author : Sean Percival
Publisher : Storedale OU
Page : 34 pages
File Size : 41,6 Mb
Release : 2020-03-16
Category : Education
ISBN : 8210379456XXX

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The Accelerator Survival Guide by Sean Percival Pdf

This guide is a collection of experiences, frameworks and startup accelerator best practices. It’s the ideal starting point for program directors but any member of an accelerator’s staff can find value within its pages. Learn how to maximize your program and avoid the major pitfalls with this true survival guide.

The Absolute Essentials of Songwriting Success

Author : Rand Bishop
Publisher : Alfred Music
Page : 264 pages
File Size : 42,5 Mb
Release : 2010-06-28
Category : Music
ISBN : 9781457437359

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The Absolute Essentials of Songwriting Success by Rand Bishop Pdf

Your greatest desire is for your original songs to be recorded, released, and broadcast. But do you have a realistic plan to make this dream your reality? Author and hit tunesmith Rand Bishop draws from 40 years of on-the-job experience while visiting with some of the most-honored song crafters of the last five decades, unveiling a long-term strategy for building a career composing hit songs. The lessons, essays, quotations, and profiles in this book reveal how a Song Dog becomes Top Dog.