Handbook Of Research On Entrepreneurship And Marketing For Global Reach In The Digital Economy

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Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy

Author : Carvalho, Luísa Cagica,Isaías, Pedro
Publisher : IGI Global
Page : 609 pages
File Size : 50,9 Mb
Release : 2018-10-26
Category : Business & Economics
ISBN : 9781522563082

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Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy by Carvalho, Luísa Cagica,Isaías, Pedro Pdf

The digital economy is a driver of change, innovation, and competitiveness for international businesses and organizations. Because of this, it is important to highlight emergent and innovative aspects of marketing strategies and entrepreneurial approaches to overcome the challenges of the digital world. The Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy provides innovative insights into the key developments and new trends associated with online challenges and opportunities. The content within this publication represents research encompassing corporate social responsibility, economic policy, and female entrepreneurship, and it is a vital reference source for policymakers, managers, entrepreneurs, graduate-level business students, researchers, and academicians seeking coverage on topics centered on conceptual, technological, and design issues related to digital developments in the economy.

Handbook of Research on Multidisciplinary Approaches to Entrepreneurship, Innovation, and ICTs

Author : Carvalho, Luísa Cagica,Reis, Leonilde,Prata, Alcina,Pereira, Raquel
Publisher : IGI Global
Page : 455 pages
File Size : 51,9 Mb
Release : 2020-08-21
Category : Business & Economics
ISBN : 9781799841005

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Handbook of Research on Multidisciplinary Approaches to Entrepreneurship, Innovation, and ICTs by Carvalho, Luísa Cagica,Reis, Leonilde,Prata, Alcina,Pereira, Raquel Pdf

Currently, most organizations are dependent on IS/ICT in order to support their business strategies. IS/ICT can promote the implementation of strategies and enhancers of optimization of the various aspects of the business. In market enterprises and social organizations, digital economy and ICTs are important tools that can empower social entrepreneurship initiatives to develop, fund, and implement new and innovative solutions to social, cultural, and environmental problems. The Handbook of Research on Multidisciplinary Approaches to Entrepreneurship, Innovation, and ICTs is an essential reference source that discusses the digitalization techniques of the modern workforce as well as important tools empowering social entrepreneurship initiatives. Featuring research on topics such as agile business analysis, multicultural workforce, and human resource management, this book is ideally designed for business managers, entrepreneurs, IT consultants, researchers, industry professionals, human resource consultants, academicians, and students.

Handbook of Research on Bioeconomy and Economic Ecosystems

Author : Pego, Ana
Publisher : IGI Global
Page : 528 pages
File Size : 55,9 Mb
Release : 2023-07-19
Category : Science
ISBN : 9781668488805

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Handbook of Research on Bioeconomy and Economic Ecosystems by Pego, Ana Pdf

Bioeconomy is an essential natural capital for life, citizen well-being, and societal prosperity. After decades of intense damaging use, pollution, and hydrological stress, Europe's ecosystems are acutely threatened with serious degradation. This situation not only means acute economic loss, but also entails catastrophic ecological, social, and cultural damage. Handbook of Research on Bioeconomy and Economic Ecosystems is a critical resource that explores the conservation of ecosystems and their biodiversity and discusses potential new challenges in terms of the economic, social, and environmental path for Europe and other regions of the world. Featuring research on topics such as bioeconomy, circular economy, and economic and social analysis, this book is ideally designed for city authorities, experts, officers, business representatives, economists, politicians, academicians, and researchers.

Handbook of Research on Smart Management for Digital Transformation

Author : Barbosa, Belem,Filipe, Sandra,Santos, Claudia Amaral
Publisher : IGI Global
Page : 614 pages
File Size : 45,5 Mb
Release : 2022-03-11
Category : Business & Economics
ISBN : 9781799890102

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Handbook of Research on Smart Management for Digital Transformation by Barbosa, Belem,Filipe, Sandra,Santos, Claudia Amaral Pdf

In a global and digital society, businesses are constantly being challenged by innovative and disruptive management strategies. The dramatic changes that took place in all corners of the world during the COVID-19 pandemic confirmed that companies need to update their resources and anticipate trends. The current changes introduced by digitalization offer endless innovation scenarios and strategic opportunities to companies but also demand an accurate and structured analysis of drivers, motivations, and determinants for success in this transformation. The Handbook of Research on Smart Management for Digital Transformation analyzes the drivers of digital transformation in businesses and assesses digital transformation success factors in the short, medium, and long run. This critical reference source is comprised of theoretical and empirical chapters as well as case studies on digital adoption by companies in different business sectors. Covering topics such as brand messaging, digital media platforms, and success determinants, this book is an essential resource for managers, researchers, educators of higher education, business students, digital strategists, business associations, communication and marketing agencies, entrepreneurs, and academicians.

Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic

Author : Andrade, Pedro,Martins, Moisés de Lemos
Publisher : IGI Global
Page : 782 pages
File Size : 52,9 Mb
Release : 2022-06-30
Category : Business & Economics
ISBN : 9781668433713

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Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic by Andrade, Pedro,Martins, Moisés de Lemos Pdf

The tourism and hospitality industries have faced major setbacks in recent years as they have had to combat various challenges such as the COVID-19 pandemic and a rapidly evolving global market. In order to ensure these industries are prepared for future crises, further study on the best practices and strategies for handling difficult times and managing growth is critical. The Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic provides innovative research and perspectives on the revitalization of cultural tourism industries and services by addressing the creation of jobs in the areas of restoration, leisure, and culture. The book also analyzes how the tourism industry has handled global crises in the past and proposes business models for information and knowledge dissemination to appropriately handle disasters. Covering critical topics such as digital media and risk management, this major reference work is ideal for industry professionals, government officials, policymakers, researchers, academicians, scholars, practitioners, instructors, and students.

Smart Cities, Citizen Welfare, and the Implementation of Sustainable Development Goals

Author : Pego, Ana Cristina
Publisher : IGI Global
Page : 402 pages
File Size : 53,5 Mb
Release : 2021-11-26
Category : Political Science
ISBN : 9781799877875

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Smart Cities, Citizen Welfare, and the Implementation of Sustainable Development Goals by Pego, Ana Cristina Pdf

The smart city is a driver of change, innovation, competitiveness, and networking for businesses and organizations based on the concept of the Sustainable Development Goals for the 2030 agenda. The importance of a new paradigm regarding the externalities of the environment, citizen welfare, and natural resources in cities as an impact of urban ecosystems is the main objective for sustainable development in cities through 2030. Smart Cities, Citizen Welfare, and the Implementation of Sustainable Development Goals provides innovative insights into the key developments and new trends associated with online challenges and opportunities in smart cities based on the concept of the Sustainable Development Goals. The content within this publication represents research encompassing corporate social responsibility, economic policy, and city planning. This book serves as a vital reference source for urban planners, policymakers, managers, entrepreneurs, graduate-level students, researchers, and academicians seeking coverage on topics centered on conceptual, technological, and design issues related to smart city development in Europe.

Handbook of Innovation and Regulation

Author : Pontus Braunerhjelm,Martin Andersson,Knut Blind,Johan E. Eklund
Publisher : Edward Elgar Publishing
Page : 429 pages
File Size : 40,8 Mb
Release : 2023-12-11
Category : Business & Economics
ISBN : 9781800884472

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Handbook of Innovation and Regulation by Pontus Braunerhjelm,Martin Andersson,Knut Blind,Johan E. Eklund Pdf

This comprehensive Handbook presents thoughtful analysis on how regulations can impact innovation within a number of regulatory fields and markets, and provides a greater understanding of regulatory complexity and the challenging task it presents for future research.

Universal Codes of Media in International Political Communications: Emerging Research and Opportunities

Author : Yeromin, Mykola Borysovych
Publisher : IGI Global
Page : 209 pages
File Size : 55,7 Mb
Release : 2020-11-27
Category : Social Science
ISBN : 9781799838098

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Universal Codes of Media in International Political Communications: Emerging Research and Opportunities by Yeromin, Mykola Borysovych Pdf

Much like different lenses will give a camera a different view, different forms of media portray different aspects of political relations. Without conveyed messages through audiovisual media, individuals would lose those conveyed messages through sub-textual means. Universal Codes of Media in International Political Communications: Emerging Research and Opportunities provides emerging research exploring the theoretical and practical aspects of audiovisual media and applications within political science. Featuring coverage on a broad range of topics such as media representation, political studies, and international communications, this book is ideally designed for policymakers, administrators, and government officials.

Impact of Political Socialization on the Support for Democratic Principles: Emerging Research and Opportunities

Author : Ellis, Allison Clark
Publisher : IGI Global
Page : 204 pages
File Size : 42,6 Mb
Release : 2020-10-30
Category : Political Science
ISBN : 9781799842927

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Impact of Political Socialization on the Support for Democratic Principles: Emerging Research and Opportunities by Ellis, Allison Clark Pdf

As we come upon the 30th anniversary of communism’s fall, it is a good time to reexamine what life was like behind the Iron Curtain and how communism impacted people for generations. The study of communication is important as it shows how much effect government type has on the principles its people support. Those interested in promoting and maintaining democratic ideals in countries around the world require a book such as this to better understand the effect communism has had. Impact of Political Socialization on the Support for Democratic Principles: Emerging Research and Opportunities examines life under communism in Czechoslovakia and Hungary with particular attention paid to education, religion, travel, and exposure to Western culture, as well as their transition to democracy and how successful that transition has been. The book makes the case that being politically socialized under communism has made embracing democratic principles more difficult. The evidence for this case is based on 200 interviews conducted in 2017-18 with people who lived in Czechoslovakia and Hungary during communism, present-day analysis of government and politics in the Czech Republic and Hungary, and survey data from the European Social Survey. The main struggles in transitioning to democracy are identified, and it is speculated whether the Czech Republic and Hungary can ever be long-term, fully functioning democracies. The main implications of this publication are how government type during political socialization affects support for democratic principles, and whether the United States could ever be at risk for democratic erosion. The book is intended for political scientists, government officials, historians, academicians, researchers, and students.

Cases on Corporate Social Responsibility and Contemporary Issues in Organizations

Author : Antonaras, Alexandros,Dekoulou, Paraskevi
Publisher : IGI Global
Page : 426 pages
File Size : 41,8 Mb
Release : 2019-02-15
Category : Business & Economics
ISBN : 9781522577164

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Cases on Corporate Social Responsibility and Contemporary Issues in Organizations by Antonaras, Alexandros,Dekoulou, Paraskevi Pdf

The last decades witnessed a vigorous debate over the role of corporations in society. Interest in corporate social responsibility (CSR) has become intense as corporate stakeholders have called for higher performance and ethical standards from businesses, and many corporations have developed CSR programs to harvest the benefits resulting from such initiatives. CSR practices have become a crucial component of business strategy contributing to organizational success and sustainable competitiveness. Cases on Corporate Social Responsibility and Contemporary Issues in Organizations is an essential reference source that provides specific case studies that elaborate on the strategies and policies enacted by contemporary organizations to address environmental and social issues, as well as economic and financial ones. Featuring research on topics such as sustainable development goals, CSR pillars, employee retention, gender equality, and social accountability, this book is ideally designed for business managers, researchers, practitioners, and students seeking coverage on innovative business practices enacted in multiple organizations/industries.

Multidimensional Sustainability: Transitions and Convergences

Author : Fernando Luís Almeida,José Carlos Morais,José Duarte Santos
Publisher : Springer Nature
Page : 482 pages
File Size : 49,8 Mb
Release : 2023-12-06
Category : Science
ISBN : 9783031248924

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Multidimensional Sustainability: Transitions and Convergences by Fernando Luís Almeida,José Carlos Morais,José Duarte Santos Pdf

This volume contains the proceedings of the 2022 iteration of the ISPGAYA meeting, titled “Multidimensional Sustainability: Transitions and Convergences” and held on September 29 and 30th, 2022 in Vila Nova de Gaia, Portugal. The conference and resulting book intend to explore the involvement of Portugal, a country on the semi-periphery of the world system, in developments regarding the understanding of and progress toward sustainability. The conference was organized by ISPGAYA, an institution belonging to the private polytechnic higher education system in Portugal, and brought together participants from around the world. This volume intends to establish a milestone in the multidimensional approach to the theme of sustainability, affirming the concept's multi- and interdisciplinary nature and bringing together scholars across disciplines.

Visibilities and Invisibilities in Smart Cities: Emerging Research and Opportunities

Author : McKenna, H. Patricia
Publisher : IGI Global
Page : 289 pages
File Size : 54,8 Mb
Release : 2021-06-11
Category : Political Science
ISBN : 9781799838517

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Visibilities and Invisibilities in Smart Cities: Emerging Research and Opportunities by McKenna, H. Patricia Pdf

Throughout history, humanity has sought the betterment of its communities. In the 21st century, humanity has technology on its side in the process of improving its cities. Smart cities make their improvements by gathering real-world data in real time. Still, there are many complexities that many do not catch—they are invisible. It is important to understand how people make sense at the urban level and in extra-urban spaces of the combined complexities of invisibilities and visibilities in their environments, interactions, and infrastructures enabled through their own enhanced awareness together with aware technologies that are often embedded, pervasive, and ambient. This book probes the visible and invisible dimensions of emerging understandings of smart cities and regions in the context of more aware people interacting with each other and through more aware and pervasive technologies. Visibilities and Invisibilities in Smart Cities: Emerging Research and Opportunities contributes to the research literature for urban theoretical spaces, methodologies, and applications for smart and responsive cities; the evolving of urban theory and methods for 21st century cities and urbanities; and the formulation of a conceptual framework for associated methodologies and theoretical spaces. This work explores the relationships between variables using a case study approach combined with an explanatory correlational design. It is based on an urban research study conducted from mid-2015 to mid-2020 that spanned multiple countries across three continents. The book is split into four sections: introduction to the concepts of visible and invisible, frameworks for understanding the interplay of the two concepts, associated and evolving theory and methods, and extending current research as opportunities in smart city environments and regions. Covering topics including human geography, smart cities, and urban planning, this book is essential for urban planners, designers, city officials, community agencies, business managers and owners, academicians, researchers, and students, including those who work across multiple domains such as architecture, environmental design, human-computer interaction, human geography, information technology, sociology, and affective computing.

Handbook of Digital Entrepreneurship

Author : Mohammad Keyhani,Tobias Kollmann,Andishe Ashjari,Alina Sorgner,Clyde Hull
Publisher : Edward Elgar Publishing
Page : 341 pages
File Size : 44,5 Mb
Release : 2022-11-04
Category : Business & Economics
ISBN : 9781800373631

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Handbook of Digital Entrepreneurship by Mohammad Keyhani,Tobias Kollmann,Andishe Ashjari,Alina Sorgner,Clyde Hull Pdf

This authoritative Handbook compiles a diverse set of contributions on digital entrepreneurship, providing an in-depth study of how digital entrepreneurship research has evolved over the years, and where it stands today. This title contains one or more Open Access chapters.

Health Communication Models and Practices in Interpersonal and Media Contexts: Emerging Research and Opportunities

Author : Belim, Célia,Vaz de Almeida, Cristina
Publisher : IGI Global
Page : 277 pages
File Size : 41,5 Mb
Release : 2021-08-13
Category : Medical
ISBN : 9781799843979

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Health Communication Models and Practices in Interpersonal and Media Contexts: Emerging Research and Opportunities by Belim, Célia,Vaz de Almeida, Cristina Pdf

Successful communication can help to prevent health problems, promote healthy behaviors and lifestyles, and overcome health challenges. However, various issues have created obstacles for the promotion of health communication, including low health literacy, the reluctance of patients to admit their lack of understanding, the overestimation by health professionals of a patient’s level of understanding, and insufficient health literacy tools, to name a few. It is thus essential to convey the latest communication models and practices being used to increase health literacy and provide adequate health information to society. Health Communication Models and Practices in Interpersonal and Media Contexts: Emerging Research and Opportunities explores and analyzes the fundamentals, models, and dimensions of health communication and offers practical solutions for better communications with direct outcomes in the optimization of citizens’ health literacy. The book also discusses and proposes more effective health communication models and practices as a tool for the construction of more solid and evident health outcomes. Covering topics such as cancer prevention, health professionals’ communication, and models of health communication, this text is essential for health professionals, communication professionals, professors, teachers, researchers, academicians, and students.