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Author : Hoover's Business Press. Hoover's Business Press
Publisher : Hoovers Incorporated
Page : 522 pages
File Size : 46,6 Mb
Release : 1996
Category : Business & Economics
ISBN : 1878753967
Offers financial information, including stock price history, for businesses working in the media
Author : Jack W. Plunkett
Publisher : Plunkett Research, Ltd.
Page : 581 pages
File Size : 49,9 Mb
Release : 2006
Category : Business & Economics
ISBN : 9781593920517
The electronic age is bringing sweeping changes to entertainment and media of all kinds, including publishing, broadcasting and film. Multimedia, the Internet and other digital media outlets for entertainment and information are being refined at a rapid rate. Media giants are merging and making big acquisitions. This book covers these exciting developments and provides profiles on hundreds of leading firms in film, radio, television, cable, new media, and publishing of all types including books, magazines and newspapers. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. Youll get in-depth profiles of nearly 400 of the world's top Entertainment & Media firms: our own unique list of companies that are the leaders in this field. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in all facets of the Entertainment and Media Business, from broadcasters to film production companies, casino operators to theme park companies, publishers of books and magazines to video game designers, and much more. Our corporate profiles include executive contacts, growth plans, financial records, address, phone, fax and much more. This innovative book offers unique information, all indexed and cross-indexed more for each firm! Our industry analysis section provides an exceptional discussion of business and market trends. The book includes statistical tables covering revenues for several industry sectors. Purchasers of either the book or PDF version can receive a free copy of the company profiles database on CD-ROM, enabling key word search and export of key data.
Author : Benjamin M. Compaine,Douglas Gomery
Publisher : Routledge
Page : 629 pages
File Size : 41,6 Mb
Release : 2000-07-13
Category : Business & Economics
ISBN : 9781135679231
This long-awaited third edition analyzes corporate ownership of major media, including television, film, on-line, and print, and includes primary influences, government's roles, and key criteria for evaluating the current state of media ownership.
Author : Reference Press
Publisher : Hoover's
Page : 766 pages
File Size : 40,6 Mb
Release : 1996
Category : Business enterprises
ISBN : 1878753800
The second edition of Hoover's Guide to Computer Companies is an essential resource for anyone working in, selling to, investing in, or researching the computer industry. In-depth profiles are given of 250 computer industry leaders, including operations, overviews, company strategies, histories and financial data. By using the CD-ROM, users can search company information, export to other programs, and create mailing labels and merge letters.
Author : Christopher H. Sterling,James K. Bracken,Susan B. Hill
Publisher : Routledge
Page : 316 pages
File Size : 43,5 Mb
Release : 2016-05-06
Category : Language Arts & Disciplines
ISBN : 9781136694547
This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.
Author : Steven W. Sowards,Elisabeth Leonard
Publisher : American Library Association
Page : 492 pages
File Size : 51,5 Mb
Release : 2014-07-22
Category : Business & Economics
ISBN : 9780838912348
Focusing on print and electronic sources that are key to business and economics reference, this work is a must-have for every reference desk. Readers will find sources of information on such topics asBusiness lawE-commerceInternational businessManagement of information systemsOccupations and careersMarket researchGuide to Reference is used internationally as the “source of first resort” for identifying information and training reference professionals, and this book will help connect librarians and researchers to the most relevant sources of information on business and economics.
Author : W. James Potter
Publisher : SAGE Publications
Page : 582 pages
File Size : 47,5 Mb
Release : 2018-12-27
Category : Language Arts & Disciplines
ISBN : 9781506366272
The essential guide to decoding messages in a media-saturated world Media Literacy teaches students how to navigate through the overwhelming flood of information found in today’s media-saturated world. Drawing from thousands of media research studies, author W. James Potter explores the key components to understanding the fascinating world of mass media. Potter presents numerous examples and facts to help students understand how the media operate, how they attract attention, and how they influence the public. The Ninth Edition has been thoroughly updated to evolve with the ever-changing media landscape and features a new chapter on fake news, debating what we as news consumers can do to recognize fake news in order to avoid its influence. Each chapter concludes with a set of exercises to help readers apply the chapter material to everyday life and engage in a step-by-step process to increase their own media literacy. INSTRUCTORS: Looking to develop your students′ media literacy skills? Potter’s Seven Skills of Media Literacy provides readers with the practical guidance they need to make substantial improvements on seven major skills. Bundle the supplement with Media Literacy, Ninth Edition for only $5 more! Bundle ISBN: 978-1-5443-9525-8
Author : Jeff Lenburg
Publisher : Infobase Publishing
Page : 593 pages
File Size : 42,7 Mb
Release : 2014-05-14
Category : Language Arts & Disciplines
ISBN : 9781438110400
The Facts On File Guide to Research is a comprehensive guide to doing thorough and accurate research. It includes a detailed listing of available resources and explains general research methods and proper citation of sources. An invaluable reference, this book helps researchers make use of the many new resources available today. Divided into four sections, this easy-to-use guide helps students and general readers prepare for research papers and class studies. Step-by-step guides, detailed explanations, and valuable appendixes covering style guides, such as APA. MLA, and The Chicago Manual of Style, combine to create an incredibly authoritative accessible reference.
Author : James B. Martin
Publisher : Nova Publishers
Page : 292 pages
File Size : 46,8 Mb
Release : 2002
Category : Social Science
ISBN : 1590332628
Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.
Author : William M. Kunz
Publisher : Rowman & Littlefield
Page : 276 pages
File Size : 42,7 Mb
Release : 2007
Category : Business & Economics
ISBN : 0742540669
Explains conglomeration and regulation in the film and television industries, covering its history as well as the contemporary scene. Useful as a supplement for a variety of media courses, this text includes synopses of key media regulations and policies, discussion questions, a glossary, and entertaining boxed features.
Author : Fortune,Hoover's Handbooks
Publisher : Reference Press (FL)
Page : 248 pages
File Size : 47,9 Mb
Release : 1996
Category : Business enterprises
ISBN : 1878753940
From Abbott Labs to Microsoft to Xerox, this handy guide profiles 500 U.S. corporations, providing their industry specialty and ranking on the Fortune list, a brief overview of company operations, names of key executives, the latest sales and employment figures, stock symbol and exchange, and more.
Author : Frederick Wasser
Publisher : University of Texas Press
Page : 274 pages
File Size : 50,7 Mb
Release : 2009-06-23
Category : Performing Arts
ISBN : 9780292773943
A funny thing happened on the way to the movies. Instead of heading downtown to a first-run movie palace, or even to a suburban multiplex with the latest high-tech projection capabilities, many people's first stop is now the neighborhood video store. Indeed, video rentals and sales today generate more income than either theatrical releases or television reruns of movies. This pathfinding book chronicles the rise of home video as a mass medium and the sweeping changes it has caused throughout the film industry since the mid-1970s. Frederick Wasser discusses Hollywood's initial hostility to home video, which studio heads feared would lead to piracy and declining revenues, and shows how, paradoxically, video revitalized the film industry with huge infusions of cash that financed blockbuster movies and massive marketing campaigns to promote them. He also tracks the fallout from the video revolution in everything from changes in film production values to accommodate the small screen to the rise of media conglomerates and the loss of the diversity once provided by smaller studios and independent distributors.
Author : Gale Group
Publisher : Gale Cengage
Page : 1106 pages
File Size : 43,5 Mb
Release : 1998
Category : Amusements
ISBN : UCLA:L0079355376
This handbook brings together data on the chemicals industry in a detailed almanac to provide a quick reference source to the industry.
Author : Michael R. Oppenheim,Wendy Diamond Mulcahy
Publisher : Routledge
Page : 367 pages
File Size : 47,6 Mb
Release : 2013-10-31
Category : Business & Economics
ISBN : 9781135185596
Help your patrons create effective marketing research plans with this sourcebook! Marketing Information: A Strategic Guide for Business and Finance Libraries identifies and describes secondary published sources of information for typical marketing questions and research projects. Experts in the field offer a guided tour of the signposts and landmarks in the world of marketing information—highlighting the most important features. This extensive guide serves as a strategic bibliography, covering over 200 printed books and serials, subscription databases, and free Web sites. Marketing Information contains several useful features, including: basic bibliographic descriptions with publisher location, frequency, format, price, and URL contact information for each source listed special text boxes with practical tips, techniques, and short cuts an alphabetical listing of all source titles an index to subjects and sources Unlike some research guides that recommend only esoteric and expensive resources, this book offers a well-balanced mix of the 'readily available' and the costly and/or not widely available, so that researchers who lack immediate access to a large university business research collection still has a core of accessible materials that can be found in a public library or on the Web. This book will help you provide top-notch service to clients such as: marketing instructors in developing assignments and other curricula which incorporate a business information literacy component students whose assignments require library or other research to identify and use key marketing information tools entrepreneurs and self-employed business people writing marketing plans, business plans, loan applications, and feasibility plans marketers who wish to consult and/or incorporate standard secondary sources in their marketing plans or research projects experienced market researchers who need relevant secondary sources as a preliminary step to surveys, questionnaires, and focus groups reference librarians who advise these groups in academic, public, or corporate library settings collection development librarians selecting material for public, academic, and special libraries Marketing Information is a practical tool for marketers and for those studying to be marketers. The authors are seasoned academic business librarians who have helped doctoral candidates, faculty researchers, MBA and undergraduate students, marketing professionals, entrepreneurs, and business managers all find the right information. Now, in this resource, they come together to help you!
Author : Hoover's Incorporated
Publisher : Hoover's
Page : 608 pages
File Size : 41,6 Mb
Release : 2005
Category : Business enterprises
ISBN : 1573111023
Profiles of major U.S. private enterprises.