How Design Makes Us Think

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How Design Makes Us Think

Author : Sean Adams
Publisher : Chronicle Books
Page : 256 pages
File Size : 43,9 Mb
Release : 2021-03-30
Category : Design
ISBN : 9781648960284

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How Design Makes Us Think by Sean Adams Pdf

From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions. How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things.

How Design Makes Us Think

Author : Sean Adams
Publisher : Unknown
Page : 256 pages
File Size : 43,5 Mb
Release : 2021-02-23
Category : Design
ISBN : 1616899727

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How Design Makes Us Think by Sean Adams Pdf

From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking.How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions.How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things.

Don't Make Me Think

Author : Steve Krug
Publisher : Pearson Education
Page : 256 pages
File Size : 46,5 Mb
Release : 2009-08-05
Category : Computers
ISBN : 9780321648785

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Don't Make Me Think by Steve Krug Pdf

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards

Design for How People Think

Author : John Whalen Ph.D.
Publisher : O'Reilly Media
Page : 239 pages
File Size : 41,7 Mb
Release : 2019-04-05
Category : Design
ISBN : 9781491985427

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Design for How People Think by John Whalen Ph.D. Pdf

User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences

The Designer's Dictionary of Color

Author : Sean Adams
Publisher : Abrams
Page : 262 pages
File Size : 40,6 Mb
Release : 2017-04-11
Category : Design
ISBN : 9781683350026

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The Designer's Dictionary of Color by Sean Adams Pdf

A guide to the cultural, historical, and social meanings of twenty-seven colors, plus examples of successful usage of each as well as options for palette variations. The Designer’s Dictionary of Color provides an in-depth look at twenty-seven colors key to art and graphic design. Organized by spectrum, in color-by-color sections for easy navigation, this book documents each hue with charts showing color range and palette variations. Chapters detail each color’s creative history and cultural associations, with examples of color use that extend from the artistic to the utilitarian—whether the turquoise on a Reid Miles album cover or the avocado paint job on a 1970s Dodge station wagon. A practical and inspirational resource for designers and students alike, The Designer’s Dictionary of Color opens up the world of color for all those who seek to harness its incredible power.

Design Thinking

Author : Nigel Cross
Publisher : Berg
Page : 192 pages
File Size : 49,9 Mb
Release : 2011-04-01
Category : Design
ISBN : 9781847888464

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Design Thinking by Nigel Cross Pdf

Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious "design ability". Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of Design, from hardware to software product design, from architecture to Formula One design. The book offers new insights and understanding of design thinking, based on evidence from observation and investigation of design practice. Design Thinking is the distillation of the work of one of Design's most influential thinkers. Nigel Cross goes to the heart of what it means to think and work as a designer. The book is an ideal guide for anyone who wants to be a designer or to know how good designers work in the field of contemporary Design.

Change by Design

Author : Tim Brown
Publisher : Harper Collins
Page : 278 pages
File Size : 53,5 Mb
Release : 2009-09-29
Category : Business & Economics
ISBN : 9780061937743

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Change by Design by Tim Brown Pdf

In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

Happiness by Design

Author : Paul Dolan
Publisher : Penguin
Page : 256 pages
File Size : 42,5 Mb
Release : 2014-08-28
Category : Self-Help
ISBN : 9780698156920

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Happiness by Design by Paul Dolan Pdf

This is not just another happiness book. In Happiness by Design, happiness and behavior expert Paul Dolan combines the latest insights from economics and psychology to illustrate that in order to be happy we must behave happy Our happiness is experiences of both pleasure and purpose over time and it depends on what we actually pay attention to. Using what Dolan calls deciding, designing, and doing, we can overcome the biases that make us miserable and redesign our environments to make it easier to experience happiness, fulfilment, and even health. With uncanny wit and keen perception, Dolan reveals what we can do to find our unique optimal balance of pleasure and purpose, offering practical advice on how to organize our lives in happiness-promoting ways and fresh insights into how we feel, including why: • Having kids reduces pleasure but gives us a massive dose of purpose • Gaining weight won’t necessarily make us unhappier, but being too ambitious might • A quiet neighborhood is more important than a big house Vividly rendering intriguing research and lively anecdotal evidence, Happiness by Design offers an absorbing, thought-provoking, new paradigm for readers of Stumbling on Happiness and The How of Happiness.

100 Things Every Designer Needs to Know About People

Author : Susan Weinschenk
Publisher : Pearson Education
Page : 436 pages
File Size : 46,5 Mb
Release : 2011-04-14
Category : Computers
ISBN : 9780132658607

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100 Things Every Designer Needs to Know About People by Susan Weinschenk Pdf

We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make? What is the limit to someone’s social circle? How do you motivate people to continue on to (the next step? What line length for text is best? Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

How Designers Think

Author : Bryan Lawson
Publisher : Routledge
Page : 329 pages
File Size : 52,8 Mb
Release : 2006
Category : Architecture
ISBN : 9780750660778

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How Designers Think by Bryan Lawson Pdf

In this fourth edition, Bryan Lawson continues his discussion, trying to understand how designers think. He does this by mapping out the issues concerned with the design process, with design problems and solutions and design thinking. This edition adds to the previous debates by including a new chapter on 'Design as Conversation' reflecting on how designers, either consciously or unconsciously, monitor, reflect on, control and change their thinking. It also includes a new series of case studies on notable designers including the racing car designer Gordon Murray, product designer James Dyson, and architects such as Edward Cullinan and Glenn Murcott.

Graphic Design Rules

Author : Tony Seddon,Sean Adams,Peter Dawson,John Foster
Publisher : Chronicle Books
Page : 384 pages
File Size : 43,5 Mb
Release : 2020-04-07
Category : Design
ISBN : 9781616899233

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Graphic Design Rules by Tony Seddon,Sean Adams,Peter Dawson,John Foster Pdf

DON'T use comic sans (except ironically!) but DO worship the classic typefaces like Helvetica and Garamond. Graphic Design Rules is a handy guide for professional graphic designers, students, and laymen who incorporate graphic design into their job or small business. Packed with practical advice, this spirited collection of design dos and don'ts takes readers through 365 rules like knowing when to use a modular grid—and when to throw the grid out the window. All designers will appreciate tips and lessons from these highly accomplished authors, who draw on years of experience to help you create good design.

Designing Your Life

Author : Bill Burnett,Dave Evans
Publisher : Knopf
Page : 274 pages
File Size : 53,8 Mb
Release : 2016-09-20
Category : Self-Help
ISBN : 9781101875339

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Designing Your Life by Bill Burnett,Dave Evans Pdf

#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.

Discursive Design

Author : Bruce M. Tharp,Stephanie M. Tharp
Publisher : MIT Press
Page : 641 pages
File Size : 48,5 Mb
Release : 2022-11-22
Category : Design
ISBN : 9780262546553

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Discursive Design by Bruce M. Tharp,Stephanie M. Tharp Pdf

Exploring how design can be used for good—prompting self-reflection, igniting the imagination, and affecting positive social change. Good design provides solutions to problems. It improves our buildings, medical equipment, clothing, and kitchen utensils, among other objects. But what if design could also improve societal problems by prompting positive ideological change? In this book, Bruce and Stephanie Tharp survey recent critical design practices and propose a new, more inclusive field of socially minded practice: discursive design. While many consider good design to be unobtrusive, intuitive, invisible, and undemanding intellectually, discursive design instead targets the intellect, prompting self-reflection and igniting the imagination. Discursive design (derived from “discourse”) expands the boundaries of how we can use design—how objects are, in effect, good(s) for thinking. Discursive Design invites us to see objects in a new light, to understand more than their basic form and utility. Beyond the different foci of critical design, speculative design, design fiction, interrogative design, and adversarial design, Bruce and Stephanie Tharp establish a more comprehensive, unifying vision as well as innovative methods. They not only offer social criticism but also explore how objects can, for example, be used by counselors in therapy sessions, by town councils to facilitate a pre-vote discussions, by activists seeking engagement, and by institutions and industry to better understand the values, beliefs, and attitudes of those whom they serve. Discursive design sparks new ways of thinking, and it is only through new thinking that our sociocultural futures can change.

This Is Service Design Doing

Author : Marc Stickdorn,Markus Edgar Hormess,Adam Lawrence,Jakob Schneider
Publisher : "O'Reilly Media, Inc."
Page : 1341 pages
File Size : 53,7 Mb
Release : 2018-01-02
Category : Business & Economics
ISBN : 9781491927137

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This Is Service Design Doing by Marc Stickdorn,Markus Edgar Hormess,Adam Lawrence,Jakob Schneider Pdf

How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.

Do Good

Author : David B. Berman
Publisher : Peachpit Press
Page : 195 pages
File Size : 48,6 Mb
Release : 2009
Category : Computers
ISBN : 9780321573209

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Do Good by David B. Berman Pdf

Social sciences.