Infosystems

Author : Pauline Bickerton,Matthew Bickerton,Upkar Pardesi
Publisher : Routledge
Page : 372 pages
File Size : 47,5 Mb
Release : 2007-06-01
Category : Business & Economics
ISBN : 9781136412226

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Cybermarketing by Pauline Bickerton,Matthew Bickerton,Upkar Pardesi Pdf

'Cybermarketing' is a no-nonsense structured guide to using the Internet for marketing and is essential reading for all marketers and managers who need to know how to use the Internet to promote and sell their product. This new edition both follows on the success of and adds significantly to the first edition by: * Increasing the up to date case material * Having a live Internet site to support the book * Adding a collection of key URLs for market research purposes * Adding a new section on marketing information systems * More coverage on electronic direct and 1 to 1 marketing * Covering intranets for Marcomms in more depth * Building on 'Justifying the Business Case' * Updated and expanded information on pricing and branding. This new edition, confirms 'Cybermarketing' as both the most comprehensive and accessible guide to the net for marketing professionals at all levels.

Author : Anonim
Publisher : Unknown
Page : 926 pages
File Size : 46,5 Mb
Release : 1987
Category : Automation
ISBN : UOM:39015012687052

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Infosystems by Anonim Pdf

Author : United States. Federal Communications Commission
Publisher : Unknown
Page : 864 pages
File Size : 47,6 Mb
Release : 2015
Category : Telecommunication
ISBN : CUB:U183071459573

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FCC Record by United States. Federal Communications Commission Pdf

Author : Bryan Pfaffenberger
Publisher : Addison Wesley Longman
Page : 504 pages
File Size : 42,6 Mb
Release : 1995
Category : Computers
ISBN : UVA:X002672294

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The USENET Book by Bryan Pfaffenberger Pdf

Newsgroups cover a wide range of subjects and attract people throughout the world to exchanger opinions and engage in electronic debates. This book focuses on every aspect of USENET discussion groups - finding, subscribing and contributing - and explains how to avoid making netiquette blunders. It also explains how to navigate the newsgroups to find useful information. An encylopaedic section fully describes the focus, mission and character of nearly 800 useful newsgroups.

Author : Anonim
Publisher : Association of Research Libr
Page : 592 pages
File Size : 52,9 Mb
Release : 1994
Category : BITNET (Computer network)
ISBN : UOM:39015079927508

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Directory of Electronic Journals, Newsletters, and Academic Discussion Lists by Anonim Pdf

Author : Helena Flam,Marcus Carson
Publisher : Peter Lang
Page : 320 pages
File Size : 41,8 Mb
Release : 2008
Category : Political science
ISBN : 3631575963

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Rule Systems Theory by Helena Flam,Marcus Carson Pdf

Explaining the complexity of social life remains the central challenge of the social sciences. This book offers a variety of theoretical-empirical explorations and applications inspired by an important neo-institutional approach to tackling this complexity - the rule systems theory. Its point of departure is the assumption that institutions and cultural formations possess causal powers and relative autonomy, constraining and enabling people's social actions and interactions. Structural and cultural properties of society are carried by, transmitted, and reformed by human agents whose interactions generate, reproduce, elaborate and transform structures. The contributors are highly accomplished economists, sociologists and political scientists who come from the US and several European countries. The book is meant as a Festschrift for Tom Burns, a central figure in the development of the rule systems theory.

Author : Anonim
Publisher : Unknown
Page : 480 pages
File Size : 53,9 Mb
Release : 1995
Category : Engineering
ISBN : UOM:39015031855516

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The Internet for Scientists and Engineers by Anonim Pdf

Author : Editor : Sona Kapila
Publisher : Academic Foundation
Page : 328 pages
File Size : 55,6 Mb
Release : 2004
Category : Electronic
ISBN : 8171883605

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Academic Foundation`s Bulletin on Money, Banking and Finance Volume -50 Analysis, Reports, Policy Documents by Editor : Sona Kapila Pdf

Author : Ian S. Graham
Publisher : Unknown
Page : 660 pages
File Size : 49,9 Mb
Release : 1998-04-27
Category : Computers
ISBN : UOM:49015002682244

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HTML 4.0 Sourcebook by Ian S. Graham Pdf

Your total guide to online publishing using HTML The HTML Sourcebook is an indispensable resource for authors, publishers, marketers, educators, and virtually anyone interested in publishing on the World Wide Web. Written by the author of one of the most accessed HTML online tutorials, it provides all the essentials for preparing character-based, as well as graphically based, hypertext documents for online publication. With the help of Ian S. Graham's clear, step-by-step guidelines and priceless pointers you'll quickly learn how to: * Master all HTML commands and the URL syntax * Create and edit HTML documents for Mosaic, Netscape, Lynx, and all other WWW browsers * Translate documents from other formats such as Word or WordPerfect into HTML documents * Link your hypertext documents to graphics, video, and sound files * Choose hypertext servers for UNIX, Macintosh, and PC platforms * Construct "cgi-bin" programs to create sophisticated interactive documents * Access and use all the browsers, editors, translators, and other valuable World Wide Web tools currently available online The HTML Sourcebook also features an array of examples taken from business, education, science, and other fields. Including both code and screen captures of the resulting pages as they appear on the Web, the examples let you see firsthand what well-designed hypertext documents and their underlying HTML structures look like. Whether you want to deliver online documentation for software packages, distribute sales catalog information, access library databases, or expand the audience for a hypertext comic strip, The HTML Sourcebook is your complete guide to composing and distributing documents on the World Wide Web.

Author : Alfred Glossbrenner
Publisher : Random House Puzzles & Games
Page : 852 pages
File Size : 43,7 Mb
Release : 1996-12-30
Category : Computers
ISBN : 0679771484

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Computer Sourcebook by Alfred Glossbrenner Pdf

Computer Sourcebook is the perfect resource for anyone who wants maximum efficiency from their time and computer. It covers hardware, software and support; training and seminars; online and print publications; and much more.

Author : Nick Novakowski,Rémy Tremblay
Publisher : Peter Lang
Page : 274 pages
File Size : 50,5 Mb
Release : 2007
Category : Business & Economics
ISBN : 9052013705

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Perspectives on Ottawa's High-tech Sector by Nick Novakowski,Rémy Tremblay Pdf

Canada's capital - Ottawa - is earning a reputation as a global technology centre that offers a dynamic mix of economic, cultural, educational and recreational opportunities. It is an advanced technology centre, particularly known for its research and development in the fields of telecommunications, technology services, software development, defence and security, microelectronics/wireless and photonics. Readers can see innovation and the elements of the New Economy revealed by the different authors detailing different accounts and analyses of the Ottawa area. The book is organised into four themes: 1. Ottawa: A Knowledge City?, 2. Planning the Cluster: By Decision, By Design or By Destiny?, 3. 'Growing' the Cluster: Idea Farming and Innovation Strategies for Economic Development, and 4. The Unique Ottawa Cluster: Regional, Bilingual and Cosmopolitan.

Author : George Hunka
Publisher : Ziff-Davis Press
Page : 500 pages
File Size : 55,8 Mb
Release : 1997
Category : Computers
ISBN : 1562765116

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Late Night Netscape Communicator 4.0 by George Hunka Pdf

An all-in-one reference for Webmasters on Navigator 4, this book gives thorough hands-on coverage of new features. It addresses developer issues in a "how to" manner, and provides immediate site upgrade information. The CD contains enough site elements and software to make sites fun and fascinating for months.

Author : Andrew Ford,Tim Dixon
Publisher : Itp New Media
Page : 286 pages
File Size : 54,5 Mb
Release : 1996
Category : Electronic publishing
ISBN : UCSD:31822027846062

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Spinning the Web by Andrew Ford,Tim Dixon Pdf

Netscape, HotJava, VRML, and security, are the subjects of this manual which also includes coverage of HTML and HTML3. Case studies and a resource guide feature on the accompanying CD-ROM

Author : Wei-Meng Lee
Publisher : John Wiley & Sons
Page : 844 pages
File Size : 51,9 Mb
Release : 2009-04-03
Category : Computers
ISBN : 9780470442760

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C# 2008 Programmer's Reference by Wei-Meng Lee Pdf

Have access to all aspects of the C# programming language at hand with the C# 2008 Programmer’s Reference, the only comprehensive reference guide for C# programmers. Regardless of your experience with C#, you will appreciate the detailed code samples, which offer a quick and easy way to help you refresh your understanding of important concepts. In this ideal C# resource, you will find an introduction to the .NET Framework, a guide to using Visual Studio 2008, and explanations of classes, objects, types, delegates and events, strings and regular expressions, and threading.

Author : Brian J. Thomas
Publisher : American Society of Mechanical Engineers
Page : 528 pages
File Size : 54,8 Mb
Release : 1997
Category : Computers
ISBN : CORNELL:31924079765503

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The Internet for Scientists and Engineers by Brian J. Thomas Pdf

Co-published by ASME Press, IEEE Press, and SPIE, this new edition keeps you abreast of sweeping changes in the online world with... -- prequalified technological resources -- sites that represent the full breadth of your specialty -- mega-resource sites for specific disciplines -- new Internet tools and Web browsersDesigned for both novices and experienced users of the vast technical resources available online, this straight-forward, easy-to-understand book contains both an introduction to the basics and a handy directory to databases and other useful science tools. Every step is covered -- from connecting to the Net and logging on, to locating information (including more than 200 pages of scientific resources). The conversational writing style leads you easily through each function. The practical tips are not overwhelming in detail and show you how and where to find your engineering colleagues on the Net. You find what you need fast.Information to Help You Get the Job DoneThis well thought-out reference allows you to jump right into the Internet jetstream. Divided into two parts, the book first delves into Internet accessing, tools, and navigation -- as well as what is available, including e-mail, e-mail servers, mailing lists, file formats, and the basic Internet services -- Telnet, FTP, Usenet Newsgroups, search tools, databases, and the powerful and user-friendly World Wide Web.The second part focuses on scientific and engineering resources. You find out exactly how to gain instant access to incredible quantities of information -- from aerospace to virtual reality. You also learn how to access just-published materials and how to collaborate with colleaguesworldwide. This section gives you a comprehensive and prescreened slice of the best the Web has to offer practicing scientists and engineers.