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Author : Brian Kahin,Hal R. Varian
Publisher : MIT Press
Page : 258 pages
File Size : 55,7 Mb
Release : 2000
Category : Business & Economics
ISBN : 0262611597
New models for distributing, sharing, linking, and marketing information are appearing.
Author : Ramesh Srinivasan
Publisher : MIT Press
Page : 419 pages
File Size : 52,5 Mb
Release : 2020-09-01
Category : Computers
ISBN : 9780262539609
How to repair the disconnect between designers and users, producers and consumers, and tech elites and the rest of us: toward a more democratic internet. In this provocative book, Ramesh Srinivasan describes the internet as both an enabler of frictionless efficiency and a dirty tangle of politics, economics, and other inefficient, inharmonious human activities. We may love the immediacy of Google search results, the convenience of buying from Amazon, and the elegance and power of our Apple devices, but it's a one-way, top-down process. We're not asked for our input, or our opinions—only for our data. The internet is brought to us by wealthy technologists in Silicon Valley and China. It's time, Srinivasan argues, that we think in terms beyond the Valley. Srinivasan focuses on the disconnection he sees between designers and users, producers and consumers, and tech elites and the rest of us. The recent Cambridge Analytica and Russian misinformation scandals exemplify the imbalance of a digital world that puts profits before inclusivity and democracy. In search of a more democratic internet, Srinivasan takes us to the mountains of Oaxaca, East and West Africa, China, Scandinavia, North America, and elsewhere, visiting the “design labs” of rural, low-income, and indigenous people around the world. He talks to a range of high-profile public figures—including Elizabeth Warren, David Axelrod, Eric Holder, Noam Chomsky, Lawrence Lessig, and the founders of Reddit, as well as community organizers, labor leaders, and human rights activists.. To make a better internet, Srinivasan says, we need a new ethic of diversity, openness, and inclusivity, empowering those now excluded from decisions about how technologies are designed, who profits from them, and who are surveilled and exploited by them.
Author : Sanford Ressler
Publisher : Prentice Hall
Page : 484 pages
File Size : 50,7 Mb
Release : 1997
Category : Computers
ISBN : UOM:39015037259499
A comprehensive guide to the opportunities, processes, products and management issues surrounding electronic publishing.
Author : Tom Funk
Publisher : Bloomsbury Publishing USA
Page : 192 pages
File Size : 41,9 Mb
Release : 2008-11-30
Category : Computers
ISBN : 9780313351884
Web 2.0 has taken on buzzword status. It's now shorthand for everything that is new, cutting-edge, and gaining momentum online. Web 2.0 can describe particular Web sites; cultural trends like social networking, blogging, or podcasting; or the underlying technology that makes today's coolest Web applications possible. Many Web 2.0 innovations were pioneered by behemoths like Google, Amazon, Apple, YouTube, and MySpace. But even the smallest, leanest companies can take advantage of the new trends, new and open-source programming tools, and new networks. This book presents a wealth of ideas that will enable any business to quickly and affordably deploy Web 2.0 best practices to gain customers and maximize profits. Web 2.0 is more a series of trends than a basket of things: —More and more, power is in the hands of individual users and their networks. —Web content is distributed, sorted, combined, and displayed across the Web in formats and places not anticipated by the content creators. —New technology now makes rich online experiences and complex software applications possible, and at a low cost. —Integration is breaking down walls between PCs and mobile devices. Web 2.0 is a landscape in which users control their online experience and influence the experiences of others. Business success on the Web, therefore, now comes from harnessing the power of social networks, computing networks, media and opinion networks, and advertising networks. Web 2.0 takes advantage of higher bandwidth and lighter-weight programming tools to create rich, engaging online experiences that compete with television and other offline activities. With examples and case studies from real businesses, this book demonstrates what makes a successful Web 2.0 company, regardless of its size or resources. A non-technical guide, it is aimed squarely at the marketer or business manager who wants to understand recent developments in the online world, and to turn them into practical, competitive advantages.
Author : Thomas W. Shinder,Debra Littlejohn Shinder,Martin Grasdal
Publisher : Syngress
Page : 866 pages
File Size : 48,8 Mb
Release : 2003-01-10
Category : Computers
ISBN : 9781931836661
The terrorist attacks of September 11 signaled the dawn of a new age of warfare: InfoWar. The greatest challenge facing the IT community in the 21st Century is securing networks from malicious attacks. The problem for the Microsoft network administrators and engineers is that securing Microsoft networks is an extremely complex task. Dr Tom Shinder's ISA Server and Beyond: Real World Security Solutions for Microsoft Enterprise Networks is designed to help network administrators meet the challenge of securing Microsoft enterprise networks. This is not another Windows "security book." It is written, reviewed, and field tested by Microsoft network and security engineers who bring their real-world experiences to provide an entertaining, thought provoking, and imminently practical guide to securing Microsoft networks. Dr Tom Shinder's ISA Server and Beyond: Real World Security Solutions for Microsoft Enterprise Networks also provides scenario based, practical examples, with detailed step-by-step explanations on how to carry out the most complex and obscure security configurations on Windows NT 4.0, Windows 2000 and Windows .Net computers. The only all-encompassing book on securing Microsoft networks. · Windows NT, Windows 2000, Microsoft Internet Information Server (IIS), Microsoft Proxy Server, Microsoft Internet Security Accelerator, Microsoft Explorer are usually running simultaneously in some form on most enterprise networks. Other books deal with these components individually, but no other book provides a comprehensive solution like Dr Tom Shinder's ISA Server and Beyond: Real World Security Solutions for Microsoft Enterprise Networks Invaluable CD provides the weapons to defend your network. · The accompanying CD is packed with third party tools, utilities, and software to defend your network.
Author : Syed Mahbubur Rahman,Robert J. Bignall
Publisher : IGI Global
Page : 424 pages
File Size : 47,8 Mb
Release : 2001-01-01
Category : Computers
ISBN : 1930708017
The Internet is revolutionizing retail merchandising and shopping. Software agents are capable of automating the more routine, tedious and time-consuming tasks involved in the trading process. Internet Commerce and Software Agents: Cases, Technologies and Opportunities addresses some major Internet commerce issues and the challenges to be met in achieving automated and secure Internet trading.
Author : Tom Masters
Publisher : Unknown
Page : 186 pages
File Size : 46,9 Mb
Release : 2008-11-01
Category : Computers
ISBN : 0979461413
BUILD AN AUDIENCE WHILE YOU WRITE YOUR BOOK AND ATTRACT PUBLISHERS Want to build an audience for your book while it is in development? Promote and market your work more effectively? Get beyond the slush pile and attract the attention of publishers and agents? You can, by using the techniques discussed in Blog to Book & Beyond. In a lively and informative manner, Tom Masters shows you how other authors have found success using this approach. He takes you step-by-step through the process of turning your blog into a book that will attract the attention of agents and publishers. In Blog to Book & Beyond, you will discover: How authors are using blogs to get published Ways to structure your blog like a book Tips to help your blog reach more readers How to track and measure your readership How to turn your blog into a powerful book marketing platform Effective ways to attract publishers with your blogging success Blogging is a powerful new way to communicate your ideas to a large audience. But it takes careful planning and management to translate your blog into a best selling book. Blog to Book & Beyond helps you understand and apply proven techniques to get your book published. About the Author Tom Masters has extensive experience in strategic consulting, technology management and web marketing. He is President of the Book Publishers Northwest, and a frequent speaker and lecturer on blogging and social media. His special focus is book publishing based on new production technologies and innovative web marketing strategies.
Author : Johannes M. Bauer,Michael Latzer
Publisher : Edward Elgar Publishing
Page : 608 pages
File Size : 40,5 Mb
Release : 2016-05-27
Category : BUSINESS & ECONOMICS
ISBN : 9780857939852
The Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, governments, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment.
Author : Kenneth Womack
Publisher : Bloomsbury Publishing USA
Page : 1333 pages
File Size : 44,5 Mb
Release : 2008-10-30
Category : Literary Criticism
ISBN : 9780313071577
There's a strong interest in reading for pleasure or self-improvement in America, as shown by the popularity of Harry Potter, and book clubs, including Oprah Winfrey's. Although recent government reports show a decline in recreational reading, the same reports show a strong correlation between interest in reading and academic acheivement. This set provides a snapshot of the current state of popular American literature, including various types and genres. The volume presents alphabetically arranged entries on more than 70 diverse literary categories, such as cyberpunk, fantasy literature, flash fiction, GLBTQ literature, graphic novels, manga and anime, and zines. Each entry is written by an expert contributor and provides a definition of the genre, an overview of its history, a look at trends and themes, a discussion of how the literary form engages contemporary issues, a review of the genre's reception, a discussion of authors and works, and suggestions for further reading. Sidebars provide fascinating details, and the set closes with a selected, general bibliography. Reading in America for pleasure and knowledge continues to be popular, even while other media compete for attention. While students continue to read many of the standard classics, new genres have emerged. These have captured the attention of general readers and are also playing a critical role in the language arts classroom. This book maps the state of popular literature and reading in America today, including the growth of new genres, such as cyberpunk, zines, flash fiction, GLBTQ literature, and other topics. Each entry is written by an expert contributor and provides a definition of the genre, an overview of its history, a look at trends and themes, a discussion of how the literary form engages contemporary issues, a review of the genre's critical reception, a discussion of authors and works, and suggestions for further reading. Sidebars provide fascinating details, and the set closes with a selected, general bibliography. Students will find this book a valuable guide to what they're reading today and will appreciate its illumination of popular culture and contemporary social issues.
Author : Steve Jones
Publisher : SAGE Publications
Page : 544 pages
File Size : 50,5 Mb
Release : 2002-12-10
Category : Language Arts & Disciplines
ISBN : 9781452265285
Edited by Steve Jones, one of the leading scholars and founders of this emerging field, and with contributions from an international group of scholars as well as science and technology writers and editors, the Encyclopedia of New Media widens the boundaries of today's information society through interdisciplinary, historical, and international coverage. With such topics as broadband, content filtering, cyberculture, cyberethics, digital divide, freenet, MP3, privacy, telemedicine, viruses, and wireless networks, the Encyclopedia will be an indispensable resource for anyone interested or working in this field. Unlike many encyclopedias that provide short, fragmented entries, the Encyclopedia of New Media examines each subject in depth in a single, coherent article. Many articles span several pages and are presented in a large, double-column format for easy reading. Each article also includes the following: A bibliography Suggestions for further reading Links to related topics in the Encyclopedia Selected works, where applicable Entries include: Pioneers, such as Marc Andreesen, Marshall McLuhan, and Steve Jobs Terms, from "Access" to "Netiquette" to "Web-cam" Technologies, including Bluetooth, MP3, and Linux Businesses, such as Amazon.com Key labs, research centers, and foundations Associations Laws, and much more The Encyclopedia of New Media includes a comprehensive index as well as a reader's guide that facilitates browsing and easy access to information. Recommended Libraries Public, academic, government, special, and private/corporate
Author : James W. Cortada
Publisher : Oxford University Press
Page : 656 pages
File Size : 53,5 Mb
Release : 2005-11-03
Category : Computers
ISBN : 9780190290184
The Digital Hand, Volume 2, is a historical survey of how computers and telecommunications have been deployed in over a dozen industries in the financial, telecommunications, media and entertainment sectors over the past half century. It is past of a sweeping three-volume description of how management in some forty industries embraced the computer and changed the American economy. Computers have fundamentally changed the nature of work in America. However it is difficult to grasp the full extent of these changes and their implications for the future of business. To begin the long process of understanding the effects of computing in American business, we need to know the history of how computers were first used, by whom and why. In this, the second volume of The Digital Hand, James W. Cortada combines detailed analysis with narrative history to provide a broad overview of computing's and telecomunications' role in over a dozen industries, ranging from Old Economy sectors like finance and publishing to New Economy sectors like digital photography and video games. He also devotes considerable attention to the rapidly changing media and entertainment industries which are now some of the most technologically advanced in the American economy. Beginning in 1950, when commercial applications of digital technology began to appear, Cortada examines the ways different industries adopted new technologies, as well as the ways their innovative applications influenced other industries and the US economy as a whole. He builds on the surveys presented in the first volume of the series, which examined sixteen manufacturing, process, transportation, wholesale and retail industries. In addition to this account, of computers' impact on industries, Cortada also demonstrates how industries themselves influenced the nature of digital technology. Managers, historians and others interested in the history of modern business will appreciate this historical analysis of digital technology's many roles and future possibilities in an wide array of industries. The Digital Hand provides a detailed picture of what the infrastructure of the Information Age really looks like and how we got there.
Author : Alex T. Wolf,Kaitlyn Putnam
Publisher : A.T. Wolf & Company
Page : 105 pages
File Size : 45,8 Mb
Release : 2023-08-12
Category : Architecture
ISBN : 9781312236295
"Beyond the Static Page: An Interactive Learning Approach for Students" is a comprehensive and inspiring guide that explores the intricate world of eBook design. Seamlessly merging the realms of artistry and technology, this book unlocks the secrets to creating visually captivating, user-friendly eBooks that leave readers spellbound. From cover to layout, typography to interactive elements, “Beyond the Static Page” delves into essential design principles, offering practical tips and step-by-step tutorials for beginners and seasoned designers. Embracing the reader-centric approach demystifies the digital landscape, ensuring eBooks shine on any device. Whether you're an author, designer, or self-publisher, "Beyond the Static Page" empowers you to transform words into enchanting digital experiences, forging a connection with readers that transcends the boundaries of the page.
Author : Alexandros Moukas,Carles Sierra,Fredrik Ygge
Publisher : Springer
Page : 242 pages
File Size : 41,6 Mb
Release : 2007-01-01
Category : Computers
ISBN : 9783540449829
The Internet is spawning many new markets and electronic commerce is changing many market conventions. Not only are old commercial practices being adapted to the new conditions of immediacy brought forth by the global networks, but new products and services, as well as new practices, are beginning to appear. There is already ample evidence that agent-based technologies will be crucial for these - velopments. However many theoretical, technological, sociological, and legal - pects will need to be addressed before such opportunities become a significant reality. In addition to streamlining traditional transactions, agents enable new types of transactions. For example, the elusive one-to-one marketing becomes more of a - ality when consumer agents capture and share (or sell) consumer demographics. Prices and other transaction dimensions need no longer to be fixed; selling agents can dynamically tailor merchant offerings to each consumer. Economies of scale become feasible in new markets when agents negotiate on special arbitration c- tracts. Dynamic business relationships will give rise to more competitively agile organizations. It is these new opportunities combined with substantial reduction in transaction costs that will revolutionize electronic commerce.
Author : Steve Westbrook,James Ryan
Publisher : Bloomsbury Publishing
Page : 241 pages
File Size : 53,8 Mb
Release : 2020-08-20
Category : Language Arts & Disciplines
ISBN : 9781350119475
Simultaneously a handbook and a critique of one, Beyond Craft combines an orientation to the field of creative writing with an insight into current scholarship surrounding creative writing pedagogy. A much-needed alternative to the traditional craft guide, this text pairs advice and exercises on composition with an illuminating commentary on the issues surrounding these very techniques. Teaching the craft whilst apprising students of the issues of craft pedagogy, this book allows them to gain an awareness of how current pedagogy comes at the expense of larger and increasingly relevant cultural concerns. Westbrook and Ryan bring emerging writers into the larger conversations that define the field, inviting them to: - Contextualize their own writing practices and educational experiences in relation to the history of creative writing as an academic discipline. - Determine how New Critical lore and Romantic mythology may affect-even distort-their understanding of literary production. - Critically examine their notions of authorship, collaboration, and invention in relation to contemporary literary and rhetorical theory. - Understand and evaluate the economic, social, political, and professional challenges facing creative writers today. - Analyze the contemporary literary marketplace not only to identify potential publication contexts but also to understand how issues of diversity and bias affect writing communities. - Reflect on how increasingly rapid technological developments may affect their own writing and the future of literature. Earnestly self-aware throughout, Beyond Craft both inducts new writers into the field of creative writing and infuses them with an understanding of the wider dialogue surrounding their craft.
Author : Ruth Towse
Publisher : Edward Elgar Publishing
Page : 457 pages
File Size : 44,6 Mb
Release : 2011-01-01
Category : Social Science
ISBN : 9780857930576
The second edition of this widely acclaimed and extensively cited collection of original contributions by specialist authors reflects changes in the field of cultural economics over the last eight years. Thoroughly revised chapters alongside new topics and contributors bring the Handbook up-to-date, taking into account new research, literature and the impact of new technologies in the creative industries. The book covers a range of topics encompassing the creative industries as well as the economics of the arts and culture, and includes chapters on: economics of art (including auctions, markets, prices, anthropology), artists' labour markets, creativity and the creative economy, cultural districts, cultural value, globalization and international trade, the internet, media economics, museums, non-profit organisations, opera, performance indicators, performing arts, publishing, regulation, tax expenditures, and welfare economics.