Author : Dr Sue Greener
Publisher : Bookboon
Page : 110 pages
File Size : 46,5 Mb
Release : 2008
Category : Business
ISBN : 9788776814212
Business Research Methods
Dr Sue Greener
Introduction To Business Research Methods
Introduction To Business Research Methods Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Introduction To Business Research Methods book. This book definitely worth reading, it is an incredibly well-written.
Introduction to Business Research Methods
S. Shajahan
Author : S. Shajahan
Publisher : Jaico Publishing House
Page : 580 pages
File Size : 51,6 Mb
Release : 2014-01-04
Category : Business & Economics
ISBN : 9788184950335
Introduction to Business Research Methods by S. Shajahan Pdf
Introduction To Business Research Methods discusses a new philosophy in corporate research – one that has the potential to radically transform the company that adopts the principles and practices it advocates. This research philosophy requires a lot of fundamental changes, such as the way in which the company has conducted its business till date and it must be ready to change the product and services according to what customers want, rather than what the company has been offering. The book delves into the background of current practices of business research, the relevance of corporate research in the modern business scenario. Key Features — Substantial coverage of various forms of univariate and multivariate analysis, research designs, testing of hypothesis and Internet-based services — Coverage of research issues/Internet applications throughout the book
Business Research Methods
Alan Bryman,Emma Bell
Author : Alan Bryman,Emma Bell
Publisher : Oxford University Press, USA
Page : 822 pages
File Size : 50,7 Mb
Release : 2007
Category : Business & Economics
ISBN : 9780199284986
Business Research Methods by Alan Bryman,Emma Bell Pdf
An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.
Business Research Methods
Donald R. Cooper,Pamela S. Schindler
Author : Donald R. Cooper,Pamela S. Schindler
Publisher : Irwin/McGraw-Hill
Page : 857 pages
File Size : 49,6 Mb
Release : 2003-01-01
Category : Industrial management
ISBN : 0072498706
Business Research Methods by Donald R. Cooper,Pamela S. Schindler Pdf
Cooper and Schindler's Business Research Methods offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich and realistic case studies found in the text. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.
Qualitative Methods in Business Research
Päivi Eriksson,Anne Kovalainen
Author : Päivi Eriksson,Anne Kovalainen
Publisher : SAGE
Page : 354 pages
File Size : 53,9 Mb
Release : 2008-03-17
Category : Business & Economics
ISBN : 9781446259597
Qualitative Methods in Business Research by Päivi Eriksson,Anne Kovalainen Pdf
`Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.
Essentials of Business Research Methods
Joe F. Hair Jr.,Michael Page,Niek Brunsveld,Adam Merkle,Natalie Cleton
Author : Joe F. Hair Jr.,Michael Page,Niek Brunsveld,Adam Merkle,Natalie Cleton
Publisher : Taylor & Francis
Page : 529 pages
File Size : 50,8 Mb
Release : 2023-07-25
Category : Business & Economics
ISBN : 9781000894400
Essentials of Business Research Methods by Joe F. Hair Jr.,Michael Page,Niek Brunsveld,Adam Merkle,Natalie Cleton Pdf
Essentials of Business Research Methods provides an accessible and comprehensive introduction to research methods and analytical techniques for business students. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make relevant and timely business decisions. Covering both qualitative and quantitative analysis, the book explores critical topics, including ethics in business research, privacy matters, data analytics, customer relationship management, how to conduct information-gathering activities more effectively in a rapidly changing business environment, and more. This fifth edition has been fully updated throughout, covering emerging technologies such as machine learning and blockchain technology, as well as expanded coverage of secondary data, using examples from around the world. A realistic continuing case used throughout the book, applied research examples and ethical dilemma mini cases, enable upper-level undergraduate and postgraduate students to see how business research information is used in the real world. This comprehensive textbook is supported by a range of online resources, including an instructor’s manual, PowerPoint slides, and a test bank.
Understanding Business Research
Bart L. Weathington,Christopher J. L. Cunningham,David J. Pittenger
Author : Bart L. Weathington,Christopher J. L. Cunningham,David J. Pittenger
Publisher : John Wiley & Sons
Page : 506 pages
File Size : 52,6 Mb
Release : 2012-08-28
Category : Business & Economics
ISBN : 9781118134269
Understanding Business Research by Bart L. Weathington,Christopher J. L. Cunningham,David J. Pittenger Pdf
Explore the essential steps for data collection, reporting, and analysis in business research Understanding Business Research offers a comprehensive introduction to the entire process of designing, conducting, interpreting, and reporting findings in the business environment. With an emphasis on the human factor, the book presents a complete set of tools for tackling complex behavioral and social processes that are a part of data collection in industry settings. Utilizing numerous real-world examples throughout, the authors begin by presenting an overview of the research process, outlining key ideas relating to the business environment, ethics, and empirical methods. Quantitative techniques and considerations that are specific to business research, including sampling and the use of assessments, surveys, and objective measures are also introduced. Subsequent chapters outline both common and specialized research designs for business data, including: Correlational Research Single Variable Between-Subjects Research Correlated Groups Designs Qualitative and Mixed-Method Research Between-Subjects Designs Between-Subjects Factorial Designs Research with Categorical Data Each chapter is organized using an accessible, comprehensive pedagogy that ensures a fluid presentation. Case studies showcase the real-world applications of the discussed topics while critical thinking exercises and Knowledge Checks supply questions that allow readers to test their comprehension of the presented material. Numerous graphics illustrate the visual nature of the research, and chapter-end glossaries outline definitions of key terms. In addition, detailed appendices provide a review of basic concepts and the most commonly used statistical tables. Requiring only a basic understanding of statistics, Understanding Business Research is an excellent book for courses on business statistics as well as business and management science research methods at the graduate level. The book is also a valuable resource for practitioners in business, finance, and management science who utilize qualitative and quantitative research methods in their everyday work.
Doing Research in Business and Management
Dan Remenyi,D. Remenyi
Author : Dan Remenyi,D. Remenyi
Publisher : SAGE
Page : 320 pages
File Size : 46,6 Mb
Release : 1998-09-14
Category : Business & Economics
ISBN : 0761959505
Doing Research in Business and Management by Dan Remenyi,D. Remenyi Pdf
Doing Research in Business and Management has been written to help students obtain a thorough understanding of the main methodological issues and options that are available to them as business and management researchers undertaking a masters or doctoral degree. Doing Research in Business and Management takes the reader through all of the important issues that need to be understood if a competent piece of research is to be produced at the masters or doctoral level in the business and management studies. The authors explain the interrelationship between the theoretical and empirical research as well as the differences between positivism and phenomenology. Not only do they put these concepts in context for the business and management student, but they go on to discuss how these different approaches are used in practice. Furthermore, the authors discuss the implications of quantitative and qualitative approaches to research. The book offers high-level advice on different numerical techniques available to researchers as well as different software packages that may be used for analyzing qualitative data. The book also discusses the use of the Internet to support research in masters and doctoral programs.
Research Methods For Business
Roger Bougie,Uma Sekaran
Author : Roger Bougie,Uma Sekaran
Publisher : John Wiley & Sons
Page : 434 pages
File Size : 48,5 Mb
Release : 2019-08-26
Category : Business & Economics
ISBN : 9781119561224
Research Methods For Business by Roger Bougie,Uma Sekaran Pdf
Research Methods For Business, 8th Edition explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyze a research project. Now in its eighth edition, this popular textbook has been thoroughly updated to incorporate substantial new and expanded content, and reflect current research methods and practices. The text uses a unique blended learning approach, allowing instructors the flexibility to custom-tailor their courses to fit their specific needs. This innovative approach combines the face-to-face classroom methods of the instructor with internet-based activities that enable students to study what they want, when they want, at their own pace.
Business Research Methods
Alan Bryman,Professor of Social Research Alan Bryman
Author : Alan Bryman,Professor of Social Research Alan Bryman
Publisher : Unknown
Page : 619 pages
File Size : 55,8 Mb
Release : 2011-03-14
Category : Business
ISBN : 0195430298
Business Research Methods by Alan Bryman,Professor of Social Research Alan Bryman Pdf
Introducing Canadian readers to the most prominent methods of business research in use today, this groundbreaking text reflects contemporary practice by providing balanced coverage of both qualitative and quantitative research methods. Treating even the most challenging concepts withrefreshing clarity, the text draws on wide-ranging examples as well as over 400 Canadian and international sources to encourage students to consider the practical and philosophical implications of each step in the research process. In-depth and accessible, with a wealth of pedagogical features, thisis the only text of its kind to approach business research methodology from a Canadian perspective.
Business Research Methods
Verónica Rosendo Ríos,Enrique Pérez del Campo
Author : Verónica Rosendo Ríos,Enrique Pérez del Campo
Publisher : ESIC Editorial
Page : 316 pages
File Size : 52,6 Mb
Release : 2013-11-20
Category : Business & Economics
ISBN : 9788473569668
Business Research Methods by Verónica Rosendo Ríos,Enrique Pérez del Campo Pdf
The Industrial Revolution favored the growth of supply, until its surplus with regards to demand led to the paradigm shift from focusing on the product (“a good product sells itself”), or production (“a cheap product sells itself”), to the emphasis on customer relationships (“understanding consumer needs through market research”). Therefore, economic and technological development facilitated the incorporation of the business research discipline into the process of decision making —in the beginning— and business intelligence processes —these days— in order to make well informed decisions at lower economic risks (Méndez del Río, 2006). Thus, this book provides managers and students alike, with a clear analysis of business research methods, combining the knowledge, understanding and skills necessary to complete a successful research project. Readers will learn from proven examples and case studies based on real life situations, which complement theoretical concepts and clearly illustrate how to do an appropriate market research. With each chapter, the reader is guided through all the stages of a market research process -from problem recognition to final report writing. This book offers both a deep understanding and at the same time permits judgment and analysis from a financial-audit perspective. It reviews and develops easy-to-follow theoretical and practical concepts in a simple, concise and clear structure that facilitate the application of business research methods to a wide variety of business sectors. Contents Introduction.- PART I: GATHERING THE DATA. Nature and Characteristics of Marketing Research.- Marketing Research Organization and Planning.- Sources and Tools of Market Research Data.- Measurement Scales and Questionnaire.- Surveys.- Panels.- Marketing Experimental Research.- Observation.- Qualitative Tools.- Theory and Practice of Sampling.- Fieldwork.- PART II: ANALYSING THE DATA. Survey Code and Tabulation.- Hypothesis Testing.- PART III: THE REPORT. The Report.- Figure Index.- Table Index .
The Essentials of Business Research Methods
Joe F. Hair Jr.,Michael Page
Author : Joe F. Hair Jr.,Michael Page
Publisher : Routledge
Page : 786 pages
File Size : 42,5 Mb
Release : 2015-08-14
Category : Business & Economics
ISBN : 9781317508267
The Essentials of Business Research Methods by Joe F. Hair Jr.,Michael Page Pdf
Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.
Essentials of Business Research
Jonathan Wilson
Author : Jonathan Wilson
Publisher : SAGE
Page : 800 pages
File Size : 45,5 Mb
Release : 2014-01-20
Category : Business & Economics
ISBN : 9781446293478
Essentials of Business Research by Jonathan Wilson Pdf
Written specifically for business students, this best-selling, jargon-free textbook highlights each stage of the research process, guiding the reader through actionable steps and explicitly setting out how best to meet a supervisor′s expectations. Easy to navigate and full of practical advice, it shows you how to choose a topic and write a proposal, with easy to follow tips and detailed screenshots and diagrams. Key student features include: ′You′re the Supervisor′ sections - helps students to meet learning objectives ′Common questions and answers′ - real-world advice on how to tackle common challenges Examples from different types of international businesses Detailed guidance on software packages such as SPSS Student case studies Annotated further reading Accompanied by a fully integrated companion website designed to support learning. Free to access, it includes author podcasts, guides to online tools, links to downloadable journal articles, examples of completed projects, PowerPoint slides and students′ multiple choice questions to test progress. A must-have title for all business and management students; this is the ideal companion for achieving success in your research project.
Research Methods
David Crowther,Geoff Lancaster
Author : David Crowther,Geoff Lancaster
Publisher : Routledge
Page : 301 pages
File Size : 46,6 Mb
Release : 2012-05-23
Category : Business & Economics
ISBN : 9781136368615
Research Methods by David Crowther,Geoff Lancaster Pdf
This is the ideal companion for those needing guidance when carrying out a research project in a management or a business-related subject. The text is succinct and concise, written with modular courses in mind for the reader to quickly gain an overall perspective of the fundamental areas and identify the key points that need to be addressed. This clear and practical book also covers the requirements of more general areas of business research and consultancy. New to this edition is a chapter devoted to the analysis of qualitative data - an area many students find they want to focus on. A new accompanying student website also gives practical guidance on some of the problems students face: assistance with writing a research proposal; the structure of a dissertation; collecting data - how much is enough; citing references; links to other resources. Dissertations and projects form an integral part of many MBA and degree programmes and this text is invaluable when tackling this area for the first time. The authors approach the research task in a step-by-step manner, covering areas such as data collection, observational methods, and data analysis.
Essentials of Business Research Methods
Joseph F. Hair
Author : Joseph F. Hair
Publisher : M.E. Sharpe
Page : 498 pages
File Size : 47,9 Mb
Release : 2015-05-18
Category : Business & Economics
ISBN : 9780765630650
Essentials of Business Research Methods by Joseph F. Hair Pdf
Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.
