It S Not The Size Of The Data It S How You Use It

Author : Koen Pauwels
Publisher : AMACOM
Page : 284 pages
File Size : 42,6 Mb
Release : 2014-03-26
Category : Computers
ISBN : 9780814433966

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It's Not the Size of the Data -- It's How You Use It by Koen Pauwels Pdf

In this invaluable resource, discover how to conduct smarter marketing strategies using analytics and dashboards to get the most out of your data. Did you know that your business already has the world’s greatest information-tracking team working tirelessly for you 24/7 to gather all the info you could possibly need to find your next customers? Between brand tracking, CRM programs, and online behavior tracking, as well as the always-dependable trade shows and satisfaction studies, mounds of marketing metrics are being generated for you across various touchpoints and channels. Locked in the vast quantity of information are accurate, data-driven answers to every marketing question--and analytic dashboards are the key to finding it all. In It’s Not the Size of the Data--It’s How You Use It, marketing expert Koen Pauwels introduces you to these transformative web-based tools that gather, synthesize, and visually display essential data in real time, directly connecting marketing with performance. He then supplies a simple yet rigorous methodology that explains step by step how to: Gain crucial IT support Build a rock-solid database Select key leading performance indicators Design the optimal dashboard layout Use marketing analytics to improve decisions and reap rewards There is simply too much customer-produced information out there today for marketing teams to go with gut decisions or the same old standbys. Dashboard analytics will bring scientific precision and insight to the marketing efforts of any size organization, in any industry, and turn this eye-popping data into a specific plan of attack.

Author : Koen Pauwels
Publisher : Unknown
Page : 240 pages
File Size : 49,7 Mb
Release : 2014
Category : Consumer behavior
ISBN : OCLC:1105782650

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It's Not the Size of the Data -- It's How You Use It by Koen Pauwels Pdf

Author : Jonathan Corbet,Alessandro Rubini,Greg Kroah-Hartman
Publisher : "O'Reilly Media, Inc."
Page : 636 pages
File Size : 45,7 Mb
Release : 2005-02-07
Category : Computers
ISBN : 9780596005900

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Linux Device Drivers by Jonathan Corbet,Alessandro Rubini,Greg Kroah-Hartman Pdf

A guide to help programmers learn how to support computer peripherals under the Linux operating system, and how to develop new hardware under Linux. This third edition covers all the significant changes to Version 2.6 of the Linux kernel. Includes full-featured examples that programmers can compile and run without special hardware

Author : Cole Nussbaumer Knaflic
Publisher : John Wiley & Sons
Page : 288 pages
File Size : 55,5 Mb
Release : 2015-10-09
Category : Mathematics
ISBN : 9781119002260

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Storytelling with Data by Cole Nussbaumer Knaflic Pdf

Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

Author : Kyran Dale
Publisher : "O'Reilly Media, Inc."
Page : 621 pages
File Size : 55,8 Mb
Release : 2016-06-30
Category : Computers
ISBN : 9781491920534

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Data Visualization with Python and JavaScript by Kyran Dale Pdf

Learn how to turn raw data into rich, interactive web visualizations with the powerful combination of Python and JavaScript. With this hands-on guide, author Kyran Dale teaches you how build a basic dataviz toolchain with best-of-breed Python and JavaScript libraries—including Scrapy, Matplotlib, Pandas, Flask, and D3—for crafting engaging, browser-based visualizations. As a working example, throughout the book Dale walks you through transforming Wikipedia’s table-based list of Nobel Prize winners into an interactive visualization. You’ll examine steps along the entire toolchain, from scraping, cleaning, exploring, and delivering data to building the visualization with JavaScript’s D3 library. If you’re ready to create your own web-based data visualizations—and know either Python or JavaScript— this is the book for you. Learn how to manipulate data with Python Understand the commonalities between Python and JavaScript Extract information from websites by using Python’s web-scraping tools, BeautifulSoup and Scrapy Clean and explore data with Python’s Pandas, Matplotlib, and Numpy libraries Serve data and create RESTful web APIs with Python’s Flask framework Create engaging, interactive web visualizations with JavaScript’s D3 library

Author : Stephen Withall
Publisher : Pearson Education
Page : 384 pages
File Size : 54,5 Mb
Release : 2007-06-13
Category : Computers
ISBN : 9780735646063

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Software Requirement Patterns by Stephen Withall Pdf

Learn proven, real-world techniques for specifying software requirements with this practical reference. It details 30 requirement “patterns” offering realistic examples for situation-specific guidance for building effective software requirements. Each pattern explains what a requirement needs to convey, offers potential questions to ask, points out potential pitfalls, suggests extra requirements, and other advice. This book also provides guidance on how to write other kinds of information that belong in a requirements specification, such as assumptions, a glossary, and document history and references, and how to structure a requirements specification. A disturbing proportion of computer systems are judged to be inadequate; many are not even delivered; more are late or over budget. Studies consistently show one of the single biggest causes is poorly defined requirements: not properly defining what a system is for and what it’s supposed to do. Even a modest contribution to improving requirements offers the prospect of saving businesses part of a large sum of wasted investment. This guide emphasizes this important requirement need—determining what a software system needs to do before spending time on development. Expertly written, this book details solutions that have worked in the past, with guidance for modifying patterns to fit individual needs—giving developers the valuable advice they need for building effective software requirements

Author : Petr Šmilauer,Jan Lepš
Publisher : Cambridge University Press
Page : 375 pages
File Size : 51,7 Mb
Release : 2014-04-17
Category : Mathematics
ISBN : 9781107694408

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Multivariate Analysis of Ecological Data using CANOCO 5 by Petr Šmilauer,Jan Lepš Pdf

An accessible introduction to the theory and practice of multivariate analysis for graduates, researchers and professionals dealing with ecological problems.

Author : Cassidy R. Sugimoto,Hamid R. Ekbia,Michael Mattioli
Publisher : MIT Press
Page : 308 pages
File Size : 50,7 Mb
Release : 2016-10-21
Category : Language Arts & Disciplines
ISBN : 9780262529488

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Big Data Is Not a Monolith by Cassidy R. Sugimoto,Hamid R. Ekbia,Michael Mattioli Pdf

Perspectives on the varied challenges posed by big data for health, science, law, commerce, and politics. Big data is ubiquitous but heterogeneous. Big data can be used to tally clicks and traffic on web pages, find patterns in stock trades, track consumer preferences, identify linguistic correlations in large corpuses of texts. This book examines big data not as an undifferentiated whole but contextually, investigating the varied challenges posed by big data for health, science, law, commerce, and politics. Taken together, the chapters reveal a complex set of problems, practices, and policies. The advent of big data methodologies has challenged the theory-driven approach to scientific knowledge in favor of a data-driven one. Social media platforms and self-tracking tools change the way we see ourselves and others. The collection of data by corporations and government threatens privacy while promoting transparency. Meanwhile, politicians, policy makers, and ethicists are ill-prepared to deal with big data's ramifications. The contributors look at big data's effect on individuals as it exerts social control through monitoring, mining, and manipulation; big data and society, examining both its empowering and its constraining effects; big data and science, considering issues of data governance, provenance, reuse, and trust; and big data and organizations, discussing data responsibility, “data harm,” and decision making. Contributors Ryan Abbott, Cristina Alaimo, Kent R. Anderson, Mark Andrejevic, Diane E. Bailey, Mike Bailey, Mark Burdon, Fred H. Cate, Jorge L. Contreras, Simon DeDeo, Hamid R. Ekbia, Allison Goodwell, Jannis Kallinikos, Inna Kouper, M. Lynne Markus, Michael Mattioli, Paul Ohm, Scott Peppet, Beth Plale, Jason Portenoy, Julie Rennecker, Katie Shilton, Dan Sholler, Cassidy R. Sugimoto, Isuru Suriarachchi, Jevin D. West

Author : Daniel L. Stufflebeam,Guili Zhang
Publisher : Guilford Publications
Page : 401 pages
File Size : 42,6 Mb
Release : 2017-03-07
Category : Social Science
ISBN : 9781462529230

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The CIPP Evaluation Model by Daniel L. Stufflebeam,Guili Zhang Pdf

"The book's chapters provide background on how and why the CIPP (Context, Input, Process, Product) Model was developed; a detailed presentation of the model; an explanation of the key role of an evaluation-oriented leader, who can decide what and when to evaluate; detailed presentations on evaluation design, budgeting, and contracting; procedures and tools for collecting, analyzing, and reporting evaluation information; and procedures for conducting standards-based meta-evaluations (evaluations of evaluations). These topics are interspersed with illustrative evaluation cases in such areas as education, housing, and military personnel evaluation"--

Author : Pompidou Group
Publisher : Council of Europe
Page : 148 pages
File Size : 45,8 Mb
Release : 2015-04-13
Category : Medical
ISBN : 9789287181756

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The gender dimension of non-medical use of prescription drugs in Europe and the Mediterranean region by Pompidou Group Pdf

In recent years, the non-medical use of prescription drugs (NMUPD) has caused increasing public concern around the globe. Women constitute a special risk category for NMUPD and understanding gender as it relates to this phenomenon is now a critical requirement for effective policy and practice. Intended primarily for policy makers and researchers, this Pompidou Group publication aims to explore gender specificities in terms of the use and misuse of prescription drugs in Europe and the Mediterranean region. Using secondary sources, it also seeks to identify gaps in the data available in the area covered and to make recommendations for further research, coherent policy development and effective, gender-sensitive practice. This publication is an initial attempt to map this emerging phenomenon and to identify lacunae and avenues for further investigation. It constitutes an important resource for those interested in the interaction between gender and drug use.

Author : Matthew MacDonald
Publisher : "O'Reilly Media, Inc."
Page : 753 pages
File Size : 52,8 Mb
Release : 2007-02-13
Category : Computers
ISBN : 9780596527600

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Access 2007 by Matthew MacDonald Pdf

A comprehensive guide to Access 2007 helps users become comfortable with the new user interface and tabbed toolbar, as well as learn how to design complete databases, maintain them, write queries, search for data, and build attractive forms for quick-and-

Author : Catherine D'Ignazio,Lauren F. Klein
Publisher : MIT Press
Page : 328 pages
File Size : 49,8 Mb
Release : 2023-10-03
Category : Social Science
ISBN : 9780262547185

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Data Feminism by Catherine D'Ignazio,Lauren F. Klein Pdf

A new way of thinking about data science and data ethics that is informed by the ideas of intersectional feminism. Today, data science is a form of power. It has been used to expose injustice, improve health outcomes, and topple governments. But it has also been used to discriminate, police, and surveil. This potential for good, on the one hand, and harm, on the other, makes it essential to ask: Data science by whom? Data science for whom? Data science with whose interests in mind? The narratives around big data and data science are overwhelmingly white, male, and techno-heroic. In Data Feminism, Catherine D'Ignazio and Lauren Klein present a new way of thinking about data science and data ethics—one that is informed by intersectional feminist thought. Illustrating data feminism in action, D'Ignazio and Klein show how challenges to the male/female binary can help challenge other hierarchical (and empirically wrong) classification systems. They explain how, for example, an understanding of emotion can expand our ideas about effective data visualization, and how the concept of invisible labor can expose the significant human efforts required by our automated systems. And they show why the data never, ever “speak for themselves.” Data Feminism offers strategies for data scientists seeking to learn how feminism can help them work toward justice, and for feminists who want to focus their efforts on the growing field of data science. But Data Feminism is about much more than gender. It is about power, about who has it and who doesn't, and about how those differentials of power can be challenged and changed.

Author : Fred L. Perry Jr.,Joe D. Nichols
Publisher : Routledge
Page : 288 pages
File Size : 44,8 Mb
Release : 2014-07-25
Category : Education
ISBN : 9781317680659

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Understanding Research in Education by Fred L. Perry Jr.,Joe D. Nichols Pdf

This text provides a solid introduction to the foundations of research methods, with the goal of enabling students and professionals in the various fields of education to not simply become casual consumers of research who passively read bits and pieces of research articles, but discerning consumers able to effectively use published research for practical purposes in educational settings. All issues important for understanding and using published research for these purposes are covered. Key principles are illustrated with research studies published in refereed journals across a wide spectrum of education. Exercises distributed throughout the text encourage readers to engage interactively with what they are reading at the point when the information is fresh in their minds. This text is designed for higher level undergraduate and graduate programs. Course instructors will find that it provides a solid framework in which to promote student interaction and discussion on important issues in research methodology.

Author : Joseph Ofungwu
Publisher : John Wiley & Sons
Page : 648 pages
File Size : 48,6 Mb
Release : 2014-05-06
Category : Social Science
ISBN : 9781118634516

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Statistical Applications for Environmental Analysis and Risk Assessment by Joseph Ofungwu Pdf

Statistical Applications for Environmental Analysis and RiskAssessment guides readers through real-world situations and thebest statistical methods used to determine the nature and extent ofthe problem, evaluate the potential human health and ecologicalrisks, and design and implement remedial systems as necessary.Featuring numerous worked examples using actual data and“ready-made” software scripts, StatisticalApplications for Environmental Analysis and Risk Assessmentalso includes: • Descriptions of basic statistical concepts andprinciples in an informal style that does not presume priorfamiliarity with the subject • Detailed illustrations of statistical applications inthe environmental and related water resources fields usingreal-world data in the contexts that would typically be encounteredby practitioners • Software scripts using the high-powered statisticalsoftware system, R, and supplemented by USEPA’s ProUCL andUSDOE’s VSP software packages, which are all freelyavailable • Coverage of frequent data sample issues such asnon-detects, outliers, skewness, sustained and cyclical trend thathabitually plague environmental data samples • Clear demonstrations of the crucial, but oftenoverlooked, role of statistics in environmental sampling design andsubsequent exposure risk assessment.

Author : Bruce M. Firestone
Publisher : Lulu.com
Page : 615 pages
File Size : 45,8 Mb
Release : 2024-06-10
Category : Electronic
ISBN : 9780991822409

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Quantum Entity | American Spring by Bruce M. Firestone Pdf