It S Not Who You Know It S Who Knows You

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It's Not Who You Know -- It's Who Knows You!

Author : David Avrin
Publisher : John Wiley & Sons
Page : 197 pages
File Size : 54,5 Mb
Release : 2009-10-29
Category : Business & Economics
ISBN : 9780470559543

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It's Not Who You Know -- It's Who Knows You! by David Avrin Pdf

Raise your profile and get the attention you deserve -- or your business, your brand, or yourself! Almost everyone who runs a business recognizes the value of generating high-profile attention for their company, product, or service. Unfortunately, the high cost of hiring an outside marketing or PR firm can put these kinds of efforts out of reach for many small businesses and individual professionals. In his new book It's Not Who You Know--It's Who Knows You!, noted speaker and “visibility expert” David Avrin shows you how to craft, build, and promote your own brand and win the eyes and ears of the marketplace. This book offers a refreshing, new perspective on marketing, PR and strategic branding while giving you the tools and creative advice you need to solidify your market niche by differentiating yourself from the competition, crafting a truly marketable and promotable brand, and raising your visibility. If you want to get noticed and turn the spotlight on your business by becoming more newsworthy, this is the only resource you need. Offers refreshingly creative and eye-opening strategies and tactics on marketing and promoting your business Author David Avrin is a renowned marketing, PR, and branding speaker and expert and also the author of The 20 Best and Worst Questions Reporters Ask and The Gift in Every Day--Little Lessons on Living a Big Life Helps you define and refine your message to consumers to get more attention from the media The perfect marketing and PR guide for America's 30 million small businesses Gets results without the high price of marketing and PR professionals The strategies and tools here will help you discover and promote what is truly unique about your business and brand with a renewed sense of purpose and a clearer, more effective direction.

Last Lecture

Author : Perfection Learning Corporation
Publisher : Turtleback
Page : 128 pages
File Size : 40,8 Mb
Release : 2019
Category : Electronic
ISBN : 1663608199

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Last Lecture by Perfection Learning Corporation Pdf

Ask a Manager

Author : Alison Green
Publisher : Ballantine Books
Page : 304 pages
File Size : 45,8 Mb
Release : 2018-05-01
Category : Business & Economics
ISBN : 9780399181825

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Ask a Manager by Alison Green Pdf

From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Visibility Marketing

Author : David Avrin
Publisher : Red Wheel/Weiser
Page : 256 pages
File Size : 51,8 Mb
Release : 2016-07-25
Category : Business & Economics
ISBN : 9781632659620

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Visibility Marketing by David Avrin Pdf

The landscape is littered with the corpses of great products and strong companies that died because of crappy marketing. Why do so many companies fail so miserably? Why do high-priced ad agencies and marketing firms keep spitting out stupid campaigns? Too many in business have failed to recognize the shift that has happened right under their noses. It’s not so much that people have changed; it’s that the business landscape has changed—dramatically. For the first time in human history, we have no unmet needs. Every problem has a solution, and many companies now find themselves creating solutions that appear to be looking for a problem. In his provocative and enlightening new book, Visibility Marketing, David Avrin shows what marketing approaches work, which don’t, and why. You will learn how to uncover your true competitive advantages and a process to craft messages and tactics that achieve tangible results. A remarkably accessible, relatable, thought-provoking reference book, Visibility Marketing speaks directly to business owners, entrepreneurs, marketing managers, and sales professionals. With wisdom gleaned from hundreds of presentations and workshops and conversations with tens of thousands of company leaders, Visibility Marketing will forever change how businesses and professionals look at the competitive landscape and how they promote themselves.

The First 20 Hours

Author : Josh Kaufman
Publisher : Penguin
Page : 288 pages
File Size : 42,9 Mb
Release : 2013-06-13
Category : Self-Help
ISBN : 9781101623046

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The First 20 Hours by Josh Kaufman Pdf

Forget the 10,000 hour rule— what if it’s possible to learn the basics of any new skill in 20 hours or less? Take a moment to consider how many things you want to learn to do. What’s on your list? What’s holding you back from getting started? Are you worried about the time and effort it takes to acquire new skills—time you don’t have and effort you can’t spare? Research suggests it takes 10,000 hours to develop a new skill. In this nonstop world when will you ever find that much time and energy? To make matters worse, the early hours of prac­ticing something new are always the most frustrating. That’s why it’s difficult to learn how to speak a new language, play an instrument, hit a golf ball, or shoot great photos. It’s so much easier to watch TV or surf the web . . . In The First 20 Hours, Josh Kaufman offers a systematic approach to rapid skill acquisition— how to learn any new skill as quickly as possible. His method shows you how to deconstruct com­plex skills, maximize productive practice, and remove common learning barriers. By complet­ing just 20 hours of focused, deliberate practice you’ll go from knowing absolutely nothing to performing noticeably well. Kaufman personally field-tested the meth­ods in this book. You’ll have a front row seat as he develops a personal yoga practice, writes his own web-based computer programs, teaches himself to touch type on a nonstandard key­board, explores the oldest and most complex board game in history, picks up the ukulele, and learns how to windsurf. Here are a few of the sim­ple techniques he teaches: Define your target performance level: Fig­ure out what your desired level of skill looks like, what you’re trying to achieve, and what you’ll be able to do when you’re done. The more specific, the better. Deconstruct the skill: Most of the things we think of as skills are actually bundles of smaller subskills. If you break down the subcompo­nents, it’s easier to figure out which ones are most important and practice those first. Eliminate barriers to practice: Removing common distractions and unnecessary effort makes it much easier to sit down and focus on deliberate practice. Create fast feedback loops: Getting accu­rate, real-time information about how well you’re performing during practice makes it much easier to improve. Whether you want to paint a portrait, launch a start-up, fly an airplane, or juggle flaming chain­saws, The First 20 Hours will help you pick up the basics of any skill in record time . . . and have more fun along the way.

Citizenship in a Republic

Author : Theodore Roosevelt
Publisher : DigiCat
Page : 32 pages
File Size : 42,6 Mb
Release : 2022-05-29
Category : Nature
ISBN : EAN:8596547020202

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Citizenship in a Republic by Theodore Roosevelt Pdf

Citizenship in a Republic is the title of a speech given by Theodore Roosevelt, former President of the United States, at the Sorbonne in Paris, France, on April 23, 1910. One notable passage from the speech is referred to as "The Man in the Arena": It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better.

The Struggle Knows Not

Author : Nelson Lowhim
Publisher : Eiso Publishing
Page : 94 pages
File Size : 55,6 Mb
Release : 2012
Category : Fiction
ISBN : 8210379456XXX

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The Struggle Knows Not by Nelson Lowhim Pdf

This novel is the sequel the short story "The Struggle" A man, Walid, lives in Baghdad, where bombs tear apart markets, Americans fight without provocation and the police are too scared to stop any criminals as the streets run red with blood. He must protect his family, his neighborhood from this onslaught of violence. But how? He decides to use his brains and gun. As a result he dives into the underbelly of a city in the throes of civil war. Fighting other Iraqis and the Americans, Walid must figure out how to survive. Mohammad, tired of being pushed by the increasingly violent Walid, believes that Walids actions are tearing apart the country. He decides to put an end to it. An Iranian, Qassem, trained to work in the shadows for Tehran, plays with the Iraqis desires for a better life to accomplish what his country wants. An American soldier, misses home, but dutifully carries out his mission. When a fellow soldier dies, he fills up with anger, but keeps trying to clean his battlespace, one bad guy at a time. Who will come out on top in this game where ones life is constantly on the line?

A Flash of Green

Author : John D. MacDonald
Publisher : Random House
Page : 466 pages
File Size : 42,8 Mb
Release : 2014-01-14
Category : Fiction
ISBN : 9780307827142

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A Flash of Green by John D. MacDonald Pdf

A Flash of Green tells the gripping story of small-town corruption and two people brave enough to fight back, featuring many of the themes John D. MacDonald explored better than anyone in his legendary career as a leading crime novelist. Introduction by Dean Koontz The opportunists have taken over Palm City. Silent and deadly, like the snakes that infest the nearby swamps, they lay hidden from view, waiting for the right moment to strike. Political subterfuge has already eased the residents toward selling out. All that’s left now is to silence a few stubborn holdouts. James Wing is only trying to help a friend’s widow. At least that’s what he tells himself after warning Kat Hubble that the beautiful bay she and her neighbors have struggled to save is going to be sold to developers. He knows that he shouldn’t have told her anything. He’s a reporter, trained to reveal nothing. But he’s falling in love with her. Now cutthroats have set their sights on Kat—and they’ll do anything, use anyone, to stop her from interfering in their plans. Praise for John D. MacDonald “John D. MacDonald was the great entertainer of our age, and a mesmerizing storyteller.”—Stephen King “The first modern writer to nail Florida dead-center, to capture all its languid sleaze, racy sense of promise, and breath-grabbing beauty.”—Carl Hiaasen “To diggers a thousand years from now, the works of John D. MacDonald would be a treasure on the order of the tomb of Tutankhamen.”—Kurt Vonnegut

The Spirit of Cinco De Mayo

Author : Nathan Muncaster
Publisher : Trafford Publishing
Page : 275 pages
File Size : 50,5 Mb
Release : 2009-11-30
Category : History
ISBN : 9781426940613

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The Spirit of Cinco De Mayo by Nathan Muncaster Pdf

In the 1860s a turbulent and battered Mexico fought for its survival against a French invasion. For a moment in time, the world order as we know it today was in question. The nascent United States, an independent Mexico, Europe the worlds balance of power hung in the balance in a chaotic swirl of plots and intrigues.Yet from this struggle was born a deep national pride and sense of confidence as Mexico, too long a nation taken for granted, rose to the challenge and united in heroic resistance. Follow the action as the interests of Mexicans, Confederates, Unionists, French, and English collide. Emperors scheme and flail, soldiers fight and die, nations clash and in the vortex, one young boy follows his heart to defend his country and become a man.

Sam Jones' Own Book

Author : Sam Porter Jones
Publisher : Unknown
Page : 578 pages
File Size : 43,9 Mb
Release : 1886
Category : Evangelists
ISBN : UOM:39015064372207

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Sam Jones' Own Book by Sam Porter Jones Pdf

Desistance Transitions and the Impact of Probation

Author : Sam King
Publisher : Routledge
Page : 252 pages
File Size : 51,6 Mb
Release : 2013-10-01
Category : Social Science
ISBN : 9781136170904

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Desistance Transitions and the Impact of Probation by Sam King Pdf

Moving away from criminal behaviour can be fraught with difficulties. Often it can involve leaving behind old habits, customs, and even friends, while at the same time adopting a new way of life. How do individuals go about making a decision to give up crime? How do they plan to sustain this decision? And in what ways does probation help? This book explores these questions. Based on in-depth interviews with a group of men under probation supervision, Sam King investigates the factors associated with making a decision to desist from crime. The book examines strategies for desistance, and explores the factors that individuals consider when they are thinking about how they will desist. In doing so, the book sheds new light on existing understandings of desistance from crime and helps to develop our understandings of the role that individuals play in constructing their own desistance journeys. This book also highlights the role of probation in this process, offering a timely and critical review of the nature of probation under the New Labour government in the UK between 1997-2010. The findings indicate that we should allow Probation Officers greater autonomy and discretion within their roles, and that we should free them from the bureaucracy of risk assessment and targets. Moreover, the book warns against the potential fragmentation of community supervision. As such, the book will be of interest to criminology students, researchers, academics, policymakers and practitioners, particularly those who work with ex-offenders in the community.

Die with the Most Toys

Author : Henry Kroll
Publisher : Xlibris Corporation
Page : 107 pages
File Size : 53,8 Mb
Release : 2008-02-01
Category : Self-Help
ISBN : 9781465326331

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Die with the Most Toys by Henry Kroll Pdf

The most powerful force on Earth is the English language! Forty percent of men dont read books--this according to a Penguin Book Survey in New York City that has one of he highest literacy rate in the nation. I cant imagine how few men read in other parts of the country. Did you know that women are more attracted to men who read books? Women instinctively know that men who read are more educated and are better providers. You only have 60 or so productive years. After that you wont be worth much even if your brain is still intact. If you live to age 90 you have 80 times 365 days = 29,200 days so dont waste it. How many days have you wasted so far? Dont you think it is time to pick up a book and read it? I know you have been traumatized, held hostage and brainwashed for twelve to fourteen years by the government mandated compulsory school systems. America is the only place in the world that throws parents in jail if they dont enroll their children in public school.) Its understandable that after graduating high school you probably never want to read another book in your life. However if you want to earn a living for your family and have a better life you are going to have to educate yourself and reading is the only way! The most powerful force on Earth is the English Language. Learn it and be successful.

Friend Of A Friend . . .

Author : David Burkus
Publisher : HarperCollins
Page : 256 pages
File Size : 47,5 Mb
Release : 2018-05-01
Category : Business & Economics
ISBN : 9780544971288

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Friend Of A Friend . . . by David Burkus Pdf

What if all the advice we’ve heard about networking is wrong? What if the best way to grow your network isn’t by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online tool, but by developing a better understanding of the existing network that’s already around you? We know that it’s essential to reach out and build a network. But did you know that it’s actually your distant or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same old opportunities we already have? In this startling new look at the art and science of networking, business school professor David Burkus digs deep to find the unexpected secrets that reveal the best ways to grow your career. Based on entertaining case studies and scientific research, this practical and revelatory guide shares what the best networkers really do. Forget the outdated advice you’ve already heard. Learn how to make use of the hidden networks you already have.

Weekly Compilation of Presidential Documents

Author : Anonim
Publisher : Unknown
Page : 900 pages
File Size : 47,6 Mb
Release : 1992
Category : Government publications
ISBN : OSU:32437000674800

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Weekly Compilation of Presidential Documents by Anonim Pdf

Most Famous Not Yet Known: Memoirs, Titles, Poems, and Quotes

Author : Gijé Westbrook
Publisher : Fulton Books, Inc.
Page : 66 pages
File Size : 54,8 Mb
Release : 2019-02-25
Category : Art
ISBN : 9781633386907

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Most Famous Not Yet Known: Memoirs, Titles, Poems, and Quotes by Gijé Westbrook Pdf

What I want you to know about me is Act I is not nearly as glamorous as Act II. I am really versatile! I am certainly driven! I am absolutely multitalented! I promise to be controversial! Most of all, I promise to be honest! It is Mr. Barry Gorde who gave me the audacity to believe, I could build my own record label. Mr. Smokey Robinson led me to the strength and ability, that I could be an electrifying songwriter. Now I have written song lyrics for almost 30 years in seven genres of mu