Madison Avenue South 1964

Author : Wallace J. Gordon
Publisher : AuthorHouse
Page : 504 pages
File Size : 40,8 Mb
Release : 2009-01-15
Category : Biography & Autobiography
ISBN : 9781467837668

Get Book

Madison Avenue South, 1964– by Wallace J. Gordon Pdf

Put yourself in my shoes: You’re an advertising copywriter in the days when advertising was if not king, at least somewhere close by in the royal court. You’ve got thirteen years of good work with good agencies behind you and the same wife you fell in love with twelve years ago. Plus three young sons with healthy appetites. To say nothing of a mortgage to match. So what’s the problem? Three problems: (1) I was fired several months ago; (2) I’m thirty-nine; (3) and the industry calls me “over-qualified.” That’s shorthand for “too old.” At 39! Ye gods-- Ah, but all isn’t lost. Eventually, due to luck, an accident of timing, and the intercession of various saints--plus the fact that I’m pretty good at what I do--I’ve just landed a fantastic new job. With one of the biggest agencies in the business. Writing ads for Coca-Cola, the best-known brand around. With good money, nice title, promising future, the works. Wonderful, right? Right. Except that all that good news was going to give birth to headaches the size of which I could only imagine...

Author : Wallace J. Gordon
Publisher : AuthorHouse
Page : 492 pages
File Size : 54,6 Mb
Release : 2010-06-04
Category : Biography & Autobiography
ISBN : 9781449087685

Get Book

MADISON AVENUE, OHIO, 1970- by Wallace J. Gordon Pdf

All the best ads and commercials are written in high-powered advertising agencies in New York City, right? In fancy offices perched high on the gleaming towers of Manhattan, right? By mythical creatures just returning from three martini lunches, right? Wrong, wrong, wrong. And once more, just for good measure. Once upon a time I was fired. Again. I’d been writing ads for agencies in Chicago, Detroit, Minneapolis and New York. For almost twenty years. Then one day I found myself writing them in the sometimes sleepy, sometimes far from sleepy little city of Marion, Ohio. How I got there, what I did there, and all the rest of it makes a rather interesting story. At least to me. Although Gertrude Stein famously said, “There’s no there there,” don’t believe it for a minute. She sure wasn’t talking about Marion, Ohio. Read on, gentle reader, read on...

Author : United States. Congress
Publisher : Unknown
Page : 1348 pages
File Size : 44,9 Mb
Release : 1966
Category : Law
ISBN : UIUC:30112099132521

Get Book

Congressional Record by United States. Congress Pdf

Author : Anonim
Publisher : Unknown
Page : 852 pages
File Size : 54,6 Mb
Release : 2004
Category : Electronic
ISBN : NWU:35556035566702

Get Book

I-90 Two-way Transit and HOV Operations, King County by Anonim Pdf

Author : United States. Office of Education
Publisher : Unknown
Page : 420 pages
File Size : 42,7 Mb
Release : 1967
Category : Federal aid to education
ISBN : STANFORD:36105119528706

Get Book

Notes and Working Papers Concerning the Administration of Programs Authorized Under Public Law 89-329 by United States. Office of Education Pdf

Author : United States. Congress. Senate. Committee on Labor and Public Welfare
Publisher : Unknown
Page : 1548 pages
File Size : 45,8 Mb
Release : 1967
Category : Electronic
ISBN : UOM:39015038720291

Get Book

Committee Prints by United States. Congress. Senate. Committee on Labor and Public Welfare Pdf

Author : Esther May Eaton,Mary Elizabeth Hayes,Helen L. O'Leary
Publisher : Unknown
Page : 40 pages
File Size : 46,8 Mb
Release : 1966
Category : Languages, Modern
ISBN : STANFORD:36105128972630

Get Book

Source Materials for Secondary School Teachers of Foreign Languages by Esther May Eaton,Mary Elizabeth Hayes,Helen L. O'Leary Pdf

Author : United States. Office of Education
Publisher : Unknown
Page : 818 pages
File Size : 41,6 Mb
Release : 1965
Category : Education
ISBN : UOM:39015035869315

Get Book

Circular by United States. Office of Education Pdf

Author : Peace Corps (U.S.). Division of Public Information
Publisher : Unknown
Page : 48 pages
File Size : 40,8 Mb
Release : 1965
Category : Voluntarism
ISBN : UCAL:$B658500

Get Book

The Peace Corps Bibliography, March 1961-March 1965 by Peace Corps (U.S.). Division of Public Information Pdf

Author : Jason Chambers
Publisher : University of Pennsylvania Press
Page : 330 pages
File Size : 52,9 Mb
Release : 2011-08-24
Category : History
ISBN : 9780812203851

Get Book

Madison Avenue and the Color Line by Jason Chambers Pdf

Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. As the first comprehensive examination of African American participation in the industry, Madison Avenue and the Color Line breaks new ground by examining the history of black advertising employees and agency owners. For much of the twentieth century, even as advertisers chased African American consumer dollars, the doors to most advertising agencies were firmly closed to African American professionals. Over time, black participation in the industry resulted from the combined efforts of black media, civil rights groups, black consumers, government organizations, and black advertising and marketing professionals working outside white agencies. Blacks positioned themselves for jobs within the advertising industry, especially as experts on the black consumer market, and then used their status to alter stereotypical perceptions of black consumers. By doing so, they became part of the broader effort to build an African American professional and entrepreneurial class and to challenge the negative portrayals of blacks in American culture. Using an extensive review of advertising trade journals, government documents, and organizational papers, as well as personal interviews and the advertisements themselves, Jason Chambers weaves individual biographies together with broader events in U.S. history to tell how blacks struggled to bring equality to the advertising industry.

Author : United States. Congress. Senate. Committee on Labor and Public Welfare
Publisher : Unknown
Page : 1612 pages
File Size : 43,6 Mb
Release : 1967
Category : Labor policy
ISBN : UCAL:B3603325

Get Book

Hearings, Reports and Prints of the Senate Committee on Labor and Public Welfare by United States. Congress. Senate. Committee on Labor and Public Welfare Pdf

Author : United States. Congress. Senate. Committee on Foreign Relations
Publisher : Unknown
Page : 1680 pages
File Size : 42,5 Mb
Release : 1963
Category : Foreign agents
ISBN : UCAL:B5148845

Get Book

Activities of Nondiplomatic Representatives of Foreign Principals in the United States by United States. Congress. Senate. Committee on Foreign Relations Pdf

Author : Anonim
Publisher : Unknown
Page : 518 pages
File Size : 52,5 Mb
Release : 1963
Category : Small business
ISBN : UCAL:C2857273

Get Book

Small Business Bibliography by Anonim Pdf

Author : New York (N.Y.)
Publisher : Unknown
Page : 1930 pages
File Size : 44,9 Mb
Release : 1898
Category : New York (N.Y
ISBN : CHI:095795878

Get Book

The City Record by New York (N.Y.) Pdf

Author : United States. Soil Conservation Service
Publisher : Unknown
Page : 16 pages
File Size : 50,7 Mb
Release : 1966
Category : Conservation of natural resources
ISBN : UVA:X030487708

Get Book

An Outline for Teaching Conservation in Elementary Schools by United States. Soil Conservation Service Pdf