Management Of Direct Selling Business

Author : Belinda Ellsworth
Publisher : John Wiley & Sons
Page : 423 pages
File Size : 46,7 Mb
Release : 2015-09-14
Category : Business & Economics
ISBN : 9781119076186

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Direct Selling For Dummies by Belinda Ellsworth Pdf

Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-year veteran of this booming industry, this useful guide teaches you everything you need to know to achieve and maintain lasting success. You'll learn the insider tips that only the pros know, and how to structure your business, your time, and your customer relationships to optimize sales and achieve your goals. Compare party plans, multi-level marketing, and hybrid models to see where your talents fit best, and discover the most effective ways to promote your products and get people interested. You'll leverage social media as one of the most powerful tools in modern sales, and gain new ideas for recruiting, booking, and time management. With clear guidance and a fun, friendly style, this book gives you the strategies you need to be a direct sales success. The direct sales industry is going strong, with more participants now than any time in the past, yet with less face-to-face engagement. Businesses are operating online, people are shopping online, and more people are recruiting through platforms like social media. If you hope to be a direct sales success, now is the time to get up to speed on what that means today. This book shows you everything you need to know, and gives you the tools you need to put your ideas into action. Choose the right direct sales model Secure bookings and manage your time Recruit and drive interest in the product and company Harness the power of social media to make sales Direct sales can be your ticket to independence. Stop punching the clock and become your own boss — and watch your income grow. With Direct Selling For Dummies, you'll have the skills and information you need to be a success.

Author : ANIL KUMAR VERMA
Publisher : Notion Press
Page : 133 pages
File Size : 42,8 Mb
Release : 2024-01-02
Category : Business & Economics
ISBN : 9798891338777

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MANAGEMENT OF DIRECT SELLING BUSINESS by ANIL KUMAR VERMA Pdf

“Management of Direct Selling Business " is the ultimate guide to achieving mastery in the dynamic world of direct selling. Whether you're a novice looking to embark on a profitable journey or a seasoned professional aiming to refine your skills, this book offers a treasure trove of insights, strategies, and practical tips to excel in the direct selling industry. With a blend of theory and real-world examples, you'll learn how to build a thriving business, establish strong connections, and lead your team to success.

Author : Sara L. Cochran,Anne T. Coughlan,Victoria L. Crittenden
Publisher : Unknown
Page : 174 pages
File Size : 50,9 Mb
Release : 2021-09-14
Category : Business & Economics
ISBN : 1637421133

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Direct Selling by Sara L. Cochran,Anne T. Coughlan,Victoria L. Crittenden Pdf

The Power of Direct Selling. Direct selling is not an industry per se nor is it merely a go-to-market business model and channel to reach consumers. It is bigger than any of this - direct selling is people. The ability for people with entrepreneurial spirit to build a successful business, whether it be from the ground up or by representing a company's product, is at the heart of direct selling and it is people who made (and continue to make) direct selling the successful marketplace that it is today. The direct selling marketplace is comprised of mission-driven and socially responsible companies offering a wide variety of product and services, and the list of direct selling companies is abundant with entrepreneurs who built their businesses by utilizing an independent salesforce channel to market and sell their products or services directly to consumers. Possibly one of the most prominent of these entrepreneurs is Mary Kay Ash, a legend as a glass-ceiling breaker and a woman who built a very successful business with a go-to-market strategy of direct selling. Unlike Mary Kay Ash, however, not all aspiring business owners are willing/able to invest their savings and time on a start-up business. These micro-entrepreneurs desire to have the economic and social benefits of managing their own businesses but do not want the startup costs and demands associated with traditional business planning. As such, becoming a direct selling distributor offers a low-risk, low-cost pathway to micro-entrepreneurship. The traditional barriers to small business ownership are removed when a micro-entrepreneur builds a direct selling business that is backed by established brands. These established brands, several of which are featured in this book, offer the micro-entrepreneurs quality products, business training, and technological resources to achieve a self-determined metric of success. Framed within the context of entrepreneurship and an historical overview of the long-term sustainability of this business model, this book is intended for practitioners who want to read about the breadth and depth of direct selling. Importantly, this book provides considerable depth in terms of three particular issues associated with direct selling: Compensation, Ethics & compliance, and Global reach. For scholars, this book is built on a strong foundation of valid and reliable research endeavors. The authors have published research on direct selling in high quality, reputable and peer-reviewed academic and practitioner journals. Thus, this book can add foundationally to the research efforts of academics who are conducting research in a wide variety of topics (such as sales, women empowerment, business strategy, ethics, distribution models, gig economy, and global entry - to name a few), as well as to members of the press who want reliable and valid content upon which to build their stories. The book's content is also particularly informative for policymakers at the local, state, national, and international levels. For students, reading this book will offer a variety of insights, particularly related to the intricacies of channel selection and design. Direct Selling: A Global and Social Business Model is a collective project from eight academics and practitioners who have dedicated much of their careers to understanding direct selling as both a go-to-market strategy and a channel of distribution and to capturing the people who are the foundation of direct selling. The pages of this book bring together a wealth of research and knowledge that can inform a broad spectrum of constituents about the economic and social benefits of direct selling, while also providing detail and clarity on key issues related to direct selling as a sustainable business model.

Author : Sara L. Cochran,Anne T. Coughlan,Victoria L. Crittenden,William F. Crittenden,Linda K. Ferrell,O.C. Ferrell,W. Alan Luce,Robert A. Peterson
Publisher : Business Expert Press
Page : 183 pages
File Size : 54,5 Mb
Release : 2021-09-14
Category : Business & Economics
ISBN : 9781637421147

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Direct Selling by Sara L. Cochran,Anne T. Coughlan,Victoria L. Crittenden,William F. Crittenden,Linda K. Ferrell,O.C. Ferrell,W. Alan Luce,Robert A. Peterson Pdf

The Power of Direct Selling. Direct selling is not an industry per se nor is it merely a go-to-market business model and channel to reach consumers. It is bigger than any of this – direct selling is people. The ability for people with entrepreneurial spirit to build a successful business, whether it be from the ground up or by representing a company’s product, is at the heart of direct selling and it is people who made (and continue to make) direct selling the successful marketplace that it is today. The direct selling marketplace is comprised of mission-driven and socially responsible companies offering a wide variety of product and services, and the list of direct selling companies is abundant with entrepreneurs who built their businesses by utilizing an independent salesforce channel to market and sell their products or services directly to consumers. Possibly one of the most prominent of these entrepreneurs is Mary Kay Ash, a legend as a glass-ceiling breaker and a woman who built a very successful business with a go-to-market strategy of direct selling. Unlike Mary Kay Ash, however, not all aspiring business owners are willing/able to invest their savings and time on a start-up business. These micro-entrepreneurs desire to have the economic and social benefits of managing their own businesses but do not want the startup costs and demands associated with traditional business planning. As such, becoming a direct selling distributor offers a low-risk, low-cost pathway to micro-entrepreneurship. The traditional barriers to small business ownership are removed when a micro-entrepreneur builds a direct selling business that is backed by established brands. These established brands, several of which are featured in this book, offer the micro-entrepreneurs quality products, business training, and technological resources to achieve a self-determined metric of success. Framed within the context of entrepreneurship and an historical overview of the long-term sustainability of this business model, this book is intended for practitioners who want to read about the breadth and depth of direct selling. Importantly, this book provides considerable depth in terms of three particular issues associated with direct selling: Compensation, Ethics & compliance, and Global reach. For scholars, this book is built on a strong foundation of valid and reliable research endeavors. The authors have published research on direct selling in high quality, reputable and peer-reviewed academic and practitioner journals. Thus, this book can add foundationally to the research efforts of academics who are conducting research in a wide variety of topics (such as sales, women empowerment, business strategy, ethics, distribution models, gig economy, and global entry – to name a few), as well as to members of the press who want reliable and valid content upon which to build their stories. The book’s content is also particularly informative for policymakers at the local, state, national, and international levels. For students, reading this book will offer a variety of insights, particularly related to the intricacies of channel selection and design. Direct Selling: A Global and Social Business Model is a collective project from eight academics and practitioners who have dedicated much of their careers to understanding direct selling as both a go-to-market strategy and a channel of distribution and to capturing the people who are the foundation of direct selling. The pages of this book bring together a wealth of research and knowledge that can inform a broad spectrum of constituents about the economic and social benefits of direct selling, while also providing detail and clarity on key issues related to direct selling as a sustainable business model.

Author : Gale Bates,Kimberley Borgens,Shannon Bruce,Karen Clark,Celine Egan,Lyn-Dee Eldridge,Ruth Fuersten,Shari Hudspeth,Rhonda Johnson,Beth Jones-Schall,Nicki Keohohou,Sallie Meshell,Mary McLoughlin,Anne Nelson
Publisher : Unknown
Page : 240 pages
File Size : 44,8 Mb
Release : 2010-03-15
Category : Electronic
ISBN : 0964490668

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Direct Selling Power by Gale Bates,Kimberley Borgens,Shannon Bruce,Karen Clark,Celine Egan,Lyn-Dee Eldridge,Ruth Fuersten,Shari Hudspeth,Rhonda Johnson,Beth Jones-Schall,Nicki Keohohou,Sallie Meshell,Mary McLoughlin,Anne Nelson Pdf

Author : Bert Rosenbloom
Publisher : Routledge
Page : 129 pages
File Size : 47,5 Mb
Release : 2013-04-03
Category : Business & Economics
ISBN : 9781136586064

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Direct Selling Channels by Bert Rosenbloom Pdf

Here is the first book to examine direct selling--the distribution of consumer products and services through personal, face-to-face sales away from fixed business locations. Direct selling has long been a major marketing channel for companies around the world. In the U.S. alone, by the start of the present decade, direct selling accounted for $12 billion in sales volume produced by almost five million independent direct salespeople. In this fundamental resource, leading authorities who have spent years studying direct selling channels provide in-depth insights, analyses, and research findings on such key topics as customer response patterns, sales motivation, personal selling methods, minority participation, multinational direct selling, and directions for future research in direct selling.This marketing channel continues to thrive and grow and Direct Selling Channels prepares readers for the challenges of the twenty-first century by providing the latest and most in-depth thought, analysis, and research on direct selling that is not available from any other source. The breadth and depth of coverage of direct selling found in this volume will help readers gain knowledge, insight, and practical wisdom about an area of marketing where superficial, stereotypical myths have so often been passed off as truth. The material presented is directly relevant to both long-range strategic planning and day-to-day management issues so it can be put to immediate use for managing direct selling channels more effectively.Direct Selling Channels represents the state-of-the-art thought and research in this area. Reader’s understanding of direct selling channels will be enriched by chapters that explore: the salient issues facing direct selling today research findings on consumers’attitudes toward direct selling methods the reasons why people become direct salespeople innovative concepts such as trust-based relationship selling the relationship between sex-role self concept and sales performance how to identify international markets for new products sold through direct selling channels

Author : Joyce M. Ross
Publisher : Pelican Publishing
Page : 224 pages
File Size : 46,5 Mb
Release : 1999-04-30
Category : Business & Economics
ISBN : 1455603562

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Direct Sales by Joyce M. Ross Pdf

There are over 5,000,000 people working in direct sales in North America. Each night of the week approximately 150,000 home sales demonstrations are given across the United States! Contrary to popular belief, a career in direct sales, whether as a representative for an established company or as the owner of your own business, can be an exciting and lucrative occupation for anyone who possesses the right business skills and sales techniques. By studying and employing the practices outlined in this book, the new recruit to direct sales can bypass the inherent frustrations that come with the undertaking. Lack of experience, low self-esteem, fear of failure, and lack of sales skills are all barriers that can obstruct the road to success in direct consumer marketing. For the more seasoned representative, these secrets to successful selling will become part of your established repertoire, adding to your hard-earned knowledge of the direct sales field with some new and enlightening ideas and practices. Included is a success potential quiz and analysis, followed by chapters on prospecting for clients, sure-fire techniques for booking, suggestions for confirming demonstrations and keeping them booked, coaching your hosts or hostesses for higher profits, the basics of a successful sales presentation, client service, how to increase confidence, the power of goal-setting, and time management. Included within the chapters are sample conversations and examples of how to use the techniques offered to their highest potential by using them along with your company's encouragement to achieve a superior, more rewarding direct sales career.

Author : Michael G. Malaghan
Publisher : McGraw Hill Professional
Page : 289 pages
File Size : 51,5 Mb
Release : 2005-03-21
Category : Business & Economics
ISBN : 9780071466998

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Making Millions in Direct Sales: The 8 Essential Activities Direct Sales Managers Must Do Every Day to Build a Successful Team and Earn More Money by Michael G. Malaghan Pdf

A direct sales superstar offers his tips on how to manage and grow quotabusting sales teams One of today's fastest-growing enterprise sectors, direct sales employs 10 million people. Of that number, 2 million are managers. The most respected name in the business and a living legend, Michael Malaghan has done more than $2 billion worth of direct sales business over the past decade. In Making Millions in Direct Sales, he shares what he knows about assembling, managing, and motivating supercharged sales teams. Managers and those who aspire to become managers learn: Eight essential activities every direct sales manager must master 14 great motivators every sales manager should know How to combine sales contents and commissions in a unified motivational system

Author : Becky Launder
Publisher : Unknown
Page : 78 pages
File Size : 53,5 Mb
Release : 2019-04-05
Category : Electronic
ISBN : 0997601868

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Build a Thriving Direct Sales Business by Becky Launder Pdf

These tips will take you step-by-step through the direct sales journey, providing a solid approach to build a thriving business. Learn how to set your business up for success; make a splash as you launch, market, and promote your products; serve your customers; and grow your leadership team. Direct sales leader Becky Launder gives you her best tips, which she uses daily to grow her direct sales business. In this easy, short read, you will gain: - A clear formula to step into your direct sales business with ease - Actionable tips for you to stand out from the rest - A road map for building your business and team with confidence

Author : Rowan Blake
Publisher : Independently Published
Page : 0 pages
File Size : 42,7 Mb
Release : 2023-05-31
Category : Electronic
ISBN : 9798396747005

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The Art of Direct Selling Guide by Rowan Blake Pdf

Are you interested in starting your own business and becoming your own boss? Direct selling might be the perfect opportunity for you! "The Art of Direct Selling Guide: The Beginner's Guide to Mastering Direct Selling" is a comprehensive guidebook that will teach you everything you need to know to succeed in direct selling. This book is designed for beginners who are new to direct selling and want to learn the basics of the business. You'll learn about the different types of direct selling, how to choose the right direct selling company, and how to set up your own direct selling business. You'll also learn about product knowledge and marketing, sales techniques, team building, time management, and more. "The Art of Direct Selling Guide" covers all the essential topics you need to master to succeed in direct selling. You'll learn how to build relationships with customers, effective communication strategies, closing the sale, and follow-up techniques. You'll also learn how to recruit and build a team for your business, manage your finances, and set and achieve your business goals. With this book, you'll also learn how to develop your personal skills as a leader and build a trustworthy and ethical business. Whether you're looking to start your own direct selling business or join an existing company, this guidebook will provide you with all the knowledge and strategies you need to succeed. "The Art of Direct Selling Guide" is written in an easy-to-understand language, and it's packed with practical advice, tips, and real-life examples that will help you navigate the direct selling world with confidence. If you're ready to take the first step toward becoming a successful direct seller, this book is the perfect resource for you.

Author : Bert Rosenbloom
Publisher : Routledge
Page : 114 pages
File Size : 45,6 Mb
Release : 2013-04-03
Category : Business & Economics
ISBN : 9781136586132

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Direct Selling Channels by Bert Rosenbloom Pdf

Here is the first book to examine direct selling--the distribution of consumer products and services through personal, face-to-face sales away from fixed business locations. Direct selling has long been a major marketing channel for companies around the world. In the U.S. alone, by the start of the present decade, direct selling accounted for $12 billion in sales volume produced by almost five million independent direct salespeople. In this fundamental resource, leading authorities who have spent years studying direct selling channels provide in-depth insights, analyses, and research findings on such key topics as customer response patterns, sales motivation, personal selling methods, minority participation, multinational direct selling, and directions for future research in direct selling. This marketing channel continues to thrive and grow and Direct Selling Channels prepares readers for the challenges of the twenty-first century by providing the latest and most in-depth thought, analysis, and research on direct selling that is not available from any other source. The breadth and depth of coverage of direct selling found in this volume will help readers gain knowledge, insight, and practical wisdom about an area of marketing where superficial, stereotypical myths have so often been passed off as truth. The material presented is directly relevant to both long-range strategic planning and day-to-day management issues so it can be put to immediate use for managing direct selling channels more effectively. Direct Selling Channels represents the state-of-the-art thought and research in this area. Reader’s understanding of direct selling channels will be enriched by chapters that explore: the salient issues facing direct selling today research findings on consumers’attitudes toward direct selling methods the reasons why people become direct salespeople innovative concepts such as trust-based relationship selling the relationship between sex-role self concept and sales performance how to identify international markets for new products sold through direct selling channels

Author : Mary Christensen
Publisher : AMACOM
Page : 227 pages
File Size : 49,9 Mb
Release : 2013-03-27
Category : Business & Economics
ISBN : 9780814432082

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Be a Direct Selling Superstar by Mary Christensen Pdf

As a leader in the booming industry of direct sales, Mary Christensen knows something about the opportunities of launching a direct selling business. Her newest book, Be a Direct Selling Superstar, is an all-encompassing guide to building, leading, and managing a direct sales organization, a book that can help anyone else generate new source of income and turn a major profit. Gain an advantage over the estimated 15.6 million people involved in direct selling in the US (over 100 million worldwide) and achieve long-term success in direct selling with this how-to on goal setting, effective marketing, persuasive communication, networking, influencing, work-life balance, time management, and financial planning.With a clear, strategic understanding of the benefits of direct sales--including low start-up costs, strong earning potential, and a flexible work schedule--Christensen leverages her personal experience to help you become a superstar at direct selling. You’ll be equipped to enter the lucrative arena of enterprise building and, ultimately, create and lead a team that will help you achieve your financial dreams.

Author : Xiaowen Tian
Publisher : Cambridge University Press
Page : 395 pages
File Size : 55,6 Mb
Release : 2016-10-06
Category : Business & Economics
ISBN : 9781107101463

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Managing International Business in China by Xiaowen Tian Pdf

Extensively revised throughout, the second edition of this textbook provides a comprehensive account of how transnational corporations manage business in China.

Author : Pundrik Mishra
Publisher : Global India Publications
Page : 316 pages
File Size : 53,9 Mb
Release : 2009-12
Category : Sales management
ISBN : 9380228457

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SALES MANAGEMENT: Key to Effective Sales by Pundrik Mishra Pdf

Sales is the most important part in a company's growth and managing the sales is also an uphill task. This book focuses on some of the important aspects of sales management. After the introductory chapter on sales management, this book further traces important topics like importance of sales promotion, global dimension of sales promotion, key promotional concepts, managing sales, current trends in sales, management of direct selling and marketing, personal selling, etc. Proper examples have been given where necessary which will help readers in understandingthe topics. Simple language throughout the book will also help students in understanding the subject easily.

Author : Per V. Jenster,H. Michael Hayes,David E. Smith
Publisher : Copenhagen Business School Press DK
Page : 308 pages
File Size : 41,7 Mb
Release : 2005
Category : Business & Economics
ISBN : 8763001470

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Managing Business Marketing & Sales by Per V. Jenster,H. Michael Hayes,David E. Smith Pdf

"The correct approach to the markets for business products and services can mean gains of millions of euros, dollars, pounds or yen. This book offers the reader a wealth of concepts, theories and frameworks for analyzing, formulating and implementing business marketing and sales strategies."