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Ex-con-for-hire Burke meets with a shadowy man with a dossier of a woman he wants found. Minutes later, Burkes client is gunned down. Later, when he examines the dossier, Burke discovers that the missing woman is a girl he rescued from a brutal pimp 20 years earlier.
Author : Karin M. Ekström Publisher : Taylor & Francis Page : 267 pages File Size : 41,6 Mb Release : 2023-06-16 Category : Business & Economics ISBN : 9781000900118
Fashion as a societal phenomenon has fascinated scholars in different disciplines such as history, sociology, anthropology, psychology, and marketing often from an interdisciplinary perspective. Fashion mirrors societal changes, cultural norms, and values over time. It can be interpreted as mundane everyday practices, constructions of identity and status as well as being associated with the art world. In this book, the focus lies on marketing and the role of marketers when fashion permeates society in deliberate and subtle ways. This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers play in the process of defining, creating, and preserving fashion, but also in divesting fashion that is no longer up to date. It expands on existing knowledge to better understand the role marketers play as cultural agents in determining fashion and its markets. Contributors to the book are international, advanced scholars from a variety of disciplines such as anthropology, marketing, psychology and sociology, who challenge traditional ways of thinking about marketing. In a society where problems with overproduction and excessive consumption represent major challenges, the critical perspective of the role fashion plays in contemporary society and what influence marketing has for shaping fashion are not merely relevant, but necessary. This cutting-edge, interdisciplinary book will appeal to scholars across a broad range of fields including fashion marketing, fashion studies, and consumer culture research. It will also be valuable for students in advanced courses of study in a variety of disciplines besides marketing.
They meet in a no–name diner. A shadowy man hands Burke a CD dossier of someone he wants found. Minutes later, as Burke watches from an alley, his client is gunned down by a professional hunter–killer team. Burke slips away, unsure if he’s been spotted. Later, when he examines the dossier, he discovers that the missing woman is Beryl Preston, a girl he’d rescued from a brutal pimp twenty years earlier—when she was only thirteen—and returned to her father. Now he has to find her again—not only because she might be in danger, but also because he has to prove to himself that his rescue mission hadn’t been financed by a predator who wanted his “property” returned. His search will force him to confront a new kind of human ugliness and, finally, to practice the survivalist triage that has marked—and cursed—his life since childhood. In Mask Market, Burke the outlaw investigator finds himself searching for the truth: not only about a girl named Beryl, but also about himself. This is classic Burke: dark, dangerous, and galvanizing, from the opening scene to the explosive climax.
The Manager's Guide to Competitive Marketing Strategies, Second Edition by Norton Paley Pdf
The ability to think strategically is permeating every level of successful organizations - particularly among senior executives and line managers responsible for maintaining a competitive advantage for their products and services. Above all, Manager's Guide to Creative Marketing Strategies is a pragmatic examination of a 21st century manager. The second edition of this popular book will update you on the latest techniques for developing competitive strategies. It examines how to apply strategies and tactics in a confusing global mixture of hostile competitors, breakthrough technologies, emerging markets, fickle customer behavior, and diverse cultures. You will gain practical information about what strategy is, how competitive intelligence contributes to successful strategies - and how to put it all together. The book is an all-in-one resource for analyzing, planning, and developing competitive strategies, a workbook with checklists and forms, and a reference with numerous case histories.
Industrial Applications of Nanoparticles by Marta Irene Litter,Arslan Ahmad Pdf
Nanotechnology is one of the most rapidly developing areas of science, with great potential to solve the developmental challenges in a wide range of industries such as aerospace, agriculture, bioengineering, cosmetics, chemicals, electronics, energy, renewables, surface coatings, textiles, medicine, materials manufacturing, military equipment, etc. To compile this book, distinguished scientists, engineers, and industrial professionals from different parts of the world have been invited. An array of 17 high-quality science-based chapters covering recent advancements, challenges, and future trends in industrial applications of nanotechnology is presented. The book is aimed at industrial professionals and graduate-level students and researchers.
The Gas Mask in Interwar Germany by Peter Thompson Pdf
A history of the gas mask in Germany from first use in combat in 1915 to the eve of the Second World War. Peter Thompson traces how the development and proliferation of chemical protective technologies like the gas mask produced new subjective relationships to danger, risk, management and mastery in the modern age of mass destruction.
Hidden Champions in CEE and Turkey by Peter McKiernan,Danica Purg Pdf
This book presents hidden champions in Central and Eastern Europe (CEE) and Turkey that have been studied as a joint project between CEEMAN and IEDC-Bled School of Management, Slovenia. This is an outcome of extensive research undertaken by over 30 researchers and covers 15 countries from Russia to Albania; covering many contexts, political systems, cultures and infrastructures. The reader is provided with a detailed introduction to the concept of hidden champions and describes the cases studied in this project. This book is an invaluable resource providing a culmination of interdisciplinary, cross-study chapters ranging from leadership to performance drivers; from organization to culture and governance; from innovativeness to sustainability and further to the financial aspects of hidden champions business models. These meta level chapters are followed by 15 country-specific chapters which provide an overview of each country’s history, economic indicators and vignettes of the cases involved in this study.
I've always had an appreciation for the history of hockey, especially anything to do with goalies and goaltending. Now someone has finally come out with a book about goalie masks and how they came to look like the one I wear in the NHL today. From the kids who love the colorful mask art of today to those who remember when goalies played without masks, generations of hockey fans will enjoy Saving Face." - Martin Brodeur, New Jersey Devils goaltender "This book is a great idea. It will benefit goalies to look back to the days before the mask and to understand the reasons for it. And it's worthwhile for kids to see the old masks and see the changes that have been made, and to see how the masks were a part of the Canadian game. It's a very enjoyable real" - Ed Giacomin, Hockey Hall of Fame goalie "The past 50 years have seen the goalie mask evolve from being an object of scorn to being the most individualized and most protective piece of equipment in a goalie's armor. This book does an excellent job of telling that story, in words and visually through great photography!" - Dave Dryden, former NHL goaltender, and pioneering mask designer "Goalie masks have been an intriguing part of hockey for the past half century. This unique book is full of colorful and informative stories and photographs about the mask, its history and the men who have worn them, past and present." - Dick Irvin, Hockey Night in Canada
Proceedings of the 2nd International Conference on Business and Policy Studies by Canh Thien Dang,Javier Cifuentes-Faura,Xiaolong Li Pdf
This proceedings volume contains papers accepted by the 2nd International Conference on Business and Policy Studies (CONF-BPS 2023), which are carefully selected and reviewed by professional reviewers from corresponding research fields and the editorial team of the conference. This volume presents the latest research achievements, inspirations, and applications in applied economy, finance, enterprise management, public administration, and policy studies. CONF-BPS 2023 was a hybrid conference that includes several workshops (offline and online) around the world in Cardiff (Jan, 2023), London(Feb, 2023) and Sydney (Feb, 2023). Prof. Canh Thien Dang from King's College London, Prof. Arman Eshraghi from Cardiff Business School, and Prof. Kristle Romero Cortés from UNSW Business School have chaired those offline workshop.
Agile Government: Emerging Perspectives In Public Management by Melodena Stephens Balakrishnan,Raed Awamleh,Fadi Salem Pdf
The governments of today are not able to transform and adapt to changes in the world around them, as demanded by their constituents. The nature of work, value of public goods, and the constant bombardment of crises are making the old bureaucratic structures obsolete.Agile Government is an emerging theme, that of government-wide reinvention for adaptiveness and responsiveness. It places the accountability, delivery, capture, design and creation of public value at the heart of the government. The concept of agile government is confused with terms like Agile Manifesto, agile governance, agility among others, and because of this, needs some unpacking.This book is a deep dive into this topic. It offers insights from the theoretical development of the topic of agile government, some lessons from government practices around the world, and ongoing academic and policy research. The project is spearheaded by the Mohammed Bin Rashid School of Government, which is the first teaching and research institution in the Arab world focusing on public policy and governance.
How to Develop a Strategic Marketing Plan by Norton Paley Pdf
Two-thirds of rapid-growth firms use written business plans, according to Price, Waterhouse, Coopers 1998 Trendsetter Barometer. The survey also states that firms with written plans grow faster, achieve a higher proportion of revenues from new products and services, and enable CEOs to manage more critical business functions. How to Develop a Strategic Marketing Plan is both innovative and pragmatic in its approach. It explains how to combine the strategic vision of long-term business planning with the action-oriented thrust of a short-term marketing plan. Planning forms and guidelines for customizing your own Strategic Market Plan (SMP) are available for download from the CRC Press website. Just go to the download tab located with the book's description.Actual case histories - from companies such as Campbell Soup, Co., Texas Instruments, Inc., and Quaker State Corp. - illustrate how business-building opportunities translate into strategies and tactics. They demonstrate the compelling relationship between internal organizational functions and external market conditions, the long- and short-term strategic marketing issues and the advantages of developing an SMP.Strategic market planning shapes the future of business. In its broadest dimension it sets in motion actions that impact long term prosperity. How to Develop a Strategic Marketing Plan gives you the tools to generate a credible strategic marketing plan so your organization can survive in the 21st century.
Cuba's cultural influence throughout the Western Hemisphere, and especially in the United States, has been disproportionally large for so small a country. This landmark volume is the first comprehensive overview of poetry written over the past sixty years. Presented in a beautiful Spanish-English en face edition, The Whole Island makes available the astonishing achievement of a wide range of Cuban poets, including such well-known figures as Nicolás Guillén, José Lezama Lima, and Nancy Morejón, but also poets widely read in Spanish who remain almost unknown to the English-speaking world—among them Fina García Marruz, José Kozer, Raúl Hernández Novás, and Ángel Escobar—and poets born since the Revolution, like Rogelio Saunders, Omar Pérez, Alessandra Molina, and Javier Marimón. The translations, almost all of them new, convey the intensity and beauty of the accompanying Spanish originals. With their work deeply rooted in Cuban culture, many of these poets—both on and off the island—have been at the center of the political and social changes of this tempestuous period. The poems offered here constitute an essential source for understanding the literature and culture of Cuba, its diaspora, and the Caribbean at large, and provide an unparalleled perspective on what it means to be Cuban.
Pandemic Communication and Resilience by David M. Berube Pdf
This book examines how we design and deliver health communication messages relating to outbreaks, epidemics, and pandemics. We have experienced major changes to how the public receives and searches for information about health crises over the last twelve decades with the ongoing shift from text/broadcast-based to digital messaging and social media. Both health theories and practices are examined as it applies to testing, tracking, hoarding, therapeutics, and vaccines with case studies. Challenges to communicate about health to diverse audiences (including the science illiterate) and across (both Western and developing economies) have been complicated by politics, norms and mores, personal heuristics, and biases, such as mortality salience, news avoidance, and quarantine fatigue. Issues of economic development and land use, trade and transportation, and even climate change have increased the exposure of human populations to infectious diseases making risk and resilience more pressing. The book has been designed to support health communicators and public health management professionals, students, and interested stakeholders and university libraries.