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Mass Media in the Asian Pacific by Bryce Telfer McIntyre Pdf
A compilation of recent research findings on mass communication in the Asia Pacific region. The studies focus mainly on Hong Kong, China and Taiwan. The unfolding drama of China's take over of Hong Kong and Taiwan's potential reunification with the mainland are also addressed.
Public Relations in Asia Pacific by Mary M. Devereux,Anne Peirson-Smith Pdf
Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world’s fastest expanding economy. It is a carefully drawn road map, both strategically and tactically, for all manner of entities, for profit and not-for-profit on how to establish and maintain effective relationships with their numerous stakeholders. Particularly insightful are the many examples of public relations in action within the Asia Pacific region. It’s a “must” read for those interested in public relations careers and those new to the profession; and it’s a first-rate refresher for the established professional. —Harold Burson, Founding Chairman, Burson-Marsteller Worldwide Mary Devereux and Anne Peirson-Smith have combined their considerable talents and experience to produce a bible of how public relations is—and should be—practiced in the Asia Pacific. One of its many virtues is that it debunks the myth that PR is just one long lunch hosted by caricature Svengalis and Spin Doctors. Rather, it sets the profession in a cultural context that will be valuable to those starting at PR 101, professionals and corporate executives who want to know how truth can be well told (with all due credit to McCann Erickson). —Kerry McGlynn, Special Adviser, Corporate Communication Department, Cathay Pacific Airways As greater social pluralism, stakeholder influence and internet driven consumer sophistication and empowerment grow relentlessly across nearly all Asian societies, Public Relations in Asia Pacific is a timely guide to the critical role of good public relations. Clear, helpful and with a wealth of good examples of how best practice PR in action can make real and tangible contributions to governments, businesses, NGOs as well as to ordinary people, this is essential reading for anyone concerned with how to communicate well in the world’s fastest growing economic region. —Tim Sutton, Chairman Asia Pacific, Weber Shandwick In an increasingly globalized world, public relations practices and strategies become critical for organizations to communicate effectively to their diverse audiences worldwide. This book is therefore an extremely timely and relevant contribution to PR students and practitioners in the Asia-Pacific region as it provides not only a comprehensive overview of the essential concepts and skills of public relations but also specific case studies which illustrate tactical uses of public relations across a wide range of issues and countries. In my opinion, this book fills a major gap in the understanding of public relations concepts and practices and will constitute a fundamental resource for all those who aspire to excel within the field. —Dr. Indrajit Banerjee, Secretary-General, Asian Media Information and Communication Centre (AMIC)
Media and Politics in Pacific Asia by Duncan McCargo Pdf
Drawing on first hand research and written in a clear and accessible manner this is a highly original book providing a detailed account of the political influence exerted by both domestic and international media in the Asia Pacific region.
The European Union and the Asia-Pacific by Natalia Chaban,Martin Holland Pdf
A central problem for the European Union is said to be that of the "politics of identity". Within this, the concept of the EU’s international identity requires exploration in terms of how it is both constructed and represented globally. To address this issue, this book identifies measures and compares public awareness and perceptions of the EU within the Asia-Pacific region. It deals with the under-researched issue of the public perception of the EU outside the Union and the role of the media in shaping such perceptions. It builds on what has been described as the EU’s ‘communication deficit’, a phenomenon which has typically been explored as an internal EU dynamic but has yet to be applied to the EU’s external relations. The volume presents findings from a systematic research project designed to measure the EU’s external ‘communication deficit’ and to raise the level of its awareness in other regions through three perception levels: The study of EU images in news mass media production A survey of general public perceptions and attitudes on the EU A survey of the elite perceptions of the EU. Drawing on research from New Zealand, Australia, South Korea and Thailand, this book will be of interest to students and researchers of politics, communication studies, European studies and Asian studies.
Asian Americans and the Mass Media by Virginia Mansfield-Richardson Pdf
Asian Americans are the fastest growing minority in the United States comprising nearly 3 percent of the population, yet they are rarely given coverage in the U.S. media, as this book demonstrates. This book, written by an 11-year reporter of The Washington Post who is now an Associate Dean at Ithaca College, is broad in scope and studies the relationship between mass media and this important minority, including: 1) examines the scope and type of coverage afforded Asian Americans in mainstream newspapers through a content analysis of twenty leading newspapers for the year March 1, 1994 to February 28, 1995; 2) examines the opinions of Asian Americans who work in print, radio, and television media both in mainstream media and specialized Asian American media, through a survey asking their negative and positive experiences on the job as related to their ethnicity, and their opnions on how well the media cover Asian Americans; and 3) an historical examination of Asian Americans and media treatment of Asian Americans, and specialized publications serving Asian Americans. No other book has looked at media coverage of Asian Americans as in-depth as this fascinating account of how attitudes towards Asian Americans are shaped in America through questionable coverage of this diverse segment of the population.
Journal of Asian Pacific Communication by Giles/Pierson,Howard Giles Pdf
Research into language issues and communication problems is investigated across a range of disciplines and appears in a wide diversity of published outlets. In addition, any linguistic and communication problems faced by Southeast Asian immigrants elsewhere in the world are also located in disparate contexts. This journal is the first real attempt to provide a forum for such widespread concerns to be published in the English Language.
South Pacific Islands Communication by Evangelia Papoutsaki Pdf
Bringing together scholarly contributions on communications issues across the South Pacific islands, this work aims to create a better understanding of what affects information flow and communication in smaller nations and how these impact on national development, governance and the creation of more cohesive societies.
The Politics of Southeast Asia's New Media by William Atkins Pdf
Demonstrates that the challenge to authoritarian regimes, anticipated by modern theorists as a result of the globalization of news and information, is not materializing. Instead, state control is continuing in new, subtler forms.
Gender, Media and Modernity in the Asia-Pacific by Catherine Driscoll,Meaghan Morris Pdf
This collection offers a range of cultural studies perspectives on the ways gender and modernity intersect in media produced in the Asia-Pacific region. It spans different ideas about modernity in the region, different approaches to cultural analysis, and different media forms: from Taiwanese lifestyle television to avant-garde Indian cinema, from the emergence of a Chinese youth culture in online social networks to the alienation of country girls as imagined by Australian soap opera, and from the fantastic politics of migrating bodies in Korean cinema to the masculine mimicry of fighting women in South-East Asian action movies. Together, these essays explore the ways that media both records and helps produce images and experiences of modernity and the integral role gender plays in those processes. This book was originally published as a special issue of Cultural Studies.
Youth, Media and Culture in the Asia Pacific Region by Usha M. Rodrigues,Belinda Smaill Pdf
Youth, Media and Culture in the Asia Pacific Region presents an analysis of youth media activities in a diverse, but geographically connected Asia Pacific region. The region, which is spatially connected by its colonial and imperial past, is becoming a significant player in the globalized world. In this context, youth situated in these economically, politically and socially structured communities are redefining their locales through their patterns of media use. The discourse of â ~youthâ (TM) in this disparate region is manifest in the media through their identity articulations and social activism. The book illustrates that these â ~youth subculturesâ (TM) in the Asia Pacific are part of the well marketed global consumerism culture, and yet at other times independent of the commodifying impetus of global capital. It draws on case studies to examine some of the media practices youth in the region are engaged in and elucidates the process of social change taking place in some Asia Pacific nations. 'This book contributes to the important and growing field of youth media studies. The regionalization of media research is necessarily recuperated here, bringing large populations of media users into a frame of reference that allows critical reflection on the new waves of use and sociality in the Asia Pacific region.' Stephanie Hemelryk Donald, Professor of International Studies, UTS
Online@AsiaPacific by Larissa Hjorth,Michael Arnold Pdf
Media across the Asia-Pacific region are at once social, locative and mobile. Social in that these media facilitate public and interpersonal interaction, locative in that this social communication is geographically placed, and mobile in so much as the media is ever-present. The Asia–Pacific region has been pivotal in the production, shaping and consumption of personal new media technologies and through social and mobile media we can see emerging certain types of personal politics that are inflected by the local. The six case studies that inform this book—Seoul, Tokyo, Shanghai, Manila, Singapore and Melbourne—offer a range of economic, socio-cultural, and linguistic differences, enabling the authors to provide new insights into specific issues pertaining to mobile media in each city. These include social, mobile and locative media as a form of crisis management in post 3/11 Tokyo; generational shifts in Shanghai; political discussion and the shifting social fabric in Singapore; and the erosion of public and private, and work and leisure paradigms in Melbourne. Through its striking case studies, this book sheds new light on how the region and its contested and multiple identities are evolving, and concludes by revealing the impact of mobile media on how place is shaped, as well as shaping, practices of mobility, intimacy and a sense of belonging. Employing comprehensive, cross-disciplinary frameworks from theoretical approaches such as media sociology, ethnography, cultural studies and media and communication studies, Online@AsiaPacific will be of huge interest to students and scholars of Asian culture and society, cybercultures, new media studies, communication studies and internet studies.