New Graphic Design

Author : David Reinfurt
Publisher : Inventory Press
Page : 256 pages
File Size : 54,5 Mb
Release : 2019-09-17
Category : Design
ISBN : 1941753213

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A New Program for Graphic Design by David Reinfurt Pdf

A toolkit for visual literacy in the 21st century A New Program for Graphic Design is the first communication-design textbook expressly of and for the 21st century. Three courses--Typography, Gestalt and Interface--provide the foundation of this book. Through a series of in-depth historical case studies (from Benjamin Franklin to the Macintosh computer) and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines. Synthesizing the pragmatic with the experimental, and drawing on the work of Max Bill, György Kepes, Bruno Munari and Stewart Brand (among many others), it builds upon mid- to late-20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels--treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool. David Reinfurt (born 1971), a graphic designer, writer and educator, reestablished the Typography Studio at Princeton University and introduced the study of graphic design. Previously, he held positions at Columbia University Graduate School of Architecture, Planning and Preservation, Rhode Island School of Design and Yale University School of Art. As a cofounder of O-R-G inc. (2000), Dexter Sinister (2006) and the Serving Library (2012), Reinfurt has been involved in several studios that have reimagined graphic design, publishing and archiving in the 21st century. He was the lead designer for the New York City MTA Metrocard vending machine interface, still in use today. His work is included in the collections of the Walker Art Center, Whitney Museum of American Art, Cooper Hewitt National Design Museum and the Museum of Modern Art. He is the co-author of Muriel Cooper (MIT Press, 2017), a book about the pioneering designer.

Author : David Dabner,Sheena Calvert,Anoki Casey
Publisher : John Wiley & Sons
Page : 194 pages
File Size : 44,7 Mb
Release : 2012-02-24
Category : Design
ISBN : 9781118174807

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The New Graphic Design School by David Dabner,Sheena Calvert,Anoki Casey Pdf

The principles and practice of graphic design Graphic Design School is a foundation course for graphic designers working in print, moving image, and digital media. Practical advice on all aspects of graphics design-from understanding the basics to devising an original concept and creating successful finished designs. Examples are taken from all media-magazines, books, newspapers, broadcast media, websites, and corporate brand identity. Packed with exercises and tutorials for students, and real-world graphic design briefs. This revised, fourth edition contains specific advice on how to adapt designs to suit different projects, including information on digital imaging techniques, motion graphics, and designing for the web and small-screen applications.

Author : Ellen Lupton,Jennifer Cole Phillips
Publisher : Chronicle Books
Page : 250 pages
File Size : 51,8 Mb
Release : 2014-04-15
Category : Design
ISBN : 9781616893446

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Graphic Design by Ellen Lupton,Jennifer Cole Phillips Pdf

How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems

Author : Stephen Eskilson
Publisher : Unknown
Page : 0 pages
File Size : 47,6 Mb
Release : 2012
Category : Art deco
ISBN : 1856698246

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Graphic Design by Stephen Eskilson Pdf

Now in its second edition, this wide-ranging, seminal text offers an accessible account of the history of graphic design from the nineteenth century to the present day. Organized chronologically, the book makes an important critical contribution to the subject by presenting graphic design and typography as deeply embedded in the fabric of society in every era. This distinctive approach enables Stephen J. Eskilson to discuss the evolution of graphic design in light of prevailing political, social, military and economic conditions, as well as nationalism and gender. After surveying typography from Gutenburg to Bodoni, he traces the impact of the Industrial Revolution and the influence of Art Nouveau and the Arts and Craft movements on the graphic arts. In the richly contextualised chapters that follow, he chronicles the history of the early twentieth-century modernist design styles, the wartime politicization of American and Soviet regional styles, the Bauhaus, the rise of the International Style in the 1950s-1960s, and the post-modern movement of the 1970s-1980s right through to the challenges facing the world's designers today. This second edition has been carefully reviewed and revised throughout to best reflect contemporary scholarship. In addition to over 80 new colour images, there is a revised final chapter that includes an up-to-date survey of the wealth of aesthetic, conceptual and technical developments in graphic design over the last few years.'The book provides a sensible and coherent timeline of historical development in graphic design. The new text addresses issues of how and why, as well as of the when, in our discipline. Terrific!' Dr Paul Rennie, Head of Context, Graphic and Communication Design, Central St Martins, London

Author : Adrian Shaughnessy
Publisher : Unknown
Page : 0 pages
File Size : 54,8 Mb
Release : 2010
Category : Commercial art
ISBN : 1856697096

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How to be a Graphic Designer, Without Losing Your Soul by Adrian Shaughnessy Pdf

Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you wont have been taught at college - for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.

Author : Charlotte Fiell,Peter Fiell
Publisher : Carlton Publishing Group
Page : 0 pages
File Size : 44,9 Mb
Release : 2013
Category : Art
ISBN : 1847960448

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New Graphic Design by Charlotte Fiell,Peter Fiell Pdf

A thought provoking round-up of today's most interesting visual communication projects, 'New Graphic Design' surveys the very latest work from 100 of the world's most exciting and groundbreaking practitioners.

Author : Caroline Roberts
Publisher : Laurence King Publishing
Page : 0 pages
File Size : 44,8 Mb
Release : 2015-06-16
Category : Design
ISBN : 1780674848

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Graphic Design Visionaries by Caroline Roberts Pdf

Featuring 75 of the world's most influential designers, this book presents the story of graphic design through the fascinating personal stories and significant works that have shaped the field. Arranged in chronological order, the book shows the development of design, from early innovators such as Edward McKnight Kauffer and Alexey Brodovitch to key figures of mid-century Swiss Design and corporate American branding. The book profiles masters of typography, such as Wim Crouwel and Neville Brody; visionary magazine designers, such as Leo Lionni and Cipe Pineles; designers who influenced the world of film, such as Saul Bass and Robert Brownjohn; and the creators of iconic poster work, such as Armin Hofmann, Rogério Duarte and Yusaku Kamekura. Combining insightful text and key visual examples, this is a dynamic and richly illustrated guide to the individuals whose vision has defined the world of graphic design.

Author : Ellen Lupton,Jennifer Cole Phillips
Publisher : Princeton Architectural Press
Page : 0 pages
File Size : 45,9 Mb
Release : 2015-07-14
Category : Design
ISBN : 1616893257

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Graphic Design: The New Basics by Ellen Lupton,Jennifer Cole Phillips Pdf

Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

Author : Sophie Cure,Barbara Seggio
Publisher : Laurence King Publishing
Page : 0 pages
File Size : 47,8 Mb
Release : 2019-06-25
Category : Design
ISBN : 1786273969

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Graphic Design Play Book by Sophie Cure,Barbara Seggio Pdf

'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities. Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication. An excerpt from the book: How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image. Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film. Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers. The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – Sophie Cure and Aurélien Farina

Author : Cath Caldwell
Publisher : National Geographic Books
Page : 0 pages
File Size : 55,9 Mb
Release : 2019-08-06
Category : Art
ISBN : 9781465481801

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Graphic Design For Everyone by Cath Caldwell Pdf

Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level. This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral. Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message. Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more. If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator.

Author : Ellen Lupton
Publisher : Unknown
Page : 184 pages
File Size : 46,8 Mb
Release : 1900
Category : Electronic
ISBN : 161689184X

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Graphic Design Thinking by Ellen Lupton Pdf

Author : Victionary
Publisher : Victionary
Page : 0 pages
File Size : 40,9 Mb
Release : 2019
Category : Design
ISBN : 9887903426

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Type for Type by Victionary Pdf

"Custom typefaces have become an increasingly common means for forward-thinking brands to establish and further strengthen their visual identities. By expressing a unique personality or supporting a campaign effectively, these typefaces go beyond aesthetics and achieving marketing objectives to build value for the brands over the long term. Type for Type collates some of the best custom typography work around the world that demonstrates both creative and commercial ingenuity. It also features cover stories that offer insights by some of the top design studios in the industry as well as compelling project- and technique-related details to inspire both designers and clients alike."--Publisher's website.

Author : Camille Walala
Publisher : Unknown
Page : 0 pages
File Size : 45,7 Mb
Release : 2022-01-20
Category : Design
ISBN : 1838186549

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Camille Walala: Taking Joy Seriously by Camille Walala Pdf

Camille's art is visceral, immediate and instinctive. Her bold colours, playful shapes and geometric patterns create a powerful visual energy, lifting moods, stirring hearts and raising smiles in all who pass by. Known for her ambitious, largescale and explosively colourful interventions in public spaces, Camille Walala uses the manmade landscape as a platform for disseminating positivity. This timely monograph presents her work and philosophy in all its colourful glory. This book is available in eight different cover designs; books are shipped to customers at random.

Author : Jens Müller
Publisher : Taschen
Page : 480 pages
File Size : 55,8 Mb
Release : 2018
Category : Art
ISBN : 3836570378

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The History of Graphic Design, 1960-Today by Jens Müller Pdf

In this second volume, Jens Müller rounds off the most comprehensive exploration of graphic design to date. With around 3,500 seminal pieces and 78 landmark projects, year-by-year spreads, and profiles of industry leaders, discover how graphic design shaped contemporary society from the 1960s until today, from the hippie movement to new forms...

Author : Stuart Tolley
Publisher : National Geographic Books
Page : 0 pages
File Size : 47,9 Mb
Release : 2016-05-31
Category : Design
ISBN : 9780500292198

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Min by Stuart Tolley Pdf

An inspiring visual survey of the resurgence of minimalism in contemporary graphic design Minimalism has informed some of the greatest graphic design in the history of the art form. It gave us the Helvetica font and decluttered web design, and it allowed graphic designers to focus with renewed diligence on the relationship between form and function. Today’s resurgence in minimalist graphic design—as creators move away from the ornate, decorative patterns that have saturated our visual culture for the past decade—calls for a closer look at the movement in its new, contemporary context. Min showcases around 150 outstanding minimalist designers working across a wide range of formats and media—from independent magazines and album cover designs to corporate identity and branding. Three sections—“Reduction,” “Geometry,” and “Production”—define key approaches to minimalism in its visual forms. Each section presents a range of contemporary works, all produced in the past three years. These are accompanied by exclusive interviews with leading practitioners and proponents of minimalist design (Jessica Svendsen, Made Thought, Eric Hu, and others) that offer an in-depth look at their creative processes. Finally, essays tracing the evolution of minimalism in graphic design allow for a useful comparison of the first wave of minimalism in the 1960s to its renascent form today.