Package Design Workbook

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Package Design Workbook

Steven DuPuis,John Silva
Package Design Workbook Book PDF

Author : Steven DuPuis,John Silva
Publisher : Rockport Pub
Page : 241 pages
File Size : 43,6 Mb
Release : 2011-06
Category : Design
ISBN : 9781592537082

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Package Design Workbook by Steven DuPuis,John Silva Pdf

A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. The book addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display conderations. This book will break down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs. As with other books in the "workbook" series, it offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects on the consumer and for the client were.

Packaging Design

Marianne R. Klimchuk,Sandra A. Krasovec
Packaging Design Book PDF

Author : Marianne R. Klimchuk,Sandra A. Krasovec
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 48,7 Mb
Release : 2013-01-14
Category : Design
ISBN : 9781118027066

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Packaging Design by Marianne R. Klimchuk,Sandra A. Krasovec Pdf

The fully updated single-source guide to creating successful packaging designs for consumer products Now in full-color throughout, Packaging Design, Second Edition has been fully updated to secure its place as the most comprehensive resource of professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with practical guidance, step-by-step descriptions of the creative process, and all-important insights into the varying perspectives of the stakeholders, the design phases, and the production process, this book illuminates the business of packaging design like no other. Whether you're a designer, brand manager, or packaging manufacturer, the highly visual coverage in Packaging Design will be useful to you, as well as everyone else involved in the process of marketing consumer products. To address the most current packaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of the entire packaging design process, including the business of packaging design, terminology, design principles, the creative process, and pre-production and production issues A new chapter that puts packaging design in the context of brand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phase of the packaging design process A history of packaging design covered in brief to provide a context and framework for today's business Useful appendices on portfolio preparation for the student and the professional, along with general legal and regulatory issues and professional practice guidelines

Packaging Sustainability

Wendy Jedlicka
Packaging Sustainability Book PDF

Author : Wendy Jedlicka
Publisher : John Wiley & Sons
Page : 368 pages
File Size : 42,7 Mb
Release : 2015-03-05
Category : Design
ISBN : 9781119103868

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Packaging Sustainability by Wendy Jedlicka Pdf

Packaging Sustainability Take the lead with sustainable package design solutions The classic role of packaging is to “Protect, Inform, and Sell.” Today, packaging must do all that—but with minimal eco-impact. Packaging Sustainability: Tools, Systems, and Strategies for Innovative Package Design is a comprehensive guide to thinking outside the box to create practical, cost-effective, and eco-responsible packaging. With a broad range of contributions from pioneers of sustainability, Packaging Sustainability not only describes the concepts of sustainability but reveals the logic behind them, providing you with the tools to sift through and adapt to the ever changing barrage of materials, services, regulations, and mandates. The book: Enables the designer to make smart, informed decisions at all points throughout the packaging design process Offers a comprehensive overview of sustainable packaging design issues from leading practitioners, designers, engineers, marketers, psychologists, and ecologists Describes materials and processes in current use and helps the reader understand how they interconnect With solid information and actionable ideas, Packaging Sustainability gives you all the tools for maximizing a product’s shelf impact—while minimizing its ecological footprint.

Packaging Essentials

Candace Ellicott,Sarah Roncarelli
Packaging Essentials Book PDF

Author : Candace Ellicott,Sarah Roncarelli
Publisher : Rockport Publishers
Page : 209 pages
File Size : 40,5 Mb
Release : 2010-06-01
Category : Design
ISBN : 9781610580670

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Packaging Essentials by Candace Ellicott,Sarah Roncarelli Pdf

This book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly visual and appealing to beginning designers, students, and working designers as a resource. The content helps to establish the rules and guides designers in knowing when and where to bend them. Visual examples demonstrate each principle so readers can see the principle at work in applied design.

Package Design Workbook

Steven DuPuis,John Silva
Package Design Workbook Book PDF

Author : Steven DuPuis,John Silva
Publisher : Unknown
Page : 240 pages
File Size : 41,8 Mb
Release : 2011
Category : Business enterprises
ISBN : OCLC:1105772144

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Package Design Workbook by Steven DuPuis,John Silva Pdf

A comprehensive reference volume, this book provides readers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way.

Information Design Workbook, Revised and Updated

Kim Baer
Information Design Workbook Revised and Updated Book PDF

Author : Kim Baer
Publisher : Rockport Publishers
Page : 242 pages
File Size : 49,8 Mb
Release : 2021-12-14
Category : Design
ISBN : 9781631598067

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Information Design Workbook, Revised and Updated by Kim Baer Pdf

Information Design Workbook, Revised and Updated takes a methodical, yet comprehensive, approach to conveying the fundamentals of effective, innovative information design by examining history, theory, criticism, technology and media, process, method, and practice. With several new case studies and the latest approaches, you'll learn how to create visually compelling and meaningful graphics. Opening with a very brief history followed by an instructive breakdown of the discipline, get an intimate understanding of the complexities of crafting information designto effectively improve communication both functionally and aesthetically. You'll learn every aspect of the discovery process, including how to work within your client's business structure, create a project timeline, identify and prioritize possible audiences, construct a creative brief, and explore personas (user profiles) and scenarios. Then, explore best practices and get practical tips on creating planning documents and testing your design. An overview of key design principles—including color, type styling, structure, and graphic elements—shows you how to apply these basic tools to develop powerful information design solutions. A wide range of case studies from premier design firms around the world illustrate how all the complex considerations and techniques outlined in the first half of the book come into play. The author critiques and explains why each design is successful in terms of formal quality (Aesthetics) and function (How does it improve communication?). The case studies include cutting edge examples of printed matter, information graphics, interactive experiences, environmental design, as well as experimental projects. Using these principles and methods as a foundation and the real-world examples as a springboard, you can learn to execute well-crafted, functional, and aesthetically beautiful information design.

Typography Workbook

Timothy Samara
Typography Workbook Book PDF

Author : Timothy Samara
Publisher : Rockport Pub
Page : 260 pages
File Size : 51,8 Mb
Release : 2004
Category : Graphic design
ISBN : 1592531903

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Typography Workbook by Timothy Samara Pdf

This guide offers ideas and inspiration through hundreds of successful real-life projects. It also offers advice on choosing fonts, sizes and colours, incorporating text and illustrations, and avoiding common mistakes in text usage.

Outside the Box

Gail Anderson
Outside the Box Book PDF

Author : Gail Anderson
Publisher : Chronicle Books
Page : 259 pages
File Size : 52,9 Mb
Release : 2015-10-13
Category : Design
ISBN : 9781616894764

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Outside the Box by Gail Anderson Pdf

In an age of slick, computer-generated type and Photoshopped perfection, hand-drawn packing is enjoying a global resurgence. As shorthand for something more authentic, homegrown, handmade, or crafted, hand-drawn packaging is found on everything from supermarket eggs to Chipotle drink cups. In this exhaustive and lavishly illustrated survey, organized by four types—DIY, art, craft, and artisanal—Gail Anderson pulls back the curtain on the working processes and inspirations of forty letterers, illustrators, and designers from all around the world through insightful interviews, process sketches, and her infectious love of the medium.

Material Innovation: Packaging Design

Andrew H Dent,Leslie Sherr
Material Innovation Packaging Design Book PDF

Author : Andrew H Dent,Leslie Sherr
Publisher : National Geographic Books
Page : 0 pages
File Size : 43,8 Mb
Release : 2015-10-27
Category : Technology & Engineering
ISBN : 9780500291979

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Material Innovation: Packaging Design by Andrew H Dent,Leslie Sherr Pdf

Explores new and innovative materials designed to change the way consumers experience product packaging The third in a series of ten volumes exploring the constantly evolving frontiers of design, Material Innovation: Packaging Design presents products whose packaging reaches new heights of innovation. The range is diverse and international, from “plantable” packaging that can be buried in dirt after consumer use, later to emerge as a plant to alcohol bottles with labels that react to music, and bespoke, collectible jars of Marmite XO. Material Innovation: Packaging Design explores not only the latest advances in consumer product packaging but also how such advances could fail or flourish within the increasingly digital landscape of the twenty-first century. Case studies featured throughout the book profile the innovative use of materials by a particular practitioner, practice, or company, offering specific and elegant solutions. Clearly structured and illustrated throughout, this book will connect reader (whether student or professional) to material.

Travel by Design

Peter Sallick
Travel by Design Book PDF

Author : Peter Sallick
Publisher : Assouline Publishing
Page : 6 pages
File Size : 52,8 Mb
Release : 2020-10-01
Category : Travel
ISBN : 9781614289258

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Travel by Design by Peter Sallick Pdf

Showcasing travel photographs by more than 150 of America’s top architects and designers, Travel by Design is an inspiring guide to the power of travel to shape and expand our world. Travel by Design reminds us of the beauty and importance of travel, with images of more than 100 locations in 60 countries, from exotic destinations and global cities to adventure travels and all-American escapes. More than 350 photographs take readers on a global journey through cityscapes, ancient civilizations, luxurious resorts, and stunning natural wonders, all seen through the discerning and artistic eyes of today’s leading creative talents. The images are sure to inspire dreams of escape, and the 40 pages of insider resources—from favorite hotels and restaurants to secret shopping sources and must-see monuments—will make planning future trips reassuring and easy.

The Future of Packaging

Tom Szaky
The Future of Packaging Book PDF

Author : Tom Szaky
Publisher : Berrett-Koehler Publishers
Page : 321 pages
File Size : 53,6 Mb
Release : 2019-02-05
Category : Business & Economics
ISBN : 9781523095513

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The Future of Packaging by Tom Szaky Pdf

Only 35 percent of the 240 million metric tons of waste generated in the United States alone gets recycled, according to the Environmental Protection Agency. This extraordinary collection shows how manufacturers can move from a one-way take-make-waste economy that is burying the world in waste to a circular, make-use-recycle economy. Steered by Tom Szaky, recycling pioneer, eco-capitalist, and founder and CEO of TerraCycle, each chapter is coauthored by an expert in his or her field. From the distinct perspectives of government leaders, consumer packaged goods companies, waste management firms, and more, the book explores current issues of production and consumption, practical steps for improving packaging and reducing waste today, and big ideas and concepts that can be carried forward. Intended to help every business from a small start-up to a large established consumer product company, this book serves as a source of knowledge and inspiration. The message from these pioneers is not to scale back but to innovate upward. They offer nothing less than a guide to designing ourselves out of waste and into abundance.

Color Design Workbook

Terry Lee Stone,Sean Adams,Noreen Morioka
Color Design Workbook Book PDF

Author : Terry Lee Stone,Sean Adams,Noreen Morioka
Publisher : Rockport Pub
Page : 246 pages
File Size : 50,8 Mb
Release : 2008-03
Category : Design
ISBN : 1592534333

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Color Design Workbook by Terry Lee Stone,Sean Adams,Noreen Morioka Pdf

Annotation This workbook allows readers to explore colour through the language of the professionals. It supplies tips on how to talk to clients and use colour in presentations along with historical and cultural meanings and colour theory.

Conditional Design Workbook

Luna Maurer,Edo Paulus,Jonathan Puckey,Roel Wouters
Conditional Design Workbook Book PDF

Author : Luna Maurer,Edo Paulus,Jonathan Puckey,Roel Wouters
Publisher : Unknown
Page : 0 pages
File Size : 47,8 Mb
Release : 2013
Category : Design
ISBN : 9078088583

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Conditional Design Workbook by Luna Maurer,Edo Paulus,Jonathan Puckey,Roel Wouters Pdf

Conditional design is a design method formulated by the graphic designers Luca Maurer, Jonathan Puckey, Roel Wouters and the artist Edo Paulus, in which conditions and rules of play are drawn up that invite cooperation within a 'regulated' process towards an unpredictable design or result.

The COMPLETE BOOK of Product Design, Development, Manufacturing, and Sales

Steven Selikoff
The COMPLETE BOOK of Product Design Development Manufacturing and Sales Book PDF

Author : Steven Selikoff
Publisher : Unknown
Page : 516 pages
File Size : 41,7 Mb
Release : 2020-06-02
Category : Electronic
ISBN : 9798649134422

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The COMPLETE BOOK of Product Design, Development, Manufacturing, and Sales by Steven Selikoff Pdf

- For beginners who are new to developing products and selling them- For experienced product developers looking to remove risks and fill in knowledge gaps- For inventors with new products seeking information on validation, manufacturing and sales channels- For Amazon Sellers looking to take the next step, to introduce unique products, grow into retailers, and expand their business. Complete step-by-step instructions on how to identify unique winning products, validate customer demand, ensure profitability, design and engineer your product, identify factories, negotiate effectively, manage shipping & logistics, and generate sales across all channels from independent retailers to chains and big box stores.

Creative Lettering and Beyond

Gabri Joy Kirkendall,Laura Lavender,Julie Manwaring,Shauna Lynn Panczyszyn
Creative Lettering and Beyond Book PDF

Author : Gabri Joy Kirkendall,Laura Lavender,Julie Manwaring,Shauna Lynn Panczyszyn
Publisher : Walter Foster Publishing
Page : 0 pages
File Size : 54,8 Mb
Release : 2014-11-03
Category : Crafts & Hobbies
ISBN : 1600583970

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Creative Lettering and Beyond by Gabri Joy Kirkendall,Laura Lavender,Julie Manwaring,Shauna Lynn Panczyszyn Pdf

Creative Lettering and Beyond combines the artistic talents, inspirational tips, and tutorials of four professional hand letterers and calligraphers for a dynamic and interactive learning experience. After a brief introduction to the various tools and materials, artists and lettering enthusiasts will learn how to master the art of hand lettering and typography through easy-to-follow step-by-step projects, prompts, and exercises. From the basic shape and form of letters to cursive script, spacing, and alignment, artists will discover how to transform simple words, phrases, and quotes into beautiful works of hand-lettered art. The interactive format and step-by-step process offers inspirational instruction for a wide variety of fun projects and gift ideas, including hand-rendered phrases on paper and digitally enhanced note cards. Artists will also discover how to apply lettering to linen, coffee mugs, calendars, and more. Numerous practice pages and interactive prompts throughout the book invite readers to put their newfound lettering skills to use, as well as work out their artistic ideas. Covering a variety of styles and types of lettered art, including calligraphy, illustration, chalk lettering, and more, artists will find a plethora of exercises and tips to help them develop their own unique lettering style.