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Author : Anonim
Publisher : Unknown
Page : 140 pages
File Size : 51,6 Mb
Release : 1971
Category : Periodicals
ISBN : STANFORD:36105120777268
Author : Anonim
Publisher : Unknown
Page : 0 pages
File Size : 42,6 Mb
Release : 1971
Category : Periodicals
ISBN : LCCN:74164885
Author : Anonim
Publisher : Unknown
Page : 248 pages
File Size : 47,5 Mb
Release : 1971
Category : Periodicals
ISBN : STANFORD:36105120777276
Author : South African Council for Scientific and Industrial Research,Human Sciences Research Council
Publisher : Unknown
Page : 272 pages
File Size : 42,5 Mb
Release : 1971
Category : Reference
ISBN : STANFORD:36105120876730
Author : Anonim
Publisher : Unknown
Page : 282 pages
File Size : 45,5 Mb
Release : 1971
Category : Periodicals
ISBN : STANFORD:36105120777284
Author : South African Public Library (CAPETOWN)
Publisher : Unknown
Page : 408 pages
File Size : 49,9 Mb
Release : 1862
Category : Electronic
ISBN : BL:A0018266752
Author : Basler Afrika Bibliographien
Publisher : BASLER AFRIKA BIBLIOGRAPHIEN
Page : 272 pages
File Size : 54,5 Mb
Release : 1999
Category : Africa
ISBN : 3905141736
Author : Anonim
Publisher : Unknown
Page : 298 pages
File Size : 41,5 Mb
Release : 2006
Category : Information services
ISBN : IND:30000115773578
Author : Loree Elizabeth Taylor
Publisher : [Hamden, Conn.] : Archon Books
Page : 112 pages
File Size : 51,8 Mb
Release : 1967
Category : Libraries
ISBN : UCAL:$B671594
Author : Anonim
Publisher : Unknown
Page : 54 pages
File Size : 42,9 Mb
Release : 1984
Category : Electronic
ISBN : OCLC:750104339
Author : Reuben Musiker
Publisher : Unknown
Page : 264 pages
File Size : 55,8 Mb
Release : 1986
Category : Information science
ISBN : UCAL:B4224547
Author : Dinesh K. Gupta
Publisher : Walter de Gruyter
Page : 448 pages
File Size : 40,8 Mb
Release : 2006
Category : Business & Economics
ISBN : 3598117531
Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Author : Hans Jürgen Aschenborn
Publisher : Unknown
Page : 72 pages
File Size : 46,5 Mb
Release : 1960
Category : Libraries
ISBN : UOM:39015033901961
Author : Anonim
Publisher : Unknown
Page : 718 pages
File Size : 43,5 Mb
Release : 1995
Category : Science
ISBN : UCSC:32106011012058
Author : South African Library
Publisher : Unknown
Page : 240 pages
File Size : 40,8 Mb
Release : 1982
Category : Libraries
ISBN : IND:30000108420724