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Persuasive Business Writing Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Persuasive Business Writing book. This book definitely worth reading, it is an incredibly well-written.
Author : Mary Cross
Publisher : AMACOM/American Management Association
Page : 210 pages
File Size : 41,8 Mb
Release : 1987
Category : Business writing
ISBN : 081445898X
Describes aspects of persuasion, tells how to use copywriting techniques in routine business communication, and provides specific tips for business letters, memos, and reports.
Author : Patrick Forsyth
Publisher : How To Books Ltd
Page : 132 pages
File Size : 51,6 Mb
Release : 2002
Category : Business & Economics
ISBN : 1857038436
This is a guide to how to achieve your objectives and raise your profile through effective business writing.
Author : Tom Sant
Publisher : AMACOM/American Management Association
Page : 260 pages
File Size : 43,6 Mb
Release : 2004
Category : Business & Economics
ISBN : 0814471536
Use the latest technology and techniques to craft winning proposals.
Author : Royce Kay Murcherson
Publisher : Unknown
Page : 286 pages
File Size : 46,7 Mb
Release : 2013-08-09
Category : Business & Economics
ISBN : 146522355X
Each chapter includes questions or exercises and answer key.
Author : Neil Taylor
Publisher : Pearson UK
Page : 184 pages
File Size : 43,5 Mb
Release : 2012-12-27
Category : Education
ISBN : 9780273744566
Full of tips, examples and exercises that will transform your writing from the same old same old into something that’ll mark you out from the crowd. Get the confidence and creativity to take your business writing from something that does the job into something that’s brilliant. Brilliant outcomes Produce business writing people actually want to read Persuade and inspire people, sell more, or get that job Get a distinctive, powerful and engaging writing voice
Author : Tom Sant
Publisher : HarperChristian + ORM
Page : 454 pages
File Size : 41,5 Mb
Release : 2012-04-30
Category : Language Arts & Disciplines
ISBN : 9780814417867
Most people find proposal writing to be tedious and time-consuming--and their documents show it, but proposal writing is about more than checking off boxes on a list of requirements. Writing a winning proposal is vital to getting a ‘yes’ on your next bid. That’s why Tom Sant, a proposal consultant for Global 500 companies and the creator of widely used proposal automation systems, has spent his career providing hands-on guidance for crafting powerful proposals and RFPs. In Persuasive Business Proposals, he shares the same insights with you--teaching you what a good proposal is not and explaining the value of a proposal as an important and effective sales tool for driving business. You’ll learn how to: attract prospects’ attention and speak to their needs; ask essential questions for qualifying opportunities; “power up” cover letters and executive summaries; overcome “value paranoia”; incorporate proof into a proposal; and write winning renewal contracts. With clear instructions as well as before-and-after samples, the third edition of Persuasive Business Proposals takes you step-by-step through a highly effective process for writing customized packages that capture new business.
Author : Royce Kay Murcherson
Publisher : Unknown
Page : 128 pages
File Size : 52,7 Mb
Release : 2019-12-31
Category : Electronic
ISBN : 1792412789
Author : Nick Souter
Publisher : Sterling Publishing Company
Page : 158 pages
File Size : 55,9 Mb
Release : 2007
Category : Business & Economics
ISBN : 1402748361
The proliferation of modern technology like e-mail and text messaging stresses speed over finesse: we depend on abbreviations and shortcuts while overlooking elegant, clear communication. While that’s handy for an informal note, what happens when we really have to compose a persuasive business letter, produce an effective report, or present an idea creatively? When the quality of our words really matters, Persuasive Writing can help. It features a simple, three-step process for mastering the principles of written business communication. First: define the purpose of the message. Second: organize the necessary information. Third: support your opinions with solid proof. The CD-ROM that comes with the book contains additional tools, tips, and tricks so any business professional can develop an effective personal writing style.
Author : Bryan A. Garner
Publisher : Harvard Business Review Press
Page : 208 pages
File Size : 52,5 Mb
Release : 2013-01-08
Category : Business & Economics
ISBN : 9781422184042
DON'T LET YOUR WRITING HOLD YOU BACK. When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, and usage
Author : Karen Mannering
Publisher : Teach Yourself
Page : 152 pages
File Size : 46,6 Mb
Release : 2012-12-28
Category : Language Arts & Disciplines
ISBN : 9781444176995
The ability to persuade people to agree with you can be crucial to your working life. This book will help you apply the psychology of persuasion to your writing. Persuasion expert Karen Mannering guides you through all aspects of business writing, from adverts to business plans, emails to Twitter Feeds, and letters to reports to produce sharper and more productive copy through the power of persuasion.
Author : Peter Frederick
Publisher : Pearson UK
Page : 132 pages
File Size : 46,9 Mb
Release : 2012-09-26
Category : Business & Economics
ISBN : 9780273746164
Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time. Discover how to: Transform any document into something truly compelling and persuasive Understand what your reader really wants to hear and use this to get what you want Combine logic and emotion to convince even the most sceptical reader Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.
Author : Jane K Cleland
Publisher : Diversion Books
Page : 186 pages
File Size : 53,6 Mb
Release : 2014-04-16
Category : Business & Economics
ISBN : 9781940941363
Effective writing is accessible, professional, and direct. In the business world, the best writing must be friendly but not too conversational, professional without being dry, and results driven without feeling like a “hard sell.” Business Writing for Results shows you how to write emails, reports, proposals, and other action-oriented communications that meet these standards—in three easy steps. You’ll write cleaner, more polished communications in far less time than you ever thought possible. Using engaging and thought-provoking examples and interactive exercises, the lessons in this book will help you express your ideas clearly, concisely, and persuasively. You’ll discover how to write: Proposals that generate new business Reports that illuminate key points Emails that are easy to read and respond to Training workbooks that facilitate deep understanding and results-based learning Letters that get you job interviews, business opportunities, and donations Using a reader-focused approach, you’ll learn professional tips and tricks that are easy to remember—and that work. Business Writing for Results helps you get your points across clearly, quickly, and effectively in order to produce the outcomes you want. PRAISE: “A life ring in disguise. I feel like I’m drowning at work and through this book, the rescue boat is in sight and coming my way. Thank you, Jane.” —Karen A. Polan, Senior Field Specialist, First Energy “Jane’s real life examples helped me understand the concepts.” —Christine Lotz, Product Research Technician, Hillshire Farms “After implementing several of [her] suggestions, we boosted the bottom line by 15-20 percent. Thanks, Jane.” —Denise Dennis, Office Manager, Eye Surgery Associates “Business Writing for Results is terrific! I’ve been in business for twenty years, so it takes something special to get through the haze of habit! Jane’s book does it!” —Nancy Hartman, Writer, TKR Cable “Our highest rated trainer—by far—is Jane Cleland!” —Candace Cross, Manager, Training, IBM Corporation
Author : Laura Brown
Publisher : W. W. Norton & Company
Page : 192 pages
File Size : 51,9 Mb
Release : 2019-01-29
Category : Language Arts & Disciplines
ISBN : 9780393635331
A must-have guide for writing at work, with practical applications for getting your point across quickly, coherently, and efficiently. A winning combination of how-to guide and reference work, The Only Business Writing Book You’ll Ever Need addresses a wide-ranging spectrum of business communication with its straightforward seven-step method. Designed to save time and boost confidence, these easy-to-follow steps will teach you how to make clear requests, write for your reader, start strong and specific, and fix your mistakes. With a helpful checklist to keep you on track, you’ll learn to promote yourself and your ideas clearly and concisely, whether putting together a persuasive project proposal or dealing with daily email. Laura Brown’s supportive, no-nonsense approach to business writing is thoughtfully adapted to the increasingly digital corporate landscape. Complete with insightful sidebars from experts in various fields and easy-to-use resources on style, grammar, and punctuation, this book offers essential tools for success in the rapidly changing world of business communication.
Author : Patrick Forsyth
Publisher : Book Shaker
Page : 134 pages
File Size : 53,6 Mb
Release : 2014-08-08
Category : Business & Economics
ISBN : 1781331022
"In this straightforward and practical book Patrick Forsyth reveals how to define your message clearly and present it powerfully and persuasively. There are proven easy to apply tips and techniques here that will help you achieve the results you want more easily, more certainly and more often."--Publisher.
Author : Gary Blake,Robert W. Bly
Publisher : Addison-Wesley Longman
Page : 164 pages
File Size : 47,6 Mb
Release : 1992
Category : Business & Economics
ISBN : 0020080956
Anyone who has ever had to write any business document, from interoffice memo to fifty-page proposal, will find this the single most effective tool for producing clear, concise, and persuasive prose. Equally useful to executives and support staff, it shows how to write clearly and powerfully, organize material and avoid errors and jargon.
