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Author : Sir Ernest Arthur Gowers
Publisher : Unknown
Page : 241 pages
File Size : 43,5 Mb
Release : 1973
Category : Electronic
ISBN : OCLC:63371235
Author : Ernest Gowers
Publisher : National Geographic Books
Page : 0 pages
File Size : 42,8 Mb
Release : 2015-06-23
Category : Language Arts & Disciplines
ISBN : 9780241960349
'Be short, be simple, be human.' When Sir Ernest Gowers first wrote Plain Words, it was intended simply as a guide to the proper use of English for the Civil Service. Within a year, however, its humour, charm and authority had made it a bestseller. Since then it has never been out of print. Six decades on, writer Rebecca Gowers has created a new edition of this now-classic work that both revises and celebrates her great-grandfather's original. Plain Words has been updated to reflect numerous changes in English usage, yet Sir Ernest's distinctive, witty voice is undimmed. And his message remains vital: our writing should be as clear and comprehensible as possible, avoiding superfluous words and clichés - from the jargon of 'commercialese' to the murky euphemisms of politicians. In a new preface, this edition draws on an extensive private archive, previously hidden away in family cupboards and attics, to tell the story behind a book that has become an institution: the essential guide to making yourself understood.
Author : Cheryl Stephens
Publisher : Lulu.com
Page : 210 pages
File Size : 41,5 Mb
Release : 2010
Category : Education
ISBN : 9780557537877
This book shows you how to write for customers and clients in language that’s easy to understand. It is a thorough companion to the writing process, with comprehensive guidance and advice on understanding your readers, planning and creating your text, and presenting your words in a good design.The contributor list reads like a who’s who of plain language experts. Plain Language in Plain English is a valuable resource for governments, businesses, service providers, and professionals in any field to improve their communication.From organizational guidelines, literacy awareness, and reader expectations, to effective speaking strategies for presentations, Plain Language in Plain English, is a comprehensive tool to have in your “communication toolbox.â€
Author : Anne E. Greene
Publisher : University of Chicago Press
Page : 137 pages
File Size : 50,6 Mb
Release : 2013-05-24
Category : Science
ISBN : 9780226026404
Scientific writing is often dry, wordy, and difficult to understand. But, as Anne E. Greene shows in Writing Science in Plain English,writers from all scientific disciplines can learn to produce clear, concise prose by mastering just a few simple principles. This short, focused guide presents a dozen such principles based on what readers need in order to understand complex information, including concrete subjects, strong verbs, consistent terms, and organized paragraphs. The author, a biologist and an experienced teacher of scientific writing, illustrates each principle with real-life examples of both good and bad writing and shows how to revise bad writing to make it clearer and more concise. She ends each chapter with practice exercises so that readers can come away with new writing skills after just one sitting. Writing Science in Plain English can help writers at all levels of their academic and professional careers—undergraduate students working on research reports, established scientists writing articles and grant proposals, or agency employees working to follow the Plain Writing Act. This essential resource is the perfect companion for all who seek to write science effectively.
Author : Martin Cutts
Publisher : OUP Oxford
Page : 321 pages
File Size : 48,9 Mb
Release : 2013-08-15
Category : Language Arts & Disciplines
ISBN : 9780191649127
Plain English is the art of writing clearly, concisely, and in a way that precisely communicates your message to your intended audience. This book offers 25 practical guidelines helping you to improve your vocabulary, style, grammar, and layout to achieve clear writing. It gives expert advice on all aspects of the writing process: from avoiding jargon and legalese, to organizing written information in print and online. It also shows you how it's done with hundreds of real examples, including 'before' and 'after' versions. All this is presented in an authoritative and engaging way. Completely revised and updated, this essential reference work is now even more useful: the word lists have been expanded; a new list of clichéd and troublesome words to avoid has been added; and examples of real-life stories have been replaced with more recent ones. An improved design gives the book a fresh feel.
Author : Anonim
Publisher : Unknown
Page : 28 pages
File Size : 52,9 Mb
Release : 1842
Category : Oxford movement
ISBN : BL:A0019440830
Author : Frank Ives Scudamore
Publisher : Unknown
Page : 22 pages
File Size : 42,7 Mb
Release : 1861
Category : Life insurance
ISBN : BL:A0023487860
Author : Martin Cutts
Publisher : Oxford University Press, USA
Page : 0 pages
File Size : 54,8 Mb
Release : 2007
Category : English language
ISBN : 0199233454
Plain English is an essential tool for effective communication. Information transmitted in letters, documents, reports, contracts, and forms is clearer and more understandable when presented in straightforward terms. The Oxford Guide to Plain English provides authoritative guidance on how towrite plain English using easy-to-follow guidelines which cover straightforward language, sentence length, active and passive verbs, punctuation, grammar, planning, and good organization.This handy guide will be invaluable to writers of all levels. It provides essential guidelines that will allow readers to develop their writing style, grammar, and punctuation. The book also offers help in understanding official jargon and legalese giving the plain English alternatives.This guide gives hundreds of real examples and shows 'before and after' versions of texts of different kinds which will help readers to look critically at their own writing. Helpfully organized into 21 short chapters, each covering a different aspect of writing. Clearly laid out, and easy to use,the Oxford Guide to Plain English is the best guide to writing clear and helpful documents.
Author : Canada. National Literacy Secretariat,NGL Consulting Ltd
Publisher : National Literacy Secretariat
Page : 55 pages
File Size : 45,9 Mb
Release : 1991
Category : Authorship
ISBN : 066014185X
Presents a hands-on guide to plain language writing for government employees. The goal is to provide effective service by telling people what they need or want to know using language that is easily understood and information that is organized in a clear and logical way.
Author : Bryan R. Evans
Publisher : Unknown
Page : 0 pages
File Size : 48,9 Mb
Release : 2012
Category : English language
ISBN : 1898281653
Consists primarily of two glossaries: one of approximately 11,000 "plain English" words not borrowed from other languages, and one of approximately 3,600 words of "Anglo-Latin" or other origin, providing alternative words or phrases of purer English origin.
Author : Martin Cutts
Publisher : Oxford University Press, USA
Page : 274 pages
File Size : 49,6 Mb
Release : 2009
Category : Language Arts & Disciplines
ISBN : 9780199558506
Plain English is an essential tool for effective communication. This handy guide provides authoritative help on how to write clearly and effectively. In 25 easy-to-follow chapters, it covers straightforward language, sentence length, active and passive verbs, punctuation, grammar, writing emails, proofreading, and good organization.
Author : Russell Willerton
Publisher : Routledge
Page : 202 pages
File Size : 47,9 Mb
Release : 2015-05-22
Category : Technology & Engineering
ISBN : 9781317752097
Plain Language and Ethical Action examines and evaluates principles and practices of plain language that technical content producers can apply to meet their audiences’ needs in an ethical way. Applying the BUROC framework (Bureaucratic, Unfamiliar, Rights-Oriented, and Critical) to identify situations in which audiences will benefit from plain language, this work offers in-depth profiles show how six organizations produce effective plain-language content. The profiles show plain-language projects done by organizations ranging from grassroots volunteers on a shoe-string budget, to small nonprofits, to consultants completing significant federal contacts. End-of-chapter questions and exercises provide tools for students and practitioners to reflect on and apply insights from the book. Reflecting global commitments to plain language, this volume includes a case study of a European group based in Sweden along with results from interviews with plain-language experts around the world, including Canada, England, South Africa. Portugal, Australia, and New Zealand. This work is intended for use in courses in information design, technical and professional communication, health communication, and other areas producing plain language communication. It is also a crucial resource for practitioners developing plain-language technical content and content strategists in a variety of fields, including health literacy, technical communication, and information design.
Author : Aaron Lichtenstein
Publisher : Urim Publications
Page : 201 pages
File Size : 54,7 Mb
Release : 2007-04-01
Category : Religion
ISBN : 9789655240702
The ideas and emotions that make the book of Psalms such a powerful text for Judaism and Christianity alike are brilliantly captured in this deft translation by a scholar of Judaism. Aaron Lichtenstein offers the English translation in verse, just as the original Hebrew text is in poetry, in the various poetic modes required by the myriad moods and messages. Readers will be moved by the inspiring words of the Psalms in this essential resource.
Author : Edward P. Bailey Jr.
Publisher : Oxford University Press
Page : 304 pages
File Size : 53,7 Mb
Release : 1996-05-16
Category : Business & Economics
ISBN : 9780199880324
Everyday we write countless memos, letters, and reports without a second thought. Likewise, we give presentations, both formal and informal. Often this writing and speaking gets criticized for being jargon-ridden, obscure, or long-winded--in short, for not being in "plain English." But what is plain English, and how do we go about writing and speaking it? In Plain English at Work, Edward Bailey gives the answer, with down-to-earth tips and practical advice. Bailey, an expert in business communication, gives us a simple model for writing: · Style: write more the way you talk. · Organization: make your point easy to find. · Layout: use headings, lists, and other white space so readers can see the structure of your writing. Psycholinguists, Bailey points out, have proven that the techniques of plain English writing are far easier on your readers; experience has proven that writing in plain English is easier on you--the writer, too. Bailey also gives you a wealth of practical advice for presentations including: · How to remember your talk. · How to design visual aids. · How to design computer presentations. · How to set up the room you'll be speaking in. · How to develop a successful delivery style. Perhaps most impressive are the many detailed tips he gives here. For instance, when using a pointer, hold it in the hand closer to the screen (otherwise, you turn your back on the audience, making it harder to hear you). When designing a visual aid, use at least 28-point type, and seldom use all capital letters (which are harder to read). And when presenting a bar chart during a computer presentation, build it--a bar at a time--to focus your audience's attention. Drawing on two earlier and popular books, The Plain English Approach to Business Writing and A Practical Guide for Business Speaking, this new volume has been significantly updated. It includes up-to-the-minute information on using computers, computer graphics, and typography for your writing, and on using the same technology for designing your presentations. The result is an authoritative and comprehensive single volume that will be the essential guide for everyone wishing to communicate more easily and effectively at work.
Author : Michael Arntfield,Marcel Danesi
Publisher : Prometheus Books
Page : 338 pages
File Size : 47,8 Mb
Release : 2017-03-07
Category : True Crime
ISBN : 9781633882546
This is the first book to examine murder through the written word--not only the writings of the killers themselves, but also the story of murder as told in literary fiction and the crime dramas that are now a staple of film and television. The authors--a criminologist specializing in cold cases, written evidence, and forensic science, and an anthropologist who has dealt with the signs and ciphers of organized crime and street gangs in his previous work--are widely recognized experts in this emerging specialty field. Based on extensive research and interviews with convicted murderers, the book emphasizes the often-overlooked narrative impulse that drives killers, with the authors explaining how both mass and serial murderers perceive their crimes as stories and why a select few are compelled to commit these stories to writing whether before, during, or after their horrific acts. The book also analyzes the written work of killers, using a combination of machine-based linguistic patterning, predictive modeling, and symbolic interpretation, to make sense of the screeds of everyone from the Son of Sam and the Zodiac Killer to the Columbine attackers, the Unabomber, and the recent spate of mass shooters using social media as their preferred narrative platform. They present a theoretical perspective of murder that is based on both the criminological evidence and written works. In addition, the authors examine famous literature that has dealt ingeniously with murder and its relationship with real crime, from the Greek tragedians to Truman Capote to modern-day productions such as Making a Murderer. This unique approach offers a new means to penetrate the minds of murderers, revealing their motives as well as the wider social meanings of this age-old crime and our continuing fascination with it.
