Promoting Your School

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How to Market Your School

Author : Johanna Lockhart
Publisher : R&L Education
Page : 266 pages
File Size : 46,6 Mb
Release : 2010-12-16
Category : Business & Economics
ISBN : 9781607097693

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How to Market Your School by Johanna Lockhart Pdf

How to Take Monster Bucks will reveal the secret strategies of men who consistently bag older age-class deer each season. There is a price to pay to be the best at any sport, and trophy deer hunting is no different. But this book will save you thousands of hunting hours in your pursuit of monster bucks.

Promoting Your School

Author : Carolyn Warner
Publisher : Corwin Press
Page : 264 pages
File Size : 41,5 Mb
Release : 2000-06-21
Category : Business & Economics
ISBN : 0803968981

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Promoting Your School by Carolyn Warner Pdf

Updated Edition of Best Seller!Foreword by Michael Pladus, 1999 National Principal of the YearNationally respected educator, lecturer, and author, Carolyn Warner, shares the latest field-tested communication strategies to help promote your school, increase public confidence, and improve internal communications. This book includes forms, handouts, and checklists from National Principals of the Year for principals and administrators to emulate and reproduce.This new second edition includes: The communication process and dealing with perceptions A step-by-step guide to developing a marketing plan Involving parents in the school and understanding the changing demographics New techniques for improving staff and student communication Building media relations for the novice Creating a school crisis team

Promoting Your School

Author : Irene Lober
Publisher : R&L Education
Page : 338 pages
File Size : 41,9 Mb
Release : 1997-07-28
Category : Education
ISBN : 9781461650393

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Promoting Your School by Irene Lober Pdf

Schools today are experiencing pressures that have never been faced before. Very often members of the public do not know how their schools are doing, and as a result voters respond negatively. In Promoting Your School: A Public Relations Handbook, Irene Lober clearly describes various processes, methods, and actions that schools can take to better disseminate their message to their district. By focusing on public relations and sharing information about school performance, districts can have a better sense of what is working and as a result support their schools better.

Promoting Your School

Author : Mike Kirby
Publisher : Unknown
Page : 55 pages
File Size : 53,5 Mb
Release : 1994
Category : Electronic
ISBN : OCLC:503694786

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Promoting Your School by Mike Kirby Pdf

Promoting Your Voice on School Safety

Author : Lori Brown,Gretchen Oltman
Publisher : Taylor & Francis
Page : 145 pages
File Size : 41,5 Mb
Release : 2022-11-01
Category : Education
ISBN : 9781000772654

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Promoting Your Voice on School Safety by Lori Brown,Gretchen Oltman Pdf

This hands-on guide helps teachers understand the complexity and humanity behind school safety and security issues—and their role in promoting, using their professional knowledge and expertise, a safe school environment. While other books teach security techniques (lockdowns and drills), this unique resource focuses on acknowledging a teacher’s role at the forefront of maintaining safe schools, as they spend the most time with students throughout the day. The book offers comfort and resources to these teachers on the front lines, with comprehensive guidance on how to identify, advocate for, and collaborate on school safety issues. It also provides invaluable information on classroom management, responding to trauma, striving for more equitable outcomes, and finding and using other voices. Each chapter is filled with reflection questions, tools, and "What would you do?" scenarios, making this the perfect resource to work on with a colleague or study group. With the practical advice in this book, you’ll feel more prepared and confident to tackle difficult decisions on both a small and larger scale. .

Marketing Your School

Author : Simon Hepburn
Publisher : Lulu.com
Page : 173 pages
File Size : 44,5 Mb
Release : 2014-10-02
Category : Education
ISBN : 9781291998757

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Marketing Your School by Simon Hepburn Pdf

"A thoroughly worthwhile read. 'Marketing Your School' is a perfect guide for all those charged with schools' marketing. Especially good for those just starting out, or for schools who do not have a large marketing function. Packed with many excellent ideas and a really useful chapter on evaluating marketing." Rachel Hadley-Leonard, Founder of RHL Consulting. The book includes advice from experts in design (Helen West), customer relationship marketing (Tim Latham) and primary school marketing (Nic Eversett) as well as case studies from private and state schools. Each chapter concludes with a handy checklist. To find out more about the ideas behind the book visit www.marketingadviceforschools.com

The Dragon Squisher, Volume 1

Author : Scott McCormick
Publisher : Bookbaby
Page : 300 pages
File Size : 45,6 Mb
Release : 2020-12
Category : Electronic
ISBN : 1543979165

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The Dragon Squisher, Volume 1 by Scott McCormick Pdf

Meet Nigel: digger of latrines, shoveler of poop, and the single greatest threat to all the humans, elves, dwarves, and halflings of Esteria. Desperate to escape from military school and return to his carefree life as the village no-goodnik, Nigel sees the king's declaration of war on the gorks as the perfect opportunity to flee, since he's pretty sure his latrine-digging skills aren't going to do much good on the front line. But his escape efforts have a habit of backfiring, and by the time he and his arch-frenemy are banished from the kingdom and sent on an impossible quest for a (probably bogus) magical artifact, the humans of Amerigorn find themselves longing for the good old days when they were merely being annihilated by Lord Smoron. The Dragon Squisher is a fantasy novel for teens that spoofs the tropes of the genre and will appeal to teens, young adults, and adults who love the humor of Terry Pratchett and Douglas Adams. If this is the kind of book you've been searching for--and who hasn't?--look no further than Book One of the Nigel Chronicles: The Dragon Squisher. Funnier than Lord of the Rings! Shorter than Harry Potter! This coming of age fantasy novel is an epic fantasy treat for all fans of humorous fantasy.

Ideas for Promoting Your School Library Media Program

Author : Ann Wasman
Publisher : American Library Association
Page : 186 pages
File Size : 55,9 Mb
Release : 1996
Category : Language Arts & Disciplines
ISBN : IND:30000055318491

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Ideas for Promoting Your School Library Media Program by Ann Wasman Pdf

Offers year-round advice and suggestions on all aspects of promotion.

School Marketing E-handbook

Author : Bryan Foster
Publisher : School Marketing e-Handbook
Page : 201 pages
File Size : 45,8 Mb
Release : 2009
Category : Business & Economics
ISBN : 9780980610710

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School Marketing E-handbook by Bryan Foster Pdf

"Marketing a school suggestions, from the marketing outcomes and skills gained, through many years at the schoolface, by an assistant principal / school marketing coordinator."--Provided by publisher.

Messaging Matters

Author : William D. Parker
Publisher : Solution Tree
Page : 0 pages
File Size : 47,8 Mb
Release : 2017
Category : Education
ISBN : 1945349093

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Messaging Matters by William D. Parker Pdf

Harness the power of messaging to create a positive school culture and increase school and community collaboration. Written for school leaders, this title is divided into three parts. Each part helps readers to maximize their role as chief communicators with different stakeholders: students, teachers, and parents and community. Each chapter includes suggestions for using digital tools to enhance communication and ends with reflection questions and practical next steps. How this book will help you foster school community and improve your communication strategy: Comprehend the power of messaging and public relations in school. Gain tips for how to best use available technology tools, including online platforms, for messaging purposes. Inspect scenarios and real anecdotes that show communication strategies and messaging tactics in action in schools. Learn how to implement positive communication with parents and students from the start of the school year. Explore special strategies for communicating with challenging students or in difficult school climates. Contents: Introduction: Why Messaging Matters Chapter 1: Building a Positive Culture for Messaging Chapter 2: Cultivating a Positive Message With Teachers Chapter 3: Using Technology to Message With Teachers Chapter 4: Cultivating a Positive Message With Students Chapter 5: Using Technology to Message With Students Chapter 6: Cultivating a Positive Message With the Community, Parents, and Beyond Chapter 7: Using Technology to Message With the Community, Parents, and Beyond Epilogue References and Resources Index

Maximize Your School Marketing

Author : Johanna M. Lockhart
Publisher : Rowman & Littlefield
Page : 138 pages
File Size : 52,5 Mb
Release : 2016-10-08
Category : Business & Economics
ISBN : 9781475830002

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Maximize Your School Marketing by Johanna M. Lockhart Pdf

Maximize Your School Marketing offers school administrators effective ways to enhance their existing school marketing strategy using the essential elements of public relations, media relations, social media, community partnerships, and fundraising. Extensive examples and case studies serve to illustrate key information. Finally, three “real-life” school marketing success stories provide illustration, motivation, and inspiration.

BrandED

Author : Eric Sheninger,Trish Rubin
Publisher : John Wiley & Sons
Page : 327 pages
File Size : 48,9 Mb
Release : 2017-04-24
Category : Education
ISBN : 9781119244561

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BrandED by Eric Sheninger,Trish Rubin Pdf

Praise for BrandED "A great resource for educators who want to strengthen their connections with students, teachers, parents, and the wider community. These two innovative leaders don't just capture how to tell the story of a school—they show how to create it." —Adam Grant, New York Times bestselling author of Originals and Give and Take "Every day in every one of your schools, great things happen. How does your community know? Schools that are Future Ready boldly engage their community to build relationships and empower both students and families. Powerful yet practical, BrandED is the perfect resource to help your school share its story with the world." —Thomas C. Murray, Director of Innovation, Future Ready Schools "Eric and Trish demystify what it means to brand one's school by providing eight compelling conversations that not only lead to a deeper understanding of branding, but provide relevant ways for school leaders to frame their work… . In the vast sea of information in which we currently reside, using the BrandED Leadership methods described in this book will help school leaders reach their audiences in ways that create trusting relationships and loyalty." —Dwight Carter, Principal, New Albany High School "Disruption is the new normal. And the great disruptors of our time are shaping the culture itself in innovative ways. Eric and Trish's book BrandED sends a very compelling message to school leaders that developing and executing a smart, innovative brand strategy can disrupt the best practices' conventions of the existing school system. Like great disruptive brands from Apple to Uber, educators now have the ability to get the community engaged and immersed in the school's brand equity—and BrandED provides the roadmap for getting there." —Scott Kerr, Executive Director of Strategy and Insights, Time Inc. A brand is built around three key elements: image, promise, and result. The power of a brand to communicate all three elements is undeniable, and in today's digitally connected, social society, schools and school districts have a lot to gain by developing and promoting their own brand identities. BrandED is the groundbreaking guidebook for educators who want to enhance communication with students, parents, and stakeholders to create a transparent record of value. You know great achievements happen at your school. Unfortunately, many of those stories stop at the school doors. This hands-on guide from two rising stars in the education field, Eric Sheninger and Trish Rubin, empowers educators at all levels to take control of how the mission, values, and vision of their schools is communicated. An engaging collection of transformative conversations lead you to discover the opportunities and benefits of designing a brand for your school and sustaining a BrandED community to evangelize it. Even if you have no marketing experience, the easy-to-use framework takes you step by step through the nuances of spreading good news about your school and building relationships around those actions. Timesaving, practical advice prepares you to begin innovating at your school right away, and convenient tips and reflections at the end of each chapter make it easy to integrate the BrandED mindset and practices into your everyday routine. Become a driving force behind your school getting the recognition it deserves by: Branding yourself as your school's storyteller-in-chief and amplifier through a variety of traditional and digital tools and platforms Improving relationships with key stakeholders, developing strategic partnerships, and attracting more resources and opportunities Fostering a positive culture extending and influencing beyond the school grounds BrandED is your one-stop resource for designing and sustaining your individual brand as a leader and the brand of your school or district. Join the conversation on Twitter using #brandEDU.

Could Do Better

Author : Helen Gaunt
Publisher : Unknown
Page : 71 pages
File Size : 41,5 Mb
Release : 1991
Category : Public relations
ISBN : 187109951X

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Could Do Better by Helen Gaunt Pdf

Social Media for Schools

Author : Stephen James BA(Hons), QTS, FRSA
Publisher : Social Media for Schools Publishing
Page : 92 pages
File Size : 48,6 Mb
Release : 2023-01-01
Category : Education
ISBN : 8210379456XXX

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Social Media for Schools by Stephen James BA(Hons), QTS, FRSA Pdf

This book is the perfect guide to help school leaders improve parental engagement using social media. It is packed with practical tips that make social media easy to understand and use in your educational setting. At a time when schools are finding it harder than ever to engage parents, it has never been more critical to embrace new strategies. Once you have read this practical guide, you will be able to create a social media strategy that works for your school community. You will also know how to use social media platforms to share the wonderful things that happen daily in your school. Research shows that children whose parents are more engaged perform better: “The average impact of the Parental engagement approaches is about an additional four months’ progress over the course of a year. There are also higher impacts for pupils with low prior attainment.” Education Endowment Foundation Author: Stephen James - is the founder of Social Media for Schools; he is a qualified teacher, Specialist Leader of Education, and former school leader. In 2020, Stephen co-founded Invicta National Academy in response to Covid-19 and has won several awards for teaching. He is a regular commentator on national media, including the BBC, ITV and the Telegraph. Stephen is also a veteran of the Intelligence Corps, where he developed his knowledge of social networking and information operations. He now uses these skills to benefit the #SocialSchools family.

Marketing 101

Author : Susan Rovezzi Carroll,David J. Carroll
Publisher : R&L Education
Page : 169 pages
File Size : 43,7 Mb
Release : 2011
Category : Business & Economics
ISBN : 9781607096252

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Marketing 101 by Susan Rovezzi Carroll,David J. Carroll Pdf

Marketing 101: How Smart Schools Get and Keep Community Support is a compact, practical handbook created to guide educators in the application of marketing strategies that get results. For many years, marketing has been implemented in school settings with a fragmented, piecemeal approach_only to have disappointing and sometimes expensive results. This book will introduce educators to sound marketing principles and action steps. Full of descriptive, concrete examples, the information is easy to adapt to any educational setting as a workhorse to capture and retain community support. The years ahead forecast challenging demographics, savvy consumers and high expectation stakeholders. Susan and David Carroll detail how to interpret demographic trends, assess your image in the community, groom your staff as ambassadors, select and use marketing communications tools correctly, pass your budgets, and other strategic marketing steps for immediate use and success. This book is essential to educators who want their schools to be aligned with the community they serve.