Recognition In The Age Of Social Media

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Recognition in the Age of Social Media

Bruno Campanella
Recognition in the Age of Social Media Book PDF

Author : Bruno Campanella
Publisher : John Wiley & Sons
Page : 96 pages
File Size : 53,6 Mb
Release : 2023-10-30
Category : Social Science
ISBN : 9781509544585

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Recognition in the Age of Social Media by Bruno Campanella Pdf

The desire to be recognized is a basic human trait. In contemporary society, social media platforms play a key role in defining how processes of recognition take shape. To post, to like, or to comment have become daily practices of expressing individual recognition. On the one hand, social media platforms make it easier for individuals to be visible and to be recognized; on the other hand, they control the structure of these dynamics. This timely and original book reflects on processes of recognition on social media platforms. Revisiting traditional discussions on recognition theory, Bruno Campanella investigates how the field of media and communication has used the concept and poses new questions raised by the omnipresence of social media. He argues that existing work does not fully explore the impact of platforms on contemporary processes of recognition. Individuals must learn new skills to make themselves visible online, but how to achieve this changes as a consequence of the role played by platforms: what is seen depends on decisions taken by their algorithms, which impacts how individuals and social groups are valued in society. Recognition in the Age of Social Media is a key contribution to the field, and a must-read for students and scholars of media and communication, sociology, and politics.

Meaning in the Age of Social Media

G. Langlois
Meaning in the Age of Social Media Book PDF

Author : G. Langlois
Publisher : Springer
Page : 275 pages
File Size : 52,5 Mb
Release : 2014-06-05
Category : Social Science
ISBN : 9781137356611

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Meaning in the Age of Social Media by G. Langlois Pdf

The search for meaning is an essential human activity. It is not just about agreeing on some definitions about the world, objects, and people; it is an ethical process of opening up to find new possibilities. Langlois uses case studies of social media platforms (including Facebook, Twitter, and Amazon) to revisit traditional conceptions of meaning.

The End of Forgetting

Kate Eichhorn
The End of Forgetting Book PDF

Author : Kate Eichhorn
Publisher : Harvard University Press
Page : 180 pages
File Size : 52,9 Mb
Release : 2019-07-08
Category : Social Science
ISBN : 9780674239340

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The End of Forgetting by Kate Eichhorn Pdf

Thanks to Facebook and Instagram, our younger selves have been captured and preserved online. But what happens, Kate Eichhorn asks, when we can’t leave our most embarrassing moments behind? Rather than a childhood cut short by a loss of innocence, the real crisis of the digital age may be the specter of a childhood that can never be forgotten.

The Social Media Age

Zoetanya Sujon
The Social Media Age Book PDF

Author : Zoetanya Sujon
Publisher : SAGE
Page : 271 pages
File Size : 50,6 Mb
Release : 2021-04-07
Category : Language Arts & Disciplines
ISBN : 9781526481979

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The Social Media Age by Zoetanya Sujon Pdf

Exploring power and participation in a connected world. Social media are all around us. For many, they are the first things to look at upon waking and the last thing to do before sleeping. Integrated seamlessly into our private and public lives, they entertain, inform, connect (and sometimes disconnect) us. They’re more than just social though. In addition to our experiences as everyday users, understanding social media also means asking questions about our society, our culture and our economy. What we find is dense connections between platform infrastructures and our experience of the social, shaped by power, shifting patterns of participation, and a widening ideology of connection. This book introduces and examines the full scope of social media. From the social to the technological, from the everyday to platform industries, from the personal to the political. It brings together the key concepts, theories and research necessary for making sense of the meanings and consequences of social media, both hopefully and critically. Dr Zoetanya Sujon is a Senior Lecturer and Programme Director for Communications and Media at London College of Communication, University of the Arts London.

Milestone Celebrations in the Age of Social Media

Carly Gieseler
Milestone Celebrations in the Age of Social Media Book PDF

Author : Carly Gieseler
Publisher : Rowman & Littlefield
Page : 159 pages
File Size : 42,6 Mb
Release : 2022-09-29
Category : Social Science
ISBN : 9781666902518

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Milestone Celebrations in the Age of Social Media by Carly Gieseler Pdf

In the decade spanning 2010–2020, social media showcased growing celebrations of lifetime milestones across multiple platforms. Utilizing theoretical and methodological approaches based in cultural studies, Milestone Celebrations in the Age of Social Media analyzes social media phenomena including gender-reveal parties; promposals; publicized marriage proposals; divorce celebrations; and the rites of the Death Positive Movement. Carly Gieseler illustrates how the public sharing of major life events on social media platforms reshapes the way we communicate about topics including courtship, birth, marriage, divorce, and death. While each trend represents a unique occasion, these celebrations share themes inherent to our human experience in the digital age. Culminating in the wake of the pandemic and its impact on each communal celebration, this book illustrates one of our most vital human drives—connection.

Culture and Economy in the Age of Social Media

Christian Fuchs
Culture and Economy in the Age of Social Media Book PDF

Author : Christian Fuchs
Publisher : Routledge
Page : 382 pages
File Size : 45,5 Mb
Release : 2015-01-09
Category : Social Science
ISBN : 9781317558194

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Culture and Economy in the Age of Social Media by Christian Fuchs Pdf

Understanding social media requires us to engage with the individual and collective meanings that diverse stakeholders and participants give to platforms. It also requires us to analyse how social media companies try to make profits, how and which labour creates this profit, who creates social media ideologies, and the conditions under which such ideologies emerge. In short, understanding social media means coming to grips with the relationship between culture and the economy. In this thorough study, Christian Fuchs, one of the leading analysts of the Internet and social media, delves deeply into the subject by applying the approach of cultural materialism to social media, offering readers theoretical concepts, contemporary examples, and proposed opportunities for political intervention. Culture and Economy in the Age of Social Media is the ultimate resource for anyone who wants to understand culture and the economy in an era populated by social media platforms such as Twitter, Facebook, and Google in the West and Weibo, Renren, and Baidu in the East. Updating the analysis of thinkers such as Raymond Williams, Karl Marx, Ferruccio Rossi-Landi, and Dallas W. Smythe for the 21st century, Fuchs presents a version of Marxist cultural theory and cultural materialism that allows us to critically understand social media’s influence on culture and the economy.

Digital Influence Warfare in the Age of Social Media

James J. F. Forest
Digital Influence Warfare in the Age of Social Media Book PDF

Author : James J. F. Forest
Publisher : Bloomsbury Publishing USA
Page : 321 pages
File Size : 52,8 Mb
Release : 2021-09-09
Category : Political Science
ISBN : 9781440870101

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Digital Influence Warfare in the Age of Social Media by James J. F. Forest Pdf

This timely book spotlights how various entities are using the Internet to shape people's perceptions and decision-making. It also describes detailed case studies as well as the tools and methods used to identify automated, fake accounts. This book brings together three important dimensions of our everyday lives. First is digital-the online ecosystem of information providers and tools, from websites, blogs, discussion forums, and targeted email campaigns to social media, video streaming, and virtual reality. Second, influence-the most effective ways people can be persuaded, in order to shape their beliefs in ways that lead them to embrace one set of beliefs and reject others. And finally, warfare-wars won by the information and disinformation providers who are able to influence behavior in ways they find beneficial to their political, social, and other goals. The book provides a wide range of specific examples that illustrate the ways people are being targeted by digital influencers. There is much more to digital influence warfare than terrorist propaganda, "fake news," or Russian efforts to manipulate elections: chapters examine post-truth narratives, fabricated "alternate facts," and brainwashing and disinformation within the context of various political, scientific, security, and societal debates. The final chapters examine how new technical tools, critical thinking, and resilience can help thwart digital influence warfare efforts.

Journalism and Memorialization in the Age of Social Media

P. Gloviczki
Journalism and Memorialization in the Age of Social Media Book PDF

Author : P. Gloviczki
Publisher : Springer
Page : 185 pages
File Size : 55,7 Mb
Release : 2015-04-01
Category : Social Science
ISBN : 9781137460875

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Journalism and Memorialization in the Age of Social Media by P. Gloviczki Pdf

This volume examines journalism and memorialization in the age of social media, with a particular emphasis on communication in times of crisis. Recognizing that individuals are sharing more actively than ever before, this book investigates the implications of this emerging practice for journalism and mass communication.

Privacy and Capitalism in the Age of Social Media

Sebastian Sevignani
Privacy and Capitalism in the Age of Social Media Book PDF

Author : Sebastian Sevignani
Publisher : Routledge
Page : 268 pages
File Size : 52,7 Mb
Release : 2015-08-27
Category : Social Science
ISBN : 9781317380399

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Privacy and Capitalism in the Age of Social Media by Sebastian Sevignani Pdf

This book explores commodification processes of personal data and provides a critical framing of the ongoing debate of privacy in the Internet age, using the example of social media and referring to interviews with users. It advocates and expands upon two main theses: First, people’s privacy is structurally invaded in contemporary informational capitalism. Second, the best response to this problem is not accomplished by invoking the privacy framework as it stands, because it is itself part of the problematic nexus that it struggles against. Informational capitalism poses weighty problems for making the Internet a truly social medium, and aspiring to sustainable privacy simultaneously means to struggle against alienation and exploitation. In the last instance, this means opposing the capitalist form of association – online and offline.

Personal Relationships and Intimacy in the Age of Social Media

Cristina Miguel
Personal Relationships and Intimacy in the Age of Social Media Book PDF

Author : Cristina Miguel
Publisher : Springer
Page : 133 pages
File Size : 46,6 Mb
Release : 2018-11-11
Category : Social Science
ISBN : 9783030020620

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Personal Relationships and Intimacy in the Age of Social Media by Cristina Miguel Pdf

This book examines how intimate relationships are built, negotiated and maintained through social media. The study takes a cross-platform approach, analysing three social media platforms of different genres – Badoo, Couchsurfing and Facebook – and exploring two interactive forces that shape the way people communicate through social media: the platforms’ architecture and policies, and actual practises of use. Combining analysis of the political economy of social media with users’ perspectives of their own practises – as well as exploring the tensions between the two – the book provides a detailed picture of intimacy as a complex structure of continuity and change.

Strategic Customer Relationship Management in the Age of Social Media

Khanlari, Amir
Strategic Customer Relationship Management in the Age of Social Media Book PDF

Author : Khanlari, Amir
Publisher : IGI Global
Page : 333 pages
File Size : 45,7 Mb
Release : 2015-07-16
Category : Business & Economics
ISBN : 9781466685871

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Strategic Customer Relationship Management in the Age of Social Media by Khanlari, Amir Pdf

In today's society, organizations are looking to optimize potential social interactions and increase familiarity with customers by developing relationships with various stakeholders through social media platforms. Strategic Customer Relationship Management in the Age of Social Media provides a variety of strategies, applications, tools, and techniques for corporate success in social media in a coherent and conceptual framework. In this book, upper-level students, interdisciplinary researchers, academicians, professionals, practitioners, scientists, executive managers, and consultants of marketing and CRM in profit and non-profit organizations will find the resources necessary to adopt and implement social CRM strategies within their organizations. This publication provides an advanced and categorized variety of strategies, applications, and tools for successful Customer Relationship Management including, but not limited to, social CRM strategies and technologies, creation and management of customers' networks, customer dynamics, social media analytics, customer intelligence, word of mouth advertising, customer value models, and social media channel management.

Social Marketing and Advertising in the Age of Social Media

Lukas Parker,Linda Brennan
Social Marketing and Advertising in the Age of Social Media Book PDF

Author : Lukas Parker,Linda Brennan
Publisher : Edward Elgar Publishing
Page : 192 pages
File Size : 47,6 Mb
Release : 2020-11-27
Category : Business & Economics
ISBN : 9781786434678

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Social Marketing and Advertising in the Age of Social Media by Lukas Parker,Linda Brennan Pdf

This book provides much-needed insight into current social marketing and advertising practices. The authors offer a framework for social marketing, before exploring the mechanics of social media and present marketing strategy. Chapters cover the use of both positive and negative emotions in social marketing and advertising, and explore the ethical challenges associated with the practice in the age of social media.

Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities

Ekhlassi, Amir,Niknejhad Moghadam, Mahdi,Adibi, Amir Mohammad
Building Brand Identity in the Age of Social Media Emerging Research and Opportunities Book PDF

Author : Ekhlassi, Amir,Niknejhad Moghadam, Mahdi,Adibi, Amir Mohammad
Publisher : IGI Global
Page : 189 pages
File Size : 54,6 Mb
Release : 2018-01-12
Category : Business & Economics
ISBN : 9781522551447

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Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities by Ekhlassi, Amir,Niknejhad Moghadam, Mahdi,Adibi, Amir Mohammad Pdf

To survive in today’s competitive business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Social media is a useful tool for developing the relationships between businesses and consumers. Building Brand Identity in the Age of Social Media: Emerging Research and Opportunities is a critical scholarly resource that examines the media consumption and habits of consumers to evaluate the challenges of brand building. Featuring coverage on a broad range of topics such as brand identity, brand loyalty, and social media branding, this book is geared towards marketing professionals, business managers, and individuals interested in how social media fits into today’s marketing environments.

Immigration and Social Capital in the Age of Social Media

Joong-Hwan Oh
Immigration and Social Capital in the Age of Social Media Book PDF

Author : Joong-Hwan Oh
Publisher : Lexington Books
Page : 257 pages
File Size : 53,7 Mb
Release : 2016-02-18
Category : Social Science
ISBN : 9781498519274

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Immigration and Social Capital in the Age of Social Media by Joong-Hwan Oh Pdf

In this new age of social media, the role of online ethnic networks is as important as offline ethnic networks—families, friends, etc.—in helping immigrants adjust to their new country. This is something that has received very little attention in the academic field of international immigration which Oh hopes to rectify through this book. He focuses on the five American social institutions (immigration, welfare, education, housing, and finance) to explore this topic through the lens of married Korean-American women. In their online "MissyUSA" community, the largest Korean-American women's online community in North America, they share a wide range of information about the rules of each of these social institutions as they work together to navigate American society. Oh explores how the “MissyUSA” community creates two distinctive forms of social capital: social resources and social support. For some of its members (inquirers or information seekers), the “MissyUSA” community functions as an important source of their information (social resources) about the rules of the American social institutions. Likewise, it also functions as a network of social supporters (respondents or information providers) for those information seekers. Here, what makes this book a significant one is the fact that these social supporters are distinctively identified as instrumental guiders (information describers, expositors, confirmers, and advisors) and emotional supporters (companions, encouragers, and critics). By researching the lives of Korean-American women who are members of the "MissyUSA" community, Oh's book works to understand how a sub-set of the Korean-American community shares information about American institutions and uses the internet to do so.

Pandemics in the Age of Social Media

Vikas Kumar,Mohit Rewari
Pandemics in the Age of Social Media Book PDF

Author : Vikas Kumar,Mohit Rewari
Publisher : Taylor & Francis
Page : 195 pages
File Size : 52,6 Mb
Release : 2023-09-15
Category : Language Arts & Disciplines
ISBN : 9781000956955

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Pandemics in the Age of Social Media by Vikas Kumar,Mohit Rewari Pdf

This book offers insights into social media practices and challenges in developing nations during the COVID-19 pandemic. Covering different aspects of social media during the pandemic, the book offers new frameworks, concepts, tools and techniques for integrating social media to support national development. Thematically organized chapters from a global team of scholars address the different aspects of social media during the pandemic. The book begins by looking at ICT for development and how development agencies have used social media platforms, before looking at engagement with these social media campaigns and the spread of misinformation. Further chapters cover the practical uses of social media in healthcare and virtual medicine, mental health issues and challenges, remote education and government policies. This timely volume will be of interest to scholars and students of social media, health communication, global development studies and NGO communication.