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Author : James H. Watt,Sjef A. van den Berg Publisher : Allyn & Bacon Page : 488 pages File Size : 52,6 Mb Release : 1995 Category : Language Arts & Disciplines ISBN : 0205140262
Research Methods for Communication Science by James H. Watt,Sjef A. van den Berg Pdf
A textbook for communications students that integrates the basic rules of science with the research procedures that follow those rules. Suitable for undergraduates and as a first research methods text for graduate students. Annotation copyright Book News, Inc. Portland, Or.
Quantitative Research Methods in Communication by Erica Scharrer,Srividya Ramasubramanian Pdf
This textbook is an advanced introduction to quantitative methods for students in communication and allied social science disciplines that focuses on why and how to conduct research that contributes to social justice. Today’s researchers are inspired by the potential for scholarship to make a difference for society, to push toward more just and equitable ends, and to engage in dialogue with members of the public so that they can make decisions about how to navigate the social, cultural, and political world equipped with accurate, fair, and up-to-date knowledge. This book illustrates the mechanics and the meaning behind quantitative research methods by illustrating each step in the research design process with research addressing questions of social justice. It provides practical guidance for researchers who wish to engage in the transformation of structures, practices, and understandings in society through community and civic engagement and policy formation. It contains step-by-step guidance in quantitative methods—from conceptualization through all the stages of execution of a study, including providing a detailed guide for statistical analysis—and demonstrates how researchers can engage with social justice issues in systematic, rigorous, ethical, and meaningful ways. This text serves as a core or supplementary textbook for graduate and advanced undergraduate courses in research methods for communication and social sciences and fills a gap for a methods text that is responsive to the desire of scholars to conduct socially impactful research.
Author : Andrew F. Hayes Publisher : Routledge Page : 682 pages File Size : 49,6 Mb Release : 2020-10-14 Category : Language Arts & Disciplines ISBN : 9781135250898
Statistical Methods for Communication Science by Andrew F. Hayes Pdf
Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to statistical methods, starting with the fundamentals of measurement and moving on to discuss such key topics as sampling procedures, probability, reliability, hypothesis testing, simple correlation and regression, and analyses of variance and covariance. Hayes takes readers through each topic with clear explanations and illustrations. He provides a multitude of examples, all set in the context of communication research, thus engaging readers directly and helping them to see the relevance and importance of statistics to the field of communication. Highlights of this text include: *thorough and balanced coverage of topics; *integration of classical methods with modern "resampling" approaches to inference; *consideration of practical, "real world" issues; *numerous examples and applications, all drawn from communication research; *up-to-date information, with examples justifying use of various techniques; and *downloadable resources with macros, data sets, figures, and additional materials. This unique book can be used as a stand-alone classroom text, a supplement to traditional research methods texts, or a useful reference manual. It will be invaluable to students, faculty, researchers, and practitioners in communication, and it will serve to advance the understanding and use of statistical methods throughout the discipline.
Gary Pettey,Cheryl Campanella Bracken,Elizabeth B. Pask
Author : Gary Pettey,Cheryl Campanella Bracken,Elizabeth B. Pask Publisher : Taylor & Francis Page : 198 pages File Size : 53,8 Mb Release : 2017-02-17 Category : Language Arts & Disciplines ISBN : 9781136455582
Communication Research Methodology by Gary Pettey,Cheryl Campanella Bracken,Elizabeth B. Pask Pdf
This introduction to communication research methods takes the student from the conceptual beginnings of a research project through the design and analysis. Emphasizing the correct questions to ask and how to approach the answers, authors Gary Petty, Cheryl Campanella Bracken, and Elizabeth Babin approach social science methods as a language to be learned, requiring multiple sessions and reinforcement through practice. They explain the basics of conducting communication research, facilitating students’ understanding of the operation and roles of research so that they can better critique and consume the materials in their classes and in the media. The book takes an applied methods approach, introducing students to the conceptual elements of communication science and then presenting these elements in a single study throughout the text, articulating the similarities and differences of individual methods along the way. The study is presented as a communication campaign, involving multiple methodologies. The approach highlights how one method can build upon another and emphasizes the fact that, given the nature of methodology, no single study can give complete answers to our research questions. Unique features of the text: It introduces students to research methods through a conceptual approach, and the authors demonstrate that the statistics are a tool of the concepts. It employs an accessible approach and casual voice to personalize the experience for the readers, leading them through the various stages and steps. The presentation of a communication campaign demonstrates each method discussed in the text. This campaign includes goals and objectives that will accompany the chapters, demonstrates each individual methodology, and includes research questions related to the communication campaign. The tools gained herein will enable students to review, use, understand, and critique research, including the various aspects of appropriateness, sophistication and utility of research they encounter.
Research Methods and Communication in the Social Sciences by Tesfa G Gebremedhin,Luther G. Tweeten Pdf
This work was developed for graduate students, professors, and others involved in research in the social sciences. This practical work emphasizes that science is more than an organized body of knowledge. It is a method of reasoned thinking that manages the research process and the reporting of reliable knowledge. The work goes through the steps of identifying and stating a problem, formulating and stating an hypothesis, developing and conducting analysis, interpreting results, and drawing conclusions.
The SAGE Encyclopedia of Communication Research Methods by Mike Allen Pdf
Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.
Research and Statistical Methods in Communication Sciences and Disorders by David L. Maxwell,Eiki Satake Pdf
This engaging new book provides comprehensive coverage of research methods as well as a foundation in statistical analysis vital for individuals in the communication sciences and disorders field. While most speech-language pathologists and audiologists pursue clinical practice rather than research careers, it is important to understand the scientific base that their clinical work is built upon. Successful evidence-based clinical practice is rooted in this understanding. Research and Statistical Methods in Communication Sciences and Disorders covers the principles of research design, data analysis, and presentation of findings necessary for individuals performing research as well as consumers of scientific literature. Filled with meaningful examples, written in readable language, and pertinent to both speech-language pathology and audiology, this resource provides the essential knowledge of scientific reasoning and methods for scientific inquiry necessary to perform and understand research.
Research in Communication Sciences and Disorders by Lauren K. Nelson,Jaimie L. Gilbert Pdf
Research in Communication Sciences and Disorders: Methods for Systematic Inquiry, Fourth Edition is a comprehensive yet comprehendible text meant for instructors and students of research methods in the field of communication sciences and disorders. This forward-thinking book reflects the movement toward evidence-based practice in speech-language pathology and audiology. The authors ensure that the concepts associated with evidence-based practice are integrated throughout the chapters. Rather than treating empirical research and searching for clinical evidence as separate topics, this text presents both as different applications of a process of scientific inquiry. The order of the chapters reflects the steps a researcher or clinician might complete when conducting an investigation. Also included are features that help students be more active in learning the material. Each chapter has a set of review questions or case scenarios that can be used as homework, as probe questions in class, or as a basis for group activities. In addition, the authors provide lists of supplemental readings from the research literature in the field. New to the Fourth Edition: * New author: Jaimie L. Gilbert for an enhanced audiology perspective * New chapter: Writing a Literature Review * Reorganized for better flow of information * Various new and updated references to reflect the current state of research * Additional illustrations and tables * Expanded material on critical appraisal Disclaimer: Please note that ancillary content (such as documents, audio, and video, etc.) may not be included as published in the original print version of this book.
Author : Thomas R. Lindlof,Bryan C. Taylor Publisher : SAGE Page : 401 pages File Size : 45,6 Mb Release : 2011 Category : Business & Economics ISBN : 9781412974721
Media and Communication Research Methods by Anders Hansen,David Machin Pdf
This essential textbook provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. This is an indispensable text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.
Author : Jason S. Wrench Publisher : Oxford University Press, USA Page : 0 pages File Size : 53,9 Mb Release : 2013 Category : Communication ISBN : 0199931801
Quantitative Research Methods for Communication by Jason S. Wrench Pdf
"A comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience in the field of communication, authors ... encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, and presernt their research, the text provides them with the opportunity to immediately apply these skills in research scenarios."--P. [4] of cover.
Communication Science Theory and Research by Marina Krcmar,David R. Ewoldsen,Ascan Koerner Pdf
This volume provides a graduate-level introduction to communication science, including theory and scholarship for masters and PhD students as well as practicing scholars. The work defines communication, reviews its history, and provides a broad look at how communication research is conducted. It also includes chapters reviewing the most frequently addressed topics in communication science. This book presents an overview of theory in general and of communication theory in particular, while offering a broad look at topics in communication that promote understanding of the key issues in communication science for students and scholars new to communication research. The book takes a predominantly "communication science" approach but also situates this approach in the broader field of communication, and addresses how communication science is related to and different from such approaches as critical and cultural studies and rhetoric. As an overview of communication science that will serve as a reference work for scholars as well as a text for the introduction to communication graduate studies course, this volume is an essential resource for understanding and conducting scholarship in the communication discipline.
Understanding Communication Research Methods by Stephen M. Croucher,Daniel Cronn-Mills Pdf
Using an engaging how-to approach that draws from scholarship, real life, and popular culture, this textbook, now in its third edition, offers students practical reasons why they should care about research methods and offers a practical guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including sample student papers that demonstrate research methods in action. This third edition also includes additional chapters on experimental design and methods of performance, as well as brand new case studies throughout. This textbook is perfect for students and scholars using critical, cultural, interpretive, qualitative, quantitative, and positivist research methods, as well as students of communication studies more generally. It also offers dedicated student resources on the Routledge.com book page and instructor resources at https://routledgetextbooks.com/textbooks/instructor_downloads/. These include links, videos, outlines and activities, recommended readings, test questions, and more.
Computational Methods for Communication Science by Wouter van Atteveldt,Tai-Quan Peng Pdf
Computational Methods for Communication Science showcases the use of innovative computational methods in the study of communication. This book discusses the validity of using big data in communication science and showcases a number of new methods and applications in the fields of text and network analysis. Computational methods have the potential to greatly enhance the scientific study of communication because they allow us to move towards collaborative large-N studies of actual behavior in its social context. This requires us to develop new skills and infrastructure and meet the challenges of open, valid, reliable, and ethical "big data" research. This volume brings together a number of leading scholars in this emerging field, contributing to the increasing development and adaptation of computational methods in communication science. The chapters in this book were originally published as a special issue of the journal Communication Methods and Measures.
Research Methods in Health Communication by Bryan B. Whaley Pdf
This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write about their primary methodological areas. Their chapters offer guidance and insights for a variety of approaches to answering research questions. The methods included here cover: Exploration and Description: interview/focus groups, case study, ethnography, and surveys; Examining Messages and Interpersonal Exchanges: narrative analysis, conversational analysis, analyzing physician-patient interactions, social network analysis, and content analysis; Causal Explication: experimental research, meta-analysis, and meta-synthesis; and Cultural, Population, and Critical Concerns: rhetorical methods and criticism, and methodological issues when investigating stigmatized populations, and groups with health disparities. Chapters cite or use examples from allied health areas -- nursing, public health, sociology, medicine -- to demonstrate the breadth of health communication studies. This work highlights the importance of methodology in health communication research in multiple contexts. Developed to provide a fundamental reference for investigating health communication, this volume will serve as an invaluable tool for researchers and students across the social science and health disciplines.