Rhetorical Machines

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Rhetorical Machines

Author : John Jones,Lavinia Hirsu
Publisher : University Alabama Press
Page : 294 pages
File Size : 46,5 Mb
Release : 2019-07-02
Category : Language Arts & Disciplines
ISBN : 9780817359546

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Rhetorical Machines by John Jones,Lavinia Hirsu Pdf

A landmark volume that explores the interconnected nature of technologies and rhetorical practice Rhetorical Machines addresses new approaches to studying computational processes within the growing field of digital rhetoric. While computational code is often seen as value-neutral and mechanical, this volume explores the underlying, and often unexamined, modes of persuasion this code engages. In so doing, it argues that computation is in fact rife with the values of those who create it and thus has powerful ethical and moral implications. From Socrates’s critique of writing in Plato’s Phaedrus to emerging new media and internet culture, the scholars assembled here provide insight into how computation and rhetoric work together to produce social and cultural effects. This multidisciplinary volume features contributions from scholar-practitioners across the fields of rhetoric, computer science, and writing studies. It is divided into four main sections: “Emergent Machines” examines how technologies and algorithms are framed and entangled in rhetorical processes, “Operational Codes” explores how computational processes are used to achieve rhetorical ends, “Ethical Decisions and Moral Protocols” considers the ethical implications involved in designing software and that software’s impact on computational culture, and the final section includes two scholars’ responses to the preceding chapters. Three of the sections are prefaced by brief conversations with chatbots (autonomous computational agents) addressing some of the primary questions raised in each section. At the heart of these essays is a call for emerging and established scholars in a vast array of fields to reach interdisciplinary understandings of human-machine interactions. This innovative work will be valuable to scholars and students in a variety of disciplines, including but not limited to rhetoric, computer science, writing studies, and the digital humanities.

Rhetorical Speculations

Author : Scott Sundvall
Publisher : University Press of Colorado
Page : 321 pages
File Size : 47,9 Mb
Release : 2019-04-15
Category : Language Arts & Disciplines
ISBN : 9781607328315

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Rhetorical Speculations by Scott Sundvall Pdf

The future of writing studies is fundamentally tied to advancing technological development—writing cannot be done without a technology and different technologies mediate writing differently. In Rhetorical Speculations, contributors engage with emerging technologies of composition through “speculative modeling” as a strategy for anticipatory, futural thinking for rhetoric and writing studies. Rhetoric and writing studies often engages technological shifts reactively, after the production and reception of rhetoric and writing has changed. This collection allows rhetoric and writing scholars to explore modes of critical speculation into the transformative effect of emerging technologies, particularly as a means to speculate on future shifts in the intellectual, pedagogical, and institutional frameworks of the field. In doing so, the project repositions rhetoric and writing scholars as proprietors of our technological future to come rather than as secondary receivers, critics, and adjusters of the technological present. Major and emerging voices in the field offer a range of styles that include pragmatic, technical, and philosophical approaches to the issue of speculative rhetoric, exploring what new media/writing studies could be—theoretically, pedagogically, and institutionally—as future technologies begin to impinge on the work of writing. Rhetorical Speculations is at the cutting edge of the subject of futures thinking and will have broad appeal to scholars of rhetoric, literacy, futures studies, and material and popular culture. Contributors: Bahareh Brittany Alaei, Sarah J. Arroyo, Kristine L. Blair, Geoffrey V. Carter, Sid Dobrin, Kristie S. Fleckenstein, Steve Holmes, Kyle Jensen, Halcyon Lawrence, Alexander Monea, Sean Morey, Alex Reid, Jeff Rice, Gregory L. Ulmer, Anna Worm

Rhetorical Delivery and Digital Technologies

Author : Sean Morey
Publisher : Routledge
Page : 311 pages
File Size : 53,5 Mb
Release : 2015-11-19
Category : Language Arts & Disciplines
ISBN : 9781317407089

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Rhetorical Delivery and Digital Technologies by Sean Morey Pdf

This book theorizes digital logics and applications for the rhetorical canon of delivery. Digital writing technologies invite a re-evaluation about what delivery can offer to rhetorical studies and writing practices. Sean Morey argues that what delivery provides is access to the unspeakable, unconscious elements of rhetoric, not primarily through emotion or feeling as is usually offered by previous studies, but affect, a domain of sensation implicit in the (overlooked) original Greek term for delivery, hypokrisis. Moreover, the primary means for delivering affect is both the logic and technology of a network, construed as modern, digital networks, but also networks of associations between humans and nonhuman objects. Casting delivery in this light offers new rhetorical trajectories that promote its incorporation into digital networked-bodies. Given its provocative and broad reframing of delivery, this book provides original, robust ways to understand rhetorical delivery not only through a lens of digital writing technologies, but all historical means of enacting delivery, offering implications that will ultimately affect how scholars of rhetoric will come to view not only the other canons of rhetoric, but rhetoric as a whole.

Ambient Rhetoric

Author : Thomas Rickert
Publisher : University of Pittsburgh Pre
Page : 362 pages
File Size : 51,8 Mb
Release : 2013-05-10
Category : Language Arts & Disciplines
ISBN : 9780822978695

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Ambient Rhetoric by Thomas Rickert Pdf

In Ambient Rhetoric, Thomas Rickert seeks to dissolve the boundaries of the rhetorical tradition and its basic dichotomy of subject and object. With the advent of new technologies, new media, and the dispersion of human agency through external information sources, rhetoric can no longer remain tied to the autonomy of human will and cognition as the sole determinants in the discursive act. Rickert develops the concept of ambience in order to engage all of the elements that comprise the ecologies in which we exist. Culling from Martin Heidegger’s hermeneutical phenomenology in Being and Time, Rickert finds the basis for ambience in Heidegger’s assertion that humans do not exist in a vacuum; there is a constant and fluid relation to the material, informational, and emotional spaces in which they dwell. Hence, humans are not the exclusive actors in the rhetorical equation; agency can be found in innumerable things, objects, and spaces. As Rickert asserts, it is only after we become attuned to these influences that rhetoric can make a first step toward sufficiency. Rickert also recalls the foundational Greek philosophical concepts of kairos (time), chora (space/place), and periechon (surroundings) and cites their repurposing by modern and postmodern thinkers as “informational scaffolding” for how we reason, feel, and act. He discusses contemporary theory in cognitive science, rhetoric, and object-oriented philosophy to expand his argument for the essentiality of ambience to the field of rhetoric. Rickert then examines works of ambient music that incorporate natural and artificial sound, spaces, and technologies, finding them to be exemplary of a more fully resonant and experiential media. In his preface, Rickert compares ambience to the fermenting of wine—how its distinctive flavor can be traced to innumerable factors, including sun, soil, water, region, and grape variety. The environment and company with whom it’s consumed further enhance the taste experience. And so it should be with rhetoric—to be considered among all of its influences. As Rickert demonstrates, the larger world that we inhabit (and that inhabits us) must be fully embraced if we are to advance as beings and rhetors within it.

Rhetorical Bodies

Author : Jack Selzer,Sharon Crowley
Publisher : Univ of Wisconsin Press
Page : 412 pages
File Size : 54,8 Mb
Release : 1999
Category : Language Arts & Disciplines
ISBN : 0299164748

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Rhetorical Bodies by Jack Selzer,Sharon Crowley Pdf

What significance does the physical, material body still have in a world of virtual reality and genetic cloning? How do technology and postmodern rhetoric influence our understanding of the body? And how can our discussion of the body affect the way we handle crises in public policy--the politics of race and ethnicity; issues of "family values" that revolve around sexual and gender identities; the choices revolving around reproduction and genome projects, and the spread of disease? Leading scholars in rhetoric and communication, as well as literary and cultural studies, address some of the most important topics currently being discussed in the human sciences. The essays collected here suggest the wide range of public arenas in which rhetoric is operative--from abortion clinics and the World Wide Web to the media's depiction of illiteracy and the Donner Party. These studies demonstrate how the discourse of AIDS prevention or Demi Moore's "beautiful pregnancy" call to mind the physical nature of being human and the ways in which language and other symbols reflect and create the physical world.

Philosophy and Rhetoric in Dialogue

Author : Gerard A. Hauser
Publisher : Penn State Press
Page : 196 pages
File Size : 52,8 Mb
Release : 2010-11-01
Category : Philosophy
ISBN : 9780271045610

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Philosophy and Rhetoric in Dialogue by Gerard A. Hauser Pdf

The Routledge Companion to Accounting Communication

Author : Lisa Jack,Jane Davison,Russell Craig
Publisher : Routledge
Page : 266 pages
File Size : 55,7 Mb
Release : 2013-05-02
Category : Business & Economics
ISBN : 9781135071585

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The Routledge Companion to Accounting Communication by Lisa Jack,Jane Davison,Russell Craig Pdf

One of the prime purposes of accounting is to communicate and yet, to date, this fundamental aspect of the discipline has received relatively little attention. The Routledge Companion to Accounting Communication represents the first collection of contributions to focus on the power of communication in accounting. The chapters have a shared aim of addressing the misconception that accounting is a purely technical, number-based discipline by highlighting the use of narrative, visual and technological methods to communicate accounting information. The contents comprise a mixture of reflective overview, stinging critique, technological exposition, clinical analysis and practical advice on topical areas of interest such as: The miscommunication that preceded the global financial crisis The failure of sustainability reporting The development of XBRL How to cut clutter With an international coterie of contributors, including a communication theorist, a Big Four practitioner and accounting academics, this volume provides an eclectic array of expert analysis and reflection. The contributors reveal how accounting communications represent, or misrepresent, the financial affairs of entities, thus presenting a state-of-the-art assessment on each of the main facets of this important topic. As such, this book will be of interest to a wide range of readers, including: postgraduate students in management and accounting; established researchers in the fields of both accounting and communications; and accounting practitioners.

Rhetorics Change / Rhetoric’s Change

Author : Jenny Rice,Chelsea Graham,Eric Detweiler
Publisher : Parlor Press LLC
Page : 420 pages
File Size : 52,7 Mb
Release : 2018-05-01
Category : Language Arts & Disciplines
ISBN : 9781602355026

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Rhetorics Change / Rhetoric’s Change by Jenny Rice,Chelsea Graham,Eric Detweiler Pdf

Rhetorics Change/Rhetoric’s Change features selected essays, multimedia texts, and audio pieces from the 2016 Rhetoric Society of America biennial conference, which spotlighted the theme “Rhetoric and Change.” The pieces are broadly focused around eight different lines of thought: Aural Rhetorics; Rhetoric and Science; Embodiment; Digital Rhetorics; Languages and Publics; Apologia, Revolution, Reflection; and Intersectionality, Interdisciplinarity, and the Future of Feminist Rhetoric. Simultaneously familiar yet new, the value of this collection can be found in the range of its modes and voices.

Rhetoric in Popular Culture

Author : Barry Brummett
Publisher : SAGE Publications
Page : 508 pages
File Size : 52,9 Mb
Release : 2017-09-20
Category : Language Arts & Disciplines
ISBN : 9781506315652

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Rhetoric in Popular Culture by Barry Brummett Pdf

“An accessible introduction to contemporary rhetorical theory and its applications in everyday life.” —Cory Brewster, Eastern Oregon University Rhetoric in Popular Culture, Fifth Edition, shows you how to apply growing and cutting-edge methods of critical studies to a full spectrum of contemporary issues seen in daily life. Exploring a wide range of mass media including current movies, magazines, advertisements, social networking sites, music videos, and television shows, Barry Brummett uses critical analysis to apply key rhetorical concepts to a variety of exciting examples drawn from popular culture. You are guided from theory to practice in an easy-to-understand manner, providing you with a foundational understanding of the definition and history of rhetoric as well as new approaches to the rhetorical tradition. The highly anticipated Fifth Edition includes new critical essays and case studies that demonstrate for you how the critical methods discussed can be used to study the hidden rhetoric of popular culture.

Rhetoric, Materiality, & Politics

Author : Barbara A. Biesecker,John Louis Lucaites
Publisher : Peter Lang
Page : 374 pages
File Size : 46,8 Mb
Release : 2009
Category : Language Arts & Disciplines
ISBN : 0820497401

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Rhetoric, Materiality, & Politics by Barbara A. Biesecker,John Louis Lucaites Pdf

"Rhetoric, Materiality, and Politics explores the relationship between rhetoric's materiality and the social world in the late modern political context. Taking as their point of departure a reprint of Michael Calvin McGee's 1982 call to reconceptualize rhetoric as the palpable +experience; of sociality, the authors in this volume grapple anew with the role of communication practices in contemporary collective life. Drawing upon the work of Michel Foucault, Jacques Lacan, and Jacques Derrida, these twelve original essays supplement, extend, and challenge McGee's position, collectively advocating on behalf of a shift in theoretical and critical attention from rhetorical materialism to rhetoric's materiality." --Book Jacket.

Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World

Author : Verhulsdonck, Gustav
Publisher : IGI Global
Page : 398 pages
File Size : 47,7 Mb
Release : 2013-12-31
Category : Language Arts & Disciplines
ISBN : 9781466649170

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Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World by Verhulsdonck, Gustav Pdf

Understanding digital modes and practices of traditional rhetoric are essential in emphasizing information and interaction in human-to-human and human-computer contexts. These emerging technologies are essential in gauging information processes across global contexts. Digital Rhetoric and Global Literacies: Communication Modes and Digital Practices in the Networked World compiles relevant theoretical frameworks, current practical applications, and emerging practices of digital rhetoric. Highlighting the key principles and understandings of the underlying modes, practices, and literacies of communication, this book is a vital guide for professionals, scholars, researchers, and educators interested in finding clarity and enrichment in the diverse perspectives of digital rhetoric research.

Rethinking Rhetorical Theory, Criticism, and Pedagogy

Author : Antonio de Velasco,John Angus Campbell,David Henry
Publisher : MSU Press
Page : 505 pages
File Size : 49,6 Mb
Release : 2016-10-01
Category : Language Arts & Disciplines
ISBN : 9781628952735

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Rethinking Rhetorical Theory, Criticism, and Pedagogy by Antonio de Velasco,John Angus Campbell,David Henry Pdf

What distinguishes the study of rhetoric from other pursuits in the liberal arts? From what realms of human existence and expression, of human history, does such study draw its defining character? What, in the end, should be the purposes of rhetorical inquiry? And amid so many competing accounts of discourse, power, and judgment in the contemporary world, how might scholars achieve these purposes through the attitudes and strategies that animate their work? Rethinking Rhetorical Theory, Criticism, and Pedagogy: The Living Art of Michael C. Leff offers answers to these questions by introducing the central insights of one of the most innovative and prolific rhetoricians of the twentieth century, Michael C. Leff. This volume charts Leff ’s decades-long development as a scholar, revealing both the variety of topics and the approach that marked his oeuvre, as well as his long-standing critique of the disciplinary assumptions of classical, Hellenistic, renaissance, modern, and postmodern rhetoric. Rethinking Rhetorical Theory, Criticism, and Pedagogy includes a synoptic introduction to the evolution of Leff ’s thought from his time as a graduate student in the late 1960s to his death in 2010, as well as specific commentary on twenty-four of his most illuminating essays and lectures.

Influential Machines

Author : Miles C. Coleman
Publisher : Univ of South Carolina Press
Page : 112 pages
File Size : 46,5 Mb
Release : 2023-11-02
Category : Language Arts & Disciplines
ISBN : 9781643364605

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Influential Machines by Miles C. Coleman Pdf

A new framework for understanding how algorithms influence Web applications offer us conclusions about science. Twitter bots generate art. Machine-learning systems satirize politicians. We live in an era where a substantial share of our private and public communication is machinic. Modern computing machines cannot yet speak for themselves—although the capacities of AI are rapidly expanding—but they generate rhetorical energies as they give advice, entertain, and proffer insight, speaking to human concerns in more-than-human ways and guiding human action. In Influential Machines Miles C. Coleman looks beyond human communication to interrogate the ways in which the machines and algorithms in our lives make meaning and the implications of their special modes of communication. Using the varied examples of an anti-vax "vaccine calculator," two Twitterbots, and the computational performances of virtual assistants, Coleman asks what machines mean to us as social agents and whether humans are the appropriate reference for designing machine communication. Coleman goes beyond the front and back ends of computing to describe the "deep end" of computing, a site of ambient rhetoric that is essential for understanding how machines move in today's digital world.

Rhetoric, Through Everyday Things

Author : Scot Barnett,Casey Boyle
Publisher : University of Alabama Press
Page : 281 pages
File Size : 46,8 Mb
Release : 2016-09-06
Category : Language Arts & Disciplines
ISBN : 9780817319199

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Rhetoric, Through Everyday Things by Scot Barnett,Casey Boyle Pdf

Rhetoric, Through Everyday Things is the first book-length collection of essays that explore the vibrant materiality of everyday objects in rhetorical theory, practice, and writing. It examines how things such as food, bicycles, and typewriters can influence history and sociality.

Rhetoric, Inc.

Author : Timothy Johnson
Publisher : Penn State Press
Page : 241 pages
File Size : 54,5 Mb
Release : 2021-02-25
Category : Language Arts & Disciplines
ISBN : 9780271088310

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Rhetoric, Inc. by Timothy Johnson Pdf

In 1914, the Ford Motor Company opened its Motion Picture Laboratory, an in-house operation that produced motion pictures to educate its workforce and promote its products. Just six years later, Ford films had found their way into schools and newsreels, travelogues, and even feature films in theaters across the country. It is estimated that by 1961, the company’s movies had captured an audience of sixty-four million people. This study of Ford’s corporate film program traces its growth and rise in prominence in corporate America. Drawing on nearly three hundred hours of material produced between 1914 and 1954, Timothy Johnson chronicles the history of Ford’s filmmaking campaign and analyzes selected films, visual and narrative techniques, and genres. He shows how what began as a narrow educational initiative grew into a global marketing strategy that presented a vision not just of Ford or corporate culture but of American life more broadly. In these films, Johnson uncovers a powerful rhetoric that Ford used to influence American labor, corporate style, production practices, road building, suburbanization, and consumer culture. The company’s early and continued success led other corporations to adopt similar programs. Persuasive and thoroughly researched, Rhetoric, Inc. documents the role that imagery and messaging played in the formation of the modern American corporation and provides a glimpse into the cultural turn to the economy as a source of entertainment, value, and meaning.