Download Full eBooks in PDF
Selling Out Book in PDF, ePub and Kindle version is available to download in english. Read online anytime anywhere directly from your device. Click on the download button below to get a free pdf file of Selling Out book. This book definitely worth reading, it is an incredibly well-written.
Author : Douglas Frantz,Catherine Collins
Publisher : Unknown
Page : 404 pages
File Size : 45,5 Mb
Release : 1990-03
Category : Business & Economics
ISBN : 0809241528
Author : Sally Franson
Publisher : Dial Press
Page : 290 pages
File Size : 44,7 Mb
Release : 2018-04-10
Category : Fiction
ISBN : 9780399592034
With “elements of The Bold Type, Mad Men, and The Devil Wears Prada” (Entetainment Weekly), a young woman navigates a tricky twenty-first-century career—and the trickier question of who she wants to be—in this savagely wise debut novel Casey Pendergast is losing her way. Once a book-loving English major, Casey lands a job at a top ad agency that highly values her ability to tell a good story. Her best friend thinks she’s a sellout, but Casey tells herself that she’s just paying the bills—and she can’t help that she has champagne taste. When her hard-to-please boss assigns her to a top-secret campaign that pairs literary authors with corporations hungry for upmarket cachet, Casey is both excited and skeptical. But as she crisscrosses America, wooing her former idols, she’s shocked at how quickly they compromise their integrity: A short-story writer leaves academia to craft campaigns for a plus-size clothing chain, a reclusive nature writer signs away her life’s work to a manufacturer of granola bars. When she falls in love with one of her authors, Casey can no longer ignore her own nagging doubts about the human cost of her success. By the time the year’s biggest book festival rolls around in Las Vegas, it will take every ounce of Casey’s moxie to undo the damage—and, hopefully, save her own soul. Told in an unforgettable voice, with razor-sharp observations about everything from feminism to pop culture to social media, A Lady’s Guide to Selling Out is the story of a young woman untangling the contradictions of our era and trying to escape the rat race—by any means necessary. Praise for A Lady’s Guide to Selling Out “Bitingly funny . . . [Sally] Franson’s snappy debut nimbly skewers the high-flying world of advertising and romance in the age of social media. . . . Franson’s irresistibly flawed heroine holds her own as she strives to find honesty, meaning, and even love in a demanding world, resulting in an addictive, escapist novel.”—Publishers Weekly “A high-spirited heroine loses herself in a vortex of modern striving in this debut novel. . . . Come for the hilarious narration, stay for the whirlwind plot, luxuriate in the satirical gleam.”—Kirkus Reviews “A wry, observant take on career success and ambition.”—New York Post “A book lover is torn between a cushy gig and . . . well, her soul, basically.”—Cosmopolitan
Author : Alexandra Chasin
Publisher : Palgrave Macmillan
Page : 344 pages
File Size : 42,7 Mb
Release : 2000
Category : Social Science
ISBN : 0312214499
Examines the relationship between the recent marketing aimed at the gay community and the movement that struggles to achieve equal rights for gay men and lesbians.
Author : Sunny Vanderbeck
Publisher : Unknown
Page : 128 pages
File Size : 55,9 Mb
Release : 2019-05
Category : Electronic
ISBN : 1733632700
Author : Bethany Klein
Publisher : Bloomsbury Publishing USA
Page : 208 pages
File Size : 47,8 Mb
Release : 2020-07-09
Category : Music
ISBN : 9781501339332
The relationship between popular music and consumer brands has never been so cosy. Product placement abounds in music videos, popular music provides the soundtrack to countless commercials, social media platforms offer musicians tools for perpetual promotion, and corporate-sponsored competitions lure aspiring musicians to vie for exposure. Activities that once attracted charges of 'selling out' are now considered savvy, or even ordinary, strategies for artists to be heard and make a living. What forces have encouraged musicians to become willing partners of consumer brands? At what cost? And how do changes in popular music culture reflect broader trends of commercialization? Selling Out traces the evolution of 'selling out' debates in popular music culture and considers what might be lost when the boundary between culture and commerce is dismissed as a relic.
Author : Dan Wakefield
Publisher : Open Road Media
Page : 264 pages
File Size : 50,7 Mb
Release : 2016-02-09
Category : Fiction
ISBN : 9781497665880
Even an East Coast academic can’t resist Hollywood’s siren allure in this hilarious novel of the dangers that come with fame and fortune Literature professor Perry Moss has slowly amassed it all: a steady job at Haviland College in southern Vermont, a successful writing career, and a beautiful wife, Jane. But everything changes when a television exec contacts Perry about turning one of his short stories into a network series, and he and Jane leave the comforts of the Northeast to give it a shot in Hollywood. The pilot episode a hit, Perry becomes infatuated with his glamorous new lifestyle of swimming pools, sultry actresses, and cocaine-fueled parties. He’s willing to do anything for success in Tinseltown—even if it threatens to poison his marriage and send his wife packing. National bestselling author Dan Wakefield, who is no stranger to Hollywood—he created the NBC series James at 15 in 1977—fills Perry’s vividly illustrated escapades with insider nods and quirky asides that make for a gripping read. With Wakefield’s signature blend of wit and compassion, Selling Out balances laugh-out-loud humor with great emotional depth.
Author : Justina Robson
Publisher : Prometheus Books
Page : 247 pages
File Size : 49,8 Mb
Release : 2012-10-19
Category : Fiction
ISBN : 9781591028284
Book two of the Quantum Gravity series sees Lila Black drawn into the intoxicatingly dangerous demon realm. Capricious, in love with beauty, demons are best left to themselves. This is not easy when they can't resist tampering with humans. Justina Robson's new series is a joyful melding of science fiction and fantasy brought together in the figure of the dangerously lovely Lila Black, a 21-year-old secret agent who's had much of her body replaced with weapon-and-armor-heavy intelligent metal and who isn't sure where her mind ends and her installed AI begins. Lila's world is one where demons, elves, and elementals live alongside people. And somehow Lila and the other agents of the security agency have to provide security for all and stay alive themselves.
Author : Marc Ecko
Publisher : Simon and Schuster
Page : 304 pages
File Size : 40,5 Mb
Release : 2015-05-05
Category : Biography & Autobiography
ISBN : 9781451685312
"One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--
Author : Michael Dawson
Publisher : University of Toronto Press
Page : 228 pages
File Size : 50,9 Mb
Release : 2018-05-04
Category : History
ISBN : 9781487514884
Until the late 1950s residents of Vancouver and Victoria negotiated a shopping landscape that would be unrecognizable to today’s consumers: most stores were closed for at least half the day on Wednesdays, prevented from opening during the evenings, and were banned from operating on Sundays. Since that decade, however, British Columbians, and Canadians generally, have made significant strides in gaining greater and easier access to consumer goods. Selling Out or Buying In? is the first work to illuminate the process by which consumers’ access to goods and services was liberalized and deregulated in Canada in the second half of the twentieth century. Michael Dawson’s engagingly written and detailed exploration of the debates amongst everyday citizens and politicians regarding the pros and cons of expanding shopping opportunities, challenges the assumption of inevitability surrounding Canada’s emergence as a consumer society. The expansion of store hours was a highly contested and contingent development that pitted employees, owners and regulators against one another. Dawson’s nuanced analysis of archival and newspaper sources reveals the strains that modern capitalism imparted upon the accepted and established rhythms of daily life.
Author : Ronald R. Pollina
Publisher : Prometheus Books
Page : 352 pages
File Size : 53,5 Mb
Release : 2011-03-08
Category : Business & Economics
ISBN : 9781616142636
In 1968, there were sixty-two lobbyists in Washington; today there are thirty-four thousand, outnumbering members of Congress and their staffers two to one. By 2008, these lobbyists were spending approximately $8.2 million for influence per day. Few, if any, of these lobbyists represent the majority of Americans in the middle class. So it’s not surprising, given these statistics, that real median household income in America has stagnated for over a decade. This hard-hitting book documents that a combination of special interest groups and their army of money-peddling lobbyists, along with government mismanagement of business and the economy by both parties, have betrayed the American middle and lower classes for the last twenty years. The result is a host of misguided laws and policies that have driven jobs and whole industries offshore, never to return. The author takes issue with those who emphasize the potential benefits of globalization without taking notice of its many negative effects on American society. He also argues that inept policy threatens to derail the American economy permanently and that our economic malaise is more than a short-term reaction to a financial market collapse or global market forces. He cites critical areas where changes must be made to reverse the negative trend: • Improving our 1950s-era educational system to produce a workforce able to compete for 21st-century jobs. • Reform of tax codes that have been driving companies and jobs offshore. We are currently a nation that manufactures practically nothing! • Weaning all levels of government away from deficit spending, which drains economic power • Pursuing free trade that also means fair trade. • Ending the cycle of credit-card debt and all-too-easy mortgage credit to finance ultimately unaffordable lifestyles. • Making the United States more business friendly, so companies will grow and provide desperately needed jobs here at home. The author warns that unless we implement these and other recommended changes, the American economy will inevitably decline while China, India, and other up-and-coming nations ascend. He maintains that all is not lost. If we follow the course he sets, we can reinvigorate and renew our economy, rebuild America’s greatness, create 21st-century jobs, and more. This book provides a roadmap for reclaiming American preeminence.
Author : Philip D. Kenneson,Jim Street
Publisher : Wipf and Stock Publishers
Page : 176 pages
File Size : 44,6 Mb
Release : 2003-07-24
Category : Religion
ISBN : 9781592442966
Marketing the church is hot. For many church leaders, marketing might even be the first article of their creed, which goes something like this: We believe that our church determines its identity and mission through the tactics of marketing strategies. Theologians Kenneson and Street offer a thoughtful and provocative protest, with a foreword from Stanley Hauerwas. The authors expose the theological presuppositions that inform the marketing project. . . and help us to see that the marketer's presumption that form can be separated from content of the gospel betrays an understanding of the gospel that cannot help betraying the gift that is Christ. The authors propose an alternative, constructive account of the church's mission and purpose that is not based on exchange of value but on reminding us that the gospel is always a gift - a gift that makes impossible any presumptions that there can be an exchange between human beings and God that is rooted in the satisfaction of our untrained needs. The cross and resurrection challenge the world's understanding of what our needs should be.
Author : Andy Robinson,Kim Klein
Publisher : John Wiley & Sons
Page : 256 pages
File Size : 53,7 Mb
Release : 2007-06-15
Category : Business & Economics
ISBN : 0787965200
In Selling Social Change (Without Selling Out) expert fundraising trainer and consultant Andy Robinson shows nonprofit professionals how to initiate and sustain successful earned income ventures that provide financial security and advance an organization's mission. Step by step, this invaluable resource shows how to organize a team, select a venture, draft a business plan, find start-up funding, and successfully market goods and services. Robinson includes critical information on the tax implications of earned income and the pros and cons of corporate partnerships. The book also addresses when to consider outsourcing, collaborating with competitors, and raising additional funds to expand the business.
Author : Josh Noel
Publisher : Chicago Review Press
Page : 400 pages
File Size : 40,5 Mb
Release : 2018-06-01
Category : Business & Economics
ISBN : 9781613737248
Goose Island opened as a family-owned Chicago brewpub in the late 1980s, and it soon became one of the most inventive breweries in the world. In the golden age of light, bland and cheap beers, John Hall and his son Greg brought European flavors to America. With distribution in two dozen states, two brewpubs and status as one of the 20 biggest breweries in the United States, Goose Island became an American success story and was a champion of craft beer. Then, on March 28, 2011, the Halls sold the brewery to Anheuser-Busch InBev, maker of Budweiser, the least craft-like beer imaginable. The sale forced the industry to reckon with craft beer's mainstream appeal and a popularity few envisioned. Josh Noel broke the news of the sale in the Chicago Tribune, and he covered the resulting backlash from Chicagoans and beer fanatics across the country as the discussion escalated into an intellectual craft beer war. Anheuser-Busch has since bought nine other craft breweries, and from among the outcry rises a question that Noel addresses through personal anecdotes from industry leaders: how should a brewery grow?
Author : Bill Plympton
Publisher : CRC Press
Page : 272 pages
File Size : 47,6 Mb
Release : 2022-01-26
Category : Performing Arts
ISBN : 9781000510799
"The King of Independent Animation" has returned with this 10th anniversary edition of Make Toons That Sell Without Selling Out. Delve into the secrets behind creating poignant indie animation without compromising or sacrificing your own ideals and visions. World-renowned animator, author, and Academy Award-nominated Bill Plympton will help guide you in how to make a career in animation. With time-saving techniques, secrets on crafting a good narrative, and more, Plympton will teach you how to breathe life into your own animated films. By studying and deconstructing his lessons from his own works and styles, you too will be able to carve out a career in animation without betraying yourself.
Author : Donald G. Stein
Publisher : Rutgers University Press
Page : 212 pages
File Size : 55,6 Mb
Release : 2004
Category : Education
ISBN : 0813533740
Annotation A collection of thought-provoking articles by educational leaders on the commercialization of the academy.