Service Selling

Author : Joe Girard
Publisher : Simon and Schuster
Page : 196 pages
File Size : 44,5 Mb
Release : 2006-02-07
Category : Business & Economics
ISBN : 9780743273961

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How to Sell Anything to Anybody by Joe Girard Pdf

Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.

Author : Robin Lent,Genevieve Tour
Publisher : John Wiley & Sons
Page : 180 pages
File Size : 48,6 Mb
Release : 2009-05-27
Category : Business & Economics
ISBN : 9780470498378

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Selling Luxury by Robin Lent,Genevieve Tour Pdf

Selling high-end luxury creations requires a different set of skills than does traditional selling. Clients have high expectations for the service they receive and base their purchasing decisions more on emotion and desire than practical need. Whether you are selling diamond bracelets or sports cars, the key to concluding the sale lies in how well you sell rather than what you sell. In Selling Luxury, Robin Lent and Geneviève Tour explore every component of luxury sales and offer proven, practical strategies for connecting with customers. Rather than sales associates, the luxury market calls for “Sales Ambassadors” who represent the brand with distinction. Sales Ambassadors understand how to connect with customers by discovering their unique motivational desires. This requires a multitude of specialized skills: passion, perseverance, empathy, daring, and curiosity. Through personalized service each and every time, Sales Ambassadors are able to build trust, brand loyalty, and lasting customer relationships. If you want to succeed in the luxury sales universe, Selling Luxury is for you. You’ll pick up the skills and approaches that work everyday in a multitude of situations. You’ll learn how to: Connect emotionally with customers Exceed your customers’ expectations Turn every customer contact into a brand experience Personalize your customer service Learn about customers through observing and discovery Create the desire to purchase Deal positively with customer objections Build a relationship of trust and brand loyalty The universe of luxury is no place for traditional hard-sell tactics. Instead, you have to subtly adapt to your customer in a deeper way. Doing so takes a truly personal touch. Selling Luxury shows you how to develop these skills and make them a key part of your own unique selling style.

Author : Robert G. Stemper
Publisher : John Wiley & Sons
Page : 246 pages
File Size : 46,6 Mb
Release : 1991-09-03
Category : Business & Economics
ISBN : 0471540307

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Service Selling by Robert G. Stemper Pdf

A guide to improving sales and profits in consumer financial services that stresses the development of a sales and service culture. The key principles discussed are interaction with customers, cultural support and values, service from the customer's point of view, service selling, characteristics of successful sales organizations, star sales people, perfecting the sales process, dealing with prospective clients, and ongoing interaction with the client.

Author : Neil Rackham
Publisher : Taylor & Francis
Page : 253 pages
File Size : 47,5 Mb
Release : 2020-04-28
Category : Business & Economics
ISBN : 9781000111484

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SPIN® -Selling by Neil Rackham Pdf

True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.

Author : Bob Oros
Publisher : Lulu.com
Page : 141 pages
File Size : 43,9 Mb
Release : 2019-10-07
Category : Business & Economics
ISBN : 9780359962273

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Selling to Restaurants: How to Sell, Service and Negotiate With Chefs and Restaurant Owners by Bob Oros Pdf

If you are one of the thousands of sales professionals, brokers, manufacturers, restaurant owners and/or chefs, this book was written for you. You will learn step by step how to build better relationships and negotiate win/win contracts with every customer or vendor resulting in increased sales starting immediately. You will also learn how to improve in the areas of food cost, labor cost, menu pricing, as well as tips on how to sell beef, pork, poultry, and seafood.

Author : Bill Wise Cpp
Publisher : Bill Wise CPP
Page : 215 pages
File Size : 55,7 Mb
Release : 2008-02
Category : Business & Economics
ISBN : 9780615186023

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Selling Security-Reactive Based Service To Proactive Marketing And Sales by Bill Wise Cpp Pdf

Joey Dalessio and Bill Wise show you how you can transition your reactive operations based security company into a Proactive Marketing And Sales Powerhouse! This book will tell you about a number of transition strategies you can use and how they have worked for other companies...Just Like Yours!

Author : Charles Futrell
Publisher : McGraw-Hill/Irwin
Page : 482 pages
File Size : 50,7 Mb
Release : 2000
Category : Business & Economics
ISBN : 0072297271

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ABC's of Relationship Selling by Charles Futrell Pdf

No matter what career the student pursues, selling skills will always be an asset and will enhance communications skills. This inexpensive text is one the students keep after the class is over and they use it as a resource in the business world. ABC’s of Relationship Selling is written by a sales person turned teacher and so it is filled with practical tips and business-examples. ABC’s of Relationship Selling is an affordable, brief, paperback. It is perfect for a selling course where a brief book is preferred. Professors who spend considerable time on other resources and projects will appreciate the brief format. Schools that do not offer a separate selling course may find this short paperback a nice addition in a sales management course.

Author : Brian Tracy
Publisher : Thomas Nelson Inc
Page : 240 pages
File Size : 43,5 Mb
Release : 2006-06-20
Category : Selling
ISBN : 9780785288060

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The Psychology of Selling by Brian Tracy Pdf

Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

Author : Charles M. Futrell
Publisher : Irwin/McGraw-Hill
Page : 0 pages
File Size : 48,7 Mb
Release : 2003-07
Category : Selling
ISBN : 0072930217

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Fundamentals of Selling by Charles M. Futrell Pdf

Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.

Author : Gloria Wadsworth
Publisher : iUniverse
Page : 88 pages
File Size : 46,5 Mb
Release : 2010-06-17
Category : Self-Help
ISBN : 9781450224857

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How to Sell You...And Your Product, Service, or Idea by Gloria Wadsworth Pdf

"This highly readable, compelling, practical book brillantly empowers the reader with simple secret steps explaining how to successfully sell 'YOU...Your Product, Service, or Idea'. Whether a layman or expert in the art of salesmanship, your life will never be the same----this is a priceless gift for everyone who desires success in life. " Dr. Tolulope O. Filani, Chair, Department of Visual and Performing Arts, South Carolina State University. "This author has a unique perspective and arguably continued success in the Corporate world and the Small Business arena. She is an experienced Entrepreneur. Whether by social media or face-to-face dialogue, Gloria Wadsworth takes us along her journey to each and every goal she set and met in her career." Marilyn D. Johnson, Vice President, Market Development, IBM Corporation "In 'How to Sell YOU and Your Product or Service', Gloria Wadsworth provides an energized formula for any individual looking to advance a relationship, gain agreement, or win the business. In today's knowledge-based environment, Wadsworth approaches selling with a repository or resources to empower you with strategies and tactics to successful selling. The secret is...It all starts with YOU!" Michael Levin, Seven-Time Best Selling Author and Radio Host

Author : John Warrillow
Publisher : Penguin
Page : 176 pages
File Size : 52,6 Mb
Release : 2011-04-28
Category : Business & Economics
ISBN : 9781101514115

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Built to Sell by John Warrillow Pdf

According to John Warrillow, the number one mistake entrepreneurs make is to build a business that relies too heavily on them. Thus, when the time comes to sell, buyers aren't confident that the company-even if it's profitable-can stand on its own. To illustrate this, Warrillow introduces us to a fictional small business owner named Alex who is struggling to sell his advertising agency. Alex turns to Ted, an entrepreneur and old family friend, who encourages Alex to pursue three criteria to make his business sellable: * Teachable: focus on products and services that you can teach employees to deliver. * Valuable: avoid price wars by specialising in doing one thing better than anyone else. * Repeatable: generate recurring revenue by engineering products that customers have to repurchase often.

Author : Anonim
Publisher : Unknown
Page : 108 pages
File Size : 45,5 Mb
Release : 1993
Category : Alcohol
ISBN : UCR:31210012865091

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Directory of Service Stations that Sell Ethanol-blended Gasoline by Anonim Pdf

Author : V. Kumar,Werner Reinartz
Publisher : Springer
Page : 411 pages
File Size : 51,5 Mb
Release : 2018-05-15
Category : Business & Economics
ISBN : 9783662553817

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Customer Relationship Management by V. Kumar,Werner Reinartz Pdf

This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer relationships. Throughout, the book stresses a clear understanding of economic customer value as the guiding concept for marketing decisions. Exhaustive case studies, mini cases and real-world illustrations under the title “CRM at Work” all ensure that the material is both highly accessible and applicable, and help to address key managerial issues, stimulate thinking, and encourage problem solving. The book is a comprehensive and up-to-date learning companion for advanced undergraduate students, master's degree students, and executives who want a detailed and conceptually sound insight into the field of CRM. The new edition provides an updated perspective on the latest research results and incorporates the impact of the digital transformation on the CRM domain.

Author : Maan Al Saleh
Publisher : Austin Macauley Publishers
Page : 111 pages
File Size : 51,7 Mb
Release : 2023-11-29
Category : Business & Economics
ISBN : 9789948775485

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The Art of Selling IT Technology to Large Enterprises by Maan Al Saleh Pdf

The Art of Selling IT Technology to Large Enterprises is a special educational book for IT salespeople. It is intended to be their reference book to generate more business and to add major value to their trusted customers.

Author : Steve Weber
Publisher : Stephen Weber
Page : 192 pages
File Size : 51,9 Mb
Release : 2008-08
Category : Business & Economics
ISBN : 9780977240647

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Sell on Amazon by Steve Weber Pdf

If you are in business to sell consumer goods - or you want to be - you should be on Amazon.com. More than 90 million customers shop at Amazon. As its global business booms, Amazon is inviting all sorts of independent sellers - large and small businesses, individuals, and mom-and-pop shops - to sell their merchandise right on Amazon. Whether you're just starting or already in business, you can boost your sales and profits by showing your wares on Amazon, the world's biggest store. Everything you need to start converting your items into cash is in this book by Steve Weber, one of the most successful and highly rated sellers in Amazon history: - How to set up shop on Amazon and generate worldwide sales volume with no up-front cost, risk or advertising. - Run your Amazon store from home, a warehouse or a walk-in store-or outsource everything to Amazon's fulfillment center. - Find bargain inventory; target niche markets for big profits. - Get tax deductions and write-offs for business use of your home. - Use Amazon as a stand-alone business or a lead generator for an existing business. - Pay lower sales commissions on Amazon. - Sell your inventions, crafts or intellectual property on Amazon. - Guard against scammers and rip-off artists. - Automate your business with easy-to-use tools.