Shanghai Disneyland

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The Glocalization of Shanghai Disneyland

Ni-Chen Sung
The Glocalization of Shanghai Disneyland Book PDF

Author : Ni-Chen Sung
Publisher : Routledge
Page : 98 pages
File Size : 44,5 Mb
Release : 2021-04-11
Category : Social Science
ISBN : 9781000398755

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The Glocalization of Shanghai Disneyland by Ni-Chen Sung Pdf

Focusing on Disney’s production of Shanghai Disneyland, this book examines how the Chinese state and the local market influence Disney’s ownership and production of the identities and the representations of Shanghai Disneyland. Qualitative methods are here applied to combine both primary and secondary data, including document analysis, participant observation, and in-depth interviews. Shanghai Disneyland is purposely created to be different from the other Disneylands, under the “authentically Disney and distinctly Chinese” mandate. In order to survive and thrive in China, Disney carefully constructs Shanghai Disneyland as Disneyland with Chinese characteristics. Previous studies tend to link Disney with cultural imperialism; however, this book argues that it is not imperialism but glocalization that promotes a global company’s interests in China. In particular, the findings suggest state-capital-led glocalization: glocalization led by economic capital of the state (direct investment) and economic capital with the state (market potential). Furthermore, the four categories of glocalization with different conditions, considerations, and consequences illustrate various global–local dynamics in the process of a global formation of locality. The Glocalization of Shanghai Disneyland will appeal to students and scholars of sociology, communication studies, business studies, and Asian studies more broadly.

Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022)

Bootheina Majoul,Digvijay Pandya,Lin Wang
Proceedings of the 2022 4th International Conference on Literature Art and Human Development ICLAHD 2022 Book PDF

Author : Bootheina Majoul,Digvijay Pandya,Lin Wang
Publisher : Springer Nature
Page : 1614 pages
File Size : 48,9 Mb
Release : 2023-03-14
Category : Literary Criticism
ISBN : 9782494069978

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Proceedings of the 2022 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) by Bootheina Majoul,Digvijay Pandya,Lin Wang Pdf

This is an open access book.The 4th International Conference on Literature, Art and Human Development (ICLAHD 2022) was successfully held on October 28th-30th, 2022 in Xi’an, China (virtual conference). ICLAHD 2022 brought together academics and experts in the field of Literature, Art and Human Development research to a common forum, promoting research and developmental activities in related fields as well as scientific information interchange between researchers, developers, and engineers working all around the world.We were honored to have Assoc. Prof. Chew Fong Peng from University of Malaya, Malaysia to serve as our Conference Chair. The conference covered keynote speeches, oral presentations, and online Q&A discussion, attracting over 300 individuals. Firstly, keynote speakers were each allocated 30-45 minutes to hold their speeches. Then in the oral presentations, the excellent papers selected were presented by their authors in sequence.

Handbook Event Market China

Helmut Schwägermann,Peter Mayer,Yi Ding
Handbook Event Market China Book PDF

Author : Helmut Schwägermann,Peter Mayer,Yi Ding
Publisher : Walter de Gruyter GmbH & Co KG
Page : 432 pages
File Size : 47,8 Mb
Release : 2015-12-14
Category : Business & Economics
ISBN : 9783110366778

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Handbook Event Market China by Helmut Schwägermann,Peter Mayer,Yi Ding Pdf

China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.

Global Business

Yongsun Paik,Jong-Wook Kwon,Dong Chen
Global Business Book PDF

Author : Yongsun Paik,Jong-Wook Kwon,Dong Chen
Publisher : Routledge
Page : 486 pages
File Size : 53,9 Mb
Release : 2017-05-08
Category : Business & Economics
ISBN : 9781315404325

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Global Business by Yongsun Paik,Jong-Wook Kwon,Dong Chen Pdf

This textbook is designed to help students understand the key issues of global business by connecting theory with reality. Divided into three parts, it covers critical issues of international business, introducing readers to topics they will connect with, and discussing core concepts. With a user-friendly pedagogy and a host of helpful visuals, the authors offer a practitioner’s perspective on global business knowledge, examining familiar theory on trade, direct investment, and political environment alongside fresh topics, like geopolitical conflicts, emerging markets, and sustainability. Over sixty case studies are included to illustrate the magnitude and complexity of global business involving different stakeholders. Undergraduate students looking for an introduction to international business and graduate students looking to apply their knowledge will find Global Business stimulating, since it demonstrates how theories and concepts work in real-world business settings.

Understanding Disney

Janet Wasko
Understanding Disney Book PDF

Author : Janet Wasko
Publisher : John Wiley & Sons
Page : 288 pages
File Size : 52,7 Mb
Release : 2020-01-20
Category : Social Science
ISBN : 9780745695679

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Understanding Disney by Janet Wasko Pdf

Since the 1930s, the Walt Disney Company has produced characters, images, and stories that have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children, as well as adults? In this updated second edition, with new examples provided throughout, Janet Wasko examines the processes by which the Disney company – one of the largest media and entertainment corporations in the world – continues to manufacture the fantasies that enthrall millions. She analyses the historical expansion of the Disney empire into the twenty-first century, examines the content of Disney’s classic and more recent films, cartoons and TV programs and discusses how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception (and sometimes, reinterpretation) of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides an updated and comprehensive overview of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies, as well as a broader readership of Disney fans.

Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)

Zehui Zhan,Fong Peng Chew,Marcus T. Anthony
Proceedings of the 2022 International Conference on Science Education and Art Appreciation SEAA 2022 Book PDF

Author : Zehui Zhan,Fong Peng Chew,Marcus T. Anthony
Publisher : Springer Nature
Page : 1663 pages
File Size : 50,9 Mb
Release : 2022-12-28
Category : Education
ISBN : 9782494069053

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Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) by Zehui Zhan,Fong Peng Chew,Marcus T. Anthony Pdf

This is an open access book. 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) was held on June 24–26, 2022 in Chengdu, China. It aims to encourage exchange of information on research frontiers in different fields, connect the most advanced academic resources in China and abroad, turn research results into industrial solutions, bring together talents, technologies and capital to boost development. The purpose of the conference is to provide an international platform for experts, scholars, engineers and technicians, and technical R&D personnel engaged in related fields such as "Science Education" and "Art Appreciation" , to share scientific research results, broaden research ideas, collide with new ideas, and strengthen academic research, and to explore the key challenges and research directions faced by the development of this field, and promote the industrialization cooperation of academic achievements. Experts, scholars, business people and other relevant personnel from universities and research institutions at home and abroad are cordially invited to attend and exchange.

Handbook Event Market China

Helmut Schwägermann,Peter Mayer,Yi Ding
Handbook Event Market China Book PDF

Author : Helmut Schwägermann,Peter Mayer,Yi Ding
Publisher : Walter de Gruyter GmbH & Co KG
Page : 432 pages
File Size : 50,6 Mb
Release : 2015-12-14
Category : Business & Economics
ISBN : 9783110398625

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Handbook Event Market China by Helmut Schwägermann,Peter Mayer,Yi Ding Pdf

China’s event market is full of dynamic and exciting developments, innovation, new players and novel ideas, but at the same time of certain shortcomings. This new and huge market is drawing increasing attention from the event industry worldwide. The aim of this handbook is to analyse the Chinese event market, reflect on emerging trends, scrutinise the key players and identify the implica-tions for the education of future professionals in this industry. This handbook is the first of its kind on the Chinese event market written in English. It is a collection of 27articles written by 39 authors from China, Germany, Malaysia, South Africa, the United Kingdom and the United States. The contributions embrace a mix of theoretical and practical reflections, written by academics/lecturers and practitioners alike. The focus lies on business events, such as trade fairs, conventions and corporate events. Some very specifically describe a certain trend or development; others focus on overall trends. The handbook is divided into four chapters. Following an introductory chapter on the event market, the second chapter focuses on the event market in China from a global perspective. The third chapter reflects on management aspects in China’s event industry. The fourth and final chapter addresses the issue of educating professionals for the event industry.

Innovation Project Management

Harold Kerzner
Innovation Project Management Book PDF

Author : Harold Kerzner
Publisher : John Wiley & Sons
Page : 576 pages
File Size : 49,7 Mb
Release : 2019-07-02
Category : Business & Economics
ISBN : 9781119587460

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Innovation Project Management by Harold Kerzner Pdf

Actionable tools, processes and metrics for successfully managing innovation projects Conventional project management methods are oftentimes insufficient for managing innovation projects. Innovation is lost under the pre-determined scope and forecasted environments of traditional project management. There is tremendous pressure on organizations to innovate, and the project managers responsible for managing these innovation projects do not have the training or tools to do their jobs effectively. Innovation Project Management provides the tools, insights, and metrics needed to successfully manage innovation projects—helping readers identify problems in their organization, conceive elegant solutions, and, when necessary, promote changes to their organizational culture. There are several kinds of innovation—ranging from incremental changes to existing products to wholly original processes that emerge from market-disrupting new technology—that possess different characteristics and often require different tools. Best-selling author and project management expert Harold Kerzner integrates innovation, project management, and strategic planning to offer students and practicing professionals the essential tools and processes to analyze innovation from all sides. Innovation Project Management deconstructs traditional project management methods and explains why and how innovation projects should be managed differently. This invaluable resource: Provides practical advice and actionable tools for effectively managing innovation projects Offers value-based project management metrics and guidance on how to establish a metrics management program Shares exclusive insights from project managers at world-class organizations such as Airbus, Boeing, Hitachi, IBM, and Siemens on how they manage innovation projects Explores a variety of types of innovation including co-creation, value-driven, agile, open versus closed, and more Instructors have access to PowerPoint lecture slides by chapter through the book’s companion website Innovation Project Management: Methods, Case Studies, and Tools for Managing Innovation Projects is an essential text for professional project managers, corporate managers, innovation team members, as well as students in project management, innovation and entrepreneurship programs.

Hollywood Made in China

Aynne Kokas
Hollywood Made in China Book PDF

Author : Aynne Kokas
Publisher : Univ of California Press
Page : 272 pages
File Size : 46,9 Mb
Release : 2017-01-31
Category : Performing Arts
ISBN : 9780520967298

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Hollywood Made in China by Aynne Kokas Pdf

Winner of the Chinese American Librarian Association Best Book Award Winner of the 2018 Next Generation Indie Book Award Montaigne Medal Finalist, Eric Hoffer Awards 2018 Frank Luther Mott - Kappa Tau Alpha Journalism & Mass Communication Research Award Finalist China’s entry into the World Trade Organization in 2001 ignited a race to capture new global media audiences. Hollywood moguls began courting Chinese investors to create entertainment on an international scale—from behemoth theme parks to blockbuster films. Hollywood Made in China examines these new collaborations, where the distinctions between Hollywood’s “dream factory” and Xi Jinping's "Chinese Dream" of global influence become increasingly blurred. With insightful policy analysis, ethnographic research, and interviews with CEOs, directors, and film workers in Beijing, Shanghai, and Los Angeles, Aynne Kokas offers an unflinching look at China’s new role in the global media industries. A window into the partnerships with Chinese corporations that now shape Hollywood, this book will captivate anyone who consumes commercial media in the twenty-first century.

Legend Of China, The: The History Of Pudong Development

Guoping Xie
Legend Of China The The History Of Pudong Development Book PDF

Author : Guoping Xie
Publisher : World Scientific
Page : 456 pages
File Size : 50,9 Mb
Release : 2020-12-21
Category : History
ISBN : 9789811222467

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Legend Of China, The: The History Of Pudong Development by Guoping Xie Pdf

Pudong is a district located at east of the Huangpu River and is opposite to Puxi, west of the Huangpu River and the historic city center of Shanghai. Since the establishment of Pudong New Area in early 1990s, the backward Pudong has become a thriving financial hub of modern China and home to the Lujiazui Finance and the Pilot Free-Trade Zone, and the Shanghai Stock Exchange. This book sets Pudong in a broad historical background and records the historical changes and various details and legends in the Pudong's development process. It reflects the tortuous process of China's reform and is the first book detailing the complete history of Pudong. It offers suggestions that can be popularized and emulated to achieve significant development across China.

International Management

Peter Stanwick,Sarah Stanwick
International Management Book PDF

Author : Peter Stanwick,Sarah Stanwick
Publisher : Edward Elgar Publishing
Page : 462 pages
File Size : 46,7 Mb
Release : 2020-01-31
Category : Business & Economics
ISBN : 9781788112734

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International Management by Peter Stanwick,Sarah Stanwick Pdf

International Management: A Stakeholder Approach applies a practical, engaging and real time approach to the evolving topics related to International Management. In thirteen chapters, the authors discuss the complexities managers must address when making decisions in a global marketplace, including the complexity of globalization; the external global environment; ethics and social responsibility; culture; communication; entry strategies; global strategies; management decision making; motivation; leadership and organizational change; and human resources.

The Rough Guide to Shanghai (Travel Guide eBook)

Rough Guides
The Rough Guide to Shanghai Travel Guide eBook Book PDF

Author : Rough Guides
Publisher : Rough Guides UK
Page : 210 pages
File Size : 53,8 Mb
Release : 2017-07-06
Category : Travel
ISBN : 9780241318904

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The Rough Guide to Shanghai (Travel Guide eBook) by Rough Guides Pdf

The ultimate insider's guide, covering everything from the huge new art galleries of the West Bund to the chic eating places of the renovated Cool Docks. Shanghai is the twenty-first-century city par excellence - the financial centre of the world's new superpower. Expanding wildly in all directions, it's a vibrant place, making waves in everything from contemporary art to cutting-edge architecture. Cutting through the hype, The Rough Guide to Shanghai reveals the best places to shop, from fake markets to backstreet tailors; to sleep, whether you want a quirky hostel, Art Deco cool or a luxury sky scraping suite; and to eat, from destination restaurants to humble dumpling stalls. Day-trips include quaint canal towns, the new Chinese Disneyland and lovely Nanxiang, made newly accessible by the expanding metro network. An updated metro map shows all the new stops, while every hotel, restaurant, bar, club and shop is marked on our easy-to-read, full-colour city maps.

Cases on Social Justice in China and Perspectives on Chinese Brands

Elhaoussine, Youssef,Wang, Lulu
Cases on Social Justice in China and Perspectives on Chinese Brands Book PDF

Author : Elhaoussine, Youssef,Wang, Lulu
Publisher : IGI Global
Page : 299 pages
File Size : 43,7 Mb
Release : 2023-01-23
Category : Business & Economics
ISBN : 9781668449578

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Cases on Social Justice in China and Perspectives on Chinese Brands by Elhaoussine, Youssef,Wang, Lulu Pdf

As a rising superpower and economy, China and the Chinese society have attracted the attention of the world. However, because of the language and cultural barrier, it is difficult for foreign academics and the foreign public to grasp what is happening within Chinese society. This is particularly the case if a foreign audience wishes to understand the Chinese public and how social justice plays out in China. Cases on Social Justice in China and Perspectives on Chinese Brands proposes an objective view of the effect that social justice and online public debates had on brands by describing and reporting the real situation in China where brands faced a public outcry after a controversial event and by considering how the brands were affected. Covering key topics such as brand activity, social media, boycotts, vulgar marketing, and salary disputes, this reference work is ideal for government officials, policymakers, researchers, scholars, academicians, practitioners, instructors, and students.

Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022)

Faruk Balli,Au Yong Hui Nee,Sikandar Ali Qalati
Proceedings of the 2022 International Conference on Economics Smart Finance and Contemporary Trade ESFCT 2022 Book PDF

Author : Faruk Balli,Au Yong Hui Nee,Sikandar Ali Qalati
Publisher : Springer Nature
Page : 1691 pages
File Size : 49,6 Mb
Release : 2022-12-28
Category : Business & Economics
ISBN : 9789464630527

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Proceedings of the 2022 International Conference on Economics, Smart Finance and Contemporary Trade (ESFCT 2022) by Faruk Balli,Au Yong Hui Nee,Sikandar Ali Qalati Pdf

This is an open access book. As a leading role in the global megatrend of scientific innovation, China has been creating a more and more open environment for scientific innovation, increasing the depth and breadth of academic cooperation, and building a community of innovation that benefits all. Such endeavors are making new contributions to the globalization and creating a community of shared future. To adapt to this changing world and China's fast development in the new era, The 2022 International Conference on Economics, Smart Finance and Contemporary Trade to be held in July 2022. This conference takes "bringing together global wisdom in scientific innovation to promote high-quality development" as the theme and focuses on cutting-edge research fields including Economics, Smart Finance and Contemporary Trade. This conference aims to boost development of the Greater Bay Area, expand channels of international academic exchange in science and technology, build a sharing platform of academic resources, promote scientific innovation on the global scale, strengthen academic cooperation between China and the outside world, enhance development of new energy and materials and IT, AI, and biomedicine industries. It also aims to encourage exchange of information on frontiers of research in different areas, connect the most advanced academic resources in China and the world, turn research results into industrial solutions, and bring together talents, technologies and capital to boost development.

Management across Cultures

Richard M. Steers,Luciara Nardon,Carlos J. Sanchez-Runde
Management across Cultures Book PDF

Author : Richard M. Steers,Luciara Nardon,Carlos J. Sanchez-Runde
Publisher : Cambridge University Press
Page : 484 pages
File Size : 46,5 Mb
Release : 2017-01-11
Category : Business & Economics
ISBN : 9781316842447

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Management across Cultures by Richard M. Steers,Luciara Nardon,Carlos J. Sanchez-Runde Pdf

This first Australasian edition of the popular text Management across Cultures explores the latest approaches to cross-cultural management, presenting strategies and tactics for managing international assignments and global teams. With a clear emphasis on learning and development, the text encourages students to acquire skills in multicultural competence that will be highly valued by their future employers. As more and more managers find themselves becoming global managers, and in a world where practices and expectations can differ significantly across national and regional boundaries, this has never been more important. Rich in cases and examples, Management across Cultures integrates research from across the social sciences with contemporary management practices for a comprehensive overview of cross-cultural management.