Social Influence Power And Multimodal Communication

Author : Isabella Poggi,Francesca D'Errico
Publisher : Taylor & Francis
Page : 291 pages
File Size : 40,5 Mb
Release : 2022-11-30
Category : Psychology
ISBN : 9781000787535

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Social Influence, Power, and Multimodal Communication by Isabella Poggi,Francesca D'Errico Pdf

Social Influence, Power, and Multimodal Communication reveals how democratic leaders and dictators exploit multimodal communication to convince or seduce their audiences, using words, voice, gesture, face, gaze, and posture to boast about their merits or insult and ridicule rivals. Poggi and D'Errico explore questions such as what is charisma, and how do we perceive it in a leader? And how do politicians display their dominance over opponents, or discredit them in TV debates and social media? Starting from a sociocognitive model of social interaction, observational studies reveal the rhetoric of words, hands, and faces, explaining how to see beyond their literal meanings, while experimental studies test their uses and persuasive effects. The authors affirm that multimodality helps others to influence us through displays of dominance, and by undermining our power through comments, insults, irony, ridicule, and parody. The devices of social influence and its multimodal management are illuminated, giving readers insight into how people influence others’ lives by using body language and verbal communication, either explicitly or in subtle but inexorable ways. This fascinating text is a superb resource for students of psychology, communication, pragmatics, and political sciences, as well as for school teachers, politicians, spin doctors, active citizenship workers, and anyone seeking to understand how communicative power is managed, both in politics and everyday social contexts.

Author : Isabella Poggi,Francesca D'Errico
Publisher : Taylor & Francis
Page : 240 pages
File Size : 55,5 Mb
Release : 2022-11-30
Category : Psychology
ISBN : 9781000787559

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Social Influence, Power, and Multimodal Communication by Isabella Poggi,Francesca D'Errico Pdf

• Examines fragments of real multimodal communication, which provides insights on the universal mechanisms and devices of power and social influence • Enhances the readers awareness of how people may use multimodal communication to achieve and maintain power, and of how, by their own body, they may influence others and defend themselves from their influence, making this essential reading for students and academics • Refers to a variety of contexts in which communication is used and adapted, including in everyday life, at work, at school, and in politics to show the similarities and differences in these environments

Author : Sik H. Ng,James J. Bradac
Publisher : SAGE Publications, Incorporated
Page : 238 pages
File Size : 40,7 Mb
Release : 1993-05-25
Category : Language Arts & Disciplines
ISBN : 0803944233

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Power in Language by Sik H. Ng,James J. Bradac Pdf

This volume is a comprehensive analysis of research and theory on verbal communication and social influence. It examines a variety of empirical studies, theoretical positions, methodological matters and substantive issues pertaining to the use of language for generating influence and control. It moves from the basic concept of monological speech and the achievement of power to the increasingly complex and subtle cases of conversational control and linguistic depoliticization. Topics such as linguistic signs of power, language as a resource for creating power and social causes of verbal power are examined in contexts ranging from informal conversations to newspaper headlines. The research scrutinized ranges from qualitative

Author : Gesine Lenore Schiewer,Jeanette Altarriba,Bee Chin Ng
Publisher : Walter de Gruyter GmbH & Co KG
Page : 704 pages
File Size : 43,6 Mb
Release : 2022-11-07
Category : Language Arts & Disciplines
ISBN : 9783110347524

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Language and Emotion. Volume 1 by Gesine Lenore Schiewer,Jeanette Altarriba,Bee Chin Ng Pdf

The Handbook consists of four major sections. Each section is introduced by a main article: Theories of Emotion – General Aspects Perspectives in Communication Theory, Semiotics, and Linguistics Perspectives on Language and Emotion in Cultural Studies Interdisciplinary and Applied Perspectives The first section presents interdisciplinary emotion theories relevant for the field of language and communication research, including the history of emotion research. The second section focuses on the full range of emotion-related aspects in linguistics, semiotics, and communication theories. The next section focuses on cultural studies and language and emotion; emotions in arts and literature, as well as research on emotion in literary studies; and media and emotion. The final section covers different domains, social practices, and applications, such as society, policy, diplomacy, economics and business communication, religion and emotional language, the domain of affective computing in human-machine interaction, and language and emotion research for language education. Overall, this Handbook represents a comprehensive overview in a rich, diverse compendium never before published in this particular domain.

Author : Claudia Roberta Combei,Valeria Reggi
Publisher : Taylor & Francis
Page : 168 pages
File Size : 52,9 Mb
Release : 2023-11-16
Category : Language Arts & Disciplines
ISBN : 9781000989687

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Appraisal, Sentiment and Emotion Analysis in Political Discourse by Claudia Roberta Combei,Valeria Reggi Pdf

This book adopts a multi-method multimodal approach to the study of online political communication, applying it to case studies from the UK, France, and Italy toward offering a portrait of the rapid ideological shifts in contemporary Western democracies. The volume introduces an integrated framework combining Sentiment and Emotion Analysis, rooted in lexical semantics, and the qualitative dimensions of Appraisal Theory, applying it to large corpora of online political communication from the UK, France, and Italy. Combei and Reggi highlight their combined potential in analyzing the multimodal resources in such discourses and in turn, revealing fresh insights into layers of subtext and the ways in which parties and movements frame their political programmes and values. The authors also take into account culture- and language-specific variables across the three countries in shaping such discourses. The volume makes the case for an integrated methodological framework that can be uniquely applied to better understand the multimodal communicative landscape of divisiveness in today’s rapidly shifting political climate and other forms of online communication more broadly. This book will be of interest to students and scholars in digital communication, political communication, multimodality, and qualitative and quantitative discourse analysis, especially those interested in corpus-assisted approaches.

Author : Karen S. Johnson-Cartee,Gary Copeland
Publisher : Rowman & Littlefield
Page : 250 pages
File Size : 49,6 Mb
Release : 2004
Category : Language Arts & Disciplines
ISBN : 0742528820

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Strategic Political Communication by Karen S. Johnson-Cartee,Gary Copeland Pdf

To become a successful political communicator (and a savvy political consumer), it is essential to know the elements of social influence, what works, and why. Strategic Political Communication provides an introduction to persuasion, social influence, and propaganda tactics, focusing on political communication. This rich, well-documented work looks at the power of language, the importance of targeting a specific audience, and the significance of interpersonal relationships, among other key issues. It further examines propaganda in order to understand how communicators can best exercise influence in contemporary society.

Author : Charles R. Berger,Michael Burgoon
Publisher : Unknown
Page : 250 pages
File Size : 50,8 Mb
Release : 1995
Category : Language Arts & Disciplines
ISBN : UOM:39015034440746

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Communication and Social Influence Processes by Charles R. Berger,Michael Burgoon Pdf

Communication and Social Influence Processes examines the relationships between verbal and nonverbal communicative activity and social influence processes in a new light. The authors of the eight essays contained in this work have abandoned the narrow constraints of the standard experimental paradigm, and move toward redefining the relationships between communication and social influence processes. This volume does not look at the social influence venue as one in which a single source disseminates a message to an audience -- as an individual presenting a public speech. Instead, social influence is viewed from a broad array of perspectives, including individual-level processes like cognition, language, and personality; interaction-based processes like deception, compliance-gaining, and social exchange; and macro social network interactions.

Author : Takashi Washio,Akito Sakurai,Katsuto Nakajima,Hideaki Takeda,Satoshi Tojo,Makoto Yokoo
Publisher : Springer
Page : 486 pages
File Size : 51,6 Mb
Release : 2006-06-29
Category : Computers
ISBN : 9783540354710

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New Frontiers in Artificial Intelligence by Takashi Washio,Akito Sakurai,Katsuto Nakajima,Hideaki Takeda,Satoshi Tojo,Makoto Yokoo Pdf

This book presents the joint post-proceedings of five international workshops organized by the Japanese Society for Artificial Intelligence, during the 19th Annual Conference JSAI 2005. The volume includes 5 award winning papers of the main conference, along with 40 revised full workshop papers, covering such topics as logic and engineering of natural language semantics, learning with logics, agent network dynamics and intelligence, conversational informatics and risk management systems with intelligent data analysis.

Author : Assimakis Tseronis,Charles Forceville
Publisher : John Benjamins Publishing Company
Page : 313 pages
File Size : 47,8 Mb
Release : 2017-12-15
Category : Language Arts & Disciplines
ISBN : 9789027264695

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Multimodal Argumentation and Rhetoric in Media Genres by Assimakis Tseronis,Charles Forceville Pdf

This collection advances the study of context-dependent characteristics of argumentative discourse by examining a variety of media genres in which text and image (and other semiotic modes) combine to create meaning. The chapters have been written by an international group of senior and junior scholars researching multimodal argumentation in the last two decades. In each chapter, a specific approach to argumentation and rhetoric is combined with insights from visual studies, metaphor theory, scientific visualization, cognitive science, semiotics, conversation analysis, or (documentary) film theory in order to explain how multimodal genres function argumentatively and rhetorically. Together the chapters present a state-of-the-art in the analysis of multimodal argumentation in such diverse genres as print advertisements, news photographs, scientific illustrations, political cartoons, documentaries, film trailers, political TV advertisements, public debates, and political speeches. The volume will be of interest to advanced students and scholars in argumentation studies, rhetoric, and multimodal communication.

Author : Charles Forceville
Publisher : Oxford University Press
Page : 240 pages
File Size : 55,7 Mb
Release : 2020-07-09
Category : Technology & Engineering
ISBN : 9780190845247

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Visual and Multimodal Communication by Charles Forceville Pdf

Successful communication requires optimal relevance to a target audience. Relevance theory (RT) provides an excellent model based on this insight, but the impact of the theory has until now been restricted due to an almost exclusive focus on spoken face-to-face communication. Visual and Multimodal Communication: Applying the Relevance Principle is the first book to systematically demonstrate how RT can fulfill its promise to develop into an inclusive theory of communication. In this book, Charles Forceville refines and adapts RT's original claims to show its applicability to static visuals and multimodal discourses in popular culture genres. Using colorful examples, he explains how RT can be expanded and adapted to accommodate mass-communicative visual and visual-plus-verbal messages. Forceville addresses issues such as the difference between drawing prospective addressees' attention to a message and persuading them to accept it; the thorny continuum from implicit to explicit information; and the role of genre. Case studies of pictograms, advertisements, cartoons, and comics provide contemporary and accessible examples of the importance of genre and of how the RT model can be connected to other approaches. By expanding the application of relevance theory to include mass-communicative messages, Visual and Multimodal Communication reintroduces a central framework of cognitive linguistics and pragmatics to a new audience and paves the way for an inclusive theory of communication.

Author : Leon H. Mayhew
Publisher : Cambridge University Press
Page : 348 pages
File Size : 53,8 Mb
Release : 1997-09-04
Category : Business & Economics
ISBN : 9780521481465

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The New Public by Leon H. Mayhew Pdf

Professional specialists, using market research and promotional campaigns, have come to dominate public communication. The modern public of the Enlightenment, based on free discussion, has, in Leon Mayhew's terms, been replaced by a 'New Public,' subject to mass persuasion through systematic advertising, lobbying, and other forms of media manipulation. Mayhew examines this sociological development in terms of discourse and social influence, offering an original theory which bridges Talcott Parsons and Jurgen Habermas. Most importantly, he shows how the rhetorical techniques of the professional communicators are designed to avoid having to defend their claims, thereby precluding meaningful discussion of public issues. As a result, institutions providing forums for good-faith, two-way discourse no longer exist, community through communication cannot be achieved, and the social order is unstable.

Author : Albert Ali Salah,Theo Gevers,Nicu Sebe,Alessandro Vinciarelli
Publisher : Springer
Page : 173 pages
File Size : 52,8 Mb
Release : 2010-08-19
Category : Computers
ISBN : 9783642147159

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Human Behavior Understanding by Albert Ali Salah,Theo Gevers,Nicu Sebe,Alessandro Vinciarelli Pdf

It was a great pleasure to organize the First International Workshop on Human Behavior Understanding (HBU), which took place as a satellite workshop to International Conference on Pattern Recognition (ICPR) on August 22, 2010, in Istanbul, Turkey. This workshop arose from the natural marriage of pattern recognitionwiththerapidlyadvancingareaofhumanbehavioranalysis.Ouraim was to gather researchersdealing with the problem of modeling human behavior under its multiple facets (expression of emotions, display of relational attitudes, performance of individual or joint actions, etc.), with particular attention to pattern recognition approaches that involve multiple modalities and those that model actual dynamics of behavior. The contiguity with ICPR, one of the most important events in the p- tern recognition and machine learning communities, is expected to foster cro- pollination with other areas, for example temporal pattern mining or time - ries analysis, which share their important methodological aspects with human behavior understanding. Furthermore, the presence of this workshop at ICPR was meant to attract researchers, in particular PhD students and postd- toral researchers, to work on the questions of human behavior understanding that is likely to play a major role in future technologies (ambient intelligence, human–robot interaction, arti?cial social intelligence, etc.), as witnessed by a number of researche?orts aimed at collecting and annotating large sets of multi sensor data,collected from observingpeople in naturaland often technologically challenging conditions.

Author : Gabriel de Tarde
Publisher : Chicago : University of Chicago Press
Page : 344 pages
File Size : 46,6 Mb
Release : 1969
Category : Social Science
ISBN : UOM:39015018642408

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Gabriel Tarde On Communication and Social Influence by Gabriel de Tarde Pdf

Gabriel Tarde ranks as one of the most outstanding sociologists of nineteenth-century France, though not as well known by English readers as his peers Comte and Durkheim. This book makes available Tarde’s most important work and demonstrates his continuing relevance to a new generation of students and thinkers. Tarde’s landmark research and empirical analysis drew upon collective behavior, mass communications, and civic opinion as elements to be explained within the context of broader social patterns. Unlike the mass society theorists that followed in his wake, Tarde integrated his discussions of societal change at the macrosocietal and individual levels, anticipating later twentieth-century thinkers who fused the studies of mass communications and public opinion research. Terry N. Clark’s introduction, considered the premier guide to Tarde’s opus, accompanies this important work, reprinted here for the first time in forty years.

Author : Lynne Young,Michael Fitzgerald,Saira Fitzgerald
Publisher : Equinox Publishing (UK)
Page : 0 pages
File Size : 53,8 Mb
Release : 2018
Category : Discourse analysis
ISBN : 1781790795

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The Power of Language by Lynne Young,Michael Fitzgerald,Saira Fitzgerald Pdf

The second edition of this highly regarded textbook is designed to introduce students at the tertiary level to both Systemic Functional Linguistics and Critical Discourse Analysis. It develops critical analytical skills by rooting analysis in SFL methodology so that students can learn to analyze a range of discourse types. Each chapter builds a methodological foundation for the development of critical discourse analytical skills. SFL provides novice analysts with a rich set of resources for CDA and equips them to better reflect on what language is doing and why. The Power of Language offers explanations along with a range of sample analyses to illustrate theory and provide applications of the methodologies introduced in each chapter. Students not only learn by studying a number of analyses but carry out their own analytical work on other samples, thus gaining experience. Each chapter also includes examples of analyses by well know researchers so that novice analysts become familiar with various approaches to analysis. This new edition has been thoroughly updated throughout and features an expanded first chapter on language and international conflict, a new second chapter focusing on language and political fear, an expanded chapter on multimodal communication and an entirely new chapter on language and social media. Other chapters have been updated with new sample analyses and activities.

Author : Fatima Bennouiss
Publisher : Unknown
Page : 426 pages
File Size : 40,8 Mb
Release : 2001
Category : Arabic language
ISBN : UOM:39015061858711

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Moroccan Female Power Negotiation by Fatima Bennouiss Pdf