Talespinning

Author : Gerry McCusker
Publisher : Kogan Page Publishers
Page : 348 pages
File Size : 44,9 Mb
Release : 2005
Category : Business & Economics
ISBN : 074944259X

Get Book

Talespin by Gerry McCusker Pdf

Praise and Reviews "Talespin is an excellent book for corporate business executives and students of communications. Gerry McCusker takes us on an international journey through an enormous variety of public relations disasters showing us with clarity and insight how they can happen to big corporations and individuals alike. The 'lessons learnt' at the end of each section should be required reading for all PR consultants." - Alan Capper, Adjunct Professor, Culture and Communications Department, New York University and Former Chairman, Rowland Worldwide Many PR practitioners believe that the obsessive reporting of the concept of 'spin' has unfairly tainted the entire PR discipline. But others believe that PR people themselves make the catastrophic errors of judgement that create PR disasters. From the top celebrities who have publicly slated their sponsor's products to corporate photo-calls that were disasters waiting to happen, Talespin reveals why PR consultants are so often accused of 'sexing-up' information. As each tale unfolds and spins out of control, the perpetrators of shoddy PR practice are exposed. Gerry McCusker gives us an amusing, yet shocking, peek behind the scenes of 79 real-life public relations disasters from around the globe. Documenting both the infamous and the unreported PR disasters from the worlds of branding, business, media, music, politics and sport, he asks the question: "How can these catastrophes continue to happen?" While Talespin makes for a compelling and entertaining read, its message is deadly serious: malpractice, misjudgement and the media's own agenda are the combustibles that combine to cause PR mayhem. Anyone working in the media-related industries will learn unforgettable lessons from these real-life PR horror stories.

Author : Edith Dodd Culver
Publisher : Sunstone Press
Page : 132 pages
File Size : 45,9 Mb
Release : 1986
Category : Transportation
ISBN : 0865340730

Get Book

Talespins by Edith Dodd Culver Pdf

This first-hand account of early aviation days includes the beginning of air mail service in the United States. It also includes stories about air pioneers and their training and exploits, as well as authentic accounts of the women who were aviation enthusiasts and, in some cases, pilots themselves. The author points out that these women played a vital part in early aviation history. "Publishers Weekly" reported: "Culver's late husband, Paul, one of the country's earliest pilots, was a member of the team that carried the first bags of air mail. Here his wife recalls those days when to be a pilot was to court death and when marriage to a pilot presumed early widowhood."

Author : Nickunj Malik
Publisher : Prabhat Prakashan
Page : 309 pages
File Size : 51,7 Mb
Release : 2015-01-01
Category : Juvenile Nonfiction
ISBN : 9788184303155

Get Book

Talespin by Nickunj Malik Pdf

Some people see things as they are and turn them happily out of shape while retaining the core. That is the essence of humour and only a few individuals are blessed with felicity to take everyday situations and give them an extra dimension. Nickunj has this talent in abundance and adds to it that equally rare capacity of her subject. Whether she is messing about experimenting in the kitchen or declaring war on the weighing machine or pulling apart siblings, her 'inside' takes on life as she sees it is replete with lashings of laughter and a refreshing warmth that comes from employing humour sans malice.

Author : Sanjay Chopra
Publisher : Harper Collins
Page : 244 pages
File Size : 49,9 Mb
Release : 2012-11-29
Category : Fiction
ISBN : 9789350299388

Get Book

Talespin by Sanjay Chopra Pdf

'Sanjay Chopra is a storyteller like those of the old days, yet he is as modern as tomorrow. Each story leaves you with a thirst for more.' -Meghnad Desai What really happened when the impetuous young Alexander met King Darius III of the mighty Persian Empire in 331 BC? Who was the nineteen-year-old hacker who rewrote the rules of the Indo-Pak conflict? What strange facts must bestselling author Preeti Mishra confront when she collaborates with her deaf-mute sister Pari on a new novel? Combining history and fantasy, and cutting a wide arc through space and time, Talespin is a collection of stories unconstrained by convention. Here, hired killers, big game hunters and Mughal damsels entice you into their world, the sixteenth century meshes comfortably with the twenty-first, and the war of Troy seems as real as World War II. Sanjay Chopra's vivid prose mythologizes history and makes believable the mythic. In the intrigue-filled world that he creates, the past and present conspire to ensure that the next spin is only a page away.

Author : Gerry McCusker
Publisher : Kogan Page Publishers
Page : 340 pages
File Size : 45,9 Mb
Release : 2006
Category : Business & Economics
ISBN : 0749445726

Get Book

Public Relations Disasters by Gerry McCusker Pdf

From Dow Corning breast implants to the McDonald's "McLibel" case, this book entertainingly exposes some of the world's most infamous (and also some unreported) PR disasters, and shows how crisis management helped or hindered.

Author : Sandra Brown
Publisher : Grand Central Publishing
Page : 403 pages
File Size : 45,7 Mb
Release : 2018-08-07
Category : Fiction
ISBN : 9781455572120

Get Book

Tailspin by Sandra Brown Pdf

A daring pilot races against time to deliver an important package -- and keep it from falling into the wrong hands -- in this #1 New York Times bestselling thriller of spine-tingling suspense and tantalizing romance. Rye Mallett, a fearless "freight dog" pilot charged with flying cargo to far-flung locations, is rough-spoken and all business, but soft on regulations when they get in the way of meeting a deadline. But above all, he has a rock-solid reputation: he will fly in the foulest weather, day or night, and deliver the goods safely to their destination. So when Rye is asked to fly into a completely fogbound northern Georgia town and deliver a mysterious black box to a Dr. Lambert, he doesn't ask questions. As Rye's plane nears the isolated landing strip, more trouble than inclement weather awaits him. Greeted with a sabotage attempt on his plane, he has barely recovered from the crash landing when he meets Dr. Brynn O'Neal, who claims she is receiving the box for Dr. Lambert. Though he has a strict "no-involvement policy" when it comes to others' problems, Rye finds himself being irresistibly drawn in to the intrigue surrounding his cargo . . . and to the mysterious and alluring Brynn. Soon Rye and Brynn are in a treacherous forty-eight-hour race to deliver the box. With everyone from law enforcement officials to hired guns hot on their heels, they must learn to trust each other to protect their valuable cargo from those who would kill for it.

Author : Rudyard Kipling
Publisher : Unknown
Page : 334 pages
File Size : 55,6 Mb
Release : 1920
Category : Animals
ISBN : UOM:39015015357935

Get Book

The Jungle Book by Rudyard Kipling Pdf

Author : Walt Disney,Walter Elias Disney,Naomi McMillan
Publisher : BDD Promotional Books Company
Page : 44 pages
File Size : 48,5 Mb
Release : 1992-04
Category : Juvenile Fiction
ISBN : 079245622X

Get Book

Her Chance to Dream by Walt Disney,Walter Elias Disney,Naomi McMillan Pdf

Rebecca, Louie, and Baloo have an adventure on a ghost ship.

Author : Jonathan Auxier
Publisher : Penguin
Page : 304 pages
File Size : 53,5 Mb
Release : 2016-04-12
Category : Juvenile Fiction
ISBN : 9780143196174

Get Book

Sophie Quire and the Last Storyguard by Jonathan Auxier Pdf

You've met Peter Nimble. Now meet Sophie Quire in a new, unforgettable quest. It's been two years since Peter Nimble and Sir Tode rescued the kingdom of HazelPort. In that time, they have travelled far and wide in search of adventure. Now Peter and Sir Tode have been summoned by Professor Cake for a new mission: find a 12-year-old bookmender named Sophie Quire. Sophie knows little beyond the four walls of her father's bookshop, where she repairs old books and dreams of escaping the confines of her dull life. But when a strange boy and his talking cat/horse companion show up with a rare and mysterious book, she finds herself pulled into an adventure beyond anything she has ever read.

Author : David J. Howe
Publisher : Sam Stone
Page : 226 pages
File Size : 55,9 Mb
Release : 2011
Category : Fiction
ISBN : 9781845830588

Get Book

Talespinning by David J. Howe Pdf

Author : Michael Mullin
Publisher : Self Publisher
Page : 128 pages
File Size : 50,7 Mb
Release : 2013-04-10
Category : Fantasy fiction
ISBN : 0985188421

Get Book

TaleSpins by Michael Mullin Pdf

Trilogy of alternative fairytales.

Author : Anonim
Publisher : Unknown
Page : 1078 pages
File Size : 42,8 Mb
Release : 1997
Category : Videodiscs
ISBN : UCSD:31822027303353

Get Book

Laser Video Guide by Anonim Pdf

The complete laser disc catalog; movies, music and special interest including karaoke and animation.

Author : Jake S Friedman
Publisher : Disney Editions
Page : 192 pages
File Size : 43,8 Mb
Release : 2019-10-15
Category : Performing Arts
ISBN : 1368021913

Get Book

The Disney Afternoon by Jake S Friedman Pdf

When the Disney Afternoon premiered in 1990, kids tossed their backpacks aside to watch their favorite Disney television characters. Unlike with feature films, these stars had a new adventure every weekday, and their audience journeyed with them on a daily basis. Throughout the '80s and '90s, Disney raised the bar with a lineup of innovative, high-quality television animation. The characters were endearing, the writing was clever, and the art was exceptional. Those who grew up with these characters have continued their love affairs for shows like Darkwing Duck, Gargoyles, TaleSpin, and the irrepressibly beloved DuckTales, deep into adulthood. For the first time, learn the history of the Disney Afternoon shows, read interviews from the creative teams, and revel in rare, behind-the-scenes artwork, plus get the full making of story of the modern-day DuckTales series and its legacy connections to the past.

Author : National Television Violence Study,
Publisher : SAGE Publications, Incorporated
Page : 456 pages
File Size : 44,6 Mb
Release : 1997-03-26
Category : Language Arts & Disciplines
ISBN : 0761910875

Get Book

National Television Violence Study by National Television Violence Study, Pdf

This second annual report presents comparative year-to-year data on the extent and nature of violence on television across programme genres and channel types. It contributes new data on the effectiveness of various kinds of violence ratings and advisories for children and young adolescent audiences. It also presents a fresh analysis of a national survey of adolescents that shed light on the most appropriate audiences for anti-violence public service announcements. Finally, it provides novel analysis of `high risk' presentations of violence most likely to affect younger audiences.

Author : Bobbi Jg Weiss
Publisher : Disney Afternoon Adventures
Page : 0 pages
File Size : 48,9 Mb
Release : 2021-07-27
Category : Comics & Graphic Novels
ISBN : 1683964306

Get Book

Darkwing Duck: Just Us Justice Ducks by Bobbi Jg Weiss Pdf

Here's where the fun begins: awesome 1980s and 1990s comics based on the classic Disney Afternoon TV cartoons!